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2010 Pherson Associates, LLC Proprietary
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PHERSON ASSOCIATES IS LOCATED IN RESTON, VIRGINIA AND IS HOME TO “THE FORUM”, A STATE-OF-THE-ART TRAINING AND CONFERENCING FACILITY.
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Pherson Associates was founded in 2003 as a woman-owned business, and now has over sixty employees and consultants, most with security clearances. Our cadre of experts is made up of former senior managers and analysts from the CIA, FBI, State, DIA, and the private sector.
Analytic techniques and methodologies Critical thinking skills Effective communication and
collaboration Counterterrorism Counterintelligence Security risk analysis Subject matter expertise in regional
and functional areas
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2010 Pherson Associates, LLC Proprietary4
• Publications
• Training
• Facilitation
• Technique and Tool Development
We instill imagination and rigor in analysis across government and private industry through unique and proven methods.
PUBLICATIONS Richards J. Heuer, Jr., Psychology of
Intelligence Analysis
Randolph H. Pherson, Handbook of Analytic Tools and Techniques
Richards Heuer and Randolph Pherson, Structured Analytic Techniques for Intelligence Analysis, February 2010
Selected articles, including: The Essence of Collaboration: The IC Experience in the National Security Arena: Myths and Reality, June 2009
Handbook of Critical Thinking Skills, Summer 2010
Occasional papers, rare events series and case studies, www.pherson.org 2010 Pherson Associates, LLC Proprietary 5
SOFTWARE TOOLS
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Analysis of Competing Hypothesis (PARC)
Collaborative Analysis of Competing Hypotheses (Web 2.0)
Hypothesis Generator
Indicators Validator
TAILOREDTAILORED APPROACHES FOR EVERY ANALYTIC CHALLENGE
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All of our courses, facilitation support,
and coaching services
are customizedcustomized
to enable analysis and
meet the client’s needs.
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2010 Pherson Associates, LLC Proprietary9
How do I get started?
What’s the point?
Where’s the beef?
What information is missing?
What’s my argument?
How do I best communicate my message?
CLEAR THINKING = GOOD WRITING
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Basic Principles
of Effective Writing
Leader and Analysts clearly articulate individual performance expectations, evaluation metrics, and rewards for constructive participation
Leader•Articulates goals•Identifies team•Enforces accountability
Analysts, Facilitator, and Technologists build and maintain collaborative analytic workspace , identify technology needs
Facilitator•Identifies needed
techniques•Leads structured analytic sessions
Analysts•Subject Matter Experts
Effective Collaboration
All participants work from same question; establish agreed team norms and expectations for communications, dispute resolution, and allocation of individual responsibilitiesTechnologist
•Builds and optimizes tools
Facilitation, Mentoring & Coaching
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Leader and Facilitator agree on project timeline, focus, and applicability of small group process
BROAD CLIENT BASE
Department of Homeland SecurityOffice of Intelligence and AnalysisState and Local Fusion CentersTransportation Security
AdministrationFederal Bureau of InvestigationNational Geospatial-Intelligence AgencyOffice of National CounterintelligenceOffice of the Director of National IntelligenceOffice of the Secretary of DefenseUS Department of StateDrug Enforcement AdministrationNational Drug Intelligence CenterDepartment of TransportationWorld BankOther Intelligence Community OrganizationsPrivate Sector
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Mary O’Sullivan, Dean of the ForumOffice: 703-390-9947Email: [email protected]
Terri LangeExecutive AssistantOffice: 703-390-9943Email: [email protected]
Fax: 703-390-9955
www.pherson.org
Contact Data
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