10 Social Networks Your Business Should Be On

7/31/2019 10 Social Networks Your Business Should Be On

1/7

Owhhinlch Cft{pwk}hwppp,gknlcnenwkh}n,cfe

onchgffb,cfe&enwkh}nsgif`

Gknlcn Enwkh}n y ppp,gknlcnenwkh}n,cfe

>4 Sfckni Lh}pfwbs [fxw GxsklhssSafxim Gh Fl

Ahwh ph nwh n`nkl) }ncbikl` fvhw }ah iklb gh}phhl sfckni ehmkn nlm

senii gxsklhss fplhws, Kl n twhvkfxs nw}kcih K pns }hiikl` {fx afp

}f `h} s}nw}hm fl sfckni ehmknnlm pan} nwh }ah >4 ghs} sfckni

lh}pfwbs {fx safxim lf} ekss ko {fx pnl} }f enbh {fxwshio blfpl

fliklh,

]fmn{ ph nwh `fkl` }f cfl}klxh fxw }wkt fo mkscfvhwkl` }ah >4 ghs}

sfckni tin}ofwes }an} nwh cxwwhl}i{ fl }ah kl}hwlh}, K ne `fkl` }f

}hii {fx hqnc}i{ pan} gxsklhss `fhs pk}a pan} sfckni lh}pfwb) gx}

}ahwh pkii nisf gh sfeh xlkvhwsni tinchs2 ehnlkl` }an} lf en}}hw {fxw gxsklhss

nc}kvk}{) {fx exs} gh }ahwh,

Foo ph `f:

N, Ok} ofw Hvhw{}akl` Sfckni Tin}ofwes:

>, Onchgffb

> gkiikfl nc}kvh xshws, K }aklb }an} sthnbs ofw k}shio fl }ah tftxinwk}{

fo }aks sfckni lh}pfwb

Sf pah}ahw {fx nwh kl }ah ons} offm klmxs}w{) {fx shii enbh%xt

twfmxc}s) {fx nwh n vh} fw n mhl}ks} }aks tin}ofwe ks `ffm ofw hvhw{

bklm fo nc}kvk}{, [fx cnl twfef}h {fxw gxsklhss fliklh) `nkl nl

nxmkhlch ons} nlmfw`nlkzh cfl}hs}s }f n}}wnc} efwh ofiifphws,

Ko {fx mfl} blfpafp }f `h} s}nw}hm fl Onchgffb) K anvh nl nw}kcih pakca mhnis

hqnc}i{ pk}a }aks kssxh, [fx cnl cwhn}h n txgikc twfokih ofw {fxw gxsklhss nlm kl}hwnc}

pk}a kl}hwlh} xshws owfe nii ncwfss }ah `ifgh,

]ah tfphw ks kl {fxw anlms gh cnwhoxi afp {fx xsh k}.
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2/7




7, @ffìh "

N whni cfeth}k}fw }f }ah `knl} Onchgffb) @ffìh Tixs ks sk}xn}hm

sfehpahwh kl gh}phhl sfckni ehmkn nlm SHF, Wxefw ans k} }an}

@ffìh) pk}a k}s @") nwh lf} nkekl` ofw cwhn}kl` n sfckni tin}ofwe)

gx} wn}ahw n }ffi }an} blfps afp }f iks}hl }f thftihs twhohwhlchs

nlm }axs mkstin{ hqnc}i{ }ah whsxi}s }ah{ nwh iffbkl` ofw,

K} ks ketfw}nl} }f gh twhshl} fl @" ofw shvhwni whnsfls:

n,+ Okws} fo nii) k} ks n sfckni tin}ofwe nlm) ikbh Onchgffb) k} ks `ffm ofw nl{ bklm fo

gxsklhss {fx ekà} gh kl}f,

g,+ Shcflm) }afsh paf anvh n @ffìh nccfxl} anvh kls}nl} ncchss }f }ah " gx}}fl }an}

ntthnws kl @ffìh shnwca whsxi}s, Ko }ah{ " {fxw iklb) }ah lhq} }keh }ah{ nwh `fkl` }f

shnwca ofw skekinw bh{pfwms) {fxw phgsk}h pkii ntthnw nefl` }ah }ft whsxi}s)

wheklmkl` }ahe }an} }ah{ ofxlm pan} }ah{ phwh iffbkl` ofw fl {fxw sk}h,

c,+ [fx cnl kl}hwnc} pk}a {fxw ofiifphws fl n efwh twfohsskflni ihvhi, Ikbh fl

Onchgffb) {fx cnl cwhn}h n twfokih ofw {fxw gxsklhss !cikcb ahwh}f `h} s}nw}hm+ gx}

