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IIHF SUPPLIER POOL HANDBOOK 2016 /2017

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Page 1: IIHFwiki.iihf.com/2017tlbx/5. Marketing/2016_17_IIHF... · MEN The IIHF is pleased to present the new ... Open * Except WM and WMI 5.5 ×16 cm helmet front side on the chest and/or

IIHFSUPPLIER POOL HANDBOOK 2016 /2017

Page 2: IIHFwiki.iihf.com/2017tlbx/5. Marketing/2016_17_IIHF... · MEN The IIHF is pleased to present the new ... Open * Except WM and WMI 5.5 ×16 cm helmet front side on the chest and/or

MEN

The IIHF is pleased to present the new Supplier Pool Handbook for IIHF Tournaments. This guide contains the general rules as well as specific details for the different categories of the IIHF Supplier Pool. We hope that this brochure will clarify the correct use of logos through clear pictures.

René Fasel, IIHF President

Supplier Pool Supplier Pool Supplier Pool Supplier Pool Supplier Pool Supplier Pool Supplier Pool Supplier Pool Supplier Pool Supplier Pool

Nike IIHF Nike IIHF IIHF IIHF Nike IIHF IIHF IIHF

Nike Nike Nike

Reebok/CCM Reebok/CCM Reebok/CCM Reebok/CCM

2017 2017 2017 20172017

ICE HOCKEYWORLD

CHAMPIONSHIPGERMANY-FRANCE

Cologne - Paris

ICE HOCKEYWORLD

CHAMPIONSHIP

Lower Divisions

ICE HOCKEYU20 WORLD

CHAMPIONSHIP

Lower Divisions

ICE HOCKEYU18 WORLD

CHAMPIONSHIPSLOVAKIA

Poprad & Spišská Nová Ves

WORLD JUNIORCHAMPIONSHIP

CANADAMontreal - Toronto

EXPLANATIONS

UNIFORM

OFF-ICE APPAREL

OFF-ICE APPARELON-ICE OFFICIALS

ON-ICE EQUIPMENT

Page 3: IIHFwiki.iihf.com/2017tlbx/5. Marketing/2016_17_IIHF... · MEN The IIHF is pleased to present the new ... Open * Except WM and WMI 5.5 ×16 cm helmet front side on the chest and/or

WOMEN

Supplier Pool Supplier Pool Supplier Pool Supplier Pool Supplier Pool Supplier Pool Supplier Pool Supplier Pool Supplier Pool Supplier Pool

Nike IIHF Nike IIHF IIHF IIHF Nike IIHF IIHF IIHF

Nike Nike Nike

Reebok/CCM Reebok/CCM Reebok/CCM Reebok/CCM

The IIHF Supplier Pool was estab lished in 1999. With this program the IIHF not only controls the trademark exposure at IIHF events but is able to establish a worldwide hockey development program. The IIHF together with the Supplier Pool Members organ ize approx. 40 shipments with equipment worldwide. The equipment is used in these countries to support grassroots development and the IIHF Supplier Pool members thus contribute to the worldwide growth of our game.

YEAR

ICE HOCKEYU18 WOMEN’S WORLD

CHAMPIONSHIPCOUNTRY

Division I - Group A

20172017 2017 201720172017

ICE HOCKEYWOMEN’S WORLD

CHAMPIONSHIPUNITED STATES

Plymouth, MI

ICE HOCKEYU18 WOMEN’S WORLD

CHAMPIONSHIPCZECH REPUBLIC

Zlin - Prerov

ICE HOCKEYU18 WOMEN’S WORLD

CHAMPIONSHIP

Lower Divisions

ICE HOCKEYU18 WORLD

CHAMPIONSHIP

Lower Divisions

ICE HOCKEYWOMEN’S WORLD

CHAMPIONSHIP

Lower Divisions

CONTINENTALCUP

4

6

10

12

14

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FAQ & RULES

6.

It is the responsibility of the participating Member National Association to ensure that all items of equipment worn or used by the members of their delegation comply with the regulations. All violations of the IIHF Supplier Pool regulations will be reported to the IIHF Tournament Chairman and non-compliance will result in sanctions by the IIHF.

All companies listed on the attached poster are entitled to expose their logo the way they are for retail purposes (unless further speci-�ed). Their logos shall not be blacked out, damaged or altered. Trademarks not listed in the IIHF Supplier Pool have to be blacked out by the teams.

The Supplier Pool Regulations apply only to the equipment categories listed – goalie equipment, sticks, gloves, skates, helmets and pucks. Equipment which is covered by jerseys, pants and socks such as shoulder pads, elbow pads and shin pads are not part of the IIHF Supplier Pool regulations. However, in case players wear shells over their pants the trademarks on the pants’ kidney protectors have to be covered – with the exception of the trademarks of Nike. The same rule applies to the trademark exposure on turtle necks worn underneath jerseys.

5.

The rules apply to all members of a team – players, coaches, bench personnel and team of�cials.

WHICH LOCATIONS ARE COVERED?

WHEN DO THE RULES APPLY?

THE RULES APPLY TO WHOM?

1.

4.

In the arena(s) (including practice facilities), or when viewing games as a spectator. Event related functions (e. g. press conferences, mixed zone), no matter the location they will take place.

3.

The entire duration of all national team events governed by the IIHF including games and practices (incl. 72 hours after the end of the event).

2.

WHY FOLLOW THE RULES?WHICH EQUIPMENT IS COVERED?

WHICH COMPANIES?

4

Page 5: IIHFwiki.iihf.com/2017tlbx/5. Marketing/2016_17_IIHF... · MEN The IIHF is pleased to present the new ... Open * Except WM and WMI 5.5 ×16 cm helmet front side on the chest and/or

MEASUREMENT

Identi�cation means the normal display of the name, designation, trademark, logo or any other distinctive sign of the manufacturer of an item of equipment or clothing. Authorised iden ti�cations or any portion thereof (such as graphic/text that serve as concept exten- sions) cannot be used in designs of items of equipment or clothing (e. g. repetitions, extensions, distortions, watermarks, patterns, etc.). Speci�c sizes and display frequency are applicable as given in the following sections.

LOGOa

b

a × b = c*

a

bb

a

*c = maximum area

Where the identi�cation of the manufacturer appears as a rectangle or square, the mathematical rules to calculate surface area of a shape will be applied.

Where the identi�cation of the manufacturer is an irregular shape, a rectan gle or square will be traced around the identi�cation, and the mathematical rules used to calculate the surface area of a rectangle or square applied.

Where the identi�cation of a manufacturer com bines the manufacturer name with manufacturer logo, a rectangle or square will be traced around the com bined identi�cation and the surface area of the rectangle or square shall be calculated in its entirety.

COMBINED SHAPESIRREGULAR SHAPESREGULAR SHAPES

EX

PL

AN

ATIO

NS

5

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GAME

MANUFACTURER SPONSOR

One identi�cation of the manu-facturer per clothing item will be permitted on the right side of the chest.

One identi�cation per item will be permitted.

One sponsor advertising on both sleeves of the jersey.

All sponsor advertising must be approved by the IIHF at least one month before the tourna-ment. See IIHF Marketing Guidelines for details.

22 ×8 cm20 cm2

above or below the player’s number

20 cm2

No logo of a manufacturer may be visible on the kidney protectors.

JERSEY PANTS/PANT SHELLS JERSEY

A

WMWM20WW

WM I–IIIWM20 I–IIIWM18WM18 I–IIIWW I–IIIWW18WW18 I

permitted logo area

A B C

B

C

MANUFACTURER

6

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PRACTICE

MANUFACTURER SPONSOR

One identi�cation of the manu-facturer per clothing item will be permitted on the right side of the chest.

One identi�cation per item will be permitted.

One sponsor advertising on both sleeves of the jersey.

All sponsor advertising must be approved by the IIHF at least one month before the tourna-ment. See IIHF Marketing Guidelines for details.

22 × 8 cm

Subject to IIHF approval

20 cm2 20 cm2

JERSEY PANTS/PANT SHELLS JERSEY

SPONSOR

MANUFACTURER

SPONSOR

7

UN

IFO

RM

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GAME AND PRACTICE

MANUFACTURER SPONSOR

All sponsor advertising must be approved by the IIHF at least one month before the tourna-ment. See IIHF Marketing Guidelines for details.

5.5 ×16 cm

IIHF Supplier PoolHelmet Category

15 cm2

IIHF Supplier PoolHelmet Category

15 cm2

IIHF Supplier PoolHelmet Category

IIHF Supplier PoolHelmet Category

helmet front side

One logo can be displayed on each side of the helmet above the ears.

No logo allowed on front and on the back plate of the mask.

One sponsor advertising on the front side of the helmet. In the case that there is no adver-tising sticker the manufacturer logo must be covered.

HELMET/FACIAL PROTECTION GOALIE MASK HELMET

WMWM20WW

WM I–IIIWM20 I–IIIWM18WM18 I–IIIWW I–IIIWW18WW18 I

permitted logo area

A B C

A

B

C

8

Page 9: IIHFwiki.iihf.com/2017tlbx/5. Marketing/2016_17_IIHF... · MEN The IIHF is pleased to present the new ... Open * Except WM and WMI 5.5 ×16 cm helmet front side on the chest and/or

MANUFACTURER

IIHF Supplier PoolHelmet Category

IIHF Supplier PoolHelmet Category

Open

No logo may be visible except for Nike in the collar area, especially on the turtleneck.

One sponsor advertising on the headgear.

No identi�cation may appear.

UNDERWEAR/PROTECTION THROAT PROTECTORS SOCKS

9

UN

IFO

RM

Page 10: IIHFwiki.iihf.com/2017tlbx/5. Marketing/2016_17_IIHF... · MEN The IIHF is pleased to present the new ... Open * Except WM and WMI 5.5 ×16 cm helmet front side on the chest and/or

MANUFACTURER SPONSOR

One identi�cation of the manu-fac turer per clothing item will be per mitted, either on the left or right side of the chest.

One identi�cation per item will be permitted.

One sponsor advertising per clothing item will be permitted, either on the left or the right side of the chest.

OFF-ICE APPAREL

Only at WM20 and WWSubject to IIHF approval

Subject to IIHF approval

20 cm2

Open

20 cm2

Open

20 cm2

JACKETS, TOPS, SHIRTS PANTS JACKETS, TOPS, SHIRTS

WMWM20WW

WM I–IIIWM20 I–IIIWM18WM18 I–IIIWW I–IIIWW18WW18 I

permitted logo area

A B C

A

B

C

CoachesPlayersBench Staff

SPONSOR

MANUFACTURER

10

Page 11: IIHFwiki.iihf.com/2017tlbx/5. Marketing/2016_17_IIHF... · MEN The IIHF is pleased to present the new ... Open * Except WM and WMI 5.5 ×16 cm helmet front side on the chest and/or

MANUFACTURER SPONSOR

One identi�cation per manufac-turer on headgear is permitted.

One sponsor advertising on the headgear.

Only at WM20 and WWSubject to IIHF approval

Subject to IIHF approval

20 cm2

Open

20 cm2

CAPS & HATS CAPS & HATS

MANUFACTUREROR SPONSOR

11

OFF

-IC

E A

PP

AR

EL

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MANUFACTURER

ON-ICE OFFICIALS

Two identi�cations per manu-facturer on helmets and headgear is permitted. These may only be displayed on each side of the helmet above the ears.

One identi�cation of the manu-facturer per clothing item will be permitted on the right side of the chest.

One identi�cation per item will be permitted.

Open

20 cm2

Open

15 cm2

Open

20 cm2

HELMET PANTSJERSEY

WMWM20 WM18WWWW18

WM I–IIIWM20 I–IIIWM18 I–IIIWW I–IIIWW18 I

permitted logo area

A B C

A

B

C

MANUFACTURER

12

Page 13: IIHFwiki.iihf.com/2017tlbx/5. Marketing/2016_17_IIHF... · MEN The IIHF is pleased to present the new ... Open * Except WM and WMI 5.5 ×16 cm helmet front side on the chest and/or

SPONSOR

* All sponsor advertising must be approved by the IIHF at least one month before the tournament. See IIHF Marketing Guidelines for details.

A maximum of one sponsor is permitted. In the case that there is no advertising sticker the manufacturer logo must be covered.

A maximum of one sponsor is permitted. The advertising on the jersey (front and back) is to a maximum size of 30 × 30 cm. The advertising should cover neither the IIHF crest nor the jersey manufacturer’s trademark.

Open

* Except WM and WMI

30 × 30 cm

Open

* Except WM and WMI

5.5 ×16 cm

helmet front side on the chest and/or on the back

HELMET JERSEY

SPONSORFRONT AND BACK

13

ON

-IC

E O

FFIC

IALS

Page 14: IIHFwiki.iihf.com/2017tlbx/5. Marketing/2016_17_IIHF... · MEN The IIHF is pleased to present the new ... Open * Except WM and WMI 5.5 ×16 cm helmet front side on the chest and/or

IIHF SUPPLIER POOL 2016/17

GOALIE

15 cm2permitted logo areamax. size

GOALIE MASK, FACIAL PROTECTORS, THROAT PROTECTORS

STICKS, SHAFTS, REPLACEMENT BLADES

GLOVES PADS

14

Page 15: IIHFwiki.iihf.com/2017tlbx/5. Marketing/2016_17_IIHF... · MEN The IIHF is pleased to present the new ... Open * Except WM and WMI 5.5 ×16 cm helmet front side on the chest and/or

PLAYER

All brands are entitled to expose their logo, company name and trademark on the equipment of the respective product category.

15 cm2permitted logo area max. size

15permitted logo area max. size

HELMETS, VISORS, FACIAL PROTECTORS, THROAT PROTECTORS

GLOVES SKATES STICKS, SHAFTS, REPLACEMENT BLADES

PUCKS

15

ON

-IC

E E

QU

IPM

EN

T

Page 16: IIHFwiki.iihf.com/2017tlbx/5. Marketing/2016_17_IIHF... · MEN The IIHF is pleased to present the new ... Open * Except WM and WMI 5.5 ×16 cm helmet front side on the chest and/or

International Ice Hockey FederationBrandschenkestrasse 50PostfachCH-8027 Zurich

Phone +41 44 562 22 00Fax +41 44 562 22 39E-mail of�[email protected]

www.IIHF.com