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The Benefits of Amplified Events University of Bath Green Impact seminar series,Thursday 17th November 2011
Marieke Guy and Brian Kelly, UKOLN
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• UKOLN is a centre of excellence in digital information management, providing advice and services to the library, information and cultural heritage communities
• Library and cataloguing background• Located here at the University of Bath• Funded by JISC to advise UK HE and FE communities • Also project funding, including EU funding• Many areas of work including metadata,
repositories, dissemination activities (Ariadne), eScience, research information management, JISC Observatory etc.
• Big involvement in Digital Curation Centre
Who are UKOLN?
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• I’ve been at UKOLN for 11 years
• Worked on a mixed bag of projects and core work mainly in the Web area
• These include JISC PoWR, Good APIs, ePrints UK, QA Focus, NOF-digitise etc.
Who am I?
• Currently working on IMPACT, Greening Events and as an institutional support officer for the DCC
• Chair of Institutional Web Management Workshop
• Have worked as a remote worker for 4 years, UKOLN’s remote worker champion
• Interested in green issues and event amplification
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Who Else is Involved Today?
Brian Kelly• Brian is the National Web adviser to UK HE sector at
UKOLN• He has experience of amplified events and will
providing video input
Julian Prior• Julian is the e-Learning Development Officer, Division
for Lifelong Learning at the University of Bath
Marie Salter• Marie is the e-Developments Manager, Division for
Lifelong Learning at the University of Bath
• Julian and Marie will be providing a live video stream of the seminar using the Adobe Connect service
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• Introduce the concept of amplified events • Consider why you would want to amplify an event and the
benefits of doing so• Think about how you can:
– Be a consumer of amplified events (locally and remotely)
– Be a provider of amplified content (take a look at some of the tools that are out there)
• Share UKOLN’s experiences, offer tips
• Ask you to share your tools, experiences and tips• Ask you to have a think about challenges and
opportunities
• Happy to be flexible with time spent on areas of programme
Today’s Seminar…
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What are Amplified Events?
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Constraints of Space & Time
•Amplified events can be regarded as a way of avoiding the constraints of space and time!
Adventures in Time and space
9How can we improve our understanding & recollection of events?
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Event learning
s
People at event
People elsewhere
Now
Later
The Learning from an Event…
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An Introduction to Amplified Events
Brian Kelly Introducing Amplified Events in a YouTube Video
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• Use of networked technologies to amplifying the event beyond the physical location
• Pattern of behaviours rather than a prescriptive term• It is possible to carry out:
– Amplification within an event– Amplification outwards during an event– Amplification after an event
• Concept of face-to-face events, online events and hybrid events
Defining an Amplified Event
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Term coined by Lorcan Dempsey, OCLC (and former UKOLN director) in a blog post on 25 July 2007
Coining the Phrase
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• Doing more with less – resource implications £££• Can share your outputs with a much wider group
of people• Can reuse outputs• Better impact, better value – e.g REF – now 20%• Environmental reasons• Good to get experience and knowledge of
technologies• Puts your department in a good position if you
are seen to be at the front when it comes to understanding these technologies
Why Amplify?
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• Project funded by JISC Greening ICT Programmehttp://greeningevents.ilrt.bris.ac.uk/
• First stage produced Green Event Guidelines document and the Rethinking Events report – rethinking why, where, how, what, when and who
• Second stage work carried out by ILRT, University of Bristol, and UKOLN
• One area for consideration is the Changing Shape of Events
• UKOLN creating a toolkit for event organisers – a best practice guide for event organisers.
• This will consider the questions you will need the answers for to enable you to amplify an event
Greening Events II #jiscge2
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Providing an Amplified Event Service Created by Brian Kelly,
UK Web Focus blogCreated by Brian Kelly,UK Web Focus blog
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How to Consume an Amplified Event
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Participating in Amplified Events
Brian Kelly on Participating in Amplified Events in a Bambuser Video
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1. By Participating…
#jiscres11 in Mediasite
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• The best way to understand an amplified event is to participate in one
• JISC has a commitment to amplification and offers guidance for online participants
• Can often register for events and receive email reminders
• Join the online community (e.g. Linked in, wiki etc.)• Find out what you can in advance (e.g. timings,
programme etc.)• Share your thoughts on the event (e.g. blog
afterwards)
1. By Participating…
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• Many events are livestreamed• Will often need to ensure you have the right
software on your PC – check in advance• Be helpful - Offer feedback on the image and
sound quality, say if you are having problems• Try it on your mobile?• Watch videos after the event
2. By Watching…
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• Sign up for a Twitter account• Follow @eventamplifier to get heads up on events• Follow the live commentary (e.g. @jisclive) and
the event hashtag (e.g. #jisc11) – use a desktop application (e.g. Tweetdeck)
• Often there are Twitter groups of attendees (e.g. @JISCEvents/remote)
• Geotag tweets• Introduce yourself• If you are at the event why not meet up with
fellow tweeters
3. By Tweeting…
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• Your tweets are available for all to see• Respect others when commenting• Respect those in your office (i.e. wear
headphones)• Avoid the quiet area if at event• You don’t need to ‘suffer in silence’ – JISC
policy• “The event cannot be amplified without your
voices.”• Feedback is essential to event organisers• You can dip in and out, but to get the full
experience you may need to turn off distractions
• You could schedule the event like any other in your calendar
• You could watch the event with others in a ‘hub’
3. By Being Aware That…
Share
AUP
Accept help
Time out
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“One advantage of remote attendance is that key lessons learned are not diluted by travel home. You are
right there in your seat of power ready to implement changes. However getting uninterrupted time is very difficult. Perhaps you could set up regional hubs and
connect nodes together.”
