2009 ANNUAL REPORT

IMAGINE A WORLD WITHOUT SENIOR HUNGER

MEALSON WHEELS

ASSOCIATION OF AMERICA

(MOWAA)

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National Campaign for Community Impact

The National Response to Senior Hunger

The National Center for Nutrition Leadership

CapacityBuilding

Financial Overview

MOWAA Board and Corporate Supporters

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WHAT?The Meals On Wheels Association of America is the oldest and largest national organization representing local, community-based Senior Nutrition Programs in all 50 U.S. states, as well as the U.S. Territories. These local organizations are what we call our MOWAA Member Programs.

SO WHAT?There are some 5,000 local Senior Nutrition Programs in the United States. These programs provide well over one million meals to seniors who need them each day. Some programs serve meals at congregate locations like senior centers, some programs deliver meals directly to the homes of seniors whose mobility is limited, and many programs provide both services. The army of Meals On Wheels volunteers, numbering between 800,000 and 1.2 million individuals, is the largest volunteer army in the nation.

NOW WHAT?On September 1, 2009, the MOWAA Board of Directors approved a new vision for the Meals On Wheels Association of America: to end senior hunger by 2020. In order to turn this 2020 vision into a reality, we have started a national movement to end senior hunger by 2020. Our goal is to recruit at least 6 million people who are willing to stand up and pledge to do what it takes to end senior hunger.

OUR FOUR PILLARSAs a national organization, MOWAA works each day to raise awareness and funds to support our “Four Pillars” in order to make our vision of ending senior hunger in America by the year 2020 a reality.

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NATIONAL CAMPAIGN FOR COMMUNITY IMPACT

WHAT?The National Campaign for Community Impact provides financial and other resources to local MOWAA Member Programs across the country that feed hungry seniors.

SO WHAT?In 2009, MOWAA distributed over $1.1 million in grants to help local MOWAA Member programs across the United States fight senior hunger. Below are snapshots of some of those grant programs:

With a donation from the Walmart Foundation, MOWAA created the “MOWAA/Wal-Mart Foundation Cure Grant Program” and awarded special grants of up to $10,000 each to 80 MOWAA Member programs in 40 states to assist them in providing meals to homebound seniors. As a result of the grant program, MOWAA Member programs served 100,000 additional meals to homebound seniors across the country, removed hundreds of elderly applicants from waiting lists, increased the number of meal delivery days per week, and fixed delivery vehicles in desperate need of repair.

For the past eight years, MOWAA has distributed over a million dollars in grants through its annual March For Meals campaign. Sponsored by the Harrah’s Foundation, March For Meals is a national campaign

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that is held in March of every year and designed to increase public awareness, recruit new volunteers and increase funding for MOWAA Member programs. Mayors For Meals, a component of the March For Meals campaign, was once again an outstanding success, as over 1,500 mayors in the United States and Canada delivered meals on March 18, 2009.

Because of a donation from Subaru of America, Inc., MOWAA was able to provide 122 local programs across the country Subaru “Share the Love” Holiday Meal grants of $1,000 each to help them serve nutritious meals to homebound seniors in need during the holiday season. In total, over $185,000 was given out. The $1,000 grant allowed a local program to serve on average 200 additional meals in the month of December to the senior clients in its local community.

CASE STUDY: ALAN WINSTEAD

MOWAA MEMBER: Alan Winstead, Executive Director

PROgRAM NAME: Meals on Wheels of Wake County

LOCATION: Raleigh, NC

ACCOMPLISHMENTS: MOWAA/Wal-Mart Cure grant Award Winner

IMPACT: “The MOWAA/Wal-Mart Cure grant has had a tremendous impact on our program at Meals on Wheels of Wake County, North Carolina. The funds we received enabled us to serve close to 3,000 additional meals to homebound seniors who had previously been on our waiting list. This has been especially significant in a year where funding from other sources, such

as federal aid, corporations, and foundations, has declined.”

NOW WHAT?MOWAA continues to search for corporate entities and individuals that are willing to step up to the plate and support the National Campaign for Community Impact. Without funding for this pillar, MOWAA would never have been able to give more than $10 in grants in 2009 to MOWAA Members for every dollar paid in membership dues.

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NATIONAL RESPONSE TO SENIOR HUNGER

WHAT?The National Response to Senior Hunger fills a much needed gap in the nation’s understanding of senior hunger with up-to-date scholarly research and other special project initiatives.

SO WHAT?This pillar has allowed MOWAA to release two national research studies – one in 2008 and the other in 2009 - which were underwritten by the Harrah’s Foundation and conducted by Co-Principal Investigators Dr. James P. Ziliak, Professor of Economics and the Director of the Center for Poverty Research at the University of Kentucky and Dr. Craig Gundersen, Associate Professor at the Department of Agriculture and Consumer Economics, University of Illinois.

As a follow-up to the groundbreaking 2008 research study entitled “The Causes, Consequences and Future of Senior Hunger in America,” MOWAA released the report “Senior Hunger in the United States: Differences across States and Rural and Urban Areas” in November of 2009. This comprehensive research study updated the findings on the extent and distribution of senior hunger across the nation using data from 2001-2007. The 2009 study revealed an increase of 20% since the previous study in the number of seniors threatened by hunger.

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MOWAA MEMBER: Steve griffin

PROgRAM NAME: Foodnet Meals on Wheels

LOCATION: Ithaca, NY

ACCOMPLISHMENTS: MOWAA Board Member

IMPACT: “The MOWAA research study with the state-by-state breakdown has helped community members and local officials understand the scope and consequences of senior hunger. I’ve used the information with civic groups, in funding applications, and even on a radio talk show. When people understand the problem of senior hunger, they want to help; and as volunteers and donors they build up the capacity of our meals on wheels program.”

CASE STUDY: STEVE GRIFFIN

According to the study, the top ten senior hunger states in the U.S. are (highest risk to lowest):

1. Mississippi 2. South Carolina 3. Arkansas 4. Texas 5. New Mexico 6. Georgia 7. Alabama 8. Louisiana 9. North Carolina 10. Oklahoma

The Rural Initiative, funded primarily by the Merck Foundation, is another major component of the National Response to Senior Hunger pillar. After discovering that Meals On Wheels programs in rural America faced unique challenges such as time, distance, cost and labor, MOWAA created the Rural Initiative to bring together a broad array of resources, including the best minds in the nonprofit, corporate, public and academic sectors, to focus on finding solutions to these problems.

NOW WHAT?Because the senior population is growing at an unprecedented rate, MOWAA has made it a priority to seek out individuals and corporations to underwrite upcoming research studies and make a commitment to help our programs in rural America. The anticipated outcomes of the Rural Initiative are the development and dissemination of a blueprint for the model rural Senior Nutrition Program that ensures both enhanced capacity and sustainability; the funding of pilot projects to test the model; and finally the dissemination of the model nationwide. MOWAA is in the process of developing a short documentary film for the Rural Initiative to generate awareness about the issue.

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NATIONAL CENTER FOR NUTRITION LEADERSHIP

WHAT?The Center provides professional training to the staff of local Meals On Wheels programs across the country to equip them with the specific skills and tools they need to carry out their mission.

SO WHAT?Specifically, the Center regularly offers a series of continuing education courses, leading to a Certificate, and presented by some of the best faculty in the field. The five subject areas in which Certificates are offered correspond to the five key areas of Senior Nutrition Program operation:

Leadership

Nutrition

Development and Fundraising

Volunteer Management

Communications

Thus far, the Center has proved to be an excellent vehicle through which MOWAA can provide customized educational and professional development opportunities to equip Senior Nutrition Programs with the specific skills MOWAA is now providing Center courses via the Internet through webinars and regional trainings. (THE CENTER)

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NOW WHAT?At this time, generous members of corporate America have helped us provide this necessary education to MOWAA Members through Center sponsored Institutes, such as the Subaru Institute for Leadership Development and the Harrah’s Institute for Volunteer Management. In order to sustain the Center’s activities, however, MOWAA needs more funding to support this pillar.

MOWAA MEMBER: Wilda Belisle

PROgRAM NAME: Osceola Council on Aging Meals on Wheels

LOCATION: Kissimmee, FL

ACCOMPLISHMENTS: Earned her Leadership Certificate from the Center

IMPACT: “As usually happens when I meet other MOWAA Members, I came back energized and full of ideas and new goals for my program. The University and their staff were incredible; very friendly and helpful to our needs. The instructors kept my interest till the end. They did an outstanding job.”

CASE STUDY: WILDA BELISLE

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CAPACITY BUILDING

WHAT?Capacity Building ensures that the MOWAA National Office has sufficient resources to enact innovative strategies and campaigns. Our Capacity Building efforts help us meet the growing needs of our Members.

SO WHAT?MOWAA works hard to keep administrative costs low

– in 2009, overhead was just 16% of our total operating expenses. This is one of the reasons MOWAA was named one of the Wise Giving Alliance Better Business Bureau’s

“Top Accredited Charities.”

In addition, the MOWAA staff makes a strong effort each day to serve and adhere to our MOWAA Members requests and wishes. It is MOWAA’s job to provide the Membership with the tools and resources they so desperately need to grow and sustain their programs.

NOW WHAT?MOWAA must continue to develop and grow, not only as a Membership organization but also as a National staff. It is imperative that MOWAA serves its Members effectively and efficiently so that Meals On Wheels programs across the country can succeed today, tomorrow, and well into the future.

CASE STUDY: PATTY CLARK

MOWAA MEMBER: Patty Clark, Executive Director

PROgRAM NAME: Meals on Wheels of Palo Pinto County, Inc.

LOCATION: Mineral Wells, TX

ACCOMPLISHMENTS: Earned her Leadership Certificate from the Center

IMPACT: “I think MOWAA is gREAT! If there is a better way to serve us, they have already found it and put it into action.”

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STATEMENT OF ACTIVITIESFOR THE YEAR ENDED DECEMBER 31, 2009

UNRESTRICTED NET ASSETS 2009

Revenue and other support:

Contributions. . . . . . . . . . . . . . . . . . . . . . . . . . .$..4,843,307Government.Grants. . . . . . . . . . . . . . . . . . . . . . . ...485,263Dues. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ....114,912Conference. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ....272,310Other.revenue. . . . . . . . . . . . . . . . . . . . . . . . . . . . ...368,519

Total unrestricted revenues and other support: . . . ..6,084,311

Expenses:

Program.Services .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .....2,801,245Management.and.general . . . . . . . . . . . . . . . . . .....584,796Fundraising. . . . . . . . . . . . . . . . . . . . . . . . . . . . . ......285,456

Total Expenses: . . . . . . . . . . . . . . . . . . . . . . . . . . . . ...3,671,497

CHANGE IN NET ASSETS . . . . . . . . . . . . . . . . . . . . 2,412,814

NET ASSETS AT BEGINNING OF YEAR . . . . . . . . . . 1,766,523

NET ASSETS AT END OF YEAR . . . . . . . . . . . . . . . $ 4,179,377

NOTE: The complete audited financial statements of MOWAA for 2009 may be obtained by contacting MOWAA headquarters, 203 S Union Street, Alexandria, VA 22314, 703-548-5558.

HIGHLIGHTSMOWAA more than doubled it revenues from donations and corporate partnerships between 2008 and 2009.

MOWAA received more than 80% of its revenues in 2009 from donations and corporate partnerships.

For every dollar in dues paid by MOWAA Members in 2009, almost $10 in grants were given to MOWAA Members.

Contributions

Government Grants

Dues

Conference

Other Revenue

MOWAA SOURCES OF FUNDS IN 2009

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2009 MOWAA BOARD MEMBERSTeresa.BarryChairCEOMeals On Wheels of Stark and Wayne CountiesMassilon, OH

Peggy.MillerVice ChairExecutive DirectorBroward Meals On WheelsLauderhill, FL

Jane.MetzgerImmediate Past ChairPresident and CEOMeals On Wheels of Shawnee & Jefferson CountiesTopeka, KS

Nancy.SchmidSecretary/TreasurerDirector, Nutrition ServicesOnondaga County Department of Aging and YouthSyracuse, NY

Vinsen.FarrisExecutive DirectorMeals-On-Wheels of Johnson & Ellis CountiesCleburne, TX

Sharon.GeissExecutive DirectorMid America Nutrition Program, Inc.Ottawa, KS

Karla.HaleExecutive DirectorLongmont Meals On WheelsLongmont, CO

Jayne.McQueenPresident and CEOMobile Meals of Spartanburg County, Inc.Spartanburg, SC

Bridget.SamuelCOOInterfaith Ministries of Greater HoustonHouston, TX

Richard.SchultzExecutive Vice PresidentFeedMore, Inc.Richmond, VA

Enid.BordenPresident and CEOMeals On Wheels Association of AmericaAlexandria, VA

MOWAA’S CORPORATE PARTNERS

To our donors and corporate partners, we

say thank you! With your generous support and

dedication, we are one step closer to ending

senior hunger in America by the year 2020.

Walmart.Foundation

Harrah’s.Foundation

Subaru.of.America,.Inc .

Merck.&.Co .,.Inc .

Humana.Inc .

MedAssets

Bridgestone.Retail.Operations,.LLC

department.of.creative

Banfield.Charitable.Trust

Dean.Foods

CHS.Foundation

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203 S. Union StreetAlexandria, Virginia 22314703.548.5558mowaa.org

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