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As designers, we strive to provide the ideal experience for a product or brand. Often, this means identifying and affecting all the touch points of interaction. But, do we try too hard? Should we, like good graphic designers, be aware of the whitespace and design for intentional freedom in the experience? Andrew will discuss strategy and execution opportunities for whitespace in experiences.(This needs notes or further explanation. I'll write a post with the details. For now, enjoy the vague slides.)
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THE WHITESPACE OF EXPERIENCEDESIGN IS KNOWING WHEN TO STOP. DESIGNING.
@ANDREWCROW
MY HAPPINESSIS COMPLETELY PLANNED TO THE UTMOST DETAIL
DESIGNSTRATEGY
BRAND
DESIGNERS. DESIGN LEADERS. DESIGN MANAGERS. BRAND MANAGERS. STRATEGISTS. PRODUCT DEVELOPERS.
TOUCHPOINTS
MY FOCUSIS COMPLETELY PLANNED TO THE UTMOST DETAIL
GOOD EXPERIENCES ARE DESIGNED FOR THE IDEAL.
GREAT EXPERIENCES ALLOW FOR THE UNEXPECTED.
WHITE PROVIDE OPPORTUNITY FOR PEOPLE TO MAKE YOUR EXPERIENCE THEIR OWN.SPACE
@ANDREWCROW
PHOTO CREDITS
Erika (iwinatcookie)http://www.flickr.com/photos/iwinatcookie/5455581222/
J-Nohttp://www.flickr.com/photos/j-no/1760601125/
sparkleicehttp://www.flickr.com/photos/sparkleice/2572625975/
Juan Pablo Varelahttp://www.flickr.com/photos/barvarela/360254451/