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Systemics: the Logics of Design Harold G. Nelson 1 Systemicsthe Logics of Design We have inherited a new age—one that the geologists call the anthropocene (The Economist, 2011). This new epoch, defined as the age of humans, should be and can be considered as the age of design if the right decisions are made. The new age received its designation because of the overwhelming accumulative consequences of human actions and not merely because of their presence. Scientists nowadays necessarily must behave more and more as design critics of a ‘manmade’ world—a world that is predominantly shaped by human activity in two significant ways. The first is that the natural world has become more unnatural, which in turn has effected the courses taken by the natural evolutionary processes—the physical and the biologic. The second is in the rapid change in human systems as a result of the evolution of the mind and the concomitant evolution of social and cultural systems—forms of evolution driven by human intension and purpose. Humans are adapting more and more to their own designed consequences rather than to just the natural consequences of physical or biological mutations interacting with environmental constraints. It can be postulated that there are four types of evolution that have carried humans to where they are in this new epoch (see Fig. 1). In general, evolution is an unfolding of systemic processes of causal entanglements. Physical evolution led to the

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Systemics:  the  Logics  of  Design  Harold  G.  Nelson    

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Systemics—the  Logics  of  Design  

We  have  inherited  a  new  age—one  that  the  geologists  call  the  anthropocene  (The  

Economist,  2011).  This  new  epoch,  defined  as  the  age  of  humans,  should  be  and  can  

be  considered  as  the  age  of  design  if  the  right  decisions  are  made.  The  new  age  

received  its  designation  because  of  the  overwhelming  accumulative  consequences  of  

human  actions  and  not  merely  because  of  their  presence.  Scientists  nowadays  

necessarily  must  behave  more  and  more  as  design  critics  of  a  ‘man-­‐made’  world—a  

world  that  is  predominantly  shaped  by  human  activity  in  two  significant  ways.    

 

The  first  is  that  the  natural  world  has  become  more  unnatural,  which  in  turn  has  

effected  the  courses  taken  by  the  natural  evolutionary  processes—the  physical  and  

the  biologic.  The  second  is  in  the  rapid  change  in  human  systems  as  a  result  of  the  

evolution  of  the  mind  and  the  concomitant  evolution  of  social  and  cultural  

systems—forms  of  evolution  driven  by  human  intension  and  purpose.  Humans  are  

adapting  more  and  more  to  their  own  designed  consequences  rather  than  to  just  the  

natural  consequences  of  physical  or  biological  mutations  interacting  with  

environmental  constraints.    

 

It  can  be  postulated  that  there  are  four  types  of  evolution  that  have  carried  humans  

to  where  they  are  in  this  new  epoch  (see  Fig.  1).  In  general,  evolution  is  an  unfolding  

of  systemic  processes  of  causal  entanglements.  Physical  evolution  led  to  the  

Systemics:  the  Logics  of  Design  Harold  G.  Nelson    

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emergence  of  genetic  evolution  (mutation  and  adaption),  which  led  to  the  

emergence  of  the  evolution  of  consciousness—an  unfolding  of  the  mind.  The  

evolution  the  mind,  of  self  awareness  and  abstract  thinking,  has  led  to  the  

emergence  of  a  fourth  kind  of  evolution  which  now  modifies  and  directs  the  earlier  

forms  of  evolution  as  well  as  its  own—an  evolution  of  and  by  human  intention.    

 

1st evolutionary unfolding: molecular compounds and life

2nd evolutionary unfolding: consciousness,

3rd evolutionary unfolding: mind

4th evolutionary unfolding: human intension

Fig.  1  Types  of  Evolution  

 

The  discourses  in  academic  and  public  realms  nowadays  are  primarily  focused  on  

the  consequences  of  biological  evolution,  which  is  leaned  on  to  describe  and  explain  

the  entirety  of  the  human  condition  including  possibilities  or  restrictions  such  as  the  

impossibility  of  free  will.  Much  less  attention  is  being  paid  to  the  instrumental  

effects  of  the  evolution  of  the  human  mind—the  third  form  of  evolutionary  

unfolding—on  the  world’s  new  character  although  it  is  very  apparent  that  the  

consequences  of  this  form  of  evolution,  in  the  emergence  of  the  anthropocene  age,  is  

immense.    

 

Now  that  we  have  been  thrown  into  this  new  age  where  there  are  no  longer  any  

natural  systems  and  all  of  nature  reflects  the  consequences  of  human  interventions,  

Systemics:  the  Logics  of  Design  Harold  G.  Nelson    

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whether  intentional  or  accidental,  we  are  faced  with  a  seminal  decision.  Do  we  

embrace  the  fourth  form  of  evolution,  accepting  responsibility  and  accountability  

for  the  kind  of  world-­‐creating  agency  it  carries?  Or  do  we  continue  to  fall  back  on  

the  reactive  stances  of  scientism’s  indifference;  denying  human  agency  and  free  will  

and  merely  reacting  to  the  consequences  of  changes  believed  to  be  caused  by  chance  

or  necessity?  Do  we  continue  to  defer  responsibility  and  culpability  for  the  

outcomes  of  change  in  social  and  economic  systems  to  the  mimicry  of  the  bloody  

biologic  process  of  ‘survival  of  the  fittest’  or  economics  invisible  hand  of  aggregated  

fate?    

