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2009 special section calendar
2009 special section calendar
January publication date deadline
Recruitment Super Sunday January 11 January 8
Ski & Winter Sports January 11 January 2
Florida January 18 January 9
Romantic Getaways January 25 January 16
February publication date deadline
Education Planning Guide February 10 February 2
Auto Show February 11 February 5
Cruises February 15 February 6
Presidents Day Week of Wheels February 15-18 February 12
Home Show Buyers Guide February 22 January 26
March publication date deadline
St. Patrick’s Day March 12-15 March 9 Week of Wheels
March Madness March 16, 23, 30, February 13 April 1
Top 50 Business March 17 March 5
Travel Brochure March 22 March 13
Home Buying Guide March 25 March 16
april publication date deadline
Spring Home & Garden April 9 April 1
Golf 2009 April 12 April 2
Education Guide April 14 April 3
Beach Vacations April 19 April 10
Earth Day “Green” April 22 April 15
A Great Place to Work April 24 April 17
Family Vacations April 26 April 17
Senior Lifestyles April 29 April 21
May publication date deadline
Gaming May 3 TBD
National Tourism Week May 10 May 1
Summer Times Guide May 14 May 4
Memorial Day Week of Wheels May 22-25 May 20
Ohio May 31 May 22
June publication date deadline
West Virginia June 14 June 5
Mid-Year New Car & Truck June 17 June 11 Buyers Guide
Home Buying Guide June 24 June 15
One Tank Trips June 28 June 19
July publication date deadline
Mid-Summer Week of Wheels July 10, 13-15 July 6
One Tank Trips II July 19 July 10
august publication date deadline
Canada August 2 July 24
High School Football Preview August 27 August 21
septeMber publication date deadline
Diversity Matters TBD TBD
Pro Football Preview September 4 August 26
Labor Day Weekend of Wheels September 4-7 August 31
Travel Brochure September 6 August 28
Fall Home & Garden - Zoned September 10 August 28
Fall Arts Preview September 10 September 3
Recruitment Super Sunday September 13 September 10
Cruise September 20 September 11
Fall Foliage September 27 September 18
OctOber publication date deadline
Bridal Planner October 11 August 14
Education Planning Guide October 13 October 5
Shopping Destinations October 18 October 9
New Car & Truck Buyers Guide October 21 October 15
Senior Lifestyles - Zoned October 29 October 19
A Great Place to Work October 30 October 23
nOveMber publication date deadline
Holiday Gift Catalog November 1 October 16
Florida November 1 October 23
Skiing November 8 October 30
Thanksgiving November 26-29 November 23 Weekend of Wheels
DeceMber publication date deadline
Home for the Holidays December 9 December 1
For more information about advertising in the Post-Gazette or on post-gazette.com, call 412-263-2011, visit post-gazette.com/mediakit or contact your PG representative.
special section calendar 2009
s liFestyleWe’re reaching young and old with our Lifestyle special sections this
year. Whether you’re targeting shoppers, seniors or brides-to-be, the PG has terrific products to reach them all with unique, local content that have extended shelf lives and useful advice.
publication date deadline
Earth Day “Green” April 22 April 15
Senior Lifestyles April 29 April 21
Bridal Planner October 11 August 14
Shopping Destinations October 18 October 9
Senior Lifestyles - Zoned October 29 October 19
prOFessiOnalPittsburgh is home to an impressive array of public and private
companies, making it a great place to conduct business – and recruit well-qualified talent!
publication date deadline
Recruitment Super Sunday January 11 January 8
Top 50 Business March 17 March 5
A Great Place to Work April 24 April 17
Diversity Matters September TBD September TBD
Recruitment Super Sunday September 13 September 10
A Great Place to Work October 30 October 23
spOrtsThere’s nothing Pittsburghers love more than sports - and no better
way to reach them than with an ad in these sports sections produced by the PG’s award winning sports department.
publication date deadline
March Madness March 16, 23, 30, February 13 April 1
Golf 2009 April 12 April 2
High School Football Preview August 27 August 20
Pro Football Preview September 4 August 26
travelPlanning a vacation can be almost as much fun as actually going on
one. The PG’s travel features are a “must have” for everyone planning a trip – from a weekend getaway to a long excursion.
publication date deadline
Ski & Winter Sports January 11 January 2
Florida January 18 January 9
Romantic Getaways January 25 January 16
Cruises February 15 February 6
Travel Brochure March 22 March 13
Beach Vacations April 19 April 10
Family Vacations April 26 April 17
National Tourism Week May 10 May 1
Ohio May 31 May 22
West Virginia June 14 June 5
One Tank Trips June 28 June 19
One Tank Trips II July 19 July 10
Canada August 2 July 24
Travel Brochure September 6 August 28
Cruise September 20 September 11
Fall Foliage September 27 September 18
Florida November 1 October 23
Skiing November 8 October 30
pOst-gazette.cOMYour advertising message will reach an even larger audience when
you add post-gazette.com to your media mix. Many of the Post-Gazette’s special sections have online components such as videos and interactive directories that aren’t available in the print edition. Plus, the Post-Gazette offers advertisers great online audiences with special products including PGsearchLinks and pittsburghmom.com, as well as targeted advertising on the most visited web site in the region, post-gazette.com.
