1©2010 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice

Omar Al-Saiari, Storage Sales ConsultantHP Saudi ArabiaOct 23th, 2010

HP StorageWorks EVA & SVSPPowerfully simple virtualization

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hp StorageCalendar Quarter 2 2010 IDC results

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Worldwide StorageWorks market share leadership Q2'10– HP shipped nearly 4/5 of an Exabyte of disk storage

systems• Shipped on average over 12 PB of capacity each business day

– HP grew revenue over 1.6x more than the market Y/Y! • HP total disk revenue grew more than 33% over last year

– HP shipped more disk storage systems than the next two competitors combined• Shipped on average nearly 5,800 systems each business day

– HP shipped more External disk storage systems than any other vendor in Q2'10• Shipped more than 30,000 units in the quarter

Source: IDC Worldwide Quarterly Disk Storage Systems Tracker Q2'10, September 2010

FOR DISTRIBUTION TO HP AND HP PARTNERS. CAN BE SHARED WITH HP CUSTOMERS

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HP shipped nearly 4/5 of an Exabyte of disk storage systems in the quarter

*Disk Storage Systems – A set of storage elements (controllers, cables, etc) associated with three or more disk drives; located inside or outside a server.

• Shipped on average over 12 PB of capacity each business day

• Shipped 66% more capacity than the previous year

Source: Terabytes, IDC Worldwide Quarterly Disk Storage Systems Tracker Q2'10, September 2010

FOR DISTRIBUTION TO HP AND HP PARTNERS. CAN BE SHARED WITH HP CUSTOMERS

WW Total Disk Storage Systems (Terabytes Shipped) Q2'10*

HP21.7%

EMC17.1%

Dell15.0%

IBM12.1%

NetApp10.9%

Hitachi4.6%

Sun3.4%

Others15.2%

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The hp storage offering

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Why today’s storage doesn’t work…

Data sprawl breaks traditional storage design

Capacity is trapped

Too expensive to scale effectively

Gap between storageand applications

Percentage of capacity utilization

Compute

20% 25% 50% 90%

Storage Network Facilities

IDC – File systems define the future for managing storage – Dec 2008

Storage Shipments by Type (EB)

Maintenance

Power and cooling

Supportinginfrastructure

For every dollar spent on infrastructure . . .

50c

Availability

$8

$6

$2

Cost of downtime per minute

Application Cost

Trading (securities)

$73,000

ERP $14,800

E-commerce $12,600

Supply chain $11,500

Point of Sale $4,700

Email $1,900

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HP StorageWorks Product Naming Conventions– New series names aligned with product categories

•Storage Area Network SystemsP Series•Unified Storage and File (NAS) SystemsX Series•Virtual Tape Libraries and Disk-based Backup SystemsA Series•Disk Enclosures for server and storage expansionD Series

•Storage Networking devices (FC switches, HBAs, etc.)•Converged Network AdaptorsCN/SN Series

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Virtual IT deployment

Low cost consolidation

Enterprise application

consolidation

Data center consolidation

Scale-out enterprise

Remote office consolidation

P2000 (MSA)P4000 VSA

X1000D2000D2D

P4000X3000D2D

EVA, SVSPX9000 Gateway

VLS

XPX9000, EVA

Cluster

HP StorageWorks positioning

X9000MDS600

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Only HP StorageWorks Can Deliver End-To-End Virtual Infrastructure

Respond to explosive growth, reclaim trapped capacity, and enable

storage tiering, consolidation, and data migration.

Source: Edison Group comparative cost survey, Feb. ‘09. and IDCwhitepaper ‘Business Value of Storage Virtualization’, Feb. ‘09

P4000 (LeftHand) SAN

XP Arrays with external storage

SAN Virtualization Services Platform (SVSP)

X9000 (File Virtualization)

Enterprise Virtual Array (EVA)

Virtual Library System & D2D (inc. Dedupe)

• Manage 3x storage per admin

• Reduce OpEx costs by 50%

• Disaster recovery and HA

• Improve utilization by 300%

• Gain control of file based data

• Drop capacity for backup 95%

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EVA Facts

–HP has delivered:• the 40,000th EVA in Oct 2007• the 60,000th EVA in Dec 2008• the 80,000th EVA in July 2010

–More EVAs have been delivered in the last two years than were delivered in the prior four years

–We expect to deliver more EVAs in the next two years than in the preceding four years