 

Or  do  we  choose  to  accept  the  challenge  of  making  this  new  age  the  age  of  design—

an  age  of  human  intension  and  purpose  that  is  identified  by  humans  stepping  up  to  

be  held  responsible  for  choosing  their  actions  and  to  be  held  accountable  for  those  

actions?  Humans  accepting  that  they  are  steering  all  four  forms  of  evolution  would  

mark  the  anthropocene  as  the  age  of  design.  From  this  mature  stance  humans  would  

learn  to  ask  and  try  to  answer  such  questions  as:  “what  would  be  some  ideal  

directions  to  go  in  and  what  potential  outcomes  should  be  made  real  additions  to  

the  world?”  

 

As  scientists  or  humanities  scholars  are  looked  to  for  advice  on  preferred  actions  in  

response  to  large  scale  and  complex  issues  they  are  essentially  being  asked  to  

become  design  consultants.  Unfortunately  descriptions  and  explanations—the  role  

of  the  sciences  and  the  humanities—do  not  prescribe  action.  And  predictions  and  

Systemics:  the  Logics  of  Design  Harold  G.  Nelson    

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control—the  contributions  of  technology  and  applied  arts—do  not  justify  action.  

The  formulation  of  intentional  action  and  the  concomitant  justification  for  action  

comes  through  designers  creating  good  designs  on  behalf  of  others.  

 

Design  thinking  is  important  now  not  just  because  the  world  is  more  complex,  

or  because  problems  seem  larger  in  scale  and  more  dangerous,  nor  because  contexts  

and  environments  are  changing  so  quickly.  Design  inquiry  and  action  is  a  big  deal  

because  the  world  is  vulnerably  interconnected  and  more  unnaturally  entangled  

giving  rise  more  often  than  not  to  critically  unsustainable  and  undesirable  

situations.  The  dominating  threat  of  undesirable  situations  overshadows  or  deflects  

attempts  to  begin  learning  how  to  competently  identify  and  achieve  desirable  

outcomes  through  the  intentional  actions  of  design.  

 

Design  inquiry,  as  presently  engaged  in,  is  a  significant  deal  because  the  

consequences  of  design,  through  development  and  technology,  are  more  intensely  

impacting  environments—physical  and  social—sometimes  with  desired  outcomes  

but  too  often  not.  Biological,  technological  and  human  systems  are  breaking  down  

because  of  the  unintended  consequences  of  poorly  thought  out  yet  executed  

designs—i.e.  unwise  design  actions.  The  natural  world  has  become  more  

dangerously  dysfunctional  as  it  has  become  more  compromised  as  a  consequence  of  

ignored  or  mismanaged  human  agency.  

 

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In  order  to  rise  with  the  occasion,  serious  designers  in  the  anthropocene  epoch—

aka  the  age  of  design—need  to  develop  essential  competencies  and  expertise.  

Developing  design  competencies  and  expertise  involves  gaining:  

•  the  ability  to  initiate  and  manage  intentional  action  for  desired  outcomes.  

  -­‐  expertise  in  systemic  designing  and  implementation.  

  -­‐  competencies  in  collaborative  learning  for  intentional  action.  

  -­‐  competencies  in  individual  learning  for  intentional  action.  

•  the  ability  to  make  good  systemic  design  judgments  and  decisions.  

•  the  ability  to  take  good—i.e.  wise—design  action  through  systemic  

assessment,  critique  and  intervention.  

  -­‐  pre-­‐action:  making  assessments  of  complex  real  world  situations.    

  -­‐  reaction  and  interaction:  managing  systemic  milieu.  

  -­‐  pro-­‐action:  creating  desired  systemic  outcomes.  

 

It  is  essential  to  initiate  and  support  a  serious  ongoing  dialogue  concerning  the  full  

potential  and  concomitant  challenges  of  design,  designing  and  designers  rather  than  

allow  the  conversation  to  fade  away  or  to  be  cut  off  with  prescriptions  and  

descriptions  of  designing  based  on  scientific  rationalization  or  artistic  sensibilities  

or  worse—the  commodification  of  design  method.    

 

Designers  co-­‐create  a  world  that  people  experience  as  the  real  world,  a  world  that  is  

becoming  ever  more  unnatural.  The  real  or  natural  world  was  always  complex  and  

unpredictable.  Now  people  are  beginning  to  understand,  in  pragmatic  as  well  as  

Systemics:  the  Logics  of  Design  Harold  G.  Nelson    

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academic  terms,  that  the  unnatural  world  is  as  complexly  interconnected  and  

unpredictable  as  the  natural  world  was.    