Source: The Media Audit, Sept.-Oct. 2008
pecial sections are a cost-effective way to reach your target
audience and, as outlined on this calendar, the Post-Gazette will publish more than 50 opportunities for you to do so in 2009. From education to entertainment, sports to travel, there really is something for everyone. And as the region’s largest newspaper, the Post-Gazette reaches more than 530,000 readers daily and more than 780,000 on Sundays.
Increasing the shelf life of the products is the fact that a majority of the sections are stand-alone tabloid or broadsheet sections, while sev-eral are feature-focused parts of weekly coverage.
Visit www.post-gazette.com/mediakit for rates and to learn more about advertising in the Post-Gazette and post-gazette.com.
For more information or to reserve your space in one of these upcoming sections, contact your PG account representative or call 412-263-2011 today.
Source: Scarborough Research, 2008, Release #1
autOMOtiveCar and truck buyers in Pittsburgh turn to the Week of Wheels sec-
tions and the PG’s New Car and Truck Buyers Guide for all the latest deals and products in the automotive marketplace.
publication date deadline
Auto Show February 11 February 5
Presidents Day February 15-18 February 12 Week of Wheels
St. Patrick’s Day March 12-15 March 9 Week of Wheels
Memorial Day May 22-25 May 20 Week of Wheels
Mid-Year New Car & Truck June 17 June 11 Buyers Guide
Mid-Summer July 10, 13-15 July 6 Week of Wheels
Labor Day September 4-7 August 31 Weekend of Wheels
New Car & Truck October 21 October 15 Buyers Guide
Thanksgiving November 26-29 November 23 Weekend of Wheels
eDucatiOnFilled with information designed to help students and their parents
make informed decisions about schools and programs, the PG’s education planning guides are sections with a long shelf life and helpful information.
publication date deadline
Education Planning Guide February 10 February 2
Education Guide April 14 April 3
Education Planning Guide October 13 October 5
entertainMentThese sections highlight the best of what’s going on in Pittsburgh.
Get noticed by advertising in one or all three of these informative entertainment guides.
publication date deadline
Gaming May 3 TBD
Summer Times Guide May 14 May 4
Fall Arts Preview September 10 September 3
hOliDay shOppingYour products and services will be at the top of holiday gift lists
when you run an ad in these popular holiday gift guides.
publication date deadline
Holiday Gift Catalog November 1 October 16
Home for the Holidays December 9 December 1
hOMe anD garDenPittsburghers take great pride in maintaining and beautifying their
homes and gardens, and these special sections provide practical and inter-esting tips, trends, and locally specific information to help them do so.
publication date deadline
Home Show Buyers Guide February 22 January 26
Home Buying Guide March 25 March 16
Spring Home & Garden April 9 April 1
Home Buying Guide June 24 June 15
Fall Home & Garden - Zoned September 10 August 28
2009 special section calendar
2009 special section calendar
January publication date deadline
Recruitment Super Sunday January 11 January 8
Ski & Winter Sports January 11 January 2
Florida January 18 January 9
Romantic Getaways January 25 January 16
February publication date deadline
Education Planning Guide February 10 February 2
Auto Show February 11 February 5
Cruises February 15 February 6
Presidents Day Week of Wheels February 15-18 February 12
Home Show Buyers Guide February 22 January 26
March publication date deadline
St. Patrick’s Day March 12-15 March 9 Week of Wheels
March Madness March 16, 23, 30, February 13 April 1
Top 50 Business March 17 March 5
Travel Brochure March 22 March 13
Home Buying Guide March 25 March 16
april publication date deadline
Spring Home & Garden April 9 April 1
Golf 2009 April 12 April 2
Education Guide April 14 April 3
Beach Vacations April 19 April 10
Earth Day “Green” April 22 April 15
A Great Place to Work April 24 April 17
Family Vacations April 26 April 17
Senior Lifestyles April 29 April 21
May publication date deadline
Gaming May 3 TBD
National Tourism Week May 10 May 1
Summer Times Guide May 14 May 4
Memorial Day Week of Wheels May 22-25 May 20
Ohio May 31 May 22
June publication date deadline
West Virginia June 14 June 5
Mid-Year New Car & Truck June 17 June 11 Buyers Guide
Home Buying Guide June 24 June 15
One Tank Trips June 28 June 19
July publication date deadline
Mid-Summer Week of Wheels July 10, 13-15 July 6
One Tank Trips II July 19 July 10
august publication date deadline
Canada August 2 July 24
High School Football Preview August 27 August 21
septeMber publication date deadline
Diversity Matters TBD TBD
Pro Football Preview September 4 August 26
Labor Day Weekend of Wheels September 4-7 August 31
Travel Brochure September 6 August 28
Fall Home & Garden - Zoned September 10 August 28
Fall Arts Preview September 10 September 3
Recruitment Super Sunday September 13 September 10
Cruise September 20 September 11
Fall Foliage September 27 September 18
OctOber publication date deadline
Bridal Planner October 11 August 14
Education Planning Guide October 13 October 5
Shopping Destinations October 18 October 9
New Car & Truck Buyers Guide October 21 October 15
Senior Lifestyles - Zoned October 29 October 19
A Great Place to Work October 30 October 23
nOveMber publication date deadline
Holiday Gift Catalog November 1 October 16
Florida November 1 October 23
Skiing November 8 October 30
Thanksgiving November 26-29 November 23 Weekend of Wheels
DeceMber publication date deadline
Home for the Holidays December 9 December 1
For more information about advertising in the Post-Gazette or on post-gazette.com, call 412-263-2011, visit post-gazette.com/mediakit or contact your PG representative.