PortfolioUI/UX DESIGNRip Curl Live Events (LIVE STREAMING OF SURFING EVENTS)iOSAPP/UI&UXDESIGN / 2011-2014CLIENT: Rip CurlAvailable: Android, iPhone

Every year Rip Curl put on various surfing events around the world as part of the PRO tour. I initially thought they needed an app for the Bells Beach event where we could stream the live coverage via your iPhone. When the app gained much popularity I pitched the idea of a complete events app with all their events including Peniche Portugal, San Francisco, Bali etc. The app is powered by XML feeds, rich media push is handled by Urban Airship in California where I formed a good partnership and relationship. The app has been very successful on the AppStore and the design was updated for iOS7 which provided a smooth transition for users.

PROBLEMS SOLVEDWe needed to provide event feeds via the ASP and content from BeachBytes. The difficulties with video through iPhones is bandwidth charges, mobile phone coverage at the beach where the event is held. Also there needs to be 2 video streams, one high and one low quality.

PortfolioUI DESIGNResource Rate CalculatoriOSAPP/UI&UXDESIGN / 2011CLIENT: Trinity P3Available: Android, iPhone, Microsoft Windows, iPad

This was the worlds first agency remuneration business mobile app available for iPhone, iPad, Android and Windows.The Resource Rate Calculator is a free industry calculator designed to calculate resource rates such as head hour rates, annual salaries, overhead & profit markup and annual billable hours.

The Resource Rate Calculator is four calculators in one:1. Overhead cost and profit multiples – what factor must you multiply the direct salary cost by to cover the business overhead and profit?

2. Annual Billable hours – how many billable hours are there in a year, after annual leave, public holidays and sick-leave?

3. Annual salary – based on the hourly rate, what is the person’s annual salary?

4. Hourly rate – converts annual salary to hourly rate.

PortfolioUI/UX DESIGN & Project ManagerRip Curl Live the Search GameiOSAPP/UI&UXDESIGN / 2009CLIENT: Rip CurlAvailable: iPhone

Back in 2009 when iPhone 3G was the largest marketshare we made this ‘branded entertainment’ app for Rip Curl. It was first of it’s kind and is still groundbreaking in many ways. All the design elements from the control panels, the User Interface, the buttons and backgrounds were all designed to make this game unlike anything else on the AppStore. I also had to the lead the team and Project Managed in many areas, which can be challenging at times especially with the lack of resources. However it was ranked #1 most popular sports game and is still the most popular surfing game.

HD EyeLashesiOSAPP/UI&UXDESIGN / 2012CLIENT: HD LashesAvailable: iPhone/iPad Universal App

HD Lashes wanted to launch their new eyelashes range via their website. I thought it made sense to ‘try before you buy’ with an 99 cent app. Simply take a photo of yourself, or use your gallery or simply use a model.

Then use the app to see how you look with different eyelashes...obviously this app is designed for women. Adjust to the correct levels, change the curve and proceed to a photo of yourself with the eyelashes to share via social media. If you like them you can directly buy from the app and they will be delivered within 7 days.

I thought this idea was a winner. It is a simple idea, something worth paying 99 cents and hasn’t been done before.

PortfolioUI/UX DESIGN & Creative Direction

PortfolioUI/UX DESIGN for Web PortalYouLyst™iOSAPP/UI&UXDESIGN / 2011CLIENT: YouLystAvailable: Website

YouLyst is a Social Commerce or a classified search engine combined with your social networkto make your life easier, faster and better.Search in more than 1000.000 at one place

PROBLEMS SOLVEDThis was a project I came into 5 years into wireframing and project managing. I spent 4 months and finished all the components, buttons, designs, layouts and for the 250 webpages. This project was unorganised at the beginning and while I was there I managed to streamline everything to make it efficient. The site has since grown rapidly and the founders have had some great success.

Uniden Crash CamiOSAPP & Android/UI&UXDESIGN / 2014CLIENT: UnidenAvailable: iPhone & Android

This was a new app that can turn your windscreen-mounted iPhone or Android smartphone into a crash cam to capture any on-road incidents.

I helped concept this idea and added much value through 5 years of mobile UI experience. I wanted to keep it simple yet extremely customisable in the back-end. This required a lot of testing and strategy behind the layout and functionality.

Instead of buying a dedicated camera, the Crash Cam app can utilise the camera and processing power of your smartphone to record anything that happens on the road.

The app has a built-in G-Sensor that can trigger recording instantly when it senses any sudden changes in motion.

PortfolioUI/UX DESIGN for Uniden Crash Cam