 

Such  challenges  to  design  agency  evoke  seminal  questions  for  traditional  designers,  

which  have  yet  to  be  seriously  asked  and  addressed  even  though  new  generations  of  

designers  are  showing  signs  of  wanting  to  expand  design  practice  far  beyond  

traditional  boundaries  and  professional  categories.  As  traditional  designers  expand  

beyond  their  self-­‐defined  boundaries  of  material,  experiential  and  visual  design,  or  

as  newly  minted  professional  fields,  such  as  educational  design,  organizational  

design,  policy  design  et.  al.  look  to  the  design  traditions  for  strategies  and  tools  the  

unasked  questions  remain  unasked.  As  traditional  professional  fields,  such  as  

management  and  defense,  begin  to  adopt  design  strategies,  it  becomes  imperative  to  

more  broadly  and  aggressively  develop  design  scholarship  and  praxis.  The  

confluence  of  the  expanding  appreciation  for  the  potential  significance  and  influence  

of  design  (Nelson  &  Stolterman,  2012)  and  the  growing  unnatural  character  of  the  

real  world  requires  serious  preparations  on  the  part  of  designers,  design  educators  

and  design  collaborators  in  order  to  gain  competence  in  more  advanced  design  

thinking  approaches  and  praxis.  

 

So  what  would  qualify  designers—traditional  and  newly  formed—to  assist  at  the  

helm  of  human  evolution  if  the  decision  is  made  to  take  on  responsibility  for  the  

processes  of  world  creation  given  that  the  real  world  is  an  incomprehensible  

entanglement  of  systemic  links  and  connections  that  result  in  unpredictable  states-­‐

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of-­‐affairs?  The  answer  lies  with  a  better  understanding  of  systemics  in  relation  to  

designing,  designers  and  design  stakeholders.  

 

Systemics—a  set  of  ordering  and  organizing  logics  and  framing  strategies—when  

infused  into  design—i.e.  advanced  design—assures  that  design  can  be  made  

relevant  and  viable  in  today’s  complex  and  demanding  contexts  of  change.  Systemics  

provides  the  basis  for  the  rigorous  strategies  and  perspectives  required  for  

designing  at  the  levels  and  intensities  required  in  a  new  age  of  design.  Systemics  are  

the  sources  of  the  logics  that  form  the  armature  for  advanced  design  approaches.  

They  enable  design  to  rise  to  the  challenges  of  modern  life,  which  are  complex  and  

unpredictable  in  a  world  that  continues  changing  dramatically  and  rapidly.    

 

Every  design  is  a  system  or  part  of  a  system.  Every  designer  is  a  human  system  and  

an  element  in  other  systems.  Every  designer  works  within  and  under  the  influences  

of  larger  systems.  Every  process  of  designing  is  a  systems  approach  to  intentional  

change.  In  the  past  designing  has  been  dominated  by  artistic  conjecture  or  scientific  

reasoning  but  that  has  never  been  sufficient.  The  unintended  consequences  of  

human  activity  are  increasingly  negative  because  of  miscues  concerning  the  

systemic  nature  of  intentional  change.    

 

Designing  is  the  process  of  defining  relationships  and  making  connections  between  

things,  beings  and  ideas,  so  that  they  function  or  serve  a  purpose  in  systemic  

combinations.  It  is  a  process  that  creates  systemic  constructs  ranging  from  

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functional  assemblies  to  purposeful  systems.  The  relationships  result  in  patterns  

and  compositions  while  the  connections  result  in  assemblies  that  can  be  either  

functional  or  purposeful  and  that  can  result  in  emergent  qualities.  Systems  and  

functional  assemblies  can  be  the  outcomes  of  designing  although  most  systems  and  

functional  assemblies  are  not  the  outcome  of  design  activity.    

 

Design  inquiry  is  a  systemic  approach  to  acquiring  knowledge  that  is  interrelating  

and  interconnecting.  A  systems  perspective  looks  for  existing  relationships  and  

connections  and  the  consequences  of  those  interrelationships  and  interconnections  

where  design  imagines  possibilities  and  makes  them  real.  Systemics  is  a  broad  and  

diverse  set  of  approaches  to  observing,  understanding  and  interacting  with  the  real  

world.  Systemics  provides  strategies  of  inquiry  for  describing  and  explaining  

complexities  and  causal  entanglements  that  make  up  the  environments  and  contexts  

of  human  activity.  A  systemic  stance  approaches  the  world  in  two  ways  

simultaneously:  

•  epistemologically  i.e.  thinking  systemically—relating  and  connecting  ideas.  

•  ontologically  i.e.  conceptualizing  things  as  systems—interrelationships  and  

     interconnections  between  components  or  elements.  

 The  normative  approach  to  inquiry—which  is  not  systemic—focuses  on  looking  ‘at’  

things  of  interest—including  attributing  ‘thingness’  to  assemblies  or  systems.  The  

intention  is  to  discern  the  nature  of  something  by  observing  it  in  a  rational  and  

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objective  way  revealing  its  ‘true’  nature.  We  may  be  interested  in  discovering  its  

essence—its  quiddity—  or  its  uniqueness—its  haecceity  (see  Fig.  2)  for  example.  

