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Android Servants Dianna AlbaneseFA 102 A / Research, Product Proposal and Brand Development
Android Servants Dianna AlbaneseHit TV show Humans on intelligent android servantshttp://www.kurzweilai.net/hit-tv-show-humans-on-intelligent-android-servantsAssignment 01 / Research
Android Servants Dianna AlbaneseAssignment 01 / Research-Synth: a highly-developed, artificially intelligent android servant.
Photo: AMC Humans Trailer
Android Servants Dianna AlbaneseAssignment 01 / Researchspeech recognition and optical sensing, could come together to allow a robot to see and hear.http://www.geek.com/news/robot-servants-sooner-than-you-think-549314/
Design Boom
Android Servants Dianna AlbaneseAssignment 01 / Research
Kurzweil-Cooks, performs household chores, assists children etc.
Android Servants Dianna AlbaneseAssignment 01 / Future Product or ServiceAndroid Servants-Monitors childrens safety-Does chores (cooks, cleans, etc.)-Helps with scheduling
Android Servants Dianna AlbaneseAssignment 02 / User Persona ResearchUser Persona ASarah, 26 / Este Lauder Public Relations Team MemberFrustrations-Does not have enough time at home to look her best for work.-Does not make enough money for a maid, assistant, etc.-The lack of time she has to get ready reflects negatively on her image.Goals-Move up in the Public Relations department.-Fall into a steady routine that is flexible for work.-Work hard so her children wont have to.
Android Servants Dianna AlbaneseAssignment 02 / User Persona ResearchUser Persona BNick, 23 / MSG Varsity Color CommentatorFrustrations-Doesnt make enough in post-grad job to live the life he used to live.-Does not know how to take care of himself properly.-Has to call his mother at least three times a day to ask her questions.Goals-Become more independent.-Stop being so dependent on his mother.-Become as professional as he makes himself out to be on camera.
Android Servants Dianna AlbaneseAssignment 02 / User Persona Diagram
Android Servants Dianna AlbaneseAssignment 02 / Creative Persona Portrait
Android Servants Dianna AlbaneseAssignment 03 / BrandingSource for Brand Character WordsThe Beatles
Android Servants Dianna AlbaneseAssignment 03 / BrandingBrand Character Diagram
Android Servants Dianna AlbaneseAssignment 03 / BrandingNaming Process-Robot, house, home, chores, recognition, performs, assists, monitors-Emphasis on the user and the home, less on what is helping-House is not a home
Android Servants Dianna AlbaneseAssignment 03 / BrandingFinal Product/Service NameHomeBot
Android Servants Dianna AlbaneseAssignment 04 / Motion Graphics BrandingRaw Images
Android Servants Dianna AlbaneseAssignment 04 / Motion Graphics BrandingFinal Video Stills
Android Servants Dianna AlbaneseAssignment 04 / Motion Graphics BrandingFinal Video