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© GS1 Australia 2012
Australia
Becoming a networked organisation
KM Singapore 2012
Nicky Hayward-Wright
© GS1 Australia 2012
Background
2
© GS1 Australia 2012
The approach
3
People Purpose Pathway Planning Persistence
© Change Management Toolkit 2011
© GS1 Australia 2012
Understand your people
Social communication and collaboration tools
Knowledge base
© GS1 Australia 2012
Social media readiness
5
− Create
− Converse
− Critique
− Collect
− Join
− Spectate
− Inactive
© GS1 Australia 2012
Purpose
6
© Susan Gautsch, Pepperdine University, Graziadio School of Business and Management.
© GS1 Australia 2012
Pathway
Link with related strategies
7
Short, mid and long term goals
Governance
Roll out plan
Monitoring and adapting
© GS1 Australia 2012
Goals
8
© GS1 Australia 2012
Roles & Responsibilities
9
© GS1 Australia 2012
Digital behaviour
10
© GS1 Australia 2012
Information governance
11
© GS1 Australia 201212
GroupManagement
© GS1 Australia 2012
What – When – Where
13
Type Yammer Yammer group
Yammer direct mail
Intranet email AX F-2-F(Phone)
General update
Suggestion Idea Problem to solve
Request for help Group updates Project updates Formal announcement
Formal document Confidential
Specific action
© GS1 Australia 2012
Planning
Management endorsement & engagement
Licencing
Governance
User engagement (existing and new)
External network pilot
Communication
Training
Monitoring & adapting
14
© GS1 Australia 2012
Persistence
15
© GS1 Australia 201216
Persistence
© Susan Gautsch, Pepperdine University, Graziadio School of Business and Management.
© GS1 Australia 201217
© GS1 Australia 201218
Credits
ReferencesSverdlov, G. (2012). Global social technographics update 2011: US and EU mature,
emerging markets show lots of activity [blog] 4 January 2012. Retrieved from: http://blogs.forrester.com/gina_sverdlov/12-01-04-global_social_technographics_update_2011_us_and_eu_mature_emerging_markets_show_lots_of_activity
Williams, B. (2010). When will we work out loud? Soon! [blog] 29 November 2010. Retreived from: http://thebryceswrite.wordpress.com/2010/11/29/when-will-we-work-out-loud-soon/
Images
The following images have been used with permission:• Content + Conversation, Susan Gautsch, Pepperdine University, Graziadio
School of Business and Management.• How warmly are you engaged on Yammer , Susan Gautsch, Pepperdine
University, Graziadio School of Business and Management.• P5 , Michelle Lambert, Change Management Toolbox.• Uncertainty http://
theobservereffect.wordpress.com/2011/03/09/the-need-for-uncertainty/• Other images via Microsoft Clip Art or author prepared.
© GS1 Australia 2012
Australia
Contact DetailsNicky Hayward-Wright
Senior Advisor, Knowledge Management
GS1 Australia
M: + 61 417 404 427
http://twitter.com/#!/nickyhw
http://storify.com/nickyhw
http://au.linkedin.com/in/nickyhaywardwright