Upload
john-marek
View
235
Download
0
Tags:
Embed Size (px)
DESCRIPTION
Mike Smith and John Marek\'s presentation from the 2011 GSDC Committee of 100 Annual Meeting
Citation preview
ANNUAL MEETINGGREATER STATESVILLE COMMITTEE OF 100
2011
• Opportunity 2015 Campaign• Project activity very strong 3Q/4Q• Decreasing, but stubbornly high, unemployment• Site Selection magazine #1 Micropolitan• NCRR Best Freight Rail Site award• Community rebranding effort• Increased business development travel
2010 Accomplishment & Change
Opportunity 2015 Campaign Started in March 2010 Goal of $900,000 over five years Very positive response from private
sector Final report-out in February
Project Activity
1Q 2Q 3Q 4Q0
5
10
15
20
25
30
35
40
Decreasing Unemployment
J F M A M J J A S O N0
2
4
6
8
10
12
14
16
#1 Micropolitan
Site Selection Magazine 2010 #1 Micropolitan 2009 #1 Micropolitan 2008 #2 Micropolitan 2007 #1 Micropolitan 2006 #1 Micropolitan 2005 #1 Micropolitan 2004 #8 Small Town 2003 #2 Small Town
“Consistent Performer”
2002 #2 Small Town
2001 #1 Small Town
2000 #1 Small Town
1999 #2 Small Town
Best Freight Rail Site Award
West Industrial Park North Carolina Railroad Company Best Small Industrial Site among Great
Freight Rail Sites in North Carolina
Community Rebranding Effort Multi-organization combined effort for
the city of Statesville GSDC/Chamber/CVB/City/ DSDC Arnett Muldrow Agency Pleased with the results to-date New brand identity roll-out through
1Q/2Q 2011
Business Development
Increased business development activity was a major objective of Opportunity 2015 Campaign Atlanta (August)
Friends of North Carolina (FONC) reception New York (September)
CRP Business Development Trip Brazil (November)
CRP/NCDOC Business Development Trip
• Kewaunee Scientific• Ozburn-Hessey Logistics• Bebida Beverage Company• Origins Holdings Incorporated• Optiglass PC• Statesville Barn Company
2010 Announcements
• Expanded resin plant and upgraded corporate headquarters in Statesville• 32,000 square foot resin plant expansion• 100 new jobs; $13 million new capital investment
Kewaunee Scientific Corporation
• Tennessee-based 3PL company opened new location in Statesville• Leasing 471,000 square feet at Sherrill Industrial Park• 50 new jobs; $100,000 new capital investment
Ozburn-Hessey Logistics
• Moved headquarters and race team operations to Statesville from Mooresville• Existing 23,000 square foot building on Barkley Road• 14 new jobs; $1 million new capital investment
Bebida Beverage Corporation
• Moved North American headquarters to Statesville form San Francisco• Existing building at Bucks Industrial Park• 12 new jobs; $100,000 new capital investment
Origins Holdings Incorporated
• Moved corporate headquarters to Statesville form Cincinnati• Existing 21,000 square foot building on Old Salisbury Road• 5 new jobs; $50,000 new capital investment
Optiglass PC
• Moved from facility on Wooten Road to a larger facility on Morehead Road• Existing 50,000 square foot building• 5 new jobs; $300,000 new capital investment
Statesville Barn Company
• More than 200 visits to existing industry • More than 120 referrals to local, county and state resources• Iredell Manufacturers Council• 1,198 hours of free/low cost educational and training programming through Mitchell Community College
2010 BR|E Highlights
• 214 visits in 2010• 109 different companies• Met with more than 250 individuals
Visits to existing industry
BR|E Visits to Existing Industry
J F M A M J J A S O N D0
5
10
15
20
25
30
214
BR|E Resource Referrals
J F M A M J J A S O N D0
2
4
6
8
10
12
14
16
18121
BR|E Referrals by Type
UTILITIES
LEGAL
TRAINING
MARKETING
OTHER
• Iredell Manufacturers Council• March meeting at Slade Inc. in Statesville• June meeting at NGK Ceramics in Mooresville
BR|E Programs
• 1,198 training hours delivered by Mitchell Community College to Greater Statesville businesses• 40+ hours delivered directly by GSDC staff
Training Hours
• Print Advertising• On-line Advertising• Social Media
2010 Marketing Highlights
• Full page ad ran in April edition of Site Selection magazine• Ran concurrent with announcement as #1 Micropolitan
Site Selection Print Ad
Click icon to add picture
• ¼ page ad ran in the North Carolina Economic Development Guide• Resource published annually for site selection and commercial development professionals
North Carolina Economic Development Guide Ad
Click icon to add picture
• Primary business recruiting marketing piece• POD – Can easily make changes and updates
Business Relocation Guide
Click icon to add picture
Google Adwords
J F M A M J J A S O N D0
50
100
150
200
250
300
350
400
450
500 4,674
Facebook/Twitter/LinkedIn
Facebook Twitter LinkedIn0
100
200
300
400
500
600
Committee of 100
THANK YOU FOR YOUR CONTINUED SUPPORT
Guest Speaker
Mr. Mark VitnerManaging Director and Senior Economist