/ lY entire organization

joins in sincere appreciation to my friend

'MICKEY DOYLE' for his earnest en-

deavor and untiring effort in making this

history a reality."

(CHARLIE CAMPBELLBox 225

SYLVA, N. C.

r

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/'<H^>VQ X

To.O THE CASUAL EYE,Route-Book appears to be merely an assemblage of prosaic namesand dates., recounting a summers tour of the Tom Mix Circus in1936.

But it is far more than that. . . . It is a record of definiteachievement—the log on a journey without a parallel in the Cen-tury-old annals of Circusdom!

Within the fleet span of a single tented season

has led the Trouper legionnaires of his mighty motor caravan fromocean to ocean; from Canada's verdant border to the cotton-dappledbosom of Dixie; to contribute—in spectacular fashion—a new andlasting page to the glamorous history of ''''White Top Land!"

Never before accomplished, a motorized Big Show has crossedthe continent to mark the dawn of a new era in the tented domain!

Seasons will come and go, drawing across now familiar facesthe obscuring veil of passing years This little Route-Book willdisintegrate and be forgotten. But the epochal triumph these pagescommemorate will live forever in the memory of those to whom thecall of the calliope is the sweetest music in the world.

TOM MIXSole Owner and Operator

The Progress of the Circus

Back in 1815, one Hackaliah Bailey trudgedalong ancient turnpikes to exhibit Old Bet, firstelephant to be seen in the stump-lands of colonialAmerica.

Inspired by the apparent success of this novelventure, other enterprising individuals possessedthemselves of strange jungle beasts, and followed onthe heels of the pathfinding Hackaliah. Competitionwas keen and one by one, new oddities and featureswere added to the original animal attractions; tentswere adopted to house the exhibitions; and thus, thetravelling Circus came into being.

Down through the Nineteenth Century, crudelittle wagon-shows creaked their way along bottom-less, muddy roads, to bring their cargo of tentedgrandeur to rustic empire builders in the backwoods.

As the nation expanded and rivers of the middleWest were opened to navigation, some ambitiousshowmen forsook the rutted roadways and movedtheir gilded chariots from point to point on ricketywooden sailing vessels.

Within the memory of living men, the Big Topwas hitched to the Iron Horse and pot-bellied smoke-stacks belched sparks and cinders upon careeningwooden cars, as the circus rattled along shaky road-beds in pursuit of vanishing frontiers.

And now, attuned to the swift-paced tempo ofthe streamlined age in which we live, horizons arewidened and the apogee in Circus transportation isattained by the advent of the Motorized show.

Because it revolutionizes not only the method oftransport, but the living conditions of troupers aswell, the following data concerning the TOM MIXCIRCUS should be of interest to circus-lovers every-where:

The motor caravan of the TOM MIX CIRCUSconsists of 157 trucks, trailers and passenger cars. Ofthis number, sixty-five Ford V-8 trucks and trailersare used solely for the transportation of animals andequipment; and nine units are alloted to the advancedepartment, travelling 10 to 14 days ahead of theshow.

Moving in sectional formation, the show travelsin the early morning hours. The time of departure

depends entirely upon the length of the run to bemade, with the object in view of having the big topup and guyed out bv nine A. M. On jumps of lessthan fifty miles, the start is made at five o'clock.Moves from fifty to one hundred miles are com-menced at four ; and when the distance is greaterthan one hundred miles, the first section gets underway at three o'clock. The average speed of trucksis 30 miles per hour; passenger cars maintain aslightly faster schedule.

Spaced between the sections of the calvacade arethree trucks which are set aside as portable repairshops, for this mighty fleet of modern chariots. Theycarry spare parts, tires and batteries in sufficient quan-tity to enable the mechanics to make any repair orreplacement, including the installation of completemotors, as well as transmission and rear-end assemblies.As a matter of fact, if there is enough left of a truckto warrant its repair, it can be accomplished by themechanical department oi the show.

A daily supply of 500 gallons of gasoline and20 gallons of oil is required by the motor units, andthree light-plants of the organization.

Possibly the happiest aspect of motorized showsis occasioned by the policy of remaining on the loteach night. This affords the troupers an opportunityto enjoy real comfort and undisturbed rest. Underthe deft hands of women-folk the trailers are trans-formed into cozy, home-like places; and their proxi-mity is a boon to the tired perfomer emerging fromthe rings and stages of the big top.

A special tent is provided for the working men,and each night they sleep in this canvas dormitory,upon clean and comfortable cots.

A twelve-hundred foot cable from the light-plants, dotted with 140 interchangeable plugs fur-nishes illumination to this little city-on-wheels.

In the ghost grey shadows of early dawn, thewatchman makes his rounds to awaken the slumberingcity. Starters whine . . . motors cough into life . . .and in a tumultuous cacaphony of modern sounds,the TOM MIX CIRCUS roars out onto the high-way, towards another stand on the route-card of aMotorized Show!

To The Readers Of This Brochure;

Upon the following pages there is a list of names. Someare well-known throughout the Circus realm; others aremore or less obscure. Regardless of their degree of in-dividual fame, however, each man and woman contributedin generous measure to the successful accomplishment ofour nation-wide tour in Nineteen-Thirty-Six.

Together, they shared the joys and sorrows of a Circusseason; together, they are entitled to whatever mead of glorywhich may be due.

Treasuring the memories of their indefatigable efforts;their smiling fortitude in the face of adverse circumstance;their constant, unswerving loyalty to the show; and aboveall, their inspirational companionship along the highways;I salute the following members of my organization as ladiesand gentlemen who have given added lustre to the valiantname of Trouper!

"Till we meet another season, think and speak of eachother kindly, for after all we are brothers under the skin,and live in a little world of our own."

