(A RUDRA CENTRE ENTERPRISE) 

Rudra CentreFranchise

Opportunity

HEALING SUCCESS EMPOWERMENT

The RRST Chain*Rudra Centre pioneers the unique concept of creating a chain of

centers across the world under the brand name “Neeta Singhal’s Rudraksha Ratna Science Therapy”, where people acquire unsurpassed resolutions to the complications arising in their life

*Rudra Centre suitably analyzes the Aura and balances the affected, thereby finding out the exact cause of one’s problem and giving guaranteed solutions by a combination of authentic Rudrakshas and natural Gem stones along with meditation, Pranayam and Kriya Yog techniques under the Rudraksha Ratna Science Therapy Initiative

Our Products*Rudra Centre is the only organization in the world promoting

Rudraksha and Gems suitably by removing doubts from people’s minds about mysteries surrounding Rudraksha

*Rudra Centre makes people aware of the properties of this mystic and miraculous bead through research and scientific usage of Rudraksha and Gems as mentioned in ancient scriptures

*Our products are tested rigorously and only few perfect Rudraksha beads and gems are selected for making the composite combinations of genuine Rudraksha and gem stones at reasonable prices with guaranteed results to people worldwide

Our Presence*Rudraksha Ratna is the first ISO certified Rudraksha

organization in the world and first to translate information on Rudraksha from the Puranas and Upanishads into English

*We create world renowned combinations of Indra Mala, Siddh Mala and several popular power combinations. We now have more than 20,000 testimonials from satisfied clients and a distribution network across 24 countries including USA, Europe, Singapore, Hong Kong, Malaysia, Thailand, Japan, Australia, New Zealand, UAE, Trinidad, Africa, France, Greece, Trinidad, Germany, Philippines, Ecuador, Indonesia, Belgium and Canada

Our Specialty

*We specialize in personally assembling premium quality Rudraksha of the season and adapting the beads to beautiful wearable items

*Our skilled artisans , trained in thread, Gold and Silver work follow the Rudraksha stringing as mentioned in our holy scriptures

*All items are blessed and energized in the temple in accordance with the rituals referred in holy books before being sent to our clients

*We started with the supply of Rudraksha beads and Malas from Nepal, Indonesia and India and have diversified to supplying various holy and meditation items to be used for Puja, Healing and Self Empowerment

*We organize exhibitions and arrange workshops on Rudraksha and Gems and their rare collections in India and abroad to further popularize and bring them closer to people

The FranchisingPeople today are looking for a credible platform backed by experienced professionals to seek advice and have problems sorted out in the most scientific and positive manner

You have a spiritual inclination and ambition to help the society become a deserving place to live and doing so you wish to expand your scope of income and family fortune

Rudra Centre greets you to the mission of therapeutic healing to serve humanity while you help your family income grow

The Requirements

*Around 300 sq. ft. office space in good location with parking amenities and air conditioning facilities meant for front desk/visitor lounge and counselor room

*An electronic gadget to display clear product images to the customer

*A good English/ local language speaking counselor, a smart trained receptionist and an office boy

The Financials

One Time Costs   

*Franchisee fee of Rs. 5 Lakhs (non-refundable) for training, ongoing support, designing, research and online marketing

*The interior of office space including AC, 2 computers and one Laptop will cost you approx. 3.5 to 4.5 Lakhs or less

  

  

      Monthly Expenditure•      Rent of your office•      Electricity Bill• Telephone bill•      Staff salaries•     Utilities and

overheads

InvestmentParticulars Amount

(Lakhs)Use of Funds

Non-refundable Franchise Fee tobe paid to RRST (excluding tax)

5.0 National level promotions (Print / Electronic / Online Advertising

Showroom Acquisition andDisbursement/ Showroom Hiring/

4.0 Showroom of approx. of 300 to 1000 Sq feet on rent / free hold. The amount to be distributed against showroom refurbishment. This amount may vary from cityto city

Royalty charge   In the first year, Franchisee will have to invest in:- 1 Lakhs for the first year- 2 Lakhs for the second year- 5 Lakhs for the third year

onwardsTotal 9 Lakhs  

Expense Statement

Income Monthly Amount Rs.

Annual Amount

Revenue 1737412/- 20848940/-

Franchise profit 673,326/- 7519768/-

Expenses Amount P.M in Rs. Annual Amount

Salaries 55000/-  

Rent 27500/-  

Utilities 10000/-  

Maintenance 2500/-  

Miscellaneous 5000/-  

Total Expenditure 100000/-  

Profit Per Annum  

Investment RecoveryAssuming that the Franchise meets its projections, investment is recovered in the first month.

* Total Sales on monthly basis = Rs. 1737412/-

* Profit on monthly basis = 673,326/-

Deducting Rs. 1 Lakh (expenditure) from the above profit, our Net profit becomes

Rs. 6.75 L – Rs. 1 L = Rs. 5.75Lakhs

Hence, you can generate conservatively Rs. 5.75 Lakhs on an investment of Rs. 9 Lakhs from the first month onwards

* This translates the Rate of Return on Investment (ROI) to more than 60% on a very conservative basis which is highest amongst any business.

* Even if we take only 60% of the sales we have shown above the profit becomes Rs. 5.75 L X 60%= Rs. 3.45 Lakhs.

* This translates the Rate of Return on Investment (ROI) to 40% on a very conservative basis which is highest amongst any business.

The Break-Even

Investment per franchisee

Rs. 9 to 20 Lakhs

Net revenue p. a. Rs. 2 crores to Rs. 5 Crores

Breakeven (Years) 1st month onwards

6 months after, it is recommended that franchises invest in the following additional Rudraksha combinations.

Indraksha Mala: This is a premium Rudraksha combination of RRST with beads from 1 Mukhi to 21 Mukhi + Trijuti, Gauri Shankar and Ganesh Rudraksha -1. Indrakshi Mala (Java) – Rs. 6 Lakhs per pc2. Indrakshi Mala (Nepal) – Rs. 1.25 Crores per pc

Recommendation

Selection Process

Invoicing

Franchises will earn their income from commission on sales . All commissions paid by RRST will be liable to taxes as applicable from time to time. Franchise commissions will be settled on a monthly basis.

There will be 2 models for invoicing:

*RRST invoicing customer: If the manufacturing unit and the customer reside in the same state, RRST invoices the customer who is also the tax payer. No tax implication

*RRST invoicing Franchisee: If the Franchisee unit and the customer are from different states, RRST invoices the Franchisee against Form F. No tax implication

Sales

Sales Collateral for Standard ProductsRRST will provide -

* Standard proforma / quotations / estimates for each of its standard products

* Sales & marketing collateral in soft copy format for all standard products

* Standard price lists for all features (base and options) for all standard products

* Delivery timelines for each of its standard products

A Standard Product ceases to be a standard product if additional features requiring development are required by client. In such case, all pricing and delivery standards will undergo a change

  

Sales Collateral for Non-Standard Products

• RRST will provide a portfolio of custom projects in soft copy format to help drive sales of custom products

• Non-standard product leads will have to be forwarded to DCD until Franchisee develops knowledge to quote and estimate

• Every lead conversion will be maintained by DCD for commission accrued to Franchisee

Marketing

*Franchisee shall operate from a showroom with the following indicative minimum requirements:

1. Location: High footfall area at ground level with sizable frontage

2. Area: 250 TO 1000 sq. ft.

3. Height: 10 ft.

*All national level marketing spends will be shared by RRST and all other Franchises on a percentage basis. These include print, electronic and online media

*All local level marketing spends will be at the initiative of the Franchisee

  

Branding

Showroom Look and Feel

RRST will provide the standards and benchmarks for showroom furnishing and overall ambience

  

Use of Logos

RRST will provide standards and creatives for the use of logos in stationary, marketing merchandise, marketing material, showroom interiors and other marketing collateral

  

Facilities and Insurance

Production FacilityThe RRST Head Office is at Mumbai. All new orders will be sent from Head Office, Mumbai to the customers directly or to the respective Franchisee

  

Insurance Insurance is optional. It may cover transport or RRST Value-add or both. Proforma for insurance purposes will be provided by RRST. Insurances costs will have to be borne by the customer

  

Obligations: RRST

*Providing Sales and Product Training for staff of Franchisee to help drive this association

*Fulfilling orders generated by Franchisee in accordance with terms and conditions

* Identifying areas of synergy between Franchisee and RRST

*Providing product demand data based on past business experience and enquiries

*Providing data and information on the potential for success of our products and future growth prospects

*Sharing learnings through past projects that could help shape and define product offering

Obligations: Franchise* Show room establishment and compliance (Legal / Regulatory /

Commercial / Design / Execution)

* Local Marketing, Promotions and overall Sales

* Collection of Payments from Customers

* Maintenance of Customer Records

* Maintenance of Customer Complaint records

* Showroom Maintenance

* Enquiry Database

* Forwarding General instructions to all Franchisees from time to time

* Financial Reporting (Daily / Monthly / Quarterly / Yearly)

* Staffing

* General Record Keeping (minutes / notes / discussions / outcome etc.)

* Identifying areas of synergy between RRST and Franchisee

* Engaging in constant interaction with RRST for updating the product offering and delivery methods

Legal Compliance

*This association will be backed by a legal agreement

*The term of each franchise will be for a period of 5 years

*An annual review of performance at end of each year, along with a business plan / forecast will be required in order to retain exclusivity over geographical area

*The Franchisee shall have exclusive selling rights in the territory granted