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DESIGN IN DEVELOPMENT THE RIGHT ROLE OF Bryan Garvey Designer

The Right Role of Design in Development

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Page 1: The Right Role of Design in Development

DESIGN IN DEVELOPMENTTHE RIGHT ROLE OF

Bryan Garvey Designer

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ROLL CALL

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AGILE

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WHAT IT’S BEEN LIKE

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DESIGNR CODR

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DESIGNR CODRBIZNZ

MAKE IT

PRETTY

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DESIGNRBIZNZMKTG

CEO

SALEZ

MAKE ITPRETTY

MAKE THIS

THING I SAW

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WHAT HAPPENS

▸ Design has to make guesses

▸ Dev has to make guesses

▸ Approval processes drag everything

▸ Use cases missed

▸ Edge cases given too much weight

▸ Business complains after launch

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DESIGNERS HAVE TO TEACHIF PEOPLE ARE TO UNDERSTAND THE DIFFERENCE

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THE RIGHT ROLE

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Designers provide solutions to a business problem within the given temporal, technical and emotional constraints.

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Designers provide solutions to a business problem within the given temporal, technical and emotional constraints.

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AKA WORKING TOGETHER TO GET S*** DONE

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STEP 1: EMBEDCOLLABORATION

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DIGITAL MARKETING (WEB + ECOMM)

BA

CONTENT

PM

DEV

DEV

DEV

DEV LEAD

DESIGNR QA

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IOT PRODUCTS

DESIGNR

SOFTWR

MGR

DEV DEV

DEV

DEV

DEV

ELEC

ENGNRQA

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TENTPOLE TEAM

DESIGNRPM

PRODUCT

DEV

DEV

DEV

DEV LEAD

DEV QA

QA

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TIPS FOR DESIGNERS

▸ Sit in the dev area, even if only during certain times

▸ If you can’t sit, always be responsive on chat

▸ Learn the language, if only the word “controller”

▸ Understand their processes

▸ If you always or only work with dev, be sure to find a design support group

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TIPS FOR DEVELOPERS

▸ Make a seat in your area, even if only during certain times

▸ Hit them on chat for any potential design questions

▸ Learn the language, if only the phrase “mental model”

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TIPS FOR DEVELOPERS

▸ Make a seat in your area, even if only during certain times

▸ Hit them on chat for any potential design questions

▸ Learn the language, if only the phrase “mental model

▸ Understand that design is a trade, not a creative outlet

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STEP 2: GET NIMBLECOLLABORATION

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TEXTINFRASTRUCTURE

▸ DSGN: Style Guides & UI Patterns

▸ DEV: Frameworks & Modular Code

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TEXTPROTOTYPING

▸ DSGN: Fail Quickly & Communicate Clearly

▸ DEV: Save Time & Understand Intention

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COLLABORATION

STEP 3: GIVE A LITTLE

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The irony is that when you code, you usually check for the edge cases first. When you design, you usually go to them last.

Dakota Reesevia @fullstory / @kristinadutton

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Abraham Lincoln (or Elon Musk maybe?)

If you’re not delivering value, you may as well be pissing in the wind.

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Your primary goal is for someone to get up and running and gaining value from your product / service as quickly as possible.

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▸ Google Glass

▸ Segway

▸ Amazon Fire Phone

DETAILS MAKE THE PRODUCT

▸ 40% of people abandon a website that takes more than 3 seconds to load. https://blog.kissmetrics.com/loading-time/

▸ 23% of mobile apps are used only once. http://info.localytics.com/blog/23-of-users-abandon-an-app-after-one-use

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Charles & Ray Eames

Details are not details; they make the product.

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BRYAN GARVEY, DESIGNER

@bgroovey

THE RIGHT ROLE OF DESIGN IN DEVELOPMENT

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WEB DEVELOPER OPENING‣ Team Environment

‣ Great Company Culture

‣ Dogs at Work

apply at www.petsafe.net/careers