 

 

 

Figure  2.  Looking  ‘at’  for  Essence  and  Uniqueness  

 

Or  we  may,  which  is  most  often  the  case,  simply  want  to  describe  and  explain  

something  through  the  discernment  of  its  seminal  or  essential  properties  (see  Fig.  3)  

by  looking  ‘at’  something  using  a  rigorous  form  of  disciplined  inquiry  as  exemplified  

by  the  scientific  method  or  by  using  equally  diligent  forms  of  inquiry  that  are  more  

subjective.  

 

Figure  3.  Looking  ‘at’  for  Description  and  Explanation.  

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Natural  things  and  designed  artifacts  of  course  reflect  essences  and  properties  

revealed  by  looking  ‘at’  them  that  are  vital  for  gaining  an  understanding  and  

appreciation  of  things  as  designed  or  already  found  to  be  in  existence.  Natural  things  

and  designed  artifacts  are  much  more  than  undifferentiated  appearance  and  

experience  however.  They  are  systems  and  systemic  in  their  behavior.    

 

When  looking  ‘at’  systems  in  order  to  understand  them  and  to  be  able  to  make  

purposeful  interventions  in  them,  a  systemics  perspective  needs  to  be  used.  This  

approach  is  an  integrated  framework  of  strategies  for  assessment,  critique  and  

designed  intervention  (Nelson  and  Stolterman,  2012)  (see  Fig.  4).    

 

 

Figure  4.    Looking  ‘at’  Systems  for  Understanding  and  Intervention  

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Strategies  for  looking  ‘at’  systems  are  much  better  developed  historically  (Ackoff,  

2003,  1971)—even  though  still  not  sufficiently  developed—than  are  strategies  for  

systemically  looking  for  what  goes  on  ‘between’  things,  particularly  between  

observers  and  the  things  or  systems  they  observe.  The  challenge  is  to  develop  

approaches  for  looking  ‘at’  the  activities  taking  place  ‘between’  things,  especially  

when  looking  at  what  goes  on  between  observers  as  inquiring  systems  and  the  

things  they  are  observing.  This  latter  challenge  is  the  focus  of  this  chapter  but  that  

does  not  mean  the  importance  of  being  able  to  look  ‘at’  systems  themselves  is  

diminished.  Both  systemic  challenges  are  essential  to  take  on  in  the  development  of  

the  necessary  perspectives  and  design  competencies  in  the  age  of  design.  

 

While  the  focus  of  systemic  inquiry  is  on  what  ‘is’  happening  between  things  (see  

Fig.  5),  the  focus  of  a  systemic  design  inquiry  is  focused  on  imagining  what  ‘should’  

or  ‘ought’  to  be  going  on  between  things  and  to  make  that  the  case  in  reality.  The  

reason  it  is  important  to  look  at  what  is  going  on  between  things  is  because  every  

thing  is  linked  in  someway  to  other  things  or  systems  and  their  environments.  If  

essential  links  are  not  seen  they  may  become  broken  or  they  will  not  be  protected  

from  harm.  Then  unintended  consequences  will  occur—a  process  that  is  

fundamentally  unsustainable.  If  desired  outcomes  are  to  be  realized  by  design  then  

essential  links  must  be  identified  and  established  between  what  is  judged  to  be  

necessary  elements.  The  links  cause  new  properties  to  emerge  that  transcend  the  

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nature  of  the  things  themselves  and  the  relationships  or  connections  that  link  them.  

These  new  properties  are  often  what  are  most  necessary  or  desired  in  life.  

 

 

 

 

Figure  5.    Looking  ‘in-­‐between’  

 

The  space  in-­‐between  is  mediated  by  relations  and  connections.  A  relation  is  an  

influence  or  orientation.  A  connection  is  a  cause  or  transfer  of  power.  The  

importance  of  these  two  concepts  cannot  be  overemphasized  in  the  context  of  

design,  designers  and  designing.  They  define  systemics  thinking.  Systemics  thinking  

is  a  stance,  a  way  of  approaching  an  inquiry  into  and  about  the  real  world.  It  is  a  

multidimensional  and  an  integrating,  holistic  approach  to  gaining  understanding  of  

the  nature  of  relationships  and  connections  between  things  and  the  consequences  of  

each  of  them.    

 

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Descriptively,  Systemics  thinking  is  a  collective  of  approaches  that  are  diverse  and  

multilayered.  One  schema  for  looking  at  the  multilayered  nature  of  the  systemics  

stance  is  through  the  presence  of  four  orders  of  mediation  in  the  space  in-­‐between.  

