Upload
duongtuyen
View
235
Download
0
Embed Size (px)
Citation preview
Why not add value?
Otto Alhava/CTO
20.3.2013
DISCLAIMER!This material contains heavy criticism forprevailing practicies and conventions ofconstruction industry. Direct exposure to thispresentation will cause a desire to improveproductivity. No animals were harmed in themaking of this presentation.
IRRITATING
INDISCREET QUESTION #1:
Are we creating value ordestroying it?
Lähde ja ©: Maila Suvanto, Vianova, 2013, Lean koulutus
Waste
Value‐adding
Supporting
Construction industryManufacturing
HOW DO YOU FEEL ABOUT IT?
CONSTRUCTION INDUSTRY-WHAT'S THE MATTER WITH YOU?
Talouselämä/Jan Vapaavuori
WHAT CAN WE DO FOR THIS?
• From where to start?
• Let’s dig into low growthof productivity!
• (and then:• service innovation• business model
innovation)
LOW GROWTH OF PRODUCTIVITY
Why should we be worried about low growth in national productivity?
http://www.ek.fi/www/fi/talous/tietoa_Suomen_taloudesta/tuottavuus.php
We have lost our national competitive advantage and it is up to construction industry to fix it
..becauseconstruction industryspends today the moneywhich export intdustrytries to earn!
IS THERE ANY HOPE AT ALL?
HUGE OPPORTUNITY!
”Mikä on suurinta mihin voimme näistä
lähtökohdista päästä?”
Mikael Hed, Rovio, 08/2012 Fakta
Long lasted low growth + Extra large Market = HUGE POTENTIAL
of productivity 25 MRD EUR
ONE STEP AT THE TIME
OLD WAYS ARE THE BEST?
Source: DPR/Conover, Krajewski,
Lähde: Maila Suvanto/Firan IPD‐koulutus 2012
WE HAVE BUILD THEM, SO IT’S OUR JOB TO..
IF YOU CAN’T FIGURE IT OUT BYYOURSELF – WHY NOT LEARN FROM
OTHERS?
IntegratedProject
Delivery
Lean construction
BIM
How can we benefit from these building blocks?
IT IS A QUESTION OF SERVICE BASEDBUSINESS MODEL
Time
Budget
20 MEUR
Exact prices and percentages are not so relevant. The logic behind processes, models and tools is.
10‐20%higher cost,delayed projectand angry users
Design Build
Bid
Traditional way Modern way
15%
Investment ‐15%if compared to marketprice
We just have to accepttwo facts:
1. Value can not be createdwithout customers
2. Value can not be capturedwithout co-creation
17
Käyttäjät mukana koko hankkeen ajan -------------------------------- >
Käyttäjien vaikutus lakkaa--- >
WHY INTEGRATE(INSTEAD OF DISINTEGRATE)?
THE CHANGE REQUIRES INNOVATION
HOW CAN WE INCREASE PRODUCTIVITY, ADD VALUEFOR CUSTOMER AND AT THE SAME TIME INCREASE
PROFITS?
19
Financing
BusinessProfits
Investment
Life-cycle costs
Firan nelikenttä
OpexUsability
SolutionsInvestment
A: only by creating valuefor customer
Added value today• Bim based desingand cost calculation
Possibility to create even more value
BIM BASED COST ESTIMATION PROCESS- Make it happen four times faster
• Better informed decisions in shorter time span• Makes creation of more alternatives possible because time
spent for desing is no more an issue
Traditional way BIM based cost estimate and co‐creation
Redesigning the building layout 10 days 1 day
Bidding concepted building 20 days 5 days
Design&Build ‐ alternative solution 5 days 1 day
Attitude towards design changes Estimator doesn’t like design changes Estimator is searching better solutionfor the client
Working method Designer and estimator are workingseparately
Designer and estimator are a team
”BUILD VIRTUALLY FIRST ”– THE FIRA WAY(BIM END-TO-END ALSO IN IPD)
M2€
InvestmentDecision
Project Development Design Optimization inTraditional Concept Design phase = ”Solution design”
QTO & CostEstimation
Design, DetailedDesign &
Preconstruction
BIM COVERING THE CONSTRUCTION PROCESS
BIM
Visualizationmodel
BIM
Costmodel
BIMStructural
model
BIMProduction
model
BIM…..
Project development Design Construction
MaintenanceModel
BIM…..
FacilitiesManagment
BIM BASED COST ESTIMATION PROCESS
Option 1b: Sufficient geotechnical data
Changes:Option 1: Customer requirements,Insufficent geotechnical data
Option 3:Smaller building ‐> expectedprofit too low
Option 4:Alternative design solution
Option 2Changing part of concrete structures to steel
Cost Estimation Process
Investment
Price
INTEGRATED PROJECT DELIVERY:WHAT MUST BE CHANGED
24
Integratedprojectdelivery
Contracting: incentives for
co-creation
Production system:tools for co-creation
Organization:ability to co-create
BIM is only a technology,part of production system.It is not the silver bullet.
GOOD SIGNS..
• Alliance model is coming into use
• New technology is available
• There is not enoughmoney in publicsector
• Gowernment is takingactions
• Case Järvenpää
CASE JÄRVENPÄÄ: INTEGRATED PROJECTDELIVERY FOR PUBLIC SECTOR
National modelfor procurement
of virtualdevelopment and
desing
CHALLENGES TO BE SOLVED
Not opex driven
High opex
High capex
Money wasted in court
WHY SHOULD PUBLIC SECTOR
Why the publicsector should’t takethe advantage of the
same business models and
innovations as private sector?
=> method for procurement model
is needed
Building blocks already inbuild: Lean, BIM and IPD
CONCLUSION: BIM IS JUST A FIRST STEP
30
Informationmodel
Common understanding
Testing forbusiness
Tool for professionals of construction industry
End-users can participateeffieciently to the design process
Understanding of businessprofit/loss when using the construcion
BIM:
Visualization:
Simulation
Value co-creationwith customer
Value creation within process
Framework: new model for contracts, organisation, production system
THANK YOU FOR YOUR ATTENTION!
(Rakennusalan #1 job applications: [email protected])
GO AND IMPROVE PRODUCTIVITY!