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FINAL PROJECT PRESENTATION PRESENTED TO: Prof Awais Khan PRESENTED BY: Name: Registration no: Sadia Parvez L1F11MBAM2004 Anique Sajjad L1F11MBAM2041 Kafeel Ahmad L1F11MBAM2022

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FINAL PROJECT PRESENTATION

PRESENTED TO: Prof Awais KhanPRESENTED BY:

Name: Registration no:

Sadia Parvez L1F11MBAM2004

Anique Sajjad L1F11MBAM2041

Kafeel Ahmad L1F11MBAM2022

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OUR PRODUCT

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Brand Positioning Statement

"To serve the people of all age the

delicious and nutritious frozen

yogurt that aids in developing a

robust health, with a yummy

taste."

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Slogan

"Beat the Heat, In a Healthy Way!"

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Chocolate flavorStrawberry flavor

Chocolate flavor

PRODUCT IMAGE

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Big Idea& Unique Selling Point

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PRINT AD

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This summer, the war begins!!!!

Vs. So, get ready

&

Beat the Heat, In a Healthy Way!

A frozen yogurt brand

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TELEVISION COMMERCIAL

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MEDIA PLAN

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Any questions??


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