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Welcome!
IQA Setup ChecklistSmartphone
Facebook App
Zillow App
Instagram account & App
LinkedIn account & App
Facebook Mastery Group
Logins for Facebook and LinkedIn
IQ Facebook Group
Gmail email login
Google Chrome browser
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• Lead Generation & Credibility? Why?
What Do You Want To Get Out Of This Event?
Mission Statement
• The Mission of the Internet Quickstart Academy is to build your credibility and grow your business by harnessing the power of the internet.
• We will leverage the tools, systems, support and resources that are part of your Internet Quickstart program.
Implement Marketing
TO GET DEALS NOW!!
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Code of Honor
• Close all other applications
• Silence your phone
• Be present!
• Write down questions
• Implement!
• Buyer and Seller Leads Get Priority…
LEARNING TAKES
ENERGY
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Take Notes!
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Hi‐YA!
The Cone of Learning
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•Dale Carnegie Trainer 2014‐’16 •Background in IT Program Mgmt
Meet Your Coach
Linda Pedersen
Austin, Texas
• U.S. Navy Veteran
• Mother of 4 pre‐entrepreneurs
• Real Estate Investor since Dec 2012 when I joined Fortune Builders
• Own & Operate Homes For The Win, LLC w/ incredible hubby
• Fortune Builders Speaker & Coach since 2015
• Created & host local Real Estate Meetup since Mar 2014
Meet Your SpeakerMeet Your Speakers
•Joined Mastery in 2012
•In business with my beautiful wife, Laura
•Bulk Wholesale and Buy/Hold in Pittsburgh, PA
•Also own a online marketing company and consult nationwide
•Develop marketing systems for Mind Protein
•Passion for Combative Martial Arts
Meet Your Coach
Brian Fine
Pittsburgh, PA
Meet Your SpeakerMeet Your Speakers
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Picture & Imagine
2 Days of Awesome Implementation!
Day 1 –Focuses on understanding our process, building an active list of buyers for our deals, and introduces motivated seller marketing
Day 2 – We will focus on the systems that generate motivated seller leads immediately & the skills needed to get those sellers to hear our offer.
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Marketing Terminology for this Live Event
Lead• ANY response to our marketing, even “No Way!”2nd Tier Lead• A property referred to us by another leadOffer• Formal offer made on a property, can be written, eDoc, or
verbalDeal• Verbal or signed acceptance of an offer that is (or will be
shortly) under contract to purchase.Appointment• Time set with seller to see a property for walkthrough after
they have accepted your offer sand signed your contract
Business Levels
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Agenda
YourMarket
1BuyerList
2 LinkedIn3 Workflow4
Craigslist5Deal
Structures6
Day 2
Zillow7 Facebook8
SocialPosting
9 Instagram10
Agenda
YourMarket
1BuyerList
2 LinkedIn3 Workflow4
Craigslist5Deal
Structures6
Day 2
Zillow7 Facebook8
SocialPosting
9 Instagram10
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Take some notes on the Market____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________
How Confident Are You?
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You Are Not Alone!
We are ready to make YOU awesome….ONLINE!
• Dedicated email support
• Internet Quickstart Consultants
• Online training on the Mastery Site
• Live webinars (recordings posted 48hrs after)
• Facebook: “Official Internet Quickstart Community”• www.Facebook.com/groups/MindProteinIQ
• Awesome support staff here in the virtual room!!
Here To Help!
Jeune (Support) Donald (Support) Amy (Support) Mike (Coach) John Paul (Coach)
Miesha (Support) Regina (Support) Brooks (Coach) Jake (Coach) Ayman (Coach)
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Need Help?
Questions?
Talk To Our Team
Go to the URL for all IQA resources!
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Agenda
YourMarket
1BuyerList
2 LinkedIn3 Workflow4
Craigslist5Deal
Structures6
Day 2
Zillow7 Facebook8
SocialPosting
9 Instagram10
Buyers List 101
• Buy your wholesale deals• Have local market knowledge• Potential JV Partners• Can bring you deals• Referrals to resources• Build your reputation• Purchase affiliate offers• Be private lenders!?