In sincerity,

IE? BE » _*fcpujgOi

s^aklSSW*16

sr&JSSri

EXECUTIVE AND BUSINESS STAFFD. E. TURNEY, MANGER

H. C. Baker__Robert BrownVernon ArbuckleD. W. HelmsG. M. Shaw__

Assistant ManagerTreasurerSecretary

SuperintendentAssistant SuperintendentJames E. Turney

Grace Baker Press RepresentativeHazel Warrell TimekeeperCharles Warrell .. Front Door Supt. and AuditorGeorge W. Helms Twenty-four Hour AgentWilliam P. Heney _ Mail Agent

Physician

ADVANCE DEPARTMENTP. N. BRANSON, GENERAL AGENT,

f. R. Hervey Contracting AgentDan Pyne General Press RepresentativeH. B. Chipman . __ . Press RepresentativeEdw. L. Conroy ._ Manager, Advertising Car No. 1Edward Cappert Boss BillposterWilliam Dowd BillposterG. W. Hanna BillposterR. Longo _ BillposterRalph Locke Billposter

J. J. Joyce

Dick O'Brien BillposterClarance Porter Boss LithographerCharles Seward LithographerEdward Totenhagen LithographerDan Turney LithographerHenry Barth ._ Brigade No. 1Wallace Helms Brigade ManR. E. Daly Brigade ManJames McGuire Brigade Man

Brigade Man

BIG SHOW PERFORMERS

TOM MIX, Featured StarRHODA ROYAL, EQUESTRIAN DIRECTOR

Ai, FREDA CODONA, Assistant Equestrian Director

fames Arbaugh, Jessie Arbaugh, Lillian Arbuckle, Charles Arley, Danny Gordon, Dorothy Hubbell, MildredAsher, Bud Asher, Julia Asher, William Ashton, Arnt Augestad, Gus Bell, Howard Bell, Wanda Bell, JoeBowers, Roy Brown, Flo Burslem, Vera Codona, lula Cornelia, f immy Davison, E. P. Douglas, Helen Ford,Claude Fulton, Anna Brown, Abe Goldstein, Ray Goody, Jose Gonzales, Max Gruber, Darlene Harding,Homer Hobson, Jr., fuan i t a Hobson, Homer Hobson, Sr., Herbert Hobson, Jack Klippell, Jack Knapp,Hank Linton, Ella Linton, Mickey McKinley, Betty McVey, Joe Myers, Bob Nelson, Herman Nolan, LuluNolan, Banny Pete, Thomas Privett, Rita Roper, Carrie Royal, Boots Salee, Kaarin Turney, Erma Ward,Harold Ward, Doris Wiren.

BIG SHOW BANDCARL O. ROBINSON, DIRECTOR

Rudolph Anderson, John D. Cameron, Charles Fournier, O. S. French, Lloyd Gilbert, William P. Heney,Joseph A. Reese, W. B. Scott, Lou Talcott, Kenneth Haines, Frank Ludwig, E. M. Johnson.

SIDE SHOW PERSONNELTED METZ, MANAGER

Grace Metz AuditorFrank Stratton Inside LecturerWilliam Lowney Ticket SellerJoe Brown Ticket SellerGeorge Surtees Ticket SellerRay Minton Half Man-Half WomanSchlitz PinheadJosephine Brown Fat GirlDody Surtees Sword BoxEmily Minton Snake CharmerLeona Carter _ _ .^Mind Reader

Moga Spotted GirlRobert Pony BoyRosa Lee Three-Legged GirlHenry Morgan Chimpanzee TrainerSally Educated ChimpanzeeJohn, Mary and )oe Joined Together ChildrenRichard Frog ChildDolly Mack 1 DrummerJohn Mack ; - : Bag PipesLucky Ball : L Sword ShallowerMax Robinson _ _ —Ticket Taker

9 9 9

Big Show Main EntranceCHARLES WARRELL, Superintendent

Leo Hammond Cameron Simpson Jake Tipton

Reserved Seat TicketsWILLIAM FLOWERS, Superintendent

Bud Cullen W. E. McVey George HelmsHerman Frye William Norton

Ticket CollectorsRuth Helms Grace Baker Hazel Warrell

Harold Ward E. P. Douglas

9

UshersW. M. TRUETT, Head Usher

Dutch DeKok Bil l Mays Adolph GossmanClaude Hunt Paul Korth

Henry Moritz Joe Schwartz Done WellerJoe Piskorski Jphn Wiren

Van Nowlin Phi l l ip Gerber Adolph Olanda

Candy StandsJACK BURSLEM, Snpt. of Concessions

Billy Farmer ,_ CashierNate Denver Kline Purchasing Agent

Dale Thoma Frozen CustardH. B. Clifford Hamburger StandMrs. Sam B. Dill Floss and PopcornV. Arnold No. 1 StandJohn LaMont No. 2 StandThomas Arnold PorterGeorge Beaumont Trailer Porter

SEAT MEN

Paul Davis Eddie Daly Jimmy Dixon"Strawberries" Abe Etter

Mike Kcer John Kotres Eddie O'DayEddie March Thomas Ryan

Jim Stone W. P. Fredericks ' W. F. JamesJimmy Miller Arthur Will iams

Balloon and Novelties DepartmentWILLIAM LYONS, Manager

Jack Murray William Franks Vernon Long

Cook House—Dining DepartmentBALDY ALLISTER, Steward

John Nix Chief ChefCharlie James Head WaiterGeorge Albin ChefJ immic O'Shaughnessy ChefHenry Griffin PastryAlbert Garrett „, Storeroom ClerkCharles Gibson . -^Butcher

WAITERS

Chester Williams Fred Meeks Henry StoneJimmie Freeman Roy Voit

Thomas Young Albert Waite William ElliottFrank Stokes Montague McNeil

William Walker Luther Evans Joe StrawderAlfred Simon Edw. Reynolds

Transportation DepartmentJOK FORD, Supt. of Maintainence

Adam Gevas Asst. Supt. of MaintainenceGeorge Nolan MechanicSterling Weaver MechanicWilliam Smith MechanicHenrv Gevas ._ Mechanic

Ring-Stock DepartmentHERMAN NOLAN, Superintendent

Thornie Guest Asst. SuperintendentW. L. Sims Attendent for "TONY"Rab Barton Feed ManVic Smith ._. hi Charge of Rosin-BacksWoodrow Pope Trappings

HELPERS

Bernard Zupkofska Paul Stanley Andrew MahlJames Casey Warren Vyatt

J. A. Schoomaker Geo. Weilhelms Clint DoggsH. LeClair J°hn Carmack

Glen Shryers Bernard Gavan

•

AnimalsHERMAN NOLAN, Superintendent

Allen Carter Charge of DogsArthur Williams Charge of Elephants

HELPERS

Don Roland George Allen Raymond EarlyTommy Henslev Bude Wade

Lighting and Electrical DepartmentJ. C. SCHNARE, Superintendent

B. W. Morgan ._Ralph Fortune

Asst. SuperintendentEngines

HELPERS

Albert Bean Howard Brewster John TaylorAdam Blum William Jeffries

George Palvanic

Mechanical DepartmentEDWARD AUSTIN, Master Mechanic

Earl Reed ._ Boss CarpenterRoy Garrett WoodworkerRobert Stevens ._ Harness Maker

Property DepartmentLAWRENCE MEEKS, Superintendent

Albert Wievoda Asst. SuperintendentArt Warner Supervisor of Rigging

"PROP MEN"

