1. 2 Market trend Differentiation of Brand M Series Positioning Sales point summary Reference Table of Content

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Market trendDifferentiation of BrandM Series Positioning Sales point summaryReference

Table of Content

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Market Trend

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The market for 2000~3000 ANSI Class Business (DATA model) Projector is keep growing up.

Users’ preference on the functionality is shifting from simple business presentation to multi-mediaapplication and convenience.

Market Trend

Volume by Resolution

Portion by WeightPortion by Brightness

PMA W/W Forecast '09,2Q

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Differentiation of Brand

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Differentiation of BrandCompetitive Analysis

ModelSamsung

M200EPSONEX50

NECNP300

ACERX1260

SONYVPL-EX5

Type

Resolution

Brightness

Contrast Ratio

Noise

Lamp Life(hr)

Speaker

Screen Size

Power Consumption

Size (HxWxD)

Weight (kg)

3LCD

1024x768

2000 ANSI

500 : 1

33dB

5,000

7W mono

30~300”

240 W

79x279x229

2.5

3LCD

1024x768

2200 ANSI

2000:1

30dB

4,000

1W mono

40~300”

-

90x240x300

2.8

3LCD

1024x768

2,200 ANSI

500:1

35dB

3,000

7W mono

40~300”

-

90 X 310 X 260

3.0

DLP

1024x768

2000 ANSI

2000:1

33dB

4,000

2W mono

40~300”

-

80 X 270 X 190

2.3

3LCD

1024x768

2000 ANSI

500:1

28dB

3,000

1W mono

40~300”

260W

90 X 310 X 260

3.0

STRENGTH NEUTRAL WEAKNESS

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M Series Positioning

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Panther M Series Positioning Price positioning

M200/220

2000/2200 Ansi, Office viewer (X)

M250

2500 Ansi, Office viewer (X)

M205/225

2000/2200 Ansi, Office viewer (O)

M255

2500 Ansi, Office viewer (O)

Cost for brightness: increases by $100 for 500(300)ANSI up

Basic vs. Office Viewer : $100 up with office viewer function

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Sales point summary

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Sales point summarySummary

3LCD

Excellent color expression

Natural color tone

Comfortable image display

Easy picture adjustment

Long Lamp Lifetime and Low noise

Convenient Control

Quick On/Off

Auto Source Sensing

User-friendly & function-oriented design

Lightweight Mobile projector

(2.5kg, Compact design with

white glossy concept)

Carrying Bag

Easy Maintenance

Easy Lamp Replacement

Easy Filter Replacement

Optimized Input Terminal

D-sub, composite, HDMI input terminals RS-232C, RJ45, USB

Network Remote

Control

Remote Diagnostics, &

Event Schedule

PC Free Office Viewer Remote Management

USB Plug & Play Presentation

Auto play file viewer

Auto Keystone

Support Six multimode

Discriminative function

5,000 hours (eco mode)

Low Noise at 33dB under

The highly functional, light-weighted and sleek-designed M projector is a projector optimized to business purposes with a variety of differentiated features, including office viewer and remote management, convenient screen controlling, easy maintenance and usability in bright environment, and long lamp life.

Discriminative function

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Sales point summaryPC Free Office Viewer

USB Plug & Play Presentation

Various formats supported Quick page shift

Multi-language menu available Supplementary functions including Page Navigation and Pre-view

Power point, word, excel (2007compatibility), PDF, txt,

Movie, Photo

13 different languages supported

German

Korean

ChineseTai

TurkishRussianSwedish

ItalianoFrench

SpanishNetherlandsEnglish

Portugueus

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How to Use USB Plug & Play Presentation

Plus USB device into the port Auto play file viewer

Navigate & Select a file to load Play file

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How to Configure USB Plug & Play Presentation Screen

Zoom In / Out Preview

Rotation Optimization

ZoomPage NavigationView Mode

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Sales point summaryRemote Management

Remote Diagnostics, Control & Event Schedule

: Control multiple projectors over network from a single server

Classroom Classroom Classroom Auditorium Training Room

Co

mm

an

d Dia

gn

os

tics

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Control Management

Picture Mode

Brightness

Contrast Ratio

Keystone

Volume

Power

Source

Mute

Picture Size

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Monitoring Scheduling

Scheduling Items

Power On, Power Off, AV, S-Video, PC1, PC2, HDMI

Monitoring Items

IP Address, Group, Power, Lamp Time Source,

Temp. Level, Error

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Sales point summary3LCD

3LCD models use LCD(HTPS) and separates the color of the image resolved by lamp into red, blue, and green using a special mirror. These separated colors are synthesized with LCDs dedicated to the color to produce and project the complete image.

