10 – 14 JUNE 2014 GATEWAY TO INDONESIA’S CREATIVE TOURISM

10 – 14 JUNE 2014

GATEWAY TO INDONESIA’S CREATIVE TOURISM

EVENT BACKGROUND• Significant growth of Indonesia’s economy at 6,7%, significantly bigger

than the average of world’s economy growth which was at 4,2% only • Tourism and hospitality sector ranked at second place with 9,5%

growth showing mobility were the real parameter of the increase in tourism sector

• In 2012 alone, the International arrivals to Bali grew by 11% • Significant growth of International tourist arrivals to Bali has been felt

in the tourism sector to other Provinces across to the Indonesia’s Archipelago

• Looking forward towards “Sustainable Development” concept, in the short to medium term, key infrastructure expenditure leading up to APEC 2013 in Bali is setting the stage to stimulate demand in both the tourism and hospitality sectors

www.baliandbeyondtravelfair.com 1


Social CultureSocial

CultureSocial

EconomicSocial

Economic

Insight Knowledge

Insight Knowledge

Cultural ExchangeCultural

Exchange

In Direct•SME•Others related industry

In Direct•SME•Others related industry

Direct•Business Transaction•Contract Agreement

Direct•Business Transaction•Contract Agreement

WHY BALI AND BEYOND TRAVEL FAIR

WHY PARTICIPATE AT BALI & BEYOND TRAVEL FAIR 2014 ?

• Groundbreaking, inaugural B2B large scale Travel Fair in Indonesia

• BBTF 2014 will be a comprehensive two and half full days of exhibiting with ample networking Sessions & Leisure activities to maximize your brand exposure

• BBTF 2014 will be an annual Travel and Tourism Expo in Bali and choosing the date of exhibition event in mid of June in conjunction with an annual Bali Art Festival which will be held every mid of June of the year or school holiday sessions

• Arrange your pre-schedule meetings to make an efficient one on your time plan


• Showcase of destinations, Travel Agents, Travel & Tourism products and services to the global travel trade community with an opportunity to conduct business with targeted 500 qualified buyers and more than 1,500 trade visitors

• Located in most luxurious area in Bali, Nusa Dua for Business Sessions (TRAVEX), and Kuta for Direct Promotion (EXHIBITION), making it one of the biggest travel shows of Southeast Asia

• A series of sponsorship and branding avenues to maximize your brand exposure

• Extensive local and global media exposure



• BBTF 2014 will also be introducing the diversity of Indonesia’s unique culture held in the most popular and most visited tourism in the Island of Bali

• BBTF 2014 is a platform tourism stakeholders and International buyers to promote the diversity of Indonesia’s destinations, while at the same time to create the inter-connection to the global travel trade community

• Establish a clear communication channel between travel trade community in disseminating the latest development initiative

• Accelerate critically needed and open dialogue for the continued identification and securing investment



EVENT OBJECTIVES• To gather the stakeholders into 5 days International Exhibition and

Business Sessions• Facilitate Travel and Tourism products and services to the global

travel trade community with an opportunity to conduct business• Showcase of destinations with an unparalleled opportunity to

promote products and services to the global travel trade community

• Exhibition event in mid of June in conjunction with annual Bali Art Festival which we will invite International hosted buyers to experience the opening ceremony of Bali Art Festival

• Bali & Beyond Travel Fair will be an annual Travel and Tourism expo in Bali


ABOUT THE EVENT

• Bali & Beyond Travel Fair 2014 scheduled to be held in Bali from 10 until 14 June 2014

• Bali & Beyond Travel Fair 2014 is located in most luxurious area in Bali, which will be in Nusa Dua and Kuta

• TRAVEX (Business to Business) Sessions will be in Nusa Dua, and for DIRECT PROMOTION will be in Kuta


SUPPORTING ORGANIZATION


Bali Tourism Board Bali Tourism Board Association of the Indonesian Tours & Travel Agencies

Association of the Indonesian Tours & Travel Agencies

Perhimpunan Hotel & Restoran Indonesia

(PHRI)

Perhimpunan Hotel & Restoran Indonesia

(PHRI)

Bali Villa Association (BVA) Bali Villa Association (BVA)

Society of Indonesia Convention Organizers (SIPCO)

Society of Indonesia Convention Organizers (SIPCO)

Gabungan Pengusaha Wisata Bahari (GAHAWISRI)

Gabungan Pengusaha Wisata Bahari (GAHAWISRI)

Himpunan Pramuwisata Indonesia (HPI)

Himpunan Pramuwisata Indonesia (HPI)

Himpunan Lembaga Pendidikan Tinggi Pariwisata Indonesia

(HILDIKTIPARI)

Himpunan Lembaga Pendidikan Tinggi Pariwisata Indonesia

(HILDIKTIPARI)

SUPPORTING ORGANIZATION


BBTF 2014 PROGRAM


DAY/DATE PROGRAM VENUE

Tue, 10 June 2014 Participant Arrival Bali

Welcome Ceremony Bali

Wed, 11 June 2014Travex (Full Day)

Nusa DuaTourism Seminar

Direct Promotion Kuta

Thu, 12 June 2014 Travex (Full Day) Nusa Dua

Direct Promotion Kuta

Fri, 13 June 2014Trade Visitor (Half Day) – for Public

Nusa Dua

Closing Ceremony

Sat, 14 June 2014 Post Tour Bali

Participant Departure

EXHIBITORS PROFILEExhibitors Profile at BBTF 2014 :• Tour Operators• Hotels and Resorts International Chain & Local• Villas Management• Tourist Attractions• Handicrafts on Economic Creative• Spa, Healing and Medical Tourism • Dive & Marine Sports• Golf Courses


