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Information Platform for Taiwan/China Electronics Engineering Community
2011 COMPOTECH Asia & ChinaMedia Kit
COMPOTECH Asia/China Profile
• Founded in: 1999
• The only jointly published magazines in Taiwan and Mainland China (COMPOTECH China
started in 2002, and is based in Beijing).
• Language: Compotech Asia -- Traditional Chinese
Compotech China – Simplified Chinese
• The first professional publishing house to create online video platforms-CTOV(COMPOTECH
Online Video) for Greater China (China and Taiwan) in 2006.
• Target Group: Engineers and decision-makers in electronics industries in China and Taiwan.
• Publishing multi-platforms: print (monthly), website, e-newsletter, CTOV
• Publishing date: 5th of the month
• Report Coverage: Computer, Communications, Consumer related embedded system design
and semiconductor, photoelectric & display design area
Circulation Analysis
• CompoTech Asia Circulation: 20,000 copies/month
Free subscription: 65%, 15% paid subscribers (enterprise and academic branch --90% , individual -- 10%), Bookstore and on-line purchase: 20%
Distribution Area: Taiwan 90%, HK/Mainland, China 8%, America 2%
E-Newsletter: 18,000 emails/every Tuesday
• Compotech China Circulation: 30,000 copies/month
Controlled circulation: 55%, paid subscription: 35%, Bookstore retail: 10%
Distribution Area: Mainland China/HK – 90%; Taiwan – 6%, USA – 2%, Korea – 2%
E-Newsletter: 40,000 emails/every Tuesday
Readership AnalysisCOMPOTECH Asia Print edition
By Industry :• System Design(PC, Communications,
Consumer and Telemetics up to 60%• Computer and Peripheral, 21%• Network and Communication, 10%• Consumer, 22%• Automobile and Industrial, 7%
• Semiconductor Industry:• Foundry& IDM, 5%• IC Design, 15%• Packaging and Testing,5%• Component Distributors, 6%
• OPTO Display, 7%• Research Organization, 4%• Financial VC, 3%
By Job:Decision Makers and Engineers about 75%
President &VP, 15%
Engineers, 60%• R&D Management, 20%
• H/W Engineers, 19%
• Qualification Engineers, 5%
• S/W Engineers, 4%
• Process Engineers, 3%
• IC Design Engineers, 9%
Marketing, 12%
Purchaser, 6%
Sales, 5%
Others, 2%
Readership AnalysisCOMPOTECH China Print edition
By Industry :
• Computer: 22%
• Communication: 25%
• Consumer electronics: 18%
• Industrial Control Applications: 12%
• Opto/Display: 9%
• Campus/Research institutions: 6%
• Measurement & Test: 5%
• Semiconductor manufacturers: 3%
By Job :
• Applications Engineers: 51%
• System Designers: 20%
• Corporate Strategic Managers &
Purchasers: 20%
• Academic researchers/others:
2011 Editorial CalendarCompotech Asia
IssueFeature
Regular ColumnDeadline
(dd/mm/yy)
Publication
Date
(dd/mm/yy)Analog & Power Embedded Design
Jan. Outlook and Review Audio Amplifier 32bit Processor & IP 17/12/2010 03/01/2011
Feb. 3D TV /IP TV Clock / Timing 8bit /16bit MCU 14/01/2011 08/02/2011
Mar. Touch H/M
Interface IC
USB3.0 /SATA/HDMI/
Displayport
DSP 18/02/2011 08/03/2011
April MEMS Data Converter FPGA 18/03/2011 08/04/2011
May IP Survilliance & Image Sensor Temperature Sensor Graphic Program Design 20/04/2011 06/05/2011
June SmartPhone vs. iPAD Digital Isolator Embedded OS 17/05/2011 03/06/2011
July COMPUTEX Taipei 2011 Special Report RF/IF IC Multimedia processor 20/06/2011 08/07/2011
Aug. Bluetooth vs. ZigBee Switch/MultiplexerEmbedded
memory/Storage20/07/2011 08/08/2011
Sep. Automotive Digital Potentiometers Portable Audio and Video 19/08/2011 08/09/2011
Oct. Medical Electronics Pressure Sensor Test tool 20/09/2011 07/10/2011
Nov. Wireless ( LTE/4G ) Proximity SensorsEmbedded Development
Tool20/10/2011 08/11/2011
Dec. Secure Electronics Instrument Amplifier Robot Design 18/11/2011 08/12/2011
2011 Editorial CalendarCompotech China
Issue
Feature
Regular Column Deadline
(dd/mm/yy)
Publication
Date
(dd/mm/yy)
Analog Green Technology
Jan. Outlook and Review Audio Amplifier Green Display 15/12/2010 03/01/2011
Feb. 3D TV /IP TV Clock / Timing Thermal Management 14/01/2011 08/02/2011
Mar. Touch H/M Interface IC
USB3。0 /SATA/HDMI/
Displayport
Flexible Electronics 21/02/2011 08/03/2011
April MEMS Data Converter LED Lighting and
driver IC
21/03/2011 08/04/2011
May IP Survilliance & Image Sensor Temperature Sensor SmartGrid:PLC 20/04/2011 06/05/2011
June Smart Device technology Digital Isolator Solar Cell power
converter
20/05/2011 08/06/2011