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Sales point summary3LCD

Enjoy real-life color and image with three-primary-color radiation, which is brighter than

that of competitor’s high-brightness DLP projector

DLP (5000 lm) M series (2500 lm)

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Sales point summaryUser-friendly and Convenience- & Function-oriented design

Front ventilation (frontward heat release)

Focus controller located on top

Quick Foot Release (One Touch Foot Setup)

Convenient lamp replacement on top

Luxurioushigh glossy White

Convenient filterreplacement on the side

Optimal presentation available under any circumstances thanks to user-friendly and function-

oriented design

Easy maintenance regardless of installation status

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Sales point summaryAuto Source Sensing / Quick On/ Off

Auto Source Sensing Quick On/ Off

- Automatic selection of input signal

- Automatically identify and adjust to the connected

signal source

- Delay Lamp On 7 seconds, Off 3 seconds

- Quick on and off of presentation for immediate

mobility

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Sales point summaryAuto Keystone (V)

Automatically adjust distortion image due to installation position

Automatic keystone correction technology instantly projects a square image even when the projector is set up at a steep offset angle to the screen

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Sales point summaryEasy picture adjustment

Support 6 user-setting display modes; Standard, Presentation, Text, Movie, Game and User toprovide clear and lively image quality.

User can easily select optimal display mode with remote controller.

GAME

Picture quality optimized for games

User defined mode created using Mode-Save function

STANDARD

Optimized for video and TV sources

PRESENTATION

Optimized for presentation

TEXT

Optimized for text readability

Optimized for enjoying movies in dark environment

USERMOVIE

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Sales point summaryEasy Lamp Replacement

Designed for simple and easy lamp replacement.

Even while mounted top-down on the ceiling, you can replace the lamp as it is.

Remove the screw from the lamp cover.

Lamp cover located next to the rear terminals

Remove lamp cover screw

Remove 3 screws Pull spring

Remove and replace the lamp Remove 3 screws

Remove 3 screws Pull spring, separate and replace lamp

OPEN

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Sales point summaryConvenient Control

Turn off projector

Turn off projector and wait until it it cooled before plugging it off

Designed for simple and easy filter replacement.

Even while mounted top-down on the ceiling, you can replace the filter as it is.

Remove the cover

Fix the projector firmly to facilitate opening the cover on the side

Clean / replace filter

Clean or replace filter

Put the cover back on

Put the cover back on after cleaning or replacing the filter

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Sales point summaryOptimized input terminal

M series provide HDMI, Composite, PC input (D-sub 9 pin), RS-232C and Audio output

Optimized connectivity with your working environment - RJ-45 : monitor and control the projector over a network - USB : PC free presentation with USB Office Viewer

BasicM200,220,250

Support RJ45 and USB

M205,225,255

RJ45USB

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Sales point summaryLong Lamp Lifetime and Low noise

Noise level is less than 33dB which is almost

inaudible innormal living environments.

User satisfaction is maximized with low noise

design that meets highest standard.

- This mode is suitable for the screens 100 inches or smaller.

- Lamp life span is increases and noise and power consumption are reduced by lowering lamp brightness and power consumption.

Eco Mode

Standard Mode

- This mode is recommended for use in common environments.

- Lamp brightness is stabilized, providing comfortable, low-noise user environment in bright rooms.

It is designed to facilitate discharge of internal

airflow to the outside to prevent overheating and to

minimize noise by reducing fan speed.

