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2012 SUMMARY REPORT

“Youth Saving Youth”

A campaign sponsored by National Organizations for Youth Safety (NOYS)

7371 Atlas Walk Way #109 Gainesville, VA 20155 Phone: 828-367-6697

Fax: 866-559-9398 info@noys.org www.noys.org

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2012 Impact

Funds & Resources Awarded

Social Media Impact

Web & Media Impressions

Youth & Adults Involved

300,000

OVER

OVER

200,000 8,000,000 OVER

40,000,000 OVER

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TABLE OF CONTENTS

Page 1___________________________________________________________________________________________Cover

Page 2__________________________________________Global Youth Traffic Safety Month Infographic

Page 3_____________________________________________________________________________Table of Contents

Page 4__________________________________________________________________________________Introduction

Page 5_________________________________________________________________________2012 GYTSM Theme

Page 6________________________________________________________________________Act Out Loud Contest

Page 11_____________________________________________Safest Summer Ever School Rally Program

Page 15______________________________________________________________Project Yellow Light Contest

Page 17__________________________________________________________YOUTH-Turn It Around Awards

Page 21___________________________________________________________CDC Traffic Safety Scholarship

Page 23___________________________________________Cheryl Neverman Traffic Safety Scholarship

Page 24_____________________________________________Global Youth Traffic Safety Month Launch

Page 25___________________________________________________________________NTSB Open House Event

Page 27________________________________________________________________NOYS Meeting & Reception

Page 29________________________________________________________________________Rally on Capitol Hill

Page 31______________________________________________________________________Youth Choice Awards

Page 36________________________________________________________________________Global Partnerships

Page 41___________________________________________________________________________Looking Forward

Page 42____________________________________________________________________________________End Cover

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INTRODUCTION

In 2007, NOYS developed and implemented the now annual National Youth Traffic Safety

Month® (NYTSM) campaign that is held each May. NYTSM was formed in partnership with

the National Highway Traffic Safety Administration (NHTSA) to support the United Nations

2007 Global Road Safety Week. The purpose of NYTSM is to have a one-month focal point

each year during which time young people can shine a light on the work that they have

done throughout the year to improve roadway safety. By concentrating this focus in the

same month nationally, it has also allowed these programs to get greater media and

community attention. May was also selected because it marks the beginning of summer,

the deadliest time on the road for teens, and provided another opportunity to emphasize

safe summer driving. Youth groups (often chapters of NOYS Coalition member

organizations) have also often used this month-long campaign to showcase new programs

to address traffic safety. NOYS and its coalition members have supported these efforts by

providing “toolkits” and other resources to these youth groups, and also scheduling

national events to draw attention to the youth safety programs.

Due to the interest from numerous international regions in the NYTSM Campaign, the NOYS

Coalition announced the expansion of National Youth Traffic Safety Month to the global

market renaming the program Global Youth Traffic Safety Month™ in May 2011. This

expansion complements the Decade of Action supporting international traffic safety

organizations and advocates who can now officially become partners of the Global Youth

Traffic Safety Month campaign. This plan was developed to grow the 2012 Global Youth

Traffic Safety Month campaign through the expansion of GYTSM, an international network

of youth-based safety programs. NOYS has accomplished this expansion to include

countries in North America, South America, Africa, and Asia.

2012 Global Youth Traffic Safety Month has been the most successful year for the

campaign. NOYS reached more schools, established more partnerships, and provided more

programs than all other years to spread awareness for the importance of youth traffic

safety and as a result decrease crashes, fatalities, and injuries.

NOYS could not have accomplished these tremendous efforts without the relationships

built within the Coalition and the large network of partnerships on the individual, local,

state, national, and international level. NOYS would like to thank all if its members,

partners, youth, and traffic safety advocates for helping to make 2012 Global Youth Traffic

Safety Month successful!

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2012 GLOBAL YOUTH TRAFFIC SAFETY MONTH THEME

ACT OUT LOUD FOR THE SAFEST SUMMER EVER

Summer 2010 was the deadliest season for U.S. youth with July as the most devastating

month where we lost 364 youth ages 15-20 in traffic crashes. In 2010, eight of the top ten

deadliest days for youth on our highways occurred between the months of May through

September. These statistics are devastating. Teen motor vehicle crashes are an epidemic

that needs to be addressed and youth activism is a large part of the solution.

To encourage youth to gather together and encourage their peers to be safe on the roads

this summer, NOYS developed a campaign theme called Act Out Loud for the Safest

Summer Ever. The theme encompasses a positive message for all youth traffic safety issues

and concerns. NOYS created the positive message theme to motivate youth that to have a

fun summer, they need to have a safe and crash-free summer.

Summer Teen Driving Statistics:

1. Teen motor vehicle crashes are the leading cause of death for teens.

2. On average, 11 teens die each day on the roads.

3. According to the most recent data, over 1,000 youth were killed on our nation's

highway during the summer of 2010.

4. During the summer of 2010 we lost an average of 45 youth every weekend in motor

vehicle crashes.