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Buyer Interview
• Use Wholesale Buyer Prequalification Form• Great Active Buyers Need 3 things: Buying Criteria Cash to Close Desire
Buyer Outbound Marketing
• It’s a Numbers game
• Track how many marketing actions your took, and how many responses
• DO NOT Track individuals you marketed to
• Only 10-20% of interviewed buyers will perform
• An excellent goal for your business is 10 buyer interviews per week
• Don’t overthink the marketing
• They don’t exist in your world until they RESPOND
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Your Turn!
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Agenda
YourMarket
1BuyerList
2 LinkedIn3 Workflow4
Craigslist5Deal
Structures6
Day 2
Zillow7 Facebook8
SocialPosting
9 Instagram10
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Your Turn!
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Your Custom Buying Criteria
• The objective of your buyer criteria is to answer the following questions about your business in a simple, concise way, keep it short!:
1. What Locations are you investing in2. What locations are you NEVER investing in3. What kind of real estate are you after (single family, multi, ETC) if
single family, how many beds/baths & square footage.4. What level of rehab are you comfortable with (cosmetic, gut job,
ground up construction)5. How to you decide what number work for a deal? Remember that
agents and wholesalers don’t necessarily understand our terminology so keep it to common language
6. What kind of financing do you use & how fast can you close7. How many properties are you buying this month or year8. How fast can you make a decision – less than 2 business days,
bonus points for faster, but you have to keep your promise!9. Are you concerned with how much of a commission or wholesale
fee they make – the answer is NOPE as long as the deal works for us.
Create Your Custom Buyer Criteria
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Agenda
YourMarket
1BuyerList
2 LinkedIn3 Workflow4
Craigslist5Deal
Structures6
Day 2
Zillow7 Facebook8
SocialPosting
9 Instagram10
Take some notes on offers!____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________
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Lead Workflow
Common Questions
• What's your offer?
• What Price Range?
• Who is this/whats your name?
• What address?
• Fix & Flip or Buy & Hold?
• What areas?
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Lead Workflow
• Once a lead shows interest in working with us we add them to our Realeflow database
• Once we are making an offer on a property, we add that property into Realeflow and begin the deal analysis process
• There is no need to track contacts or properties until the RESPOND to our marketing efforts with interest
Lead Processing
• Log into your Realeflow account
• To add a contact or property, click on the "Plus" button on the top right of your Realeflow account.
• Here you see desktop and mobile
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Lead Processing
• Click "Contact" and a pop-up screen appears allowing to add basic contact information, including the ability to identify the "Contact Type".
• Choose correct type of contact
Lead Processing
• After adding a contact, you are automatically taken into the profile of the contact you just added. Here, you are able to add more detailed information regarding the contact.
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Adding a Property
• When adding a property, make sure to ALWAYS select the property from the property prefill or dropdown. This ensures the system is given the highest probability of pulling in the public data for the subject property.
Want More Realeflow Training?
On the Mastery site, go to: “Resources” -> “Realeflow”
• Realeflow Essentials• In this course, you will discover how Realeflow supports
you through the entire deal process. From automatedemail and text follow up tools, lead management systems, deal analysis tools, and automated tools to build your buyers list and sell your properties, you will see how you can accelerate your real estate business using the back office automation systems of Realeflow.
• Access Realeflow’s Knowledgebase• Getting started, webinars, best practices & tips,
Leadflow, Analyze, Financing, Contacts, Properties, Manage, Communicate, common questions, etc.
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Agenda
YourMarket
1BuyerList
2 LinkedIn3 Workflow4
Craigslist5Deal
Structures6
Day 2
Zillow7 Facebook8
SocialPosting
9 Instagram10
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Your Turn!
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Tracking?
Congratulations!
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Agenda
YourMarket
1BuyerList
2 LinkedIn3 Workflow4
Craigslist5Deal
Structures6
Day 2
Zillow7 Facebook8
SocialPosting
9 Instagram10
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