EXHIBITION AT BBTF 2014Targeted Buyers and Sellers at BBTF 2014 :1. Targeted Buyers for TRAVEX :• National : over 300 qualified buyers from domestic Travel

Agencies • International : 100 qualified overseas buyers from ASEAN

countries, China and Australia 2. Targeted Sellers for TRAVEX :• Over 500 qualified domestic and International sellers serving

the inbound, outbound and the domestic markets representing the top hospitality and unique leisure brands across the globe


EXHIBITION AT BBTF 2014The networking program at BBTF 2014 will benefit you :• To have as many meetings/ contacts within the shortest period

of time• To make more time efficient during our presence in the

conference and exhibition• To identify more business opportunities accurately• To negotiate with business partners (clients/ buyers) in the

segment of our interest• Networking program is a conceived activity dedicatedly for

Buyers to meet Sellers during two and half days event• Relaxed atmosphere and able to obtain relevant contact detail in

many organizations and an outline understanding of how they work and procure products and services


EXHIBITORS PROFILEDelegate Profile at BBTF 2014 are the Owner or Senior Management of the company representing from the following organizations :• Tour Operators • Hotels & Resorts International Chain & Local• Villa Management• Spa Operators• Local Community Handicrafts• Dive & Marine Sports• Golf Courses


DIRECT PROMOTIONDirect Promotion Profile at BBTF 2014 :• Province Government Tourism Office• Regency Government Tourism Office • City Government Tourism Office


DIRECT PROMOTIONTargeted Direct Promotion at BBTF 2014 :• Venue will be in Kuta :Together with exhibitors and sellers from at least 15 Indonesian

provinces and numerous tourist from many countries around the world, BBTF 2014 will facilitate the direct promotion for buyers and sellers to negotiate on their long term leisure and corporate travel needs

• Targeted Visitors :Over 2,500 trade visitors from domestic and international tourist who

are currently spending their holiday in Bali would be our main target within comprehensive direct promotion in two full days exhibition


PROMOTIONThe media promotion of BBTF 2014 is expected to be promoted through :• Printing Media, such as local media, TTG Asia, Tourism Magazine• Social Media • On-Line Promotion, such as website : www.baliandbeyondtravelfair.com, and other website media partners • Though other Electronic Media, such as Airport TV, TV media partners, Radio partners • Press Release through any special events• Direct promotion from executive team members


http://www.baliandbeyondtravelfair.com/

PUBLIC RELATIONThe Public Relation of BBTF 2014 plays important role in dissemination and promoting the event and especially to alleviate the promotion cost. The Public Relation activities includes : • Dissemination regular release via e-mail and fax• Disseminating industry and market information & event update via

newsletter• Disseminating market information and event update via social

media includes Linkedln, Facebook and Twitter


MARKETINGFor the success of the event, the Organizing Committee of Bali & Beyond Travel Fair 2014 and Exhibition will do heavy marketing and promotion utilizing all avenues include the promotion via print, online and electronic advertising and PR-ing with releases, social medias and finally with sales using dedicated team to conduct tele- phone calls, fax, e-mail and meeting campaign to gather fund


ORGANIZING COMMITTEE


POSITION NAME

Counselor Ketut Ardana, SH

Chairman I Frederik Tri Kusuma

Chairman II Tanto A. Ruwiyadi

Secretary Dwi Nurdayati

Treasure Hadi Soetrisno



POSITION NAME

Fund Raising Team Bambang Soegiono

Mega MayaMendra Astawa

Event Team Nengah AryanaBagus Surya Dharma

Juarez R. PutraKetut Jaman

Bagus Kusuma



POSITION NAME

Public Relation Wisnu Arimbawa

Venue Team I.G. Ayu Purnamawati

Krisna TejaKadek Darmayasa

Dewi Febi

Management Buyers Team Putu Winastra

Lasmi Astutik



POSITION NAME

Management Sellers Team IGP Bayu Susila

Dewi Astuti

Ketut Tunggu

Transportation Team Misto L. Faisal

Ketut Suarjana

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BBTF 2014 LOGO


BBTF 2014 LOGOThe designed logo of Bali & Beyond with colorful concept is explaining an Indonesia tourism archipelago through colorful combinations. The symbol performance of two male and female dancers are expressing of greetings, welcoming and feeling of happiness to achieve one vision together. The green line across the word of BBTF is explaining Bali & Beyond in peaceful tourism, which is very much relevant to the concept of Bali & Beyond Travel Fair 2014 event


BBTF 2014 THEME EVENTGATEWAY TO INDONESIA’S CREATIVE TOURISM, was one of our choice to be the theme event for Bali & Beyond Travel Fair of this year (2014) and it would be the right theme because of the fact that the Island of Bali as the main gate of international tourist arrivals (HUB) before visiting to other Islands across an Indonesia archipelago. Therefore, it would be very much relevant to the upcoming event of BALI & BEYOND TRAVEL FAIR 2014


SEKRETARIAT• DPD Asita Bali

Jalan Raya Puputan No. 41, Renon, Denpasar 80235, BaliTel. (+62 361) 243 225 Fax. (+62 361) 244 263E-mail : [email protected]


mailto:[email protected]

www.baliandbeyondtravelfair.com


THANK YOU

Documents

10 – 14 JUNE 2014 GATEWAY TO INDONESIA’S CREATIVE TOURISM