Willard Drummond Carl Olsen Harry GilchristIrvin Myers Charles Deer

Leonard Maine Lester Clark Ray ThomasonJoe Miller Daniel Lee

Clarence Stubblefield

•Paint Department

ROY BROWN, Superintendent

William Singleton Asst. SuperintendentEdward Newman Helper

•

Wardrobe DepartmentMRS. JAMES E. TURNEY, Superintendent

Ray King Asst. SuperintendentRobert Judge Helper

•

General Utility WorkersEverett Goodnight Water WagonJohn Hughes CalliopeRabbit Bates Gasoline Tank-WagonRobert Stevens Sail MakerRobert Adams Traffic DirectorJohn White Red-Wagon AttendantRab Fairies WatchmanPaul Korth Backyard PoliceFrank Stimaker _. Back Doorman

Canvas Crew

D. W. HELMS, Superintendent

Tex Taylor Asst. Boss Canvas-man

Clarence Moore Stake and Chain

Roy Garrett Menagerie Tof

Jack Marsey Boy Worker

Edward Newman Rigger

Henry Brown Stake Driver

Carter Hutchmson In Charge of Seats

Frank Dawley Rigger

Sam Jones Rigger

HELPERS

Hezekiah Mack W. M. Singleton Ed WindbushOtto Johnson Jack Williams

Harry Davis Frank Wilson Don SleemanJoseph Dion Ernest Norlnan

John Songs Lawrence Coles Bill CoburnChester Brent Frank Reynolds

Jack Arnold Lerot Henry Charles AveryGeorge Allen Molyer Holman

Harvey Bennett Norman Hagen Arthur JeterPete Slumbrick Joe Luke

James Lander James Tamper Will BrooksJames Otis Henry Brantley

Wesley Stitzer

CHARLIE CAMPBELLBox 225

gYLVA, N. C.

«1U1 _A —jf

r0^*"9

CHARLIE CAMPBELLBox 225

SYLVA, H. C.

o r e w o r

The TOM MIX CIRCUS itinerary of 1936 is bestdescribed as a chimerical hope, transmuted by the alchemyof unified thought and action into a graphic, and unforget-able Trouper achievement.

Roaring along cool mountain trails and across blazingdrought lands; through humble wayside hamlets andclamorous modern cities; buffeted by elemental vicissitudes;breasting always the ceaseless rush of traffic on bustlinghighways; TOM MIX and his Circus swept forward toattain undying fame as the FIRST of all Motorized Big-Shows to play an unbroken string of dates across the lengthand breadth of our mighty nation.

Glamorous with the spirit of derring-do; tinged withadventure and romance on the open road; the route-card ofthis memorable journey forms a thrilling story of conquestetched into ribbons of macadam highways, by the glitteringMotorcade of a modern Circus pioneer.

As a modest epilogue to this magnificent exploit—presenting only a brief summary of pertinent facts and afew of the highlights on this amazing pilgrimage—we giveyou these . . .

fi f*T,*o fa=?v"'**!S" t*r PS. D 5J E- E ffl^V2/ ~^»p l gjS^ W ^^ "- boj .

/ /

NOTES FROM THE LOG-BOOK

of the

Tom Mix Circus

Flashing away from Compton, California, whereit had wintered and played the opening stand of anew season on Wednesday, March 11, 1936, theTOM MIX CIRCUS, in a glittering array ofmodern motor cars, streaked northward along thePacific shore-line on the first leg of the most sen-sational journey in circus history. A journey thatwas, in all truth, a veritable march of triumph frombeginning to end.

New records were established from the very out-set. In the first fifty-four days of the season, onehundred and seven consecutive performances weregiven wi th in the borders of the State of Cal i fornia .

Racing up the coast; weaving back into the SanJaoquin and Sacramento valleys; cutt ing through themists of the Golden Gate; shadowed by the leafygiants of the Big Tree Country; not a single per-formance was lost in the sun-kist State. All wereone-day stands except San Francisco, Oakland, Ala-meda and Eureka. In the last named place twonight shows were given, but only one matinee. This,however, was in accord with the original scheduleand due to a long mountain j ump in reaching thestand.

Despite the vagaries of. spring-time weather andopposition billing of a railroad showf business re-mained consistently good in all California cities.

•Nine cit ies were played m Oregon, commencing

on May 4th. Three successive long jumps—eachmore than one hundred miles—were made duringthe first week in this State.

One of the highlights of the entire tour occuredat Medford, where the closest opposition of the seasonwas encountered. The Mix show played this city onMay 5, in the face of terrific billing which heraldedthe coming of the Al G. Barnes show on Wednesday,May 6th.

American youngsters, however, were not to be

deprived of the opportunity of seeing their Westernidol of the screen in person and, as a result, businessexceeded expectations in this stand.

Attendance remained good in every Oregon city.

On May 14th, the show entered Idaho for aten-day visit.

This territory, more or less barren of circus en-ter tainment in recent years, welcomed the Tim MixCircus with open arms. Emmett, the first stand inIdaho, gave the show great business at both matineeand night performances.

At Boise-'s curred!

-the first turnaway of the season oc-

\ Nampa, Glenn's Ferry and Twin Falls also gaveheavy patronage at matinees and night shows in theirrespective order.

t 'Bu r l ev , Idaho! An unforgetable day!

Filmy wisps of rasping, sandy dust-clouds greetedthe show on its arrival in this city at six o'clock onthe morning of Tuesday, May 19th. Low flung,forbidding cloud banks hid the sun from view, andthe wind and dust increased with each passing hour.

A short time after the matinee performance, thewind suddenly tore loose with a triumphant blast ofelemental fury and, like a wailing banshee riding ina hideous nightmare of flying dust, ripped its meteoricway across the city and the circus lot where, unleash-ing a final burst of pent-up savagery, it flattened themenagerie top!

