04. Technology Review _ Greg Zaoui

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    IN-VEHICLE CONNECTTECHNOLOGY

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    WHAT'S ON ?

    Connectivity SystemsIVI Infotainment OSSmartphone Solution or Gateway ?OBD On-board Computer and diagnosis tools

    OEM Value chainPosition your system/application ?How to work with OEMs ?

    HMIConstraintsRegulations

    Connected ServicesSelectionIHU Specification through an example

    Big DataValue

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    OS HMI NAV BANDWIDTH

    Android, MeeGo O QNX B

    A S E

    H M

    I Automot UX (high

    N A V Nokia/N

    Tomtom Google

    B D W

    M2M Op voda, ora

    S E M I TI

    Intel

    Freescale

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    SYSTEMSCONNECTIVITY TYP

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    CONNECTED CARS ARCHITECTUR

    TCU-basedInfotainment-centricProvides services, content for both drivers and passengersHotspot/LTE/wifiAutomotive and Operator driven

    BYOD-based (tethered mode)Smartphone-centric

    Needs to be adapted to local needs and availabilityTethering/pairing technology dependentNeeds to be deployed by service technology companies

    CAN basedDonglesConnectivity

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    3 COMPUTERS BEHIND 1 WHEEL

    OBD computerCommunicates with the cloud to upload information from the car

    Smartphone Integration tethered solutionUses the smartphone as a modemReplicates the phone screen onto the IVI screen (smartphone is not only a modem also the brain

    IVI systemsAutonomous and connectedBased on embedded systems and software

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    A NON-OSMOTIC BARRIER

    Separates the On board Computer from the Infotainment Systems (where the visiblevalue is)

    The 2 systems are operating autonomouslySome communication is permitted via the OBD portMainly to read values and retrieve information

    Vast sets of protocols are available to access (even write) mechatronics informationBut each set is different from OEM to OEMAccess Engine Control Unit deals with

    Cruise control, transmission, anti-skid, anti-theft

    OEMs can provide whichever access they want across the barrier (pending regulations)but this means long validation and development cycles not including CR management

    Can only be considered at very early stage of project

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    Online ServiceS

    PoGoEnhanced UI

    Fleet & DiagnosisServiceS

    WEB Access

    CONNECTED IVI ARCHITECTURE - CURRENTLY D

    Online Services

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    LOW-END CONNECTED IVI PLATFORM

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    OBD CONNECTED DONGLES - AFTERM

    Whats inside ? Connected vehicle technologyDiagnostic interfaces (OBD/J1939)Wifi, Bluetooth, cellularAccelerometer / GPS

    What is it for ?Usage based insurance (UBI)Driver and vehicle performanceDiagnosticsOccupant information services

    A vehicles self-diareporting ability exa standardized convehicle cabin

    Check behind yourthe carpet !

    Required in the USall cars and light trDefined by a collestandards include JJ1978, J1979,J201Defines a large setelements about theengine and emissio

    Only a few data elesupported

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    OBD II PROTOCOL

    5 different physical networks arerepresented on the connectorThis was simplified to one protocol in 2008Vehicles may use more than one physical network

    SAE Spec J1979 defines a list of ParameterIdentification Numbers (PIDs) used torequest data from a network.

    The network is a transaction basednetwork. Send a PID, get a result.

    Other information may appear on the network butit is for other ECUs and varies from vehicle tovehicle

    10 modes of operation$01 used to identify what PIDs$02 Freeze Frame Data (informduring a fault)$03 Emissions related confirmestored.$04 Used to clear emissions rela

    information.$05 Oxygen sensor monitor and$06 Request for On-Board Mon$07 Emission related troubles dlast drive cycle$08 Enable off-board test devicon-board system

    $09 Request VIN and other veh$0A List permanent trouble cod

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    SMARTPHONES CONNECTIVITY

    Cradle vs. handleDistraction vs. regulation

    Password, LockScreenBT phone

    Tethering vs. Contracting

    It is good enough for (free) navigationBut navigation is entering the car through the IVICannot access cars internals

    Caveat: OBD + SP + ServerTried by Verizon in US

    Do we use or LTE phones as hotspots in the living room for smart TVs ?

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    MIRRORLINK SMARTPHONE CONNECTIV

    Consists of a VNC-type architecture whereas the phone replicates its screen oinfotainment screen

    CCC Driven (nokia initiative)Car connectivity Consortium

    Uses RTP and uPnP

    Putting the "Mirror" in MirrorLink ... and then the " Link Only approved apps can work obviously no playing your torrents on the big screenWho approves it ? How much ?

    How does your car communicate when you take your phone out?

