© Copyright 2012 HP 1 Een blik op de datacenterstrategieën Erwin Vanluchene, HP

© Copyright 2012 HP1

Een blik op de datacenterstrategieënErwin Vanluchene, HP

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Blueprints for convergenceA step-by-step path to converged infrastructure

Erwin Vanluchene – Country Manager Indirect Sales BeLux29/1/2013

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.3

Accelerating innovation and change

The InternetClient/Server

Mobile, Social, Big Data and The Cloud

Database

ERP

CRM

SCM

HCM

HCM

PLM

MRM

Amazon Web Services

OpSource

IBM

GoGrid

Rackspace

Joyent

Hosting.comTata Communications

Datapipe

PPM

Alterian

Hyland

LimeLight NetDocuments

NetReach

OpenText

PaperHost

Xerox

Google

HP

MicrosoftSLI Systems

EMC

IntraLinks

Jive Software

Qvidian

Sage

salesforce.com

SugarCRM

Volusion

Xactly

Zoho

Adobe

Avid

Corel

Microsoft

Paint.NET

Serif

YahooCyberShift

Saba

Softscape

Sonar6

Ariba

Yahoo!

Quadrem

Elemica

Kinaxis

CCC

DCC

SCM

Cost Management

Order Entry

Product Configurato

rBills of Material

Engineering

Claim Processing

Inventory

Manufacturing Projects

Quality Control

Business

Education

Entertainment

Games

Lifestyle

Music

Navigation

News

Photo and Video

Productivity

Reference

Social Networking

Sport

Travel

Utilities

every 60 seconds

400,710 ads requests

2000 lyrics playedon Tunewiki

1,500 pingssent on PingMe

34,597 peopleare using Zinio

208,333 minutesAngry Birds played

23,148 apps downloaded

Unisys

BurroughsHitachi

NEC Bull

Fijitsu

ADP VirtualEdge

Cornerstone onDemand

CyberShift

Workbrain

KenexaSaba

Softscape

Sonar6

SuccessFactors

Taleo

Workday

Workscape

Exact Online

FinancialForce.com

IntacctNetSuite

SAP

NetSuite

Plex Systems

Cash Management

Accounts Receivable

Fixed Assets

Costing

Billing

Time and Expense

Activity Manageme

nt

Payroll

Training

Time and Attendance

RosteringSales tracking and Marketing

Commissions Service

Data Warehousing

Finance

box.net

Facebook

LinkedIn

TripIt

Pinterest

Zynga

Zynga

Baidu

Twitter

TwitterYammer

Atlassian

Atlassian

MobilieIronSmugMug

SmugMug

Atlassian

Amazon

AmazoniHandy

PingMe

PingMe

Associatedcontent

Flickr

Snapfish

YouTube

Answers.com

Tumblr.

Urban

Scribd.

Pandora

MobileFrame.com

Mixi

CYworld

Qzone

Renren

Xing

Yandex

Yandex

Heroku

RightScale

New Relic

AppFog

Bromium

Splunk

CloudSigma

cloudability

kaggle

nebula

Parse

ScaleXtreme

SolidFire

Zillabyte

dotCloud

BeyondCore

Mozy

Viber

Fring Toggl

MailChimp

Quickbooks

Hootsuite

Foursquare

buzzd

Dragon DictioneBay

SuperCam

UPS Mobile

Fed Ex Mobile

Scanner Pro

DocuSign

HP ePrint

iSchedule

Khan Academy

BrainPOP

myHomework

Cookie Doodle

Ah! Fasion Girl

Mainframe

• Change how technology is consumed and value it can bring

• Open up new business models

• Remove current inhibitors and unleash power of innovation

New technology

access methods

98,000 tweets


Provisioning new applications today

Many peopleMany stepsProne to errorsMuch time

Weeks to months

Manage over

lifecycle

Purchase assets

Coordinate install

process

IT planning meetings

Set up facilities

Set up networks

Patch VMs, OSs,

applications

Deploy application

Load OSsSet up storage

Set approvals,

Access controls

Test and quality

Activate service

Load OSInstall

serversLoad VMs

Business selects

application


30%

70%New IT ProjectInitiatives

Ongoing IT Operations

Source: Forrester “Converged Infrastructure – Attitudes and Acceptance” White Paper, Sponsored by HP, Dec 2011