Working desperately, heroically, to round upfractious animals and to pervent further damage tocircus properties, the male contingent of the showwaged a grim and victorius battle with the element:-in this trying hour. Seat planks, poles, jacks andstringers were thrown through the air l ike so muchconfetti. Tom Mix sustained a painful in jury when

t y1 ' "^w (~~~( T~

The Program of the Tc

DISPLAY No. 1

Gala Introductory PageantA brilliant and colorful 'processional depicting:''''Parade of the Royal Mounted" with lady andgentlemen riders, mounts, marchers and animals.

•DISPLAY No. 2

The Royal Mounted - Garland EntryThe Messrs. Royal, Linton, Nowlan, Harrison,O'Donnell, Anderson, Jerome, Thomason, Peterson

and Hardy.

DISPLAY No. 3

Educated CaninesDexter's Performing Pets

Delmore's

Three Superb Companies of Performing Pets inDisplays of Expert Training.

DISPLAY No. 4

Kaarinand her Aerial Ballet of beautiful Hollywood GirlsA Kaleidoscopic Array of Charming Damsels in

Dextrous Aerial Gymnastics Deluxe.

•DISPLAY No. 5

The Tom Mix Circus ClownsA profusion of Joeys, Merry Andrews, Grimmacers,Comiques, Buffooners and Pantomimists — but all

clever clowns.

Will Ash, Jack Knapp, Roy Brown, Joe Bowers,Abie Goldstein, Jimmy Davison, Fred Douglas, AlSherman, Gus Bell, Tom Walters, Howard Bell,Kenneth Waite, Tom Ahearn, Stanley Nichols,Julius Adair, Robert Dale, Al Freidman, Pete Nashand others in a merry melange of fun and frolic.

•DISPLAY No. 6

Internationally Famous Riding StarsDel Herberto Mile. Lorenzo Ella Davenport

DISPLAY No. 7

Introduction of Tom MixWorld's Foremost Screen and Circus Star

T BAR M RANCH HORSES

•DISPLAY No. 8

POLO GIRLS

Helen Ford and Companyof lovely lady riders, including

Joy Meyers, Jessie Arbaugh, Kathleen Turney, AnneBrown, Elsie Walrath, Darlene Harding, CarrieRoyal, Flo. Burslem, Vera Cadona, Helen Howe,Mickey McGinley, Betty McVey, Mildred Asher,Julia Asher, Dorothy Hubbell, Lulu Nowland,Elaine Linton, Wanda Bell, Vivian Jordon and

Anne O'Donnell.

•DISPLAY No. 9

A Burlesque Boxing Numberby Two Famous Funsters and Company

Abie Goldstein Jimmy Davison

DISPLAY No. 10

Equilibristic MarvelsMickey McGinley Charles Arley Joy Myers

•DISPLAY No. 11

Les Cotelettis TroupeAcrobatic Knock-About Comiques

•DISPLAY No. 12

The Sensation of Two Continents

Irma WardUnrivaled and undisputed "Empress of the Air"presenting her intrepid exhibition of endurancewhile suspended by one arm only, throttling herlithe and slender body into a hundred revolutionshigh above the heads of onlookers.

"LET ALL EYES BE UPON HER!"

m Mix Circus In 1936

DISPLAY No. 13

Tom Mix's Own Company of Cow-boys and Horses

From Out of the Glamorous Gold-en West,Introducing

Trick and fancy riders, ropers, impalement stars,lariat spinners, and the great

TOM MIX in -personwith Tony Junior—the million dollar horse, andother equincs from the Tom Mix Beverly Hills

stables.

•DISPLAY No. 14

Presenting the Uproarious Contraption Created forLaughing Purposes Only

Filbert's Funny FordWith Dale and Hardy

•DISPLAY No. 15

The Golden Girlsin the Golden Whirl

Mildred Ashcr and Arley Bros. Betty McVeyPerch Pole Artists

O

DISPLAY No. 16

Rhoda Royaland his Famous LIBERTY HORSES

The Tom Mix Ponies

•DISPLAY No. 17

Artistes of the Flying TrapezeAmazing to Behold

Johnny Jordon Albert Powell George Arley_____

DISPLAY No. 18Max Gruber Presents

"Oddities of the Jungle"With LITTLE EVA, World's Smallest PerformingPachyderm, the elephant with almost human under-

standing.

DISPLAY No. 19 .World's Greatest Acrobats

The Bell-Jordon-Marks TroupeAcrobats Tumblers Gymnasts

•DISPLAY No. 20

'" 1( The Famous Riding HobsonsyA Name Famous and Foremost Among Riders in

Circus it om for Three Generations!Featuring the Peer of All Clown Riders

HOMER HOBSON, IIand Jaunita, premiere equestrienne and HerbertHobson, Beau Brummel of fashion-plate riders.

•DISPLAY No. 21

Famous Toreadors from. Old Mexico

Pietro Gonzales — Jules RicardoPresenting a Travesty

"EL TORO"

DISPLAY No. 22

A Promenade of Funsters FromEvery Clime

Royal Jesters from the Court of Funland in a riotof rollicking torn-foolery, headed by Will Ash andKenneth Waite, producing clowns of the Tom Mix

Circus.

•DISPLAY No. 23

America's Foremost Aerial Act

The Flying ArbaughsFeaturing that Daredevil Flyer

MR. JAMES ARBAUGHin Sensational Pirouettes, Twisters and- Triple and

Double Somersaults in Mid-Air.

•

Finale

fepiS ,•05• Ojip^d<ko

his lef t shoulder was struck by a flying grandstandplatform, and three other employees were victims ofminor in ju r ies during this session with the wind.

No townspeople were harmed in this circustragedy.

With dust so thick that v is ibi l i ty was reduced toa distance of less than one hundred feet, the big topwas lowered and the night performance cancelled asa matter of precaution.

This, incidentally, was the second "blowdown"in the history of the Tom Mix Circus. The firstoccurcd during a cyclone at Jacksonville, Illinois, in1934.

The cancellation of the night performance atBurley, Idaho, marks the ONLY scheduled per-formance to be lost during the entire tour!

The twelf th week of the season found the showwheeling through the picturesque mountains ofWyoming and Colorado. Five stands—including aSunday date—were played in the former, and two inthe mile-high State.

On Sunday, June 1st, the longest run of thesummer was made: Sterling, Colorado to Hays, Kan-sas—a distance of 370 miles.