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    ARCHITECTURE MIRROR-LINK

    Flow andRelationship

    SWArchitectur

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    VNC THE SYSTEM BEHIND ML

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    SMARTPHONES AS A COMPANION A

    OEM specific apps to be available for driver when not driving

    Use cases:Remote access (lock/unlock)Pre-heat and pre-con the carTrack the car PAYD informationGeneric information such as fuel consumption, diagnosis status, driving behavior

    Server-Meddling Architecturecar reports condition to secure cloud and smartphone accesses secure cloudLimited direct communication except for R/C (alarm, lights, windows, lock precon)

    The smartphone is a relay of information between driver and car and in-no-way aControl Unit

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    COMPANION APP ARCHITECTUROnline Services

    Fleet & DiagnosisServiceS

    WEB Access

    SMARTPHONES FOR COMPANION A

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    SEMCOS INITIATIVES & PLATFORMS

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    CARS SW ENVIRONMEOS & HMI

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    OPERATING SYSTEMS

    QNX owned by RIM/BlackberryQNX OS;HMI framework supporting HTML5, QT, and other native UI toolsetsSDK for app environments

    Support for audio and environment controlsacoustic, noise reductionhands-free solution, voice recognition

    Climate controlVehicle Diagnosis

    Car Resources access (customized only)Project dependent CustKitOEM proprietary: needs 3-party agreement

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    EMBEDDED ARCHITECTURE

    The trick is to have access to APIs Many are restricted to prevent meddling

    with car systems gps info Environment control Open in SDK does not mean available

    in cars final SW architecture Not just security but cost of recalls and

    customer satisfaction Tablet on wheels When buying a car the infotainment

    control and comfort count heavily inthe buying decision process

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    FRAGMENTED ENVIRONMENT GLUED

    HW HW HW

    Linux WinCE QNX Android

    Infotainment Suite / Proprietary

    TCPIP over wifi, BT, 3G/4G,

    AppModule

    AppModule

    AppModule

    AppModule

    DriverAssistanc

    eNavi

    Maps

    CanBus / mecatronics

    MMEngine

    TTS/VREngine

    DrivingBehavi

    our

    Climate

    CTRLDiagnosis Engine

    Onboard Computer

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    USE CASE: ONSTAR IN-VEHICLE A

    I/O commands control for connected filesystems, or IHU FS

    Read/Write/WriteB/getRes/deleteFile

    CommunicationBT profile, watchNetworkConnectivity, watchForData ,

    Media commands control the vehicles audioand video playback functionality

    Play/Stop/Pause/Sync

    Navigation commands control thefunctionality of the GPS navigation unit

    Destination: Get/Set/watch/Clear

    Phone command controls the infotainmentunit's built-in telephone, to make outboundcalls

    Dial

    System commands allow infotainment unit's systemhandling abilities

    Speed/Focus AppClose/Update

    User Interface command screen alerts and message

    showAlert

    Utilities command allows foexceptions and analytics inf

    getLogEvent

    Vehicle Info getPosition (watch, clear)/ getvehicleData, ActiveDevice

    getVin, getRadioInfo, getvehic

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    USE CASE: ONSTAR - REMOTE AP

    Consent methods allows for the addition and removal ofconsent for select vehicles and accounts

    AccountConsent/ VehicleConsent/ FleetConsent/ Revoke

    Subscriber Data provides detailed information aboutOnStar subscribers, accounts, and supported vehicles

    SubscribersInfo, VehicleInfo, VehicleCommands, Vehicle Features

    Telemetry methods allow for the use of a vehicle'stelemetry data

    TelemetryEnable / TelemetryDisable / History / Callback

    Batch methods allow fleet customers to handle multiplecommands with a single requestDestination:

    Submit/Status/Results

    Vechicle Commands provide services whichcommunicate with the vehicle to perform an action.

    Do things like unlock the doors, start navigation, or sound the alarm all withthe call of a methodStartVehicle, CancelStart, Lock/UnlockDoor, VehicleLocation, TurnByTurnRoute,

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    USE CASE: OTHERS

    OPENCarNokia, Pandora, InrixAPI library backed by documentationApp submission guidelines, dashboard and certification process to support third-party deveProfiles supporting vehicle-specific graphics design/resolutions/capabilities, extensible vehtouch and voice interaction devices/models

    GeneviPan-industry initiativeMore about compliance andstandards than about platform

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    USE CASE: OPENCAR

    The center console is both the brain and heart of themodern driving experience. Creating a custom, brandedexperience leveraging the latest software standards willtransform customer engagement.

    Drivers love their smartphones and want the always-connected, digital entertainment lifestyle that is one touchaway." But simply replicating this experience in the car isneither safe or properly integrated with the vehicle's dataand controls..

    Nokia

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    A CONTROLLED AND CLOSED ENVIRO

    OS and HMI fixes to be rolled out through dedicated bandwidth as RupdatesCreates unavailability of the system for some timeCustomer/driver expectations must be managed

    Automotive in-apps store to be operated by OEMs and integrators toand push new apps/services to drivers:

    HMI consistency, usage learning curveLooking for apps in menu can result in distraction and loss of control

    Semi-open market such as android or apple cannot be replicated heresystems are linked to life-critical systems

    Even if controlling breaks or stirring from rogue app is highly unlikelyNo-one wants to be the first one to deal with this

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    OEMSSERVICES ENABLER

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    IN-VEHICLE CONNECTIVITY VALUE C

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    HOW TO WORK WITH THE OEM VALUE

    1. Target a model/region the higher up you are in the value chain (internet layer) the more diversified is2. Understand all their suppliers because your product will create dependencies on their systems

    inevitably create conflict with already existing offer OEMs policy is heavily multi-source biased tallow for contingency

    3. OEMS are locked in heavy complex dealer distribution flows and very few solutions (if any) can beintegrated post sales

    a. Involves re-training

    b. Very expensivec. Must be bullet proof4. OEMs are subcontracting all app-store/cloud services to large integrators or directly to Network

    operatora. They understand appsb. They do not want to cut their margin for youc. IT/Firewall structure & Security are unnegotiable (what if you have a licensing or distribution

    server?)

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    OEMS ARE BECOMING SERVICE PROV

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    HMI INSIGHTS FOR WHEN YOU DEVAN APP

    Manufacturer requirementsWindow on automotive valuesNeeds to be tightly integrated with Look and Feel and to respect ergonomicsMust address ease-of-access requirements (cannot be smartphone-like)

    Industry/Regulators regulationsCannot distract drivers

    Huge consequences risk of accidentsRisk of failing validation

    Movement-locked featuresNeeds tight integration with solution providerAccess to HW info is critical and not always disclosed (CANBUS read-access needed)

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    HMI INSIGHTS FOR WHEN YOU DEVAN APP

    VR/TTSAlready availableNuance is leading the dance

    Camera/sensor basedAlready available for detection preventions (rear-view camera)Brought over for driver monitoring

    Gesture and eye-movementsPupil dilatation (snoozing on the wheel)

    Reading the roadCracks in pavement, sign post recognitions

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    HMI AND DISTRACTION

    There is a dedicated website in the UShttp://www.distraction.gov/content/get-the-facts/state-laws.html

    Stringency is the key word

    California Court Rules Anti-Texting Laws Apply to Checking Maps While Driving

    National Highway Traffic Safety Administration has issued its first set of voluntaryguidelines that encourage automobile manufacturers to limit the distraction risk

    connected to electronic devices . feb 2013Guidelines recommend that automakers develop infotainment system that limit the timedrivers have to take their eyes off the road to two seconds for each input (for, say, findinaddress using a navigation system) and 12 seconds to perform an overall task (such asinputting a destination and routing to it).NHTSA Recommends Getting Rid of Moving Navigation Maps

    HMIIS NOT JUST TOUCHING IT IS ABO

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    HMIIS NOT JUST TOUCHING IT IS ABOPASSIVE

    VR/TTSAlready availableNuance is leading the dance

    Camera/sensor basedAlready available for detection preventions (rear-view camera)Brought over for driver monitoring

    Gesture and eye-movementsPupil dilatation (snoozing on the wheel)

    Reading/Sensing the roadCracks in pavement, sign post recognitions

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    THE FIRST BATCH OF SERVICES VS BAN

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    THE FIRST BATCH OF SERVICES VS. BANNEEDS

    Transiting through TCU

    Smartphone tethering unlikely in

    pre-built market due to regulations

    and operator consent

    After-market tethering is open but muchless lucrative

    - although a very good play-ground

    - needs integration with navigation apps

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    TECHNICAL CLUSTERING TO ENSURE

    Trend is to offer navigation, maps and services as one supplierTechnical updates and synchronization rationale

    One OEM uses different suppliers for different modelautomotive multi-sourcing policyProvide many verticals transversally

    Multiplication of Standards, semi-proprietaryTpeg vs HTMLOLR, ULR, Agoras'Tight with map formats to optimize data transfer while reducing efficiency of mixingsuppliersRoute computation, map matching done on server behind OEM/Supplier firewall80/20 rule. Most maps updates and live information are needed in high-coverage netwoareas

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    WHAT PEOPLE WANT IN THEIR CA

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    4SQ APPLICATION FOR INFOTAINM

    The 4SQ service shall be integrated within the navigation application

    Users will be offered a 4SQ-enabled experience to enhance navigation with Community-based features User-generated POIs and information trail

    This implementation is for connected infotainment unit and OEMs Co-marketing: navigation to the power of community Port smartphone-like features to car built-in environment

    Implement essential features to be developed such as TTS, VR andmessaging capabilities

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    MAJOR COMPONENTS OF SERVIC

    Explore POIsaround me@ destination (only displayed if a route isavailable) Along route (only displayed if a route isavailable)\Ability to select a free search by selecting

    top categories and specifying location in asearch box

    Check-inSimple functionality, user clicks and ischecked-inFunction is grayed if user is not logged in

    Display Nearby friendsAround me @ destination (only displayavailable)Along route (only displayedavailable)Function is grayed if user is

    Settings Control PanelCredentialsAlways Show friends YesPre-Select categories for POlevel categories defined in csheets)Show reviews and Picture

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    FOURSQUARE CONTROL SCREEN

    Application in IHU Screen

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    POI - EXPLORE SCREEN

    Showing POIs on map around me, for all categories pre-selected in settings Around me @ destination (only displayed if a route is active) Along route (only displayed if a route is available)

    Select a free search by clicking on categories and by specifying

    location in a search box Eat & Drink, Sleep, Community, Fun Health, Wellbeing, Shop, Transports Each top category might suggest dynamically associated

    subcategories if available (TBD with 4SQ) Friends @ location will be displayed as a specific category

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    IN-VEHICLE POI SEARCH SCREE

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    IN-VEHICLE POI DETAILED INFORMA

    Available detailed information of POI listed on POI screen

    Each entry shall be expandable to display the full details of each POI as proviby 4SQ

    pics, reviews, map snapshotsMight show reviews of friends or FoF (closer connection) first

    check with 4SQ if profile affinity function is available

    Add Navigate to button for each entry Navigates to selected POINavigates to friend

    Feedback to server when navigating to POI/Friend

    Feedback to server when selecting explored POIs

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    IN-VEHICLE FRIENDS PLACES AROUN

    This feature enables users to view friends (and FoF ) favorite places around:reviewedstarredcreated

    Friends places appear in a list as for other POIs

    All functions as for regular POIs are applicable (if applicable) InfoNavigate to option

    C S C S O

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    IN-VEHICLEFRIENDS PLACES AROU

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    IN-VEHICLE CHECK-IN ONCE A

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    IN VEHICLE CHECK IN ONCE ADESTINATION

    Arrival at the final destination screen + check-in to the 4SQ venuepromptYou have arrived at destination, would you like to check-in ?Check-in button appears on the screen for user to activate

    If not automated

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    BIG DATA

    THE INTRINSIC VALUE OF CAR

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    THE INTRINSIC VALUE OF CARCONNECTIVITY

    LocationDevices know where they are and we know where they are too. Its true for the vehicle andwhatever devices drivers and passengers carry around with them.

    ContextWe can build a picture of the situation at any given time. This may be about who is driving,may be about how the car itself is performing. It may be about points of relevant interest al

    ConnectivityWe can make this information work together to make good things happen for the driver; to the bond between the driver and the automotive brand; and to generate and collect revenue contributing businesses.

    THE HIDDEN VALUE: TRACING & PRO

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    BIG DATA

    Thats where and when the car becomes a smartphone on wheels Driving behavior and location patterns have a considerable marketing valueProvides customer profiled information to OEMs, dealers and to a larger extent, to market analysis compSimilar to location-based advertising on mobile phones

    Real-time on devices through ads feedbackWill be hidden and asynchronous for cars

    Security driven initiativeE111, e-callPro- diagnosis, maintain good quality of fleet (and a dealers portfolio is a virtual fleet

    Car can self-book itself to garageDealer can order parts in advance and optimize stock

    Control of metropolitan flows

    Guarantees privacyScrambled identity for profilingDrivers confirmation for diagnosis

    WHATS NEXT FOR CONNECTED CAR

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    WHATS NEXT FOR CONNECTED CAR

    Within the next three years, every new car will, to a greater olesser extent, be a connected car. When most drivers alreadyhave a smart-phone in a cradle on the dashboard, this deeperconnectivity is inevitable. The real question is not if itsquestion of how far can we go ?

    The car is no longer a capsule - for drivers and passengers, thvehicle must be a safely connected extension of theirenvironment, for automotive manufacturers and their partnerconnectivity drives a shift from product to service relationshi