Resources tied up in operations


HP Converged Infrastructure

What is it?HP Converged Infrastructure accelerates the provisioning of IT services and applications through shared pools of interoperable resources

The Foundation for HP Converged Cloud

Accelerating IT for better business results

Facilities

Services

Security

Servers

Network

Management

Storage

HP Converged Infrastructure


HP Converged Infrastructure – the foundation for Converged Cloud

The journey to convergence and cloud

Standardize and consolidate

Virtualize and automate

Self service applications with full lifecycle management

Self service infrastructure

Converged Cloud – Becoming a service brokerin a hybrid environment

Step-by-step approach

Fast-trackApproach HP Converged Systems


Continued focus on Converged Systems

• Common architecture, management and security

• Enter at any point – path to grow and upgrade

• Integrate and upgrade existing investments

• Tailored consulting and HP Solution Support

• Extend with heterogeneous management and security

Only HP supports the continuum of application and workload demands

Virtualized

applications

Vertical Integration

Open Integration

Dedicatedapplications

Common modular

components

ConvergedSystems

HP ConvergedInfrastructure

Cloudapplication

s


CloudSystem – Innovation for the cloud

HP CloudSystemSingle services view across hybrid cloudIntelligent automation and orchestrationMulti-hypervisor, multi-OS, heterogeneous infrastructureRapid application and infrastructure deployment

Most complete, open, integrated system

Service catalog

Orchestration

Provisioning and monitoring

Converged infrastructure

Cloud maps

HP CloudSystem Svc. Provider

XAAS for svc. providers

HP CloudSystem Enterprise

PAAS and SAAS for enterprises

HP CloudSystem Matrix

IAAS for enterprises

ConvergedCloud


Current approachThe average time to deploy an IT service from the time of first request is 10 weeks1

With HP Cloud MapsDeploy IT services in hours or minutes• Lifecycle management• Application deployment• Infrastructure provisioning

Respond to new application requests in minutes versus months

HP Cloud Maps

1IDC white paper sponsored by HP, “Delivering an Integrated Infrastructure for the Cloud,” December 2011

PublishDesign Deploy

Hours / Minutes

PublishDesign Deploy

ConvergedSystems

Week 1 Week 2 Week 3 Week 4 Week 5 Week 9 Week 10

Create service entry

Activate service

Manage app lifecycle


Leveraging decades of HP experience with leading ISVs

100+ Cloud Maps for the most popular applications

www.hp.com/go/cloudmaps


Servers


Changing the industry in 100 days ...

Project MoonshotDelivering the future of extreme low-energy computing

Announced Nov 1, 2011

Project OdysseyRedefining the future of mission-critical computing

Announced Nov 22, 2011

Project VoyagerRedefining the expectations and economics of data centres

Announced Feb 13, 2012


Storage


3PAR utility storage

P4000 lefthandscale-out SAN

X9000 IBRIXscale-out NAS

StoreOncededuplication

Modern architectures optimized for virtualization, cloud, and content storage

Converged Storage


HP Converged Storage is designed for the futureThe HP Converged Storage system vision: polymorphic simplicity• One primary storage architecture • One information retention

and protection architecture• One set of data services low-to-high• One approach to block, object and file• One architecture for both HDD and

SDD/Flash

PolymorphicAdj. \pä-lē-mor-fik\ (a) Existence in several forms, shapes and

sizes

HighEnd

Entry

1Autonomic Efficient

Federated Scale-Out Open Polymorphic

HP Confidential


Networking


Industry’s only architecture converging data center, campus, branch

Simplifying with FlexNetwork Architecture

Open Scalable Secure Agile Consistent


Applying business logic to the network

HP definition of software defined networks

Infrastructure layer

SD

N a

rchit

ect

ure

Control layer

Application layer

Separate control and data plane; abstract control plane of many devices to one

Open standard-based programmatic access to infrastructure

Deliver open programmable interfaces to automate orchestration of network services


Monitor applications

Provision application

Provision infrastructure

Server Automation SiteScope

Manage infrastructure

HP CloudSystemMatrix

HP Cloud Service AutomationHP InsightControl

Automating IT with Converged Management


Why HP ?


What sets HP apart

Designed for convergenceNot piece parts

OpenNot closed

Proven experienceNot just hardware

Facilities

Services

Securi

ty

Servers

Network

Manageme

nt

StorageHP

Converged Infrastruct

ure


Thank you