40
Brand Strategy By

One internet Branding & Marketing

Embed Size (px)

Citation preview

Brand Strategy

By

Eat | Sleep | Work | Play

For Startups

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

Eat | Sleep | Work | Play

For Startups

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Tagline

Brand Position

Eat | Sleep | Work | Play

For Startups

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

Eat | Sleep | Work | Play

For Startups

Use @ for at

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

Element Branding

Binary Code for reports & ppts instead of white space

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

Background

Loading Bar to highlight main points

Writing style

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

Colour

Primary:

Secondary:

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position Logo Color

Use these lines to highlight paragraphs or give page borders.This is googles first tweet

in binary code which means feeling lucky.

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

TypographyInsight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

Alcubierre

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz

1234567890

Futura

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz

1234567890

Aquatico

ABCDEFGHIJKLMNOPQRSTUVWXYZ1234567890

Heading

Secondary

Infographs & Vectors

62% 82%

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

The light bulb symbolises

TechInnovationPersistence

(Thomas Edison's qualities for both).

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

Eat Sleep

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

Tech Lab1 word

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

3 Word

One place for Dreamers

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

1 Line

One place for Startups to turn their dreams into reality

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

Eat from our Cafe Sleep over your biggest IdeasLearn from our Mentors and CoworkersPlay on the latest tech productsWork in our shared innovation Labs

What you can do ?

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

To Lead the Startup revolution in India

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

Different Entrepreneurs have different needs.

We focus on solving them.

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

Eat IdeasSleep over IdeasPray for IdeasLearn about IdeasPlay around IdeasWork with IdeasAnd evenPoop Ideas

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

Eat | Sleep | Work | Play For Startups

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

Himanshu BindalChief Incubation Officer

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

Brand Personality/Style/VoiceTech Stuff: Coder , Nerd Engineer

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

Brand Voice

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

Brand Tone

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

Generation Z EntrepreneurYoung ,Nerd , Techy and Dreamer

Explorers

Insight

Main Visual

Tagline

Design Elements

Photography

Symbol

Who we are

What we do

Vision

Mission

Value

USP

ESP

Face of the brand

Brand Personality

Tribe Name

Brand Position

400+ Creatives

Collaterals

Envelopes

Cards

Sign boards

T Shirts

T Shirts

Stickers

82%62%

Startup Idea Complete

Launch Your Startup

Letterheads

Mugs

Mugs

Social media Packages

Happy to connect : +91-9555998833, [email protected]