“Personally after 5 yrs or so in HE I have conference burnout, so remote suits me well.”
Some Comments from IWMW
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Being a Speaker at an Amplified Event
Brian Kelly on Being a speaker at an Amplified event in a Bambuser Video
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How to Provide an Amplified Event
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1. By Videoing It…
http://www.flickr.com/photos/lisibo/2627964571/
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• Flip Camera, camera phone – short ‘vox pox’ videos
• Vimeo• YouTube• Bliptv• Twitcam • Editing - VideoSpin
1. By Videoing it…
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• Livestream• Livestream for Facebook• Bambuser• Qik• justin.tv• Ustream• Adobe Connect• Mediasite
2. By Streaming It…
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3. By Podcasting It…
http://www.flickr.com/photos/joshb/22423994/
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• Audioboo• iPadio• Internet Archive• PodOmatic • Audacity
3. By Podcasting It…
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4. By Snapping It…
http://www.flickr.com/photos/cdnphoto/2837345680/
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• Phone cameras• Flickr• Flickr badges• Have an account e.g. UKOLN account and pool• Picasa• Photos of people, outputs and technology in action• Tag it…
4. By Snapping It…
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4. By Snapping It…
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• Slideshare• Slidecast (slides + podcast/audio)• Slideshare groups• Authorstream – present live• Posters - Scribd
5. By Sliding It…
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5. By Sliding It…
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• #Hashtags• Twitter, Tweetdeck, Twitterific, Twitpic• Twitterfall, Hootsuite• Summarizr• iTitle• CritterVRE• Promotion• Twapper Keeper
6. By Tweeting It…
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6. By Tweeting It…
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7. By Blogging It…
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• Coverit Live• Live Blogging Wordpress plugin• Trip reports• Departmental blogs• Guest blog posts
7. By Blogging It…
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• Blackboard Collaborate (formerly Elluminate)
• BigBlueButton• Gotowebinar• Panopto• Adobe Connect
8. By ‘Webinaring’ It…
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8. By ‘Webinaring’ It…
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• Netvibes• Prototype• Storify• Livebinders• Lanyrd• Slideshare presentation pack• RSS Feeds
9. By Collating It…
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9. By Collating It…
Eduserv Symposium
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• Email lists, tweet, stick it on your blog and Web page
• Email dig-lib• Facebook• Crowd Vine
• Twitter Archiving• Preserving other resources – PoWR• Closing down event blogs
• Evaluation• Metrics
10. By Sharing and Archiving It…
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Amplified Event Challenges
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• What challenges does amplifying an event present?
• How can you counteract these challenges?
Activity
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• Time/resources• Quality/cost – getting the balance• Copyright/IPR• Ownership• Permissions - Creative commons• Technology problems• Having usable accounts• Measuring impact and engagement
• Anything else?
Issues/Challenges
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• Test the water – feeling the vibe!• Trial runs, try out new things, but have a back
up plan!• Get support on the other side –
COMMUNICATION!• Flipping the conference/lecture idea on its head
(Flip-thinking)• The audience come first, not the technology• Visibility of the event amplifier• More online experience – online programme and
‘back stage access’• There are always lessons to be learnt – why not
share them
A Few Final Thoughts….
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What might you do differently having attended this seminar?
Questions, Thoughts, Actions
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• All urls at:http://www.delicious.com/mariekeguy/amplified
• All slides at:http://www.ukoln.ac.uk/web-focus/events/seminars/greening-events-201111/
• Will blog about event at:http://remoteworker.wordpress.com/
Thanks!!!
Today’s Resources