While the State of Kansas in early June is notconsidered as lucrative circus territory, attendancemarks for the Mix Show were highly satisfactory inevery one of the seven cities played within the State.

Exactly ninety days af ter the Tom Mix big topsoared to greet the dawn of a new circus season atCompton, California, the show entered upon a two-day stand at Kansas City, Missouri. Four perform-ances to packed houses were given in this metropolitangateway to the West, and both press and public werelavish in their praises of the circus.

/ St. Joseph, Missouri, also was a banner day. j

•Leaving Missouri, four stands were played in

Iowa, after which the drought area of South Dakotawas invaded with surprising and gratifying results.Five cities, Mitchell, Huron, Aberdeen, Brookings

and Sioux Falls were visited and business was up toaverage or better in each one.

Dropping back into Iowa the cavaran moved cast-ward and crossed the Mississippi River en route toChicago, and the most spectacular engagement everplayed by a motorized show!

Dazzling the entire show-world by the temerityof this move, the Tom Mix Circus, on June twenty-n in th , opened a ten-day stand at the Coliseum inChicago.

Sponsored by Goldblatt Brothers, owners of achain of famous department stores in the WindyCity, this engagement was a record-smashing successin every way!

Superlatives are unnecessary to recount this ex-p lo i t ; the figures speak for themselves:

The Tom Mix Circus had more publici ty thanany three shows that ever played Chicago! Twenty-four d i f fe rent papers were used for advertising pur-poses. Ninety-two feature stories and seventy-sixpieces of art appeared in the public prints prior to,and dur ing the ten-day run of the show! This wasin addition to the regular advertising matter of Gold-blatt's stores which also publicized the Circus.

While no lithographing was done in Chicago,200 twenty-four sheet billboards were used and i12,000 sheets of paper were posted!

Climaxing this avalanche of exploitation, andsurpassing all known feats of similar nature, Gold-blatt Brothers had printed and distributed tivo million42-page rotogravure heralds advertising the Tom MixC iircus!

Truly, this was an occasion when press agents'dreams came true.

Business was phenomenal! One hundred andtwo thousand, eight hundred and seventy-five peoplesaw the show at the Coliseum m Chicago! Imaginethat! Two turnaways were recorded; the first onJuly 3rd, the second on the following day.

A Motorized show—the same one that had de-lighted the inhabitants of remote Western villages—invaded Chicago to score a TRIUMPH in capitalletters, sparkling with the brillance of a Neon sign!

Praise of the highest order is due to GoldblattBrothers for their keen wisdom in selecting the

L O ju_ju JILffl J\.-?'" *vv». Mfrc-o \;a \_

THE EPOCH-MAKING ITINERARY

of the

TOM MIX CIRCUSSeason of Nineteen-Thiriy-Six

9 9 9

DATE

March 1 1March 12March 13March 14

March 1 5March 16March 17March 1 8March 19March 20March 21

March 22March 23March 24March 2 5March 26March 27March 28

March 29March 30A/TTT-rVi 3 1

April 1 _April 2 _April 3 _April 4

April 5 .April 6April 7_

CITY AND STATE

Compton, CaliforniaHuntington Park, CaliforniaSanta Monica, California „_Inglewood, California

SECOND WEEK

Montebello, CaliforniaMonrovia, CaliforniaPasadena, CaliforniaGlendale, CaliforniaSanta Paula, CaliforniaVentura, CaliforniaSanta Barbara, California

THIRD WEEK

Santa Maria, CaliforniaSan Luis Obispo, CaliforniaPaso Robles, CaliforniaCoalingo, California

-Taft, California -. Bakersfield, California

Porterville, California

FOURTH WEEK

Hanford, California .. Fresno, California . __

Gilroy, CaliforniaSan Francisco, CaliforniaSan Francisco, California _San Francisco, California __

FIFTH WEEK

San Francisco, California_ San Mateo, California .

Palo Alto, CaliforniaApril 8 Santa Cruz, California .April 9April 10April 1 1

t^ 8B BE j\ ^

. -Watsonville, CaliforniaMonterey, CaliforniaSalinas, California

-

|ssJ^<feiS

MILESO P E N I N G

STAND

__ 10__ 18__ 10

20__ 18__ 10__ 10__ 52__ 14__ 28

__ 74__ 33

33__ 88

924060

5847c c

__ 83__ 80—__

- 28_ - 18_ 52

193819

^v*

DATE

April 12April 13April 14April 15-April 16April 17April 18

April 19April 20April 2 1April 22April 23April 24April 25

April 26April 27 -April 28April 2 9 _April 30May 1May 2 -

Mav 3 .May 4 _

Mav 5May 6 _May 7 _May 8.-Mav 9 -

Mav 1 1 .

wn=£h

SIXTH WEEK

CITY AND STATE MILES

Los Banos, CaliforniaSan Jose, CaliforniaAlameda, California

. Alameda, CaliforniaOakland, California

- Oakland, California- . Oakland, California

SEVENTH WEEK

Oakland, CaliforniaMartinez, CaliforniaStockton, CaliforniaSacramento, CaliforniaGrass Valley, CaliforniaRoseville, CaliforniaWoodland, California

EIGHTH WEEK

Vallejo, CaliforniaNapa, CaliforniaSan Rafael, CaliforniaPetaluma, CaliforniaSanta Rosa, CaliforniaUkiah, California

. Eureka, California( N I G H T SHOW ONLY)

NINTH WEEK

- Eureka, CaliforniaGrant's Pass, Oregon

( N I G H T SHOW O N L Y )

Medford, Oregon- _ Klamath Falls, Oregon

- Bend, OregonThe Dalles, Oregon

. Pendleton, Oregon

TENTH WEEK

La Grande, Oregon

esC* baw ^

707445

7

295947604150

612050211587

162

171

3369

144145150

57

fj=A ^

VAVWCircus as an advertising medium, and for their whole-hearted and enthusiastic co-operation in all mattersper ta ining to this outstanding engagement.'

From the viewpoint of both the sponsors and theshow—the Chicago appearance of the Tom MixCircus was a matchless and never-to-be-forgottenstandout success! !

Rhode Island and Massachusetts, the big top wasraised in Newark, New Jersey, to stand for two daysvirtually in the shadows of nearby Manhattan sky-scrapers. At this point, as well as Jersey City andElizabeth, myriad celebrities and fr iends visited theshow. John Ring]ing was among this group, and wasloud in his praise of the splendid performance andgeneral appearance of the Tom Mix Circus.