 

1st  order  mediation  is  an  epistemological  framework  for  primarily,  but  not  

exclusively,  thinking  and  learning  about  specific  relations  and  connections.  The  

ontology  of  systemics  at  this  level  focuses  on  real  systems  that  exist  abstractly,  

conceptually  or  literally.  The  purpose  of  focusing  on  relations  and  connections  is  to  

describe  and  explain  concrete  systems  as  particulars  and  ultimate  particulars  in  the  

real  world.  

 

The  simplest  form  of  systemic  assembly  consists  of  two  ‘elements’  in  some  form  of  

relationship  or  connected  in  some  way.  A  systemic  inquiry  focuses  on  the  space  in-­‐

between  these  elements—the  space  of  the  relationships  and  connections—and  the  

emergent  consequences  of  the  relations  and  connections.  The  ‘space’  between  

things  contains  the  relationships  and  connections  that  determine  the  nature  of  the  

assembly  or  system  as  it  exists  or  that  need  to  be  present  in  order  to  cause  the  

desired  assembly  or  system  to  come  into  existence—i.e.  design  (see  Fig.  6).  When  

the  focus  of  attentions  is  on  what  is  happening  between  things,  the  things  become  

elements  or  components  in  an  assembly  or  system  of  things  rather  than  simply  

isolated  objects.  

 

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Figure  6.  1st  Order  Mediation  

 

 

2nd  order  mediation  looks  at  the  systems  of  relations  and  connections  between  or  

among  things.  Relations  are  defined  by  ordering  systems  while  connections  are  

made  using  organizing  systems  (see  Fig.  7).  Ordering  and  organizing  systems  are  

schemas  for  ordering  and  organizing  things  in  general.  They  form  universally  

related  or  connected  assemblies  of  things.  

 

 

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Figure  7.    2nd  Order  Mediation  Systems  

 

Ordering  and  organizing  systems  mediate  the  space  in-­‐between.  This  results  in  

consequences  that  occurring  because  of  the  relationships  and  connections  put  in  

place  (See  Fig.  9).  Designers  must  make  judgments  about  which  ordering  and  

organizing  systems  to  overlay  onto  a  situation  in  order  to  give  meaning  to  an  

otherwise  chaotic  milieu  and  to  guide  intervention.  

 

 

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Figure  8.      2nd  Order  Mediation  

 

 

Ordering  systems  define  relationships.  There  are  enumerable  ordering  systems  that  

have  been  developed  to  create  some  sense  of  order  out  of  the  chaos  of  reality.  There  

are  ordering  systems  that  decide  what  particular  life  form  belongs  to  which  species,  

or  to  which  architectural  style  a  house  belongs.  Johannes  Itten’s  well  known  color  

theory  (Itten,  1970)  is  a  good  visual  example  of  an  ordering  system.  This  is  an  

exemplar  of  how  a  theory  of  relationships  between  different  sets  of  colors  is  used  to  

determine  what  colors  ought  to  be  put  into  relationships  with  one  another  to  attain  

desired  effects.  For  instance  colors  are  considered  to  be  ‘complimentary’  when  they  

occupy  opposite  positions  on  this  color  wheel  and  therefore  ought  to  be  used  

together  for  a  pleasing  effect.  

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The  relations  that  are  the  center  of  attention  in  science  are  relations  of  similarities.  

The  designation  and  application  of  such  relationships  result  in  the  creation  of  

categories,  taxonomies  and  other  methods  of  abstractly  grouping  things  together  or  

making  distinctions  among  them.  Here  you  are  admonished  to  not  “mix  apples  and  

oranges”.  On  the  other  hand  the  relations  that  are  most  interesting  in  design  are  

relationships  of  relative  bearing,  positioning,  sequencing,  timing  and  contrasting.  

Relationship  is  a  concept  concerning  proximities,  influences,  and  communication.  

These  relations  are  how  things  are  affected  without  being  connected.  In  this  case  it  

is  permissible,  even  desirable,  to  mix  apples  and  oranges.  

 

Organizing  systems  identify  the  connections  that  are  in  place  in  observed  assemblies  

and  systems  or  conceptualizes  those  needing  to  be  put  into  place  to  make  desired  

functional  assemblies  or  purposeful  systems  a  reality.  Connections  between  things,  

organized  in  prescribed  or  desired  ways,  result  in  emergent  properties  that  

transcend  the  properties  of  the  elements  themselves.  For  example,  when  two  

different  kinds  of  gas  atoms—hydrogen  and  oxygen  in  this  case—are  put  into  a  

prescriptive  relationship  and  connected  the  property  of  ‘wetness’  emerges  (see  Fig.  

9).  When  specific  conditions  are  in  place  the  property  of  wetness  is  revealed  as  

water,  or  ice,  or  snow  (see  Fig.  10).  The  same  emergent  processes  can  occur  in  a  

variety  of  combinations  of  elements.  For  example  a  group  of  people  in  prescribed  

relationships  and  connected  with  one  another  in  certain  combinations  can  result  in  

the  emergent  property  of  ‘community’.  

