Spider Trainers

Portfolio of marketing, blog, and website projects

Spider Trainers uses multi-touch marketing for maximum tractionWe use multiple touches to increase the visibility of your offers. Email an offer, contest,

giveaway, or event Link to targeted landing

pages for tracking Spread the word through

social media accounts Send news announcements

and press releases Use Pinterest, YouTube, and

SlideShare for visual engagement

Enlist partners and customers for word of mouth

We build cohesive designs that validate your message

Email offer

Landing page & registration form

Confirmation

In-site pop-up

We test and learnWe use A/B testing (A against B) and multivariate testing (A-ABC against B-DEF) to learn about customer behavior before, during, and after Send multiple versions of

the email Use separate targeted

landing page for each version to monitor click path (and conversion)

Re-send email with new subject line to all who did not open

Monitor email analytics and make changes on the fly to improve open rates, click thru rates, and conversion rates

We track and learn

Page analytics enable us to monitor visits and behavior once they get to your site Each landing page is tracked

separately We set up conversion goals for

the campaign to understand ROI

Throughout the campaign, we tweak landing pages to coax the visitor through the pages to the point of purchase

We compare each page’s effectiveness and with subsequent campaigns, build new landing pages using the best-performing components

Monitor social-media engagement

Landing page

Landing-page and site analytics

Social-media analytics

EMAIL & INTEGRATED CAMPAIGNSPortfolio

Email Landing page

Email Landing page Registration form Confirmation page

A/B & MULTIVARIATE TESTINGPortfolio

VARIABLE DATAPortfolio

Variable data email Registration form Confirmation email

LANDING PAGESPortfolio

SURVEYPortfolio

WEBSITESPortfolio

LOGOSPortfolio

ELECTRONIC ADSPortfolio

Spider TrainersA DBA of C Shaffstall & Son, LLCPO Box 280487Lakewood CO 80228303 862 8951303 997 9273 faxinfo@spidertrainers.comwww.spidertrainers.com