Resuming its tour under canvas at Elkhart,Indiana on the N i n t h of July, the show roared itsway across Ohio and Pennsylvania into upper NewYork State. Twenty cities were played in this lastnamed State, during which time the best business ofthe tented season was recorded in the books.

On August 10th, just one day short of fivemonths from the season's opening date, the TomMix Circus played Stamford, Connecticut, to markthe actual completion of the PTRST transcontinentaljourney by a Motorized Show!

Following a three week tour of Connecticut,

Crossing the Mason-Dixon line during thetwenty-seventh week of the season, the show flasheddown the highways of old Virg in ia and the Carolinasinto Georiga. Confronted in the last named Statewith a sudden epedemic of infant i le paralysis, itbecame necessary to re-arrange the route almost over-night. Consequently, the show back-tracked throughthe Carolmas and Virginia to encounter remarkablyfine business in every stand.

As this is written the Tom Mix Circus is headinginto Tennessee and, very soon, down in the heart ofDixie, finis will be written to a Circus tour which isdestined to remain unequaled for many, many yearsto come.

Sidelights On The Tour

Turnaways were recorded at Boise, Idaho;Chicago, Illinois; and Watertown, New York.

•The only opposition of the season occured on

the West Coast, where the Mix Circus preceded' theBarnes show through California and part of Oregon.

•Tom Mix is still the idol of a million kids. That

fact was demonstrated by the constant horde ofsmudgy-faced tikes on hand to greet the show's ar-rival in every town. All through the States ofOregon, Idaho, Colorado, Kansas, Iowa, South Dakotaand New York, boys' bands and high school bandsmet Tom Mix with a melodious welcome in mostevery city.

Many members of the Circus Fans Associationvisited the show during the season's tour and, on

numerous occasions, they rendered invaluable assist-ance to the Tom Mix Circus. Their generous co-operation was of great benefit in the success of tKherculean trek, and is whole-heartedly appreciatedbv every member of the show.

Special performances were staged in more thanfifty hospitals on the route, including the N. V. A.Sanitarium at Saranac Lake, New York.

The largest individual stand of advertising paperwas posted at Sacramento, California. Seven-hundredsheets were used in one hit!

The best roads were found in Iowa and Illinois.

As stated in another portion of this booklet, Ford

..//

DATE

May 1 2 _May 13-May 14.May 15 .MaV 16 -

CITY AND STATE MILES

Baker, Oregon 52Ontario, Oregon 100Emmett, Idaho 30Boise, Idaho 24Nampa, Idaho 20

ELEVENTH WEEKGlenn's Ferry, IdahoTwin Falls, Idaho

May 17May 18May 19 Burley, Idaho

May 20May 21May 22May 23

— 74-__ 59

39

May 24.May 25-May 26May 27May 28-May 29_May 30.

JuneJuneJuneJuneJuneJune

June 7_June 8 -June 9June 10June 11 .June 12-June 13

June 15June 16June 17June 18June 19..June 20-

June 21-June 22-June 23-June 24_

( W I N D S T O R M NO N I G H T S H O W )Blackfoot, Idaho 85Idaho Falls, Idaho 27Pocatello, Idaho 51Montpelier, Idaho 90

TWELFTH WEEKKemmerer, Wyoming 125Rock Springs, Wyoming 90Rawlins, Wyoming 114Laramie, Wyoming 118Cheyenne, Wyoming 51Greeley, Colorado 51Sterling, Colorado 96

THIRTEENTH WEEKHays, Kansas 307Salina, Kansas 105Hutchinson, Kansas 71Wichita, Kansas 59Emporia, Kansas 108Topeka, Kansas 71

FOURTEENTH WEEKAtchison, Kansas 61Kansas City, Missouri 70Kansas City, MissouriSt. Joseph, Missouri 56Shenandoah, Iowa 106Atlantic, Iowa 120Carroll, Iowa 52

FIFTEENTH WEEKSioux City, Iowa 120Mitchell, 'South Dakota 158Huron, South Dakota 51Aberdeen, South Dakota 92Brookings, South Dakota 110Sioux Falls, South Dakota 53

SIXTEENTH WEEKSheldon, Iowa 110Storm Lake, Iowa 75Fort Dodge, Iowa 61Marshalltown, Iowa 99

DATE CITY AND STATE MILES

June 25 Iowa City, Iowa 97June 26 Moline, Illinois 65June 27 Aurora, Illinois 115

SEVENTEENTH WEEK

June 29 Chicago, Illinois 40( P L A Y I N G I N C O L I S E U M )

June 30 Chicago, IllinoisJuly 1 Chicago, IllinoisJuly 2 --Chicago, IllinoisJuly 3 Chicago, IllinoisJuly 4 Chicago, Illinois

EIGHTEENTH WEEK

July 5 Chicago, IllinoisJuly 6 Chicago, IllinoisJuly 7 Chicago, IllinoisJuly 8 Chicago, IllinoisJuly 9 Elkhart, Indiana 95July 10 Huntington, Indiana 90July 11 Findlay, Ohio 120

NINETEENTH WEEK

July 13 Ashland, Ohio 95July 14 Alliance, Ohio 68July 15 Meadville, Pennsylvania 100July 16 Warren, Pennsylvania 70July 17 Jamestown, New York 22July 18 Dunkirk, New York 40

TWENTIETH WEEK

July 20 Niagara Falls, New York 67July 21 Batavia, New York 57July 22 Geneva, New York 67July 23 Ithaca, New York 55July 24 Cortland, New York 27July 25 Oswego, New York 75

TWENTY-FIRST WEEK

Watertown, New YorkOgdensburg, New YorkMassena,, New York

__. Malone, New YorkSaranac Lake, New York

July 27-July 28-July 29_July 3 0 _July 31-August 1 Plattsburg, New York 53

6060373746

AugustAugustAugustAugustAugust 7August 8

TWENTY-SECOND WEEK

3 Schenectady, New York 1604 Cohoes, New York 225 Albany, New York 96 Kingston, New York 55

Newburg, New York 49_. Middletown, New York 25

\ -8 trucks were used to transport the properties ofthe show and U. S. Royal Tires were used on allequipment in the caravan. Gilmore gasoline wasused exclusively in the West, and east of the Missis-sippi all fuel needs were supplied by the Shell OilCompany.