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hydrogen atom linked to oxygen atoms  

 

Figure  9.    Water  Molecule:  Emergent  Property  of    ‘wetness’  

 

 

 

Figure  10.    Qualities  of  ‘wetness’:  Water,  Ice,  Snow  

 3rd  order  mediation  determines  the  rules  of  relationships  and  connections  that  

create  ordering  and  organizing  systems.  The  design  of  design  activity  using  the  

logics  of  systemics  requires  a  ‘stepping  back’  and  a  ‘stepping  out’.  Stepping  back  for  

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instance  is  observing  the  work  of  designers  in  order  to  critique  and  improve  their  

approaches  to  designing.  Stepping  out  is  a  process  of  moving  outside  the  given  

boundaries  and  beyond  the  given  rules  governing  protocols  and  assembly  in  

normative  designing  to  redesign  or  design  anew  the  rules  for  relationship  building  

and  connection  making.  The  spirit  of  this  ‘game  changing’  activity  was  captured  in  

part  by  Carse  in  the  metaphor  of  finite  and  infinite  games—playing  ‘within’  the  rules  

and  playing  ‘with’  the  rules  (Carse,  1986).  The  3rd  order  mediation  resides  in  the  

realm  of  Carse’s  infinite  games.  Playing  with  the  rules  means  playing  with  the  

formation  of  protocols—forming  the  rules  of  relationship  and  connection.  

 

Protocols  form  the  essence  and  substance  of  the  activity  going  on  in  the  space  ‘in-­‐

between’  the  elements  of  any  systemic  composition  or  assembly.  Protocols  are  the  

rules  of  relationship  in  prescriptive  terms  that  control  both  structure  and  dynamic  

processes.  Very  simple  protocols  can  create  very  complex  structures  as  well  as  

behaviors  in  systems.  By  focusing  on  the  protocols  and  design  of  protocols,  rather  

than    ondetailed  relations  or  connections  of  a  system,  the  designer  can  design  for  

extremely  complex  outcomes  without  needing  to  prescribe  any  dynamic  complexity  

in  detail.  

 

An  example  of  extremely  complex  behavior  emerging  from  simple  protocols  is  the  

flocking  behavior  of  birds  or  schooling  behavior  of  fish.  These  complex  behaviors  

have  been  simulated  by  computer  models  using  very  few  protocol  variables.  

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‘Flocking’  protocols  of  ‘boids’  (virtual  objects  in  a  computer  simulation)  simulate  the  

complex  flocking  behavior  of  real  birds  or  schooling  behavior  of  real  fish.  A  

minimum  of  three  protocols  can  recreate  the  complexity  of  birds  flying  in  groups  

(Renolds,  2012):  

 

•  Separation:    steer  to  avoid  crowding  local  flockmates  

•  Alignment:    steer  towards  the  average  heading  of  local  flockmates  

•  Cohesion:    steer  to  move  toward  the  average  position  of  local  flockmates  

 

The  challenge  of  course  is  how  to  go  about  designing  protocols  in  the  beginning  so  

that  desired  outcomes  are  achieved.  Protocols  play  a  seminal  role  in  the  process  of  

designing  (Nelson  and  Stolterman,  2012).  As  mentioned  earlier,  design  teams  and  

project  cohorts  are  complex  social  systems  that  have  been  intentionally  formed—i.e.  

designed.  These  social  systems  like  all  systems  are  held  together  through  

relationships  and  by  connections.  The  relationships  between  the  roles  played  by  

individuals  in  a  design  project  can  be  represented  at  a  very  basic  level  as  binary  

sets—the  designer  and  the  client  for  instance.  These  binary  relationships  are  

animated  by  protocols  with  specific  qualities.  A  protocol  defined  as  an  I-­‐it  

relationship  between  the  designer  and  the  customer  in  an  artifactual  design  

situation,  for  example,  designates  an  objective,  rationalized  relationship.  A  protocol  

defined  as  an  I-­‐thou  relationship  designates  a  relationship  of  deep  feelings  and  

emotion—including  love.    

 

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An  exemplary  set  of  protocols  in  designing  include  the  protocols  formed  between  

designers  and  any  of  the  others  in  roles  that  constitute  the  whole  of  a  design  project  

team  and  constituent  others—i.e.  a  design  cohort  (see  Fig.  11).  Expanding  on  the  

previous  examples,  a  protocols  in  place  between  the  designer  and  the  client  might  

be  in  the  form  of  an  I-­‐You  relationship  that  is  defined  by  the  contractual  conditions  

of  agency.  The  protocol  between  the  designers  and  customers  might  be  one  of  I-­‐

Them  signifying  a  relationship  that  is  modulated  by  legal  concerns  and  economic  

responsibility.  

 

 

Figure  11.  Example  of  Design  Cohort  ‘role-­‐relationships’  

 

The  challenge  is  in  defining  how  the  rules  of  relationship  ought  to  be  determined—

3rd  order  mediation.  So  in  the  above  example  of  the  I-­‐You  protocol  the  rules  for  

defining  a  contractual  relationship  need  to  be  determined  from  which  the  actual  

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protocols  can  be  defined  in  terms  of  ordering  and  organizing  systems—2nd  order  

mediation.  