–HP has shipped over 900 PB’s of EVA storage since it’s introduction

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EVA Management Simplicity

Industry leading ease of management with a HP StorageWorks Command View EVA Software− Easily create virtual disks and

add capacity without downtime− Dynamically expand LUNs and

add drives online to quickly meet changing business needs

Simplified local and remote replication management with HP StorageWorks Replication Solutions Manager Software− Automated scripts and wizards

to reduce configuration time and errors to configure replication

HP Data Protector combines with EVA to provide end-to-end enterprise backup solution− Complete, fast data protection

with no impact to the virtual environment

Key Values

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Virtualized Modular Storage Infrastructurewith the HP Enterprise Virtual Array (EVA) Ecosystem

EVA Storage Array

Scaling w/ SVSP Network Virtualization

Application integratione.g. System Copy SAP

File ServicesX-Series and SNAS

Block Data ServicesFC or iSCSI

Disaster Recoverye.g. VLS and

Data Deduplication

Business Continuity & Availability

Local and Remote Replication

Data

Cen

ter

Man

ag

em

en

te.g

. Sto

rage E

ssenti

als

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•Management complexity

•Trapped capacity, higher costs

•Siloed managementand limited data mobility

•Performance and scalability limits

•Better utilization

•Better provisioning

•Higher availability

LUN 0

LUN 4

LUN 3 LUN 1

Spare

Spare

LUN 2

LUN 5LUN 6

RAID 5RAID 1

RAID 5 RAID 1 RAID 0

LUN 0

LUN 4

LUN 3LUN 1

Spare

Spare

LUN 2

LUN 5 LUN 6

RAID 5 RAID 1

RAID 5RAID 1RAID 0

LUN 0

LUN 4

LUN 3 LUN 1

Spare

Spare

LUN 2

LUN 5LUN 6

RAID 5RAID 1

RAID 5 RAID 1 RAID 0

30% 15% 25%

Servers and Applications

Storage

VirtualServers

PhysicalServers

Storage Virtualization has not progressed as fast or as far as your server infrastructure

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•One pool of capacity

•Unified data services

•Array agnostic

•Support for key storage initiatives

•Lower costs

• Improve scalability/performance

•Simplify Management

•Highly reliable

Servers and Applications

Storage

VirtualServers

PhysicalServers

Virtualize both servers and storage – (including third party systems) for end-to-end IT optimization

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SVSP Use CasesWell aligned with Customer needs and Priorities

Source: InfoPro wave 13, Dec 2009

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One pool of capacity

Unified data services

Array agnosticSupport for key storage initiatives

Heterogeneous HAAutomated

Load balancedMax performanceHighly reliableNon disruptive change

Servers and Applications

Storage

VirtualServers

PhysicalServers

VIRTUALIZE BOTH SERVERS AND STORAGEFOR END-TO-END IT OPTIMIZATION

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SVSP: SPLIT-PATH ARCHITECTURE

HPSunEMC IBM

Control Path

MSA

EVA 8400EVA 6000 HPHP

CV EVA

Data Paths

Data Path ModulesVirtualization

Services Managers

Performance

Capacity

v3.0 Features: Up to 8 DPM’s/domain Sync mirror writes using

the fast path Up to 32 Arrays Greater performance

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USE CASESStorage Consolidation

Application Test & Deployment

Rapid Application Recovery

Cost Effective DR

Non-Disruptive Data Migration

StorageBrand A

StorageBrand B

Before After

StorageBrand A

StorageBrand B

=>

Pool 1

Pool 1

Pool 2

Pool 2

StorageBrand A

StorageBrand B

Before After

StorageBrand A

StorageBrand B

=>

Pool 1

Pool 1

Pool 2

Pool 2

Tiered StorageInfrastructure

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SAN virtualization with SVSPValue Proposition: Increase utilization by 300%, and manage 3X more storage and 2X more servers per administrator Centralized management and

pooling of heterogeneous storagefor increased utilization and efficiency per employee

Consistent set of storage data services for lower costs and enablement of cross-array consolidation, migration, and tiering

Highly ScalableSplit-Path

Architecture

Comprehensive Services

snap/clone, migration, thin provisioning,

mirroring

Simple to ManageCentralized pane of glass

for all services and storage

Data Control

Proof Point:

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SVSP Focus Use Cases: Customer Needs

– Server Virtualization brings new requirements for storage– Easy & efficient provisioning of storage– Need to match mobility of virtual machines– Support for native Hypervisor management tools– Support for the different high availability and DR scenarios

for VMs– Cost

Business Continuity & Disaster Recovery

Storage for Virtual Infrastructures

– Ability to sustain critical applications even in the event of local failures (HA)