•It is worthy of note that license tag difficulties

were encountered in Oregon, Wyoming and SouthDakota, while the subject gave no bother anywherein the East.

•No fatali t ies occured among the show's personnel

during the season. Among the hospital cases wereMrs. Carrie Royal, who sustained a broken leg duringmenage number at Pendelton, Oregon; and Mrs. JackBurslem with a tonsil operation.

Without exception, the newspapers of cities onthe route treated the show, and particularly Mr. Mix,with the utmost consideration and generosity.

Upon countless occasions during the summer, Mr.Mix was forced to decline invitations showered uponhim by local civic and fraternal bodies. During thecourse of the tour be was the guest of honor atluncheons of the Lions, Kiwanis and Rotary Clubsin many cities. While he spoke at most of thesegatherings, his principal addresses were made beforethe Chicago Press Club, Kansan City Rotarians andthe Denver Riding Club.

While newsboys were entertained in a consider-able number of stands, the largest delegation of theselusty-lunged "sheet-hustlers" made their appearancein the widely-spaced metropolitan cities of SanFrancisco, Chicago, and Newark, New Jersey.

•An endless parade of notable visitors attended

performances of the Tom Mix Circus during thisnation-wide tour. While space precludes a completeroster of these celebrities in this brochure, the follow-ing names are among the principal dignitaries whoenjoyed the show:

CALIFORNIA—Frank F. Merriam, Governor; Geo. J.Hatfield, Lieut. Governor; Frank Jordan, Secy,of State.

OREGON—Charles H. Martin, Governor; Earl Snell,Secy, of State.

IDAHO—C. Ben Ross, Governor; G. P. Mix, Lieut.Governor; Franklin Girard, Secy, of State.

WYOMING—Leslie A. Miller, Governor; L. C. Hunt,Secy, of State.

COLORADO—Edward C. Johnson, Governor; Ray H.Talbot, Lieut. Governor; James H. Carr, Secy,of State.

KANSAS—Alfred M. Landon, Governor; Charles W.Thompson, Lieut. Governor; Frank J. Ryan,Secy, of State.

MISSOURI—Guy B. Park, Governor; Frank G. Harris,Lieut. Governor; Dwight H. Brown, Secy, ofState.

IOWA—Clyde L. Herring, Governor; N. G. Krass-chel, Lieut. Governor; Mrs. Alex. Miller, Secy.of State.

SOUTH DAKOTA—Tom Berry, Governor; RobertPeterson, Lieut. Governor; Myrtle Morrison,Secy, of State.

ILLINOIS—Henry Homer, Governor; Thomas F.Donovan, Lieut. Governor; Edward J. Hughes,Secy, of State.

INDIANA—Paul V. McNutt, Governor; M. CliffordTownsend, Lieut. Governor; August G. Mueller,Secy, of State.

OHIO—Martin Davey, Governor; Harold G. Mosier,Lieut. Governor; George S. Myers, Secy, ofState.

PENNSYLVANIA—George H. Earle, Governor;ThomasKennedy, Lieut Governor; David L. Lawrence,Secy, of State.

NEW YORK—Herbert C. Lehman, Governor; M.William Bray, Lieut. Governor; Edward J.Flynn, Secy, of State.

CONNECTICUT—Wilbur L. Cross, Governor; T.Frank Hayes, Lieut. Governor; C. John Satti,Secy, of State.

RHODE ISLAND—^Theodore F. Green, Governor;Robert E. Quinn, Lieut. Governor; Louis W.Cappelli, Secy, of State.

MASSACHUSETTS — James M. Curley, Governor;Joseph L. Hurley; Lieut. Governor-; Frederic W.Cook, Secy, of State.

TWENTY-THIRD WEEK

DATE CITY AND STATE MILESAugust 10 Stamford, Connecticut 110August 11 New Haven, Connecticut 36August 12 Bridgeport, Connecticut 21August 13 New London, Connecticut 70August 14 Providence, Rhode Island 71August 1 5 Pawtucket, Rhode Island 10

TWENTY-FOURTH WEEK

August 17 Quincy, Massachusetts 45August 18 Waltham, Massachusetts 25August 19 Lynn, Massachusetts 22August 20 Salem, Massachusetts 8August 21 Gloucester, Massachusetts 22August 22 Newburyport, Massachusetts 25

TWENTY-FIFTH WEEK

August 24 Lowell, Massachusetts 35August 25 Fitchburg, Massachusetts 30August 26 Holyoke, Massachusetts 60August 27 Hartford, Connecticut 35August 28 New Bri t ian, Connecticut 12August 29 Danbury, Connecticut 50August 3 1 Newark, New Jersey : 121

TWENTY-SIXTH WEEK

September 1 Newark, New JerseySeptember 2 Jersey City, New Jersey 12September 3 _. Elizabeth, New Jersey 13September 4 __ Easton, Pennsylvania 65September 5 Allentown,'Pennsylvania 20

TWENTY-SEVENTH WEEK

September 7_SeptemberSeptember 9_September 1 0 -September 1 1 _September 12

.Reading, Pennsylvania_ Harrisburg, Pennsylvania __Hanover, Pennsylvania_ Frederick, Maryland-Oharlottesville, Vi rg in ia _ _

Farmville, Virginia

—_ 40_ _ _ 55___ 42

. 40___ 160

80

TWENTY-EIGHTH WEEK

September 14 Raleigh, North Carolina 115September 1 5_September 16 _September 17_September 1 8 -September 19 _

— Durham, North CarolinaBurlington, North Carolina

_ _ Greensboro, North Carolina ._Winston-Salem, North Carolina

— Statesville, North Carolina

2026172542

TWENTY-NINTH WEEK

September 2 1 __Charlotte, North Carolina 43September 22 Spartanburg, South Carolina..- 75September 23 ._ Anderson, South Carolina 65

MILES__ 64__ 93

52

DATE CITY AND STATE

September 24 Athens, GeorgiaSeptember 25 _ _ Macon, GeorgiaSeptember 26 Dublin, Georgia

THIRTIETH WEEK

September 28 _ _ Savannah, Georgia 126September 29 Charleston, South Carolina 130September 30 --Orangeburg, South Carolina ._ 81October 1 Columbia, South Carolina 45October 2 Sumter, South Carolina 40October 3 Florence, South Carolina 41

THIRTY-FIRST WEEK

October 5 . . Wilmington, North Carolina 1 12October 6 New Bern, North Carolina 85October 7 Washington, North Carolina ._ 35October 8 .__ Greenville, North Carolina ._ 20October 9 . Kinston, North Carolina 25October 10 Goldsboro, North Carolina 25

THIRTY-SECOND WEEK

October 12 Rocky Mount, North Carolina 45October 13 Wilson, North Carolina 20October 14 ._ Fayctteville, North Carolina __ 78October 15 _ _ _ Concord, North Carolina 146October 16 Reidsville, North Carolina _ _ . 95October 17 Henderson, North Carolina.- 75

THIRTY-THIRD WEEK

October 19_October 20October 21 .October 22October 23 .October 24

October 26October 27_October 28October 29October 30October 3 1 .

._. Norfolk, Virginia 150__ Norfolk, Virginia_. Portsmouth, Virginia 1 5—.Petersburgh, Virginia 65---Lvnchburg, Virginia 112— Roanoke, Virginia 48

THIRTY-FOURTH WEEK

_ _ . . Pulaski , Virginia 54._. Marion, Virginia 45__ Kingsport, Tennessee 70

Johnson City, Tennessee 20Greenville, Tennessee 26

__. Morristown, Tennessee 30

THIRTY-FIFTH WEEK

November 2 ._ Knoxville, Tennessee 45November 3 ._ Chattanooga, Tennessee 106November 4 ._. Rome, Georgia 70November 5 ._. Anniston, Alabama . 86

Total Mileage for Season 12,236

WINTER QUARTERS: ANNISTON, ALABAMA

NEW JERSEY—Harold G. Hoffman, Governor;Thomas A. Mathis, Secy, of State.

MARYLAND—Henry W. Nice, Governor; L. Dawson,Secy, of State.

VIRGINIA—George C. Peery, Governor; James H.Price, Lieut. Governor; Peter Saunders, Secy, ofState.

NORTH CAROLINA—J. C. B. Ehringhaus, Governor;A. H. Grahan, Lieut. Governor; Stacey W.Wade, Secy of State.

SOUTH CAROLINA—Olin D. Johnson, Governor;J. E. Harley, Lieut. Governor; W. P. Blackwell,Secy, of State.

GEORGIA—Eugene Talmadge, Governor; John B.Wilson, Secy, of State.

TENNESSEE—Hill McAlister, Governor; Ernest N.Hasten, Secy, of State.

With the chill voice of Autumn chanting arequiem for a moribund outdoor season, the TOMMIX CIRCUS, bright with precious memories of awonderful summer, extends its thanks to each andevery ind iv idua l who contributed to the success ofthis triumphant nation-wide tour in 1936.

Until the bluebird warbles i ts ana of wanderlustnext Spring . . . . Au Revoir!

££ Designs IN COLORSOO woubNEW ife* -UNIFORM CATALOG

most unusual styleC-x*- book. tSj"* Many uni-

forms adaptable to yourneeds.

Also special designing to jfembody your own ideas.Wonderful line of uniformcloths and trimmings.

Catalog (style book) andsamples sent tree to pros-pective purchasers.

DeMoulin Bros.S Co.DESIGNERS and MAKERSGreenville, Illinois

DeMoulin uniforms and trappings usedand commended by TOM MIX CIRCUS.We also make animal blankets, bannersand other items of equipment. We under-stand show requirements and we guaran-tee goods and service that will please.

DeMoulin Bros. & Co.GREENVILLE, ILLINOIS

Circus OfficePrinted Forms

We print practicallye very thing any circus

needs and have been sup-plying both large and smallcircuses for ten years, Lithoand Bill Posters contracts;contracts for artists, work-ingmen, musicians andprinted forms of every de-scription. Let us submit anestimate on your needs. Nobig city prices. Rapid de-livery".

OMER HOLMAN, Prop.BOX 55 Peru, Indiana

LanquayCostume Co.

Creators of Original Designsfor the Theatrical Wardrobe

Headquarters forTheatrical Merchandise

159 No. State StreetCHICAGO, ILLS.

Congratulations

to the Management of

TOM MIXCIRCUS

on their very successful1936 Season

We are proud to serve thisgreat organization

Central Show PrintingCompany"

Coast to Coast Printers''439 No. Laramie and

CHICAGO MASON CITY, IA.

p

«U. S. Tentswill alwaysserve youwell"

Over Forty-FourYears Experience

United States Tent6- Awning Co.

701-11 N. Sangamon St.

CHICAGO, ILL.

Paper and DatesFOR

TOM MIXCIRCUS

"The World's NEWEST Big Show"

PRINTED BY

"AMERICA'S LEADINGSHOW PRINTERS"

U.S.Printing 6- Engraving Co.

NEAL WALTERS, o/Wanager

1640-1642 Central St.Kansas City Missouri

CanvasSpecialists" We Cover the Earth With Canvas''''

TENTSC O V E R S

CAMPING EQUIPMENTPORTABLE CIRCUS SEATS

SHOW AND CARNIVAL PROPS

Sales and Rentals

Downie DrosBiINCORPORATED

640 So. San Pedro Street

LOS ANGELES, CALIF.

Compliments of a

FRIEND

WISHING

TOM MIXEVERY SUCCESS

E. Broox Randa6- SONS, Inc.

I N S U RAN CEFor Every Purpose

Congratulations

Tom Mix Circus

IT HAS BEEN APLEASURE TOINSURE THISORGANIZATION

3 OFFICES IN SOUTHERN CALIFORNIA:

Hollywood :: Beverly HillsSanta Monica

Compliments of

A FRIEND

Many Thanks -Tom

FOR THE 1936TIRE REQUIREMENTS

ON YOUR CIRCUS FLEET ofTRUCKS and TRAILERS

MosherTire Service

INCORPORATED

1534 Cahuenga Blvd., Hollywood, Calif.

U. S. Tire Distributors

Foolish To Pay More!

Dangerous To Pay Less!

Buy Your Electric BulbsFrom The Manufacturer

15-25-40-50-60 Watts Inside Frost .09—120 per case75 " Clear or " " .12 — 120 " '

100 " .14—120 " "150 " .20-60 " "200 " ' " .25—50 " "30(1 .50 24 " "

ffle Pay Expressage

Reference: TOM MIX CIRCUS

Other Types Prices On Application

Brighton Lamp Co.INCORPORATED

19 Hudson Street

N E W Y O R K CITY