July LED Application RF/IF IC Emerging Display 20/06/2011 08/07/2011
Aug. Bluetooth vs. ZigBee Switch/Multiplexer Power Management IC
for PC
20/07/2011 08/08/2011
Sep. Automotive Digital Potentiometers Power Management IC
for handheld:DC/DC
19/08/2011 08/09/2011
Oct. Medical Electronics Pressure Sensor Power Electronics:
IGBT
20/09/2011 08/10/2011
Nov. Wireless Technology (LTE/4G) Proximity Sensors Power
Electronics:MOSFET
20/10/2011 08/11/2011
Dec. Secure Electronics Instrument Amplifier Green Battery
Management
18/11/2011 08/12/2011
2011 rate cardCompotech Asia and China: Print (USD$)
Compotech Asia
Print:
POSITION 3X 6X 12X 13X+
Cover Wrap $5,000 $4,500 $3,000
Back Cover $ 2,400 $2,200 $2,000
Inside Front Cover $2,400 $2,200 $2,000
Opposite IFC (pg 1) $2,400 $2,200 $2,000
Inside Back Cover $1,600 $1,400 $1,200
Full Page 4/C $1,500 $1,200 $1,000 $900
Full page B/W $1,200 $1,000 $700 $600
Compotech China
Print:
POSITION (21x28) 3X 6X 12X 13X+
Cover Wrap $6,600 $5,800 $5,000
Back Cover $6,000 $5,000 $4,000
Inside Front Cover $4,800 $4,000 $3,000
Opposite IFC (pg 1) $4,800 $4,000 $3,000
Inside Back Cover $3,600 $3,000 $2,200
Full Page 4/C $3,000 $2,300 $1,800 $1,600
½ Page 4/C $2,000 $1,500 $1,150 $1,000
Full page B/W $1,500 $1,000 $750 $625
• www.compotechasia.com, the official websites for COMPOTECH Asia, offers many online advertising opportunities:
CompotechAsia.com
Traffic updated:
Aug 30, 2010
Page
Views
(Monthly)
Unique
Visitor
(Monthly)
COMPOTECH Asia
http://www.compotechasia.com/i
ndex.php
760,000 122,000
Home Page 340,000 67,000
Embedded Channel
http://www.compotechasia.com/
electronics.php?cid=94
92,000 17,200
Mobile Channel
http://www.compotechasia.com/
electronics.php?cid=95
88,000 14,500
Consumer Channel
http://www.compotechasia.com/
electronics.php?cid=27
72,000 12,400
2011 Rate card: CompotechAsia.com
Position Pixel(WxH) Description Broadcasting Rate (USD)
Leader Board 380X60 Right side of logo Rotating 1800
Middle Banner (1) on front page
468x60 Below Headliner Fixed 1600
Middle Banner (2) onfront page
468x60Below
Product/Market News
Fixed 1600
Middle Banner (3) on front page 468x60 Below
Wireless/Digital A/V fixed 1600
Large Rectangle on each channel page 336x280 Including Embedded,
mobile, consumer fixed 2,000
Large Rectangle on Homepage 180x360 Lower left corner of
front page fixed 1,500
Video channel -CTOV
COMPOTECH ONLINE VIDEO –CTOV
Position1 :On the Front page of COMPOTECH Asia
PV: 340,000/M
Unique Visitor(Monthly): 67,000
Feature: Auto-play function when access to our website.
Rate: 2000USD/Month
Video linked from compotechasia’s channel on Youtube.
Incentive: 1.free E-DM promotion(26000 subscribers)
2.free place on CTOV index and sponsor areas
Position 2 : on CTOV Main page
PV: 112,000/M
Unique Visitor(Monthly): 22,400
Feature: When access to this web page, the video will auto
playback. Other function is including index for latest video,
sponsor and classification.
Rate: 1500USD/Month
Video linked from compotechasia’s channel on Youtube.
Incentive: 1.free E-DM promotion(26000 subscribers)
2.free listed on featured video menu in front page
Video channel –CTOVon Youtube
About Compotechasia’s channel on
Youtube
Number of Video: 80
Since 2007
Channel View Rate: 8,367
Total view rate: 79,030
Source: Youtube, 2010/9/3
http://www.youtube.com/user/compotechasi
a?feature=mhum
Webinar service on CompotechAsia.com
Backed by users’ demand, CompotechAsia.com provides Webinar service. One huge feature which sets it
part from CTOV, is that COMPOTECH Webinar can help sponsors collect users’ info for their database.
Video or Voice
file from speaker
Q&A
Log-in / registration
presentation
Speaker’s bio
Course introduction
Power point file
Rate: USD1500/month
Service items:
•e-DM distribution
• banner promotion
•database share to
customer at the end of the
event.
•Deadline: 3 weeks prior to
air.
•file format: avi, wmw,
mpeg4, ppt
•Presentation length
recommended: 3-5min
Contact Us
For information, please contact:
Veronique Lamarque
E & Tech Media, LLC1-860-536-6677
126 High StreetMystic, CT 06355 - USA
Editorial contacts
Carol Liao [email protected] Editor-in-Chief For contributed article and media conference issue contact
Athena Lin [email protected] Executive Editor For Feature Story and video issue
Janet Wang [email protected] Writer-in-Chief for Hsin-Chu area
Arnold Wang [email protected] Reporter for Tainan and Kaoshung area