– Efficient and robust capabilities to support DR strategies that accommodate site failure scenarios

– High performance under HA/DR scenarios

– Integration with other HA/DR products and tools that coexists in typical scenarios

– Cost effectiveness and Flexibility (heterogeneous)

Storage for Application Consolidation

– Better management of data growth– Reduce storage costs (storage efficiency, tiers, etc)– Decrease Complexity, particularly in heterogeneous

environments– Seamlessly support major applications– Integrate to application native tools– Adequately protect application data

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SVSP SOLUTION INTEGRATION

New Solution integration and best practices white papers:

Rapid Recovery with Oracle and MS Exchange   Data Migration with Oracle and MS Exchange Scalable and cost effective Disaster recovery  Consolidation in virtualized environments (VMware focus) Script based integration of SVSP/Data Protector

VSS and SMI-S providers Pre-enables future integration with other HP applications

VMware SRM adapter support Enables simpler management of virtual machines multi-site disaster

recovery

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New EVA offeringsThe EVA cluster (available since June 2010)

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Who will benefit from it ?

EVA V-CLUSTER

– Mid to large sized enterprise customers looking for a robust storage solution offering scalability to 100s of TBs, a robust feature set, but requiring simpler management and better efficiencies than traditional midrange arrays.1. Thin Provisioning, online LUN migration, support for

LUNs >2TB, other FW features

2. Rolling FW upgrades

3. Improved availability with mirroring across arrays (Network RAID)

4. Improved aggregate performance

5. Better scalability >324TB’s

new

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EVA v-CLUSTERCombining the power of EVA and SVSP

– The EVA brings efficiency and simplification through disk virtualization • Industry leading simplicity with Vraid across disk

groups

– The SVSP takes virtualization to the next level• Aggregating multiple EVA’s to significantly scale

capacity, and still provide a single system image, and a single point of management

• Improving system performance with multi-array striping

• Transparently migrate volumes from one EVA to another

• Delivering single source of support and maintenance for EVA/SVSP combination

• Improved availability with mirroring between arrays and rolling FW upgrades

• Improved capacity utilization with Thin Provisioning

Greater scalability, availability, efficiency, and flexibility than traditional array solutions resulting in better managed capital and operational expenses

new

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Concept Defined

EVA V-CLUSTER

– A factory integrated solution made up of EVA and SVSP components• EVA6400/8400 with existing drives, shelf – TWO REQUIRED

− EVA4400 considered P1

• Command View EVA unlimited

• New SVSP hardware bundle containing 2 VSMs, 2 DPMs, port expanders

• Command View SVSP

• SVSP VMA Management Server

• SVSP Volume Management SKU*

• Fibre Channel switches -

• Rack(s), PDU(s), cables

• And optionally− SVSP Business Copy, Continuous Access, Thin Provisioning

− Management Server for Command View EVA

– Configured with Conrad/Clic/SBW

– Factory Express, I&S required

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What is inside an EVA Cluster?

HP EVA Cluster

(* Shown with dual EVA6400, also available in EVA8400 model and additional EVA node’s (Up to 6 nodes per Cluster))

HP 42U Rack

HP M6412A Disk Enclosures

HP-EVA DPM (Data Path Modules)

HP M6412A Disk Enclosures (Support for SSD, FC, and FATA disks)

HP-EVA cluster 8Gb FC Ports

HP-EVA HSV400 (RAID Controllers)

HP-EVA VSM (Virtualization Controllers)

HP EVA Cluster

Up to 6 nodes per Cluster

HP SVSP Virtualization Suite

DRAFT

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EVA Cluster: EVA+SVSP Integration Solution Value Proposition

– Full SVSP Features• Full SVSP Features including

heterogeneous attach features

– Price assumption: modest additional customer cost over EVA• Frame based unlimited LTUs for

EVAx400s – follows EVA buying preferences

– Full factory integration to simplify field I&S

– Significantly higher scalability and capacity • Up to 5000 drives or 2PBs

– Improved performance

– Higher availability from EVA cluster mirroring• Effectively enabling P4000 style

Network RAID

– Rolling FW upgrades for mirrored EVAs

– Thin Provisioning– Online LUN Migration/Online

RAID Migration via SVSP Data Migration

– Easily migrate volumes from other arrays into the EVA Cluster

– Simple, centralized management of day to day tasks for capacity and data services in the cluster – with Command View BE LUN Provisioning Service

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Thank you