4th    Order  mediation  includes  humans  as  at  least  one  of  the  elements  or  components  

in  a  system  of  relations  and  connections  that  enable  inquiry  and  learning  to  take  

place.  The  individual  is  a  complex  cognitive  system—multifaceted  and  multilayered  

(see  Fig.  12)  postulated  to  conform  to  distinct  personality  types  but  primarily  a  

distinctly  formed  character  and  persona  of  selfhood.  There  is  no  unified  ‘I’  or  

coherent  ‘self’  that  objectively  interrogates  a  rational  and  ordered  world  or  that  

subjectively  interprets  appearances  and  experiences.  There  is  only  an  assembly  of  

complex  cognitive  relations  and  connections  that  is  somehow  managed  by  the  

executive  function  of  the  mind  to  bring  coherence  to  the  inquiring  and  learning  

experience.  The  unique  individual  is  at  least  as  complex  as  the  systems  she  is  

embedded  in  or  is  interacting  with.  This  is  obviously  a  challenge  for  designers  

because  of  their  contractual  relations  with  others  who  are  equally  complex  and  form  

the  design  teams  and  project  cohorts.  It  is  also  a  challenge  because  design  teams  and  

project  cohorts,  as  complex  socio-­‐technical  systems,  are  thrown  into  a  complex  and  

rapidly  changing  real  world  at  the  start  of  each  new  project  (Weick,  2012).  The  

teams  and  cohorts  are  embedded  in  larger  social  and  organizational  systems  

through  networks  of  complex  interrelations  and  interconnections.  

 

 

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Figure  12.  Looking  at  the  ‘Self’  

 

The  relationships  and  connections  ‘in-­‐between’  observers  and  observed  things  

determine  what  is  or  can  be  seen.  Observation  is  not  a  mechanistically  rational  

process  of  transferring  sensate  data  from  object  to  subject.  It  is  not  a  matter  of  

carefully  collecting  and  recording  objective  data.  The  subject  determines  what  is  

seen  as  much  as  the  object  determine  what  can  be  seen.  A  paraphrased  statement  

attributed  to  the  Vedas  that  “we  do  not  see  things  as  they  are,  but  as  we  are”  speaks  

to  the  mitigating  influence  of  the  space  in-­‐between  subject  and  object.  

 

Relationships  and  connections  determine  the  quality  of  observations  and  

interactions  of  the  subject  with  the  objective  world.  This  is  not  a  deterministic  

process  obviously  since  relationships  and  connections  can  be  created  or  destroyed  

through  design  action  or  modified  by  happenstance.  Design  activity  within  the  in-­‐

between  space  consists  of  acting  to  relate  or  interrelate  and  connect  or  interconnect  

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things  when  and  where  possible.  Some  relations  and  connections  are  beyond  human  

agency  to  change  or  even  manage  very  well  but  there  are  an  infinite  number  of  other  

possibilities  open  to  design  interventions.  

 

The  senses—seeing,  feeling,  hearing,  tasting,  touch  et  al—are  all  that  individuals  

have  for  mediating  between  them  and  the  real  world.  The experience of the real

world—e.g. Umwelt (Gr): the world as it is experienced by a particular organism—is a

complex cognitive process (see Figures. 13, 14) and not the straightforward objective

process so often naively assumed to be the case. Never-the-less individuals are able to

‘learn’ about the real world—with the aid of methods, tools and instruments—to a level

that is sufficient to advance human understanding, technologic development and of

course design.

 

 

Figure  13.  Mediation  Between  ‘Self’  and  ‘Object’  

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Figure  14.    Mediation  Between  ‘Self’  and  ‘Other’  

 

The  real  challenge  of  course  is  when  the  ‘other’  is  ‘yourself’.  Learning  about  ones  self  

is  as  difficult  as  any  the  4th  order  mediations  mentioned.  It  is  necessary  however  

because  one  of  the  singularly  most  important  design  projects  a  designer  ever  faces  

is  the  design  of  the  designer—the  design  of  a  life.  

 

Delimitating  the  constituent  elements  of  any  particular  system  is  an  act  that  

requires  competence  and  courage  in  the  same  way  as  the  determination  of  rules  of  

relationship  and  connections  requires.  It  is  an  example  of  making  up  the  rules  of  the  

game  as  a  matter  of  competent  judgment  rather  than  skillfully  playing  within  a  

prescribed  set  of  rules  (3rd  order  mediation).  Such  judgment  making  is  not  a  matter  

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of  doing  what  ever  you  want  but  is  based  on  a  highly  developed  level  of  competence  

to  make  good  judgments  for  the  right  purposes.  Good  design  judgments  are  made  

based  on  the  logics  of  systemics  as  well  as  the  generative  insights  of  the  design  

imagination.  

