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Color me beautiful. “Market” Madness. Media Mix. Round & Round. Fashion Icons. 1 pt. 1 pt. 1 pt. 1 pt. 1 pt. 2 pt. 2 pt. 2 pt. 2 pt. 2 pt. 3 pt. 3 pt. 3 pt. 3 pt. 3 pt. 4 pt. 4 pt. 4 pt. 4 pt. 4 pt. 5 pt. 5 pt. 5 pt. 5 pt. 5 pt. A tint of red. What is pink?. - PowerPoint PPT Presentation
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Color mebeautiful
“Market”Madness
Media MixRound & Round
FashionIcons
A tint of red
What is pink?
The secondary colors
What are
orange, green
and purple?
The complement of blue
What is orange?
The missing color in this triadic color scheme: red,
yellow and____
What is blue?
The color that will make you
look larger: blue, green, yellow,
purple
What is yellow?
The business philosophy that
the customer should be
considered in all decisions
What is the marketing concept?
Dividing the market into
smaller groups
What is market
segmentation?
Price, product, place, promotion
What is the
marketing mix?
The activities ofbuying and selling
goodsThe Daily Double
What is marketing?
A group for which a business is buildingits marketing mix
What isa
target market?
Who is ElvisPresley?
Who is Marilyn Monroe?
Who is James Dean?
Who isPrincess Diana?
Who is Audrey
Hepburn?
The media most
commonly used by local
retailers
What is the newspaper?
Coupons, ads sent to your house
What isdirect mail?
Wrappings, bags, boxes
What ismerchandisepackaging?
Lends prestige to a product, provides
Excellent color reproduction
What is a magazine?
Economical, provides quick
turnaround, allows for no
visual
What is radio?
The stage when an item is the
most expensive
What is theintroduction?
The market is saturated
What is thedecline?
Nobody wants tobuy or wear it
What is obsolesence?
When everyone is wearing it
What is the peak?
Promotion is designed to suggest that yourversion is the best
What is the peak?