pk}a} }ah ahit fo @ffìh Tinchs {fx cnl ik}hwnii{ tx} {fxw gxsklhss fl }ah ent,

3, ]pk}}hw

K} ks }ah tinch pahwh lhps nwh gfwl Ke shwkfxs, Sf ko {fx anvh

sfeh}akl` ketfw}nl} }f sn{) gxkim nl nxmkhlch nlm gwfnmcns}

{fxw nllfxlchehl}s,

]pk}}hw ks `ffm ofw hvhw{ bklm fo nc}kvk}{ ghcnxsh k} ks ikbh n

pwk}}hl lhps canllhi, ]phh} nlm }ah pfwim pkii oklm fx} ngfx}

{fx kl ihss }anl n cfxtih fo shcflms,

[fx cnl nipn{s shh paf wh%}phh}hm {fxw }phh}s nlm }axs enbh nl kmhn ngfx} pan}

thftih }aklb vks%n%vks }ah lhpspfw}aklhss fo {fxw nllfxlchehl}s,

=, IklbhmKl

]aks ks }ah sfckni tin}ofwe pahwh {fx mfl} anvh }f gh) gx} pnl} }f

gh, Sxwwfxlmhm fli{ g{ twfohsskflnis nlm gxsklhss thwsfls) fl

IklbhmKl {fx pkii hljf{ n gxsklhss%ikbh hlvkwflehl}, [fx cnl

cfllhc} pk}a f}ahw gxsklhssthwsfls owfe {fxw okhim nlm }axs `wfp

{fxw nx}afwk}{, Flch {fx cfetih}hm {fxw twfokih) {fx cnl mfplifnmk} ns n ,tmo mfcxehl} nlm xsh k} ns n C_) jxs} ikbh K mkm fl e{

Cfl}nc}tn`h,
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3/7




Fl }ah f}ahw skmh) {fx cnl twfef}h {fxw nw}kcihs) lhps nlm gif` tfs}s vkn IklbhmKl,

[fx cnl jfkl fliklh cfeexlk}khs }an} nwh iklbhm }f {fxw nc}kvk}{ nlm }axs s}n{ kl}fxca pk}a hvhw{}akl` }an}s antthlkl` kl {fxw lkcah,

G, Gxsklhss%Fwkhl}hm Sfckni Tin}ofwes:

8, [fx]xgh

Flh fo }ah efs} onefxs phgsk}hs kl }ah pfwim) [fx]xgh cnl

gh {fxw fpl thwsflni ]_ canllhi ko {fx blfp afp }f pfwb

pk}a k}, Thwsflnii{) K ne lf} {h} kl}hwhs}hm kl xskl` [fx]xgh

fl n twfohsskflni ihvhi) gx} K ne tinllkl` }f enbh e{shio

blfpl }ahwh }ff }aks) afphvhw) kl }ah xtcfekl` ox}xwh,

]ah enkl mwnpgncb !fw lf}6+ pk}a [fx]xgh ks }an} k} ks n vkmhf phgsk}h sf ko {fx

mfl} anvh n vkmhf) {fx mfl} anvh }f gh }ahwh,

Gx} }ah gwkà} skmh fo }aks sfckni lh}pfwb ks }an} {fx cnl enbh {fxwshio nlm {fxw

gxsklhss blfpl fvhw lkà}, [hs) }ahwh anvh ghhl sfeh gwnkl{ vkmhfs pakca phl} vkwni

kl ihss }anl =1 afxws nlm aflhs}i{) ni}afxà k} shhes ketwfgngih) k} ks }ah ghs} }akl`

}an} cnl antthl }f n gxsklhss fplhw,

]ah gxsklhsshs }an} cnl ghlhok} owfe [fx]xgh nwh }afsh ofw pakca vkmhfs nwh n pn{ fo

ikoh:

Enbh%xt nw}ks}s Kl}hwlh} enwbh}kl` hqthw}s Nlcafws Cfehmknls Jfxwlniks}s Wnmkf MJs nlm tfmcns}hws Exskcknls nlm skl`hws Cahos ]wnvhi n`hlckhs h}c,

?, Tkl}hwhs}

]ah phgsk}h ks hl}kwhi{ ofcxshm fl vksxnis, K} cnl gh xshm g{ n vnwkh}{

fo gxsklhsshs) gx} sfeh}kehs {fx en{ oklm k} anwm }f `nkl nx}afwk}{

ahwh ko {fxw nc}kvk}{ mfhs lf} anvh nl{}akl` kl cfeefl pk}a

tkc}xwhs nlm ken`hs,

]ah enjfwk}{ fo Tkl}hwhs} xshws nwh pfehl) sf k} cfehs ln}xwni }an}
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4/7




gxsklhsshs pakca anvh pfehl ns }ahkw enkl }nw`h} nxmkhlch pkii ghlhok} }ah efs}

owfe }aks sfckni phgsk}h,

Gxsklhsshs }an} nwh efs} ikbhi{ }f hljf{ `whn} tftxinwk}{ fl Tkl}hwhs} nwh:

Taf}f`wntahws Enbh%xt nw}ks}s / enlk&thmk Cahos Onsakfl mhsk`lhws Nwcak}hc}s Kl}hwkfw mhsk`lhws

Phg / ntts mhsk`lhws Thftih paf cwhn}h klof`wntakcs Gxsklhsshs pakca shii anlmenmh twfmxc}s ]wnvhi n`hlckhs

]ah `ffm }akl` ngfx} Tkl}hwhs} ks }an}) pk}a n gk} fo ken`kln}kfl) niefs} hvhw{gfm{

cnl ghcfeh tftxinw ahwh, Ns ifl` ns {fx enln`h }f oklm ketwhsskvh taf}fs pakca nwh

cfllhc}hm pk}a {fxw nw}kcihs) {fx anvh `ffm canlchs fo n}}wnc}kl` if}s fo ofiifphws,

Gx} mfl} ofw`h}: s}n{ vksxni) n}}wnc} xshws n}}hl}kfl pk}a cffi tkc}xwhs.

0, Scwkgm

Xsh Scwkgm hqnc}i{ ns K ne mfkl`, Pwk}h {fxw nw}kcih&twhss

whihnsh&hgffb nlm txgiksa k} }ahwh, Ofw eh) k} pfwbs pflmhwoxii{2 hnca

}keh K xtifnm n lhp ,tmo mfcxehl} fl Scwkgm K `h} n} ihns} =4 vkhps fl

}ah okws} mn{ nlm }ah lxeghw bhhts klcwhnskl` hnca mn{, ]aks pn{ K

enbh sxwh }an} e{ phgsk}h `h}s blfpl fliklh) K `nkl nx}afwk}{ nlm

sifpi{ gx} sxwhi{) gknlcnenwkh}n ghcfehs efwh tftxinw,

Scwkgm ks nisf n `whn} gncbiklb twfvkmhw) sf {fx pnl} }f enbh sxwh }an} {fxw pfwbs nwh

twhshl} }ahwh,

Mkm {fx blfp {fx cnl enbh eflh{ fl Scwkgm6

Mf {fx anvh nl hgffb }an} {fx pnl} }f shii gx} mfl} blfp pahwh6 Scwkgm ks }ah

thwohc} tinch }f `h} nl hq}wn klcfeh, [fx cnl xtifnm {fxw mfcxehl} fl }ah phgsk}h

nlm caffsh }ah nefxl} fo eflh{ {fx pnl} }f whchkvh ofw k} !{fx cnl nisf ih} Scwkgm

mhckmh pan}s }ah ghs} twkch ofw {fxw pfwb+, ]ahl) {fx cnl caffsh pakca tn`hs fo }ah

mfcxehl} {fx pnl} thftih }f shh ns n twhvkhp,

]ah phgsk}h ks lf} lhchssnwki{ n sfckni tin}ofwe) gx} sklch {fx cnl ofiifp thftih nlm}ah{ cnl ofiifp {fx) e{ ftklkfl ks }an} k} ks n thwohc} ok} }f }aks cn}h`fw{,

Gxsklhsshs pakca cnl pkl owfe tfs}kl` fl Scwkgm:
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5/7




Nw}kcih pwk}hws) cft{pwk}hws) jfxwlniks}s pwk}hws kl `hlhwni Kl}hwlh} enwbh}kl` hqthw}s Mfc}fws vh}s) mhl}ks}s) h}c, !}ah{ cln txgiksa }ahkw pfwbs }ahwh nlm shii }ahe)

fw ko }ah{ anvh n gif`) }ah{ cnl snvh }ahkw nw}kcihs ns ,tmo mfcxehl}s nlm tx}}ahe fl Scwkgm+

Hvhw{gfm{ hish paf ans sfeh}akl` }f pwk}h ngfx},Gxsklhsshs ofw pakca Scwkgm ks lf} }an} ahitoxi:

]afsh pafsh nc}kvk}{ ks lf} iklbhm }f pwk}kl`: taf}f`wntahws) mhsk`lhws) enbh%xt nw}ks}s) h}c,

]kt >: Hvhl ko {fxw nc}kvk}{ ks lf} mkwhc}i{ iklbhm }f pwk}kl`) {fx cnl nipn{s pwk}h

sfeh }x}fwknis) `kvh nmvkch) h}c, Ko {fx nwh lf} `ffm pk}a pwk}kl`) {fx cnl cfl}nc}

sfehflh paf blfps }aks s}xoo: gif``hws) nw}kcih pwk}hws) fliklh cft{pwk}hws,

]kt 7: Pahl {fx pwk}h {fxw ,tmo okihs) enbh sxwh }an} }ah{ ghnw {fxw enwb, Cwhn}h n

Pfwm mhsk`l ofw {fxw mfcxehl}s twkfw }f snvkl` }ahe ns TMOs, ]aks pn{ {fx enbh

sxwh }an} thftih pkii kmhl}ko{ }ah mfcxehl}s pk}a {fxw gxsklhss, Klcixmh iklbs }f {fxw

phgsk}h ofw iklbgxkimkl` nlm}nmnn.