 

Learning  is  the  outcome  of  a  dialogue  among  the  complex  entities  making  up  the  

‘self’.  The  dialogue  takes  place  whether  it  is  a  case  of  learning  about  oneself  or  about  

ones  understanding  of  reality.  The  dialogue  is  objective  and  subjective—both  

rational  and  affective.  During  design  learning,  the  dialogue—in  the  form  of  

imagination—takes  place  ‘between’  the  selves  and  the  ideal—i.e.  the-­‐not-­‐yet-­‐real  

(see  Figure.  15)  

 

 

Figure  15.    Mediation  Between  ‘Self’  and  ‘Ideal’  

 

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Design  is  an  approach  that  is  driven  by  desiderata,  capacitated  by  intension  and  

realized  through  intention  (see  Fig.  16).  Design  is  a  systemic  stance  assumed  for  pro-­‐

action  despite  the  constant  misalignment  of  design  with  problem  solving,  which  

misdirects  and  distorts  the  propitious  impulses  of  designing.  The  systemic  nature  of  

good  design  practice  can  assure  that  complexity,  unpredictability  and  reactive  

habits  do  not  thwart  the  positive  motivations  of  designing.  

 

 

 

Figure  16.    Systemic  Design  Stance  

 

Those  who  are  grounded  in  the  scientific  tradition  of  inquiry—i.e.  the  quest  for  

trustworthy  truths  and  right  answers—may  be  a  bit  impatient  with  a  dialogue  about  

systemic  design  inquiry  a  crucial  dialogue  that  explores  the  metaphysical,  

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interconnected  and  relational  dimensions  of  a  systemic  approach  to  designing.  A  

systemic  design  dialogue  carefully  explores  the  nature  of  intensions,  purposes  and  

outcomes  of  design  inquiry—an  outcome  that  is  not  rationally  predetermined  or  

defined  by  prescriptive  methods  as  embedded  in  panaceas.  This  dialogue  looks  into  

systemic  designing  as  inquiry  for  action.  The  logics  of  design  are  grounded  in  

systemics—the  approach  that  is  both  pragmatic  and  reflective.  Some  of  the  reasons  

for  why  such  a  dialogue  is  essential  are:  

 

•  The  world  is  becoming  more  complexly  interconnected  resulting  in  

increased  global  consequences  for  delimited  design  actions.  

•  There  is  a  need  for  newer,  more  fully  developed  forms  of  design  expertise  

and  competencies  in  order  to  meet  surging  complex  global  challenges  and  

entangling  local  expectations.    

•  There  are  no  panaceas  for  dealing  with  unpredictable  complex  events.  

Every  design  challenge  is  unique  and  systemic.  

•  The  emerging  expectations  for  design  leadership  require  new  perspectives  

and  approaches.  

•  Businesses,  nonprofits,  governmental  agencies,  institutions,  military  

organizations,  civil  society  and  communities  are  influencing  and  influenced  

by  one  another  which  is  redefining  the  boundaries  of  design  roles.  

•  Designers  are  professionally  and  ethically  responsible  for  defining  actions  

to  create  desired  states  of  human  affairs  within  complex  environments  in  the  

face  of  unpredictable  events.  

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The  decision  needs  to  be  made  that  designers  will  step  up  to  the  challenges  of  the  

new  anthropocene  epoch  transforming  it  into  the  ‘age  of  design’.  Serious  dialogue  

needs  to  be  initiated  at  every  level  of  society  with  particular  attention  paid  to  design  

education,  scholarship  and  praxis.  Design  and  systemics  are  inseparably  entangled;  

inextricably  one  and  the  same.  Understanding  systemics  and  its  inseparability  from  

designing  prepares  us  for  design  action  in  a  complexly  interconnected  and  

unpredictable  world.  It  is  the  means  and  reason  for  making  the  decision  to  step  up  

with  confidence.    

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References    Ackoff,  Russell.  Towards  a  System  of  Systems.  Management  Science.  Vol.  17,  No.  11.  July,  1971    Ackoff, Russell. Systems  Thinking  Graduate  Course  2003  http://www.organizationaldynamics.upenn.edu/node/1825    Last accessed May 27, 2012 Carse, James P. Finite and Infinite Games: a Vision of Life as Play and Possibility. Ballantine Books, New York, NY, 1986 The Economist. The Anthropocene; A Man-made World. May 26, 2011 http://www.economist.com/node/18741749 Last accessed May 28, 2012 Itten, Johannes. The Art of Color: the Subjective Experience and the Objective Rationale of Color. Wily & Sons, 1970 Nelson, Harold G. and Erik Stolterman, The Design Way 2nd Ed., MIT Press, Cambridge, MA, 2012 Reynolds, Craig. Boids. http://www.red3d.com/cwr/boids/ Last accessed May 27, 2012 Weik, Karl, Design for Throwness, Managing as Designing Ed. Richard J. Boland and Fred Collopy, Stanford University Press, Stanford, CA, 2004