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04 Workshop Sessions

Workshop | Designing interactions

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Workshop ministrado na FLAGCX para sensibilizar a equipe sobre a importância de interações bem desenhadas.

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Page 1: Workshop | Designing interactions

04

Workshop Sessions

Page 2: Workshop | Designing interactions

Where do I clickDesigning Interactions

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Kindle and iPhone have made the term UX globally famous. All the time, online or offline, we interact.

As we dive deeper into more complex ecosystems, our experiences are what count. Digital advertising

is all about experiences.

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However, when we talk of UX, we are looking at a black box.

Still, as Steve Krug puts it, “It's not rocket surgery”.

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UX?

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UX?

IA?

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UX?

UI?

IA?

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UX?

UI?

UCD?

IA?

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UX?

IXD?

UI?

UCD?

IA?

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UX?

IXD?

UI?

UCD?

IA?

CLI?

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UX?

IXD?

UI?

UCD?

IA?

VD?

CLI?

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UX?

IXD?

UI?

UCD?

IA?

VD?

CLI?

GUI?

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UX?

IXD?

UI?

UCD?

IA?

VD?

CLI?

GUI?

NUI?

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A discipline that emerged from the need to identify & classify information, creating labels, hierarchies and the sort.

IA

How it’s organized

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IXD

The disciplines of outlining interactions that will happen with an artifact. If IA is concerned with structure, IXD follows the logic of the flow.

How it will work

A discipline that emerged from the need to identify & classify information, creating labels, hierarchies and the sort.

IA

How it’s organized

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UI & VD

The disciplines of creating the end-user interfaces for an interaction. As with most cultural interfaces, it is usually known for being visual - hence visual design.

How it looks

IXD

The disciplines of outlining interactions that will happen with an artifact. If IA is concerned with structure, IXD follows the logic of the flow.

How it will work

A discipline that emerged from the need to identify & classify information, creating labels, hierarchies and the sort.

IA

How it’s organized

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UCD

A philosophy and a series of techniques that concern themselves with focusing the design on user’s needs and capabilities.

Who it’s for

UI & VD

The disciplines of creating the end-user interfaces for an interaction. As with most cultural interfaces, it is usually known for being visual - hence visual design.

How it looks

IXD

The disciplines of outlining interactions that will happen with an artifact. If IA is concerned with structure, IXD follows the logic of the flow.

How it will work

A discipline that emerged from the need to identify & classify information, creating labels, hierarchies and the sort.

IA

How it’s organized

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UX

The experiences people have with the designed artifact - it is considered it cannot be designed, only supported by the work of other disciplines.

The subjective experience

UCD

A philosophy and a series of techniques that concern themselves with focusing the design on user’s needs and capabilities.

Who it’s for

UI & VD

The disciplines of creating the end-user interfaces for an interaction. As with most cultural interfaces, it is usually known for being visual - hence visual design.

How it looks

IXD

The disciplines of outlining interactions that will happen with an artifact. If IA is concerned with structure, IXD follows the logic of the flow.

How it will work

A discipline that emerged from the need to identify & classify information, creating labels, hierarchies and the sort.

IA

How it’s organized

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What makes a good user experience?

Value

Why is it useful?

Usability

How easy it is to use?

Adoption

How is the adoption curve?

Desirability

What is the OMG-I-want-it-now factor?

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"If you can't explain it simply,

you don't understand it well enough."

In the UX heart, lies a quest:

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NUI

The interface between user and machine happens in a direct manner. Even though it might still use metaphors, it gets rid of supporting aids.

GUI

The interface between user and machine happens in a graphical interface that relies deeply on metaphors.

CLI

The interface between user and machine happens in s p e c i fi c l a n g u a g e b y e x c h a n g e o f w r i t t e n command lines.

There was a struggle for simplicity:

And it is a Interaction Design decision.

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GUI

CLI

NUI

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Exercise 1, What?

1. Form a group.

2. Get your canvas.

3. Pick an object. Anything you worked with here. Or that you want to discuss, really.

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Interaction is a kind of action that occurs as two or more objects have an effect upon one another.

But what is an interaction?

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How do interact?

?

The worldMe

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Goal definition

Intention to act Sequence of actions

Execution of the action sequence

Perceiving the state of the world

Interpreting the perception

Evaluation of perceptions

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An example:

Open the door

I want to open the door

Get close to the door

Raise my handGrab the knobTurn the knobPush the door

OK, let’s do so

Has the door opened?Nope, it hasn’tMaybe it’s

locked or jammed. Have to check that

first.

The door

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However, most designed interactions are broken.

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Technology has removed long ago the clear relation of cause and consequence. Ever since the NUI

were implemented in scale, we are aiming at regaining clear notions of interaction.

How so?

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Best practices change daily and ‘intuitive' is the nicest word that will screw you up.

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Guide and refine

Finally, ypu need to show the consequence of his actions while keeping the interaction stable.

Create a funnel

Afterwards, you need to take the user by the hand and create a funnel - truly narrowing the dos and don’ts.

Lead the way

First off, you need to lead the way to the interaction.

Let’s keep it short.

Visibility & mappings Affordances & constraints Feedback & consistency

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How much of the interface is sensible to us?

Visibility

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Natural signals

Natural design

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Visible & Invisible

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How can I trace the correlation between what can I do and what I notice to be possible?

Mapping

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Natural mapping

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How can the object imply how it’s used? How can it gives hints on how it’s used?

Affordances

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Afford to motivate action

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Afford to show where to go next

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What are the limitations of the object?

Constraints

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Physical & Logical

Semantic& Cultural

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Does the object provide any answers once something has been done to it?

Feedback

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Visual

Auditive

Haptic

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How can I stay lean? In other words, SISI.

Consistency

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Teach once and use it to new features

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1. Second canvas round!

2. Let’s try and define the usability aspects. Think of what was done.

Exercise 2, How?

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Can’t we bend the rules?

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Philippe Starck’s juicy salif

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Flow (the indie game)

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Well, pretty much the “Easter Egg” concept

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Rules can be bent:

as long as it is a conscious choice and invites discovery.

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1. Conduct an elevator pitch. You have 2 minutes to tell us about your product, its strength and what you decided to change.

Exercise 2, Share!

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