1, SfxlmCifxmLfp) ko pk}a [fx]xgh) Tkl}hwhs} fw Scwkgm K enln`hm }f oklm

whnsfls ofw pakca gxsklhss fplhws cnl cwhn}h n twfokih) SfxlmCifxm

ks lf} }an} eniihngih,

]f tx} k} safw}) }ah fli{ flhs paf cnl ghlhok} owfe SfxlmCifxm

nwh:

Skl`hws Tfmcns}hws / MJs

;, S}xegihXtfl

[fx cnllf} cwhn}h n twfokih ofw gxsklhsshs ahwh) gx} pan} {fx cnl mf

ks sanwh {fxw cfl}hl} fl S}xegih Xtfl, N`nkl) vksxnis nwh bkl`s

ahwh) sf ko {fxw nw}kcihs nwh jxs} ikbh eklh) pk}a if}s fo }hq} kl }ahe)

s}n{ npn{ owfe S}xegihXtfl,

Pa{6

[fxw gfxlch wn}h pkii `f }awfx`a }ah wffo) }aks ks pa{,

S}xegihXtfl xshws nwh enkli{ kl}hwhs}hm kl taf}fs nlm vkmhfs) sf ko {fxwh lf} kl}f

}ahsh okhims) k} ks gh}}hw }f s}n{ npn{ owfe }aks sfckni lh}pfwb,


6/7




>4, Oikcbw

K} ks }ah htk}feh fo TAF]F@WNTAS nlm KEN@HS,

Taf}f`wntahws / Phg Mhsk`lhws niflh cnl hljf{ }ah ghlhok}s fo }aks

phgsk}h, Ko {fx nwh lf} tnsskfln}h ngfx} }nbkl` taf}fs mfl} gf}ahw

}f cwhn}h n twfokih ahwh,

]kt fo }ah mn{:

N lhp s}xm{ txgiksahm fl_hl}xwh Ghn} whvhnis }an} pakih ;4( fo senii gxsklhsshs

nwh fl Onchgffb nlm 04-( fo }ahe nwh fl ]pk}}hw) }ahwh nwh vhw{ ohp }afsh paf anvh

enmh }aheshivhs blfpl fl @" fw Tkl}hwhs},

Cfxim k} gh ghcnxsh Tkl}hwhs} ks n whin}kvhi{ lhp sfckni tin}ofwe nlm thftih gnwhi{

blfp afp }f xsh k} }f twfef}h }ahkw nc}kvk}{6 Cfxim k} gh ghcnxsh @" ks lf} sf

n}}wnc}kvh }f enl{6 Pan}hvhw }ah whnsfl) }ahsh nwh }ah s}n}ks}kcs,

Gx} }ah `ffm lhps ks }an} gf}a @" nlm Tkl}hwhs} nwh `whn} ehnls fo nmvhw}kskl` ofw

owhh, Nlm }ah onc} }an} }ah{ nwhl} xshm g{ sf enl{ gxsklhsshs cfxim gh nl nmvnl}n`hofw {fx: ihss gxsklhsshs) ifphw cfeth}k}kfl,

E{ nmvkch }f {fx ks: mfl} ekss nl{ fo }ah sfckni tin}ofwes pahwh {fxw gxsklhss

cnl oifxwksa. K} mfhsl} en}}hw }ah thwchl}n`h fo gxsklhsshs fl }an} tin}ofwe) pan}

en}}hws ks }an} {fx nwh }ahwh) enbkl` {fxwshio blfpl,

[fx en{ gh flh `wnkl fo snlm fl }ah Anpnkknl ghnca) gx} mfl} ofw`h} afp enl{

thftih }nbh }ahkw jnw fo snlm gncb afeh / bhht k} ns n sfxvhlkw. Nlm mfl} ofw`h} }an}

hvhw{gfm{ blfps ngfx} }ah Anpnkknl ghncahs

K iffb ofwpnwm }f ehh}kl` {fx fl sfckni tin}ofwes. Ih}s cfllhc} nlm `wfp fxwgxsklhsshs }f`h}ahw, [fx cnl oklm eh fl:

Ghs} pksahs)

Gknlcn Enwkh}n
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7/7




]anlbs ofw mfplifnmkl` nlm }nbkl` }keh }f whnm }aks mfcxehl}. K ne pnk}kl` ofw

{fxw ftklkfls fle{ phgsk}h fw {fx cnlcfl}nc} eh fl Onchgffb,
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10 Social Networks Your Business Should Be On