5. Summer 2010 was the deadliest season for U.S. youth with July as the most

devastating month where we lost 364 youth ages 15-20 in traffic crashes.

6. In 2010, eight of the top ten deadliest days for youth on our highways occurred

between the months of May through September.

7. In 2010, August was the deadliest month for youth who were passengers on the

roads.

(Source: 2010 Fatality Analysis Reporting System (FARS) data; NHTSA)

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2012 ACT OUT LOUD CONTEST

Car crashes are the no. 1 cause of death and injuries for teens in the United States. Teens are called to help change those statistics by ACTING OUT LOUD for stronger teen driving laws. The fifth annual Act Out Loud® contest is a teen traffic safety competition that gives high school teens the opportunity to spread awareness, help change behavior, and work to decrease traffic fatalities and injuries through peer-led youth traffic safety activities and compete for prizes totaling more than $90,000. This contest is made possible through the generous support of The Allstate Foundation. The 2012 Act Out Loud contest was divided into three rounds that teams had the chance to compete in:

1. Round 1: SAFE-TEE Shirt Design Contest 2. Round 2: Creative Sign Contest 3. Round 3: Facebook Yearbook Application

Teams that entered the contest participated in three different activities that focused on stronger teen driver safety laws. After teams completed the first two activities, they received a free toolkit to promote the final activity and National Youth Traffic Safety Month®. Teams that completed all three activities were eligible for the $10,000 grand prize.

A special thanks to The Allstate Foundation

for making this contest possible.

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ACT OUT LOUD TOOLKIT

Each team that completed the first two rounds of the Act Out Loud contest received a free toolkit that included educational and fun giveaway items that assisted in promoting the contest and their team accomplishments to their peers and community members. The toolkit included the following:

Balloons Key chains Carabiner Pens Lanyards Crepe Paper Tattoos Car Magnets Window Paint Sidewalk Chalk Posters Postcards Tent cards Wristbands Frisbees Pencils 2 different buttons Stall Seat Journal Lifesavers and postcards Yard Signs Community Engagement Guide

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ACT OUT LOUD SUPERSTAR SPOKESPERSON TV star and singer Victoria Justice encouraged teens to Act Out Loud for stronger teen driving laws by being the national spokesperson for the Act Out Loud Contest. Justice asked teens to visit Facebook.com/ActOutLoud to create an Act Out Loud Yearbook. Teens created an Act Out Loud Yearbook and shared a message that they intend to drive safe, encouraging their friends’ do the same. In addition, they had the opportunity to do more by writing their U.S. Congressional Representatives and voice their support for stronger teen driver safety laws. “On average, 11 teens die every day in car crashes – and that’s far too many,” said Victoria Justice. “As a teen myself, I want to make sure my friends and I come home safely each and every day. Working together, we can make an impact and help stop this deadly epidemic.” Research shows that stronger teen driving laws can save about 2,000 lives each year.

“The coolest part about my job is that I

can help spread the word about positive

messages and honestly help try and make

a difference. It’s pretty incredible.”

Get the full scoop on Victoria Justice!

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ACT OUT LOUD WINNERS

Congratulations to the 2012 Act Out Loud Winners! Act Out Loud teams worked very hard this year and NOYS would like to thank the many schools,

student organizations, and partners that participated and helped to promote the contest. Over 300

schools participated, approximately 500 projects were completed, and 37,906,010 media

impressions were achieved to help spread awareness for teen traffic safety!

$10,000 GRAND PRIZE WINNER

Lake City High School, Coeur d'Alene, ID

Business Professionals of America (BPA)

The Lake City High School BPA chapter participated in each phase of the contest. For the Safe-Tee shirt design phase in Coeur d’ Alene, ID of the contest, students created more than 600 entries. The one design that was selected and entered into the Act Out Loud contest finished among the contest’s top 25 designs. For the Creative Sign phase, they created a banner with a list of Idaho passenger restrictions to help raise awareness of these laws. For the Facebook Yearbook application, they rallied the whole school to get involved and used this online platform to pledge to be safe drivers this summer, which are some of the deadliest for teens on the road. As the grand prize winner, Lake City High School was awarded $10,000, a private concert from rising music artist Skyler, and a taped broadcast from their school that aired on Channel One News which was seen by nearly six million young people in middle schools and high schools across the country. “The teens made it happen and it was a full school effort. Administration, faculty, and the students all had a major part in creating activities that the whole school could participate in,” said Dan Armstrong, advisor for the Business Professionals of American chapter at Lake City High School. “In the end, the teens and everyone at our school will be safer better drivers on the road because of the Act Out Loud program.”

The Allstate Foundation Official News Release

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$2,000 RUNNER-UP WINNERS

Ada High School, Ada, OK

Conroe High School, Conroe, TX

Fatima R-3, Westphalia, MO - SADD/FBLA

Oconee County High School, Watkinsville, GA

Stafford Technical Center, Rutland, VT SADD

$2,000 JUDGES CHOICE AWARD WINNERS

Cape Coral High School, Cape Coral, FL

Fulda High School, Fulda, MN FCCLA

Dubiski Career High School, Grand Prairie, TX BPA

North High School, Bakersfield, CA

Stuarts Draft High School, Stuarts Draft, VA - SADD/YOVASO

Congratulations to all of the Act Out Loud winning teams! NOYS is honored to award the

teams with monetary funds for being chosen as winners in the 2012 National Youth Traffic

Safety Month Act Out Loud Contest sponsored by The Allstate Foundation. NOYS commends

your efforts to improve youth traffic safety and we are pleased to award these funds to

further youth traffic safety efforts in their community.

We hope that many other youth will be challenged by the great work the teams

accomplished and will inspire youth around the nation to make safe decisions on the roads.

www.actoutloud.org

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ACT OUT LOUD FOR THE SAFEST SUMMER EVER SCHOOL RALLIES

To encourage youth to gather together and encourage their peers to be safe on the roads

this summer, NOYS developed a program called Act Out Loud for the Safest Summer Ever

school rally program, with the support of Bridgestone.

The program invited seven high school teams to host youth-led teen driver safety rallies on

May 8, 2012 that included activities to encourage peers to have the safest summer ever in

support of Global Youth Traffic Safety Month. The biggest call-to-action included a pledge

activity with youth signing pledge links. Each link represented a student’s pledge and

commitment to promote safe teen driving. Teams creatively displayed the links to create

long chains that were wrapped around classrooms, schools, or community structures. Each

team received $500 and a Safest Summer Ever Toolkit to assist them in creating additional

activities to get their peers to attend, participate, and engage in the safe teen driving

message. The seven schools that were chosen to particpate in the program inlcuded the

following:

A special thanks to Bridgestone Americas for making this program possible.

School Rallies

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SAFEST SUMMER EVER SCHOOL RALLY TOOLKIT

Each team that registered for the Act Out Loud for the Safest Summer Ever School Rally program received a toolkit that included educational and fun promotional items that assisted in promoting the rally to their fellow peers and community members and develop traffic safety activities for the rally agenda. The toolkit included the following items:

Lanyards

Wristbands

Frisbees

Pencils

Yard Signs

Beach Balls

Stadium Cups

Sunglasses

Pledge Links

Promotional Flyer

Banner

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SUMMARY OF RALLIES

Tustin High School, Tustin, CA

The rally took place in the morning during the tutorial period and over 2,000 students attended. The notice was sent out to all the classes to notify the teachers and the students. The SADD members went around to the classes on Monday and Tuesday to personally invite them to participate as well. The event included impaired goggle demonstrations, seatbelt racing, beach ball/texting demo, and tricycle/texting demo. Students signed the pledge and received traffic safety give-a-ways for taking the pledge. SADD members also reached out to the cheerleaders to perform a cheer to motivate the students.

Mountain View High School, Meridian, ID

The rally took place during lunch and over 1,000 students attended the event. Activities included pledge-signing stations, impaired goggles, texting and driving simulation activities, traffic safety jeopardy games, and free pizza plus give-a-ways to those that took the pledge. Police officers from the local department attended and gave presentations on how to drive safely this summer.

Harry D. Jacobs High School, Algonquin, IL

As 2,500 students entered the building they participated in different activities such as a seatbelt simulator, cup stacking with impaired goggles, operation game while texting, throwing small frisbees into sand buckets with distractions, and much more! The majority of the student body signed the pledge and the youth reported that the rally really had a positive impact at the school. Students felt grateful knowing that their peers cared about them and wanted them to be safe. The signed pledge links were displayed in the lunch room for the rest of the school year.

Full Rally Report

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Bishop McNamara High School, Forestville, MD

Over 200 students from across the nation, Kenya, and Canada gathered with Bishop McNamara students to rally in Washington DC on Capitol Hill. Hundreds of pledges were signed on May 7th and 8th to encourage youth and adults alike to have the safest summer ever. Students also rallied with signs, passed out traffic safety information, and listened to keynote speakers present on traffic safety initiatives.

West Johnston High School, Benson, NC

The rally took place in the morning in the courtyard of the school and included approximately 2,000 students and community members. Over 85 emails were sent out to invite government officials, surrounding schools and family members. The activities included beach ball texting demonstrations, golf cart driving with impaired goggles, wrecked car on display of a student that died in their county, and a memorial wall of 11 teenagers that have been killed in crashes since their school opened (2002).

Roy C. Ketcham High School, Wappingers Falls, NY

Students and advisors rallied in the audience outside of the Today Show while the rest of the students rallied back at the school. The students brought banners, signs, pledge links and give-a-ways to rally the fellow audience members and get pledges to have the safest summer ever. Students were interviewed by Al Roker and promoted the Act Out Loud for the Safest Summer Ever campaign.

Dubiski Career High School, Grand Prairie, TX

The rally took place in the afternoon in the school's parking lot. Over 1,400 students signed pledges and handed out raffle tickets at lunches Monday May 7th & Tuesday May 8th. