2012 Hotspots Packet

30 HOLL YWOOD VENUES 200 PRODUCERS 1,000 PERFORMANCES 20,000 TICKETS SOLD The Hollywood Fringe Festival JUNE 14-24, 2012 PO Box 93325, Hollywood, CA 90093 | [email protected] | www.HollywoodFringe.or g THE BIGGEST ARTS FESTIV AL IN THE WEST WHAT IS A FRINGE HOTSPOT? A Fringe Hotspot is a local business or organization that pledges to provide discounts to the Fringe community during the month of June 2012. Every year , thousands of Fringe-goers converge on Hollywood to see shows, share stories, and mingle as a community. They all nee d places to drink, eat, shop, and relax. Fringe Hotspots addres s these needs by providing incentives to patronize local business. For our premier festival in 2010, close to 20 businesses participated in this program. For the 2011 Hollywood Fringe Festival, over 40 businesses took part in the Hotspot program. WHY BECOME A FRINGE HOTSPOT? Our Hotspot program provides opportunities for local business and organizations to harness the excitement and commotion stirred by the Fringe every June. Benets of the program.. . • Drive Fringe patrons and participants to your place of business • Qualify for discounted advertising opportunities in festival materials • A listing in our printed guide and website for your business or organization along with placement on the Fringe Map within the guide • Align your brand with goodwill towards the arts HOW DOES IT WORK? This year Fringe participants and patrons will wear iconic buttons as they move between shows to identify their involvement. With these buttons come discounts on shopping, eating, drinking, and services at local purveyors who participate in the Hotspot program. FRINGE 2011 HOTSPOTS Food & Drink: 10 Forward Coffee Big Wangs Cafe Muse Caffe Etc Chan Darae Grub Hudson Theatre Lobby Stout Susan Feniger’s STREET 3 Clubs Stores/Tours/Retail: Aklia’ s Jewelry John Anson Ford Theatres Photobooks Solutions Starline Tours I’M I N! WHAT’S NEXT? Contact Kan Matto o, Development Director , at [email protected] and he will guide you through the next step of the pr ocess. It’s easy to sign up, costs nothing, and ensures some new foot trafc to your business in June! The 2012 Fringe Button Food Trucks: Cheer Burger DosaTruck Flatiron Truck Glowfsh Hungry Nomad LomoArigato Mandoline Grill Meet N’ Potatoes Munchie Machine No Tomatoes Truck Organic Oasis Sweet E’s Bake Shop Sugar Babies Cupcakery T emaki Truck White Rabbit T ruck Wrap Me Silly The Yummy One FRINGE 2012 HOTSPOTS

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2012 Hotspots Packet