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Reference

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Differentiation of BrandGeneral specifications

General

Picture

M200 / 220

Function

M250Model

Display Device

Screen Format

Standby Power Consumption

Actual Dimensions (WxDxH,mm)

Actual Weight

Native Resolution

Brightness

Contrast Ratio

Lamp Type

Lamp Power Consumption

Lamp Life Time

Picture Mode

Maximum Image Size

Digital Keystone correction(V)

Auto Keystone

Connection

Multi Format

Zoom Lens / Lens Focus

DTV Ready

Fan Noise

3 panel LCD(p-Si TFT Active-matrix)

4:3

Under 1W

279 X 229 X 79

2.5kg

1024 x 768

High Bright: 2000 / 2200 ANSI Lumens

500:1 Full On/Off

UHP Lamp

High Bright: 180 Watts / Eco Mode: 144 Watts

5,000 hours (Economy mode: 3.500 hours)

Standard, Presentation, Text, Movie, Game, User

400"

+/-20°

O

DVI, PC (D-sub 15 pin), Composite, HDMI,

RS-232C, Audio output, HDCP

Normal/Zoom1/Zoom2/16:9

Manual / Manual

NTSC, NTSC-4.43, PAL, PAL-M, PAL-N, PAL-60,

SECAM, 480i, 576i, 480p, 576p, 720p, 1080i

Max 33dB (Eco mode)


4:3

Under 1W

279 X 229 X 79

2.5kg

1024 x 768

High Bright: 2500 ANSI Lumens

500:1 Full On/Off

UHP Lamp




400"

+/-20°

O


RS-232C, Audio output, HDCP


Manual / Manual


SECAM, 480i, 576i, 480p, 576p, 720p, 1080i

Max 33dB (Eco mode)

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Reference General specifications

General

Picture

M205 / 225

Function

M255Model

Display Device

Screen Format

Standby Power Consumption

Actual Dimensions (WxDxH,mm)

Actual Weight

Native Resolution

Brightness

Contrast Ratio

Lamp Type

Lamp Power Consumption

Lamp Life Time

Picture Mode

Maximum Image Size

Digital Keystone correction(V)

Auto Keystone

Connection

Multi Format

Zoom Lens / Lens Focus

DTV Ready

Fan Noise


4:3

Under 1W

279 X 229 X 79

2.5kg

1024 x 768

High Bright: 2000 / 2200 ANSI Lumens

500:1 Full On/Off

UHP Lamp




400"

+/-20°

O


RS-232C, Audio output, HDCP, RJ45 and USB


Manual / Manual


SECAM, 480i, 576i, 480p, 576p, 720p, 1080i

Max 33dB (Eco mode)


4:3

Under 1W

279 X 229 X 79

2.5kg

1024 x 768

High Bright: 2500 ANSI Lumens

500:1 Full On/Off

UHP Lamp




400"

+/-20°

O


RS-232C, Audio output, HDCP, RJ45 and USB


Manual / Manual


SECAM, 480i, 576i, 480p, 576p, 720p, 1080i

Max 33dB (Eco mode)

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Reference Glossary

Followings are the special/technical terms used in the description/specification of this product.

Term Description

HDMIHDMI (High-Definition Multimedia Interface) enables transmission of high definition video and multi-channel audio

through a single cable.

ANSIANSI (American National Standards Institute) may mean the institute itself or the standard developed by the institute.

In exact term, the brightness unit of projectors is ANSI Lumen, which is abbreviated as ANSI in this document.

XGA XGA class supports maximum definition of 1024*768 pixels.

Kensingtonlock

A kind of thief-protecting device. On the rear side of notebook computer or monitor, there may be a hole, indicated with the letter K, which enables to lock the device by inserting a cable. The letter K stands for the Kensington, USA, who invented this device.

S-VIDEOA method of input and output of video signals, whose color difference signals (chrominance, Cr/Cb) and the brightness signals (Y) are separately transmitted. Refined and higher resolution rate than composite type can be implemented.

RS-232c

The standard for connecting a computer with monitor and other peripheral devices. This is a physical specification for

the serial communication lines used for connecting terminals for data communication.

Though it is usually called RS-232C because it is a recommended standard (RS), its formal name is EIA-232-C, as it is developed by EIA (Electronic Institute of America).

This standard supports serial data communication at 20K baud rate or under, within 15m.

Documents

1. 2 Market trend Differentiation of Brand M Series Positioning Sales point summary Reference Table of Content