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Chapter 7: Business Intelligence Tools and Vendors
+Outline
BI tools Relationship with capabilities and solutions Customization and standardization
BI vendors Types of vendors
+Outline
BI vendors Type basis
Ability to execute (ATE) Completeness of vision (COV)
Type classifications Leaders Challengers Visionaries Niche Players
+Business Intelligence Tools?
Application software which enables BI
Facilitates access, analysis of data and presentation of results
Complement traditional ITs (DW, data mining, transaction processing systems) to enable 4 BI capabilities
+Business Intelligence Tools Differ from BI Capabilities
BI capabilitiesOrganizational memoryInformation integrationInsight creationPresentation
+Business Intelligence Tools Differ from BI Solutions
BI solutionsUtilize BI tools acquired by an
organization Draw upon existing data from traditional
ITs, and other information to support the BI process by delivering information and knowledge to facilitate decision-making
The four BI capabilities come together in BI solutions
+ Figure 7.1: BI Tools in Relation to BI Capabilities, Solution, Product, and Process
BI SolutionBI Solution
Data and Information (External & Internal;
Structured & Unstructured)
BI ProcessBI ProcessInformation (that leads to knowledge and/or enables decision making)
BI Product
BI Tools
Other Technologies (e.g., Data Warehouse,
Data Mining)
Other Technologies (e.g., Data Warehouse,
Data Mining)
BI CapabilitiesOrganizational
MemoryOrganizational
MemoryInformation IntegrationInformation Integration
Insight Creation Insight
Creation PresentationPresentation
© Sabhewal & Becerra-Fernandez
+Figure 7.2: A Variety of BI Tool and Technologies
Data Warehousing
Enterprise Resource Planning systems
Knowledge Repositories
Digital Content Management tools
Document Management tools
Business Analytics tools
Data Mining
Real-time Decision Support tools
BPM tools
Scorecarding tools
Digital Dashboards
Visualization tools
OLAP tools
RFID
Environmental Scanning
Web Mining tools
Text Mining tools
© Sabhewal & Becerra-Fernandez
+BI Tools Classified into Categories
Reporting, data mining, OLAP (Baars and Kemper)
Increasing: cost, functionality, BI complexity & Decreasing: # of users (Keydata)
Supports: data, information, knowledge, decisions (Olsak and Ziemba)
BI tools and technologies map into four BI capabilities Drawn from other arenas to support BI capabilities Emerged with development of BI
+
• Data Warehousing• ERP• Knowledge
Repositories• Digital Content
Management tools
• Document Management tools
• Data Warehousing• ERP• Knowledge
Repositories• Digital Content
Management tools
• Document Management tools
• Business Analytics tools
• Data Mining• Real-time Decision
Support
• Business Analytics tools
• Data Mining• Real-time Decision
Support
• Text Mining tools• Web Mining tools• Environmental
Scanning• RFID
• Text Mining tools• Web Mining tools• Environmental
Scanning• RFID
Figure 7.3: Classifying BI Tools and Technologies Based on Supported Capability
BI Capabilities Organizational Memory
Organizational Memory
Information IntegrationInformation Integration Insight Creation Insight Creation
BI Tools and Technologies
Note: The highlighted tools have emerged along with development of BI, whereas the others have beenadapted from other technologies to support BI.
• OLAP tools • Visualization
tools• Digital
Dashboards• Scorecarding
tools• BPM tools
• OLAP tools • Visualization
tools• Digital
Dashboards• Scorecarding
tools• BPM tools
PresentationPresentation
© Sabhewal & Becerra-Fernandez
+Customization vs Standardization of BI Tools
CustomizationCould lead to wasting time on tools
rather than business tasks Could lead to creating queries that are
not useful to all
StandardizationCould be overly restrictive Could inhibit some of the major benefits
from BI
+Customization vs Standardization of BI Tools: Recommendations Tools supporting organizational memory capability
should be standardized
Tools supporting information integration should be customized only with respect to roles
Tools supporting insight creation capabilities should be customized with respect to roles and tasks
Tools supporting presentation capability should be customized with respect to roles, tasks, and individuals
+Figure 7.4: Customization and Standardization of BI Tools and Technologies
Note: The highlighted tools have emerged along with development of BI, whereas the others have beenadapted from other technologies to support BI.
• Data Warehousing• ERP• Knowledge
Repositories• Digital Content
Management tools
• Document Management tools
• Data Warehousing• ERP• Knowledge
Repositories• Digital Content
Management tools
• Document Management tools
• Business Analytics tools
• Data Mining• Real-time Decision
Support
• Business Analytics tools
• Data Mining• Real-time Decision
Support
• Text Mining tools• Web Mining tools• Environmental
Scanning• RFID
• Text Mining tools• Web Mining tools• Environmental
Scanning• RFID
BI Capabilities Organizational Memory
Organizational Memory
Information IntegrationInformation Integration Insight Creation Insight Creation
BI Tools and Technologies
• OLAP tools • Visualization
tools• Digital
Dashboards• Scorecarding
tools• BPM tools
• OLAP tools • Visualization
tools• Digital
Dashboards• Scorecarding
tools• BPM tools
PresentationPresentation
Customization for users/situations becomes more importantCustomization for users/situations becomes more important
Standardization becomes more importantStandardization becomes more important
No customization Customization for roles and tasks
Customization for roles, tasks, and
individuals Customization for
roles
© Sabhewal & Becerra-Fernandez
+Four BI Mega-Vendors
Oracle (including Hyperion)
SAP (including Business Objects)
IBM (including Cognos and SPSS)
Microsoft
+Six Major Independent BI
Vendors
SAS
Micro Strategy
Information Builders
TIBCO (including Spotfire)
Qliktech
Actuate
+Other Notable BI Vendors
Teradata
HP
arcplan
Board International
Panorama Software
+Classification of BI Vendors …
#1
BI vendors Basis of classification
Ability to execute (ATE) Completeness of vision (COV)
Four types Leaders (strong in ATE, strong in COV) Challengers (strong in ATE, limited in COV) Visionaries (limited in ATE, strong in COV) Niche Players (limited in ATE, limited in COV)
+Classification of BI Vendors …
#2Vendor Evaluation in industry surveysBI Mega-vendors
Oracle (including Hyperion)
G’08: Leader; G’09: Leader; F’08: Leader
SAP (including Business Objects)
G’08: Leader; G’09: Leader; F’08: Leader
IBM (including Cognos) G’08: Leader; G’09: Leader; F’08: Leader
Microsoft G’08: Leader; G’09: Leader; F’08: Strong performer
Major Independent VendorsSAS G’08: Leader; G’09: Leader; F’08: Leader
Micro Strategy G’08: Leader; G’09: Leader; F’08: Strong performer
Information Builders G’08: Leader; G’09: Leader; F’08: Strong performer
TIBCO (including Spotfire) G’08: Visionary; G’09: Visionary; F’08: Strong performer
Qliktech G’08: Visionary; G’09: Visionary; F’08: Contender
Actuate G’08: Niche player; G’09: Niche player; F’08: Strong performer
Note: “G’ and “F’” refer to Gartner and Forrester classifications, respectively. ‘08 and ‘09 refer to classifications in 2008 and 2009, respectively.
+Products Offered by BI Vendors
Vendor ProductsOracle (including Hyperion)
Oracle BI Suite Enterprise Edition Plus; Oracle BI Suite Standard Edition One; Oracle BI Publisher; Oracle Business Activity Monitoring; Oracle Crystal Ball; Oracle Data Integration Suite; Oracle BI on Demand
SAP (including Business Objects)
SAP Business Objects Enterprise; SAP Business Objects Xcelsius Enterprise; Crystal Reports; Netweaver BW (Business Warehouse)
IBM (including Cognos)
IBM Cognos 8, delivering numerous BI capabilities on a single service-oriented architecture: reporting, analysis, scorecarding, dashboards, and extending BI
Microsoft Microsoft SQL Server; Microsoft SharePoint Server Microsoft Office Performance Point Server; Microsoft Excel
SAS SAS Enterprise BI Server; SAS Analytics; SAS Visual BI; SAS Web Report Studio
Micro Strategy Intelligence Server; Intelligence server extensions; User interfaces; Development/administration tools
Information Builders
WebFOCUS BI platform; iWay software suite of pre-built integration components; host-based reporting (FOCUS)
TIBCO (including Spotfire)
TIBCO Spotfire; TIBCO Spotfire DecisionSite; TIBCO Spotfire Analytics Server; TIBCO Spotfire S+
Qliktech QlikView; QlikView Server; QlikView Publisher
Actuate Actuate BIRT tools; Actuate e.Reports; e.Spreadsheet
+Recap
We have:
• Discussed BI tools, examined them in relation to BI Capabilities and solutions, and illustrated them
• Identified and classified major BI vendors and the tools they offer
+Key Terms
business intelligence tools
business intelligence solutions
business intelligence vendors
mega-vendors
independent BI vendors
customization of BI tools
standardization of BI tools
21
© Sabherwal & Becerra-Fernandez