6

Packaging is simply the materials used for the containment, protection, handling, delivery, and presentation of goods. (Murphy & Wood, 2011) They

Embed Size (px)

Citation preview

Page 1: Packaging is simply the materials used for the containment, protection, handling, delivery, and presentation of goods. (Murphy & Wood, 2011)  They
Page 2: Packaging is simply the materials used for the containment, protection, handling, delivery, and presentation of goods. (Murphy & Wood, 2011)  They

Packaging is simply the materials used for the containment, protection, handling, delivery, and presentation of goods. (Murphy & Wood, 2011)

They serve three general purposes1. To protect the contents within2. To identify what is inside the packaging

(labels)3. To promote the product.

Page 3: Packaging is simply the materials used for the containment, protection, handling, delivery, and presentation of goods. (Murphy & Wood, 2011)  They

Encloses material Keeps material from moving during

transport Separates materials and prevents them

from coming in contact with each other. Protects against vibration and shocks Allows contents to be stacked on each

other Distributes the weight evenly for easier

transport Protects against tampering or altering

contents. (Murphy & Wood, 2011)

Page 4: Packaging is simply the materials used for the containment, protection, handling, delivery, and presentation of goods. (Murphy & Wood, 2011)  They

Packages should be tested to guard against Dropping Vibrations Horizontal impacts Compression from stacking similar items

on top Rough handling

Page 5: Packaging is simply the materials used for the containment, protection, handling, delivery, and presentation of goods. (Murphy & Wood, 2011)  They

This is simply when a very small product or unit is placed inside of a larger package with others. This larger unit is placed inside an even larger unit or package.

Page 6: Packaging is simply the materials used for the containment, protection, handling, delivery, and presentation of goods. (Murphy & Wood, 2011)  They

Murphy, P. R., & Wood, D. F. (2011). Contemporary Logistics (10th ed.). New Jersey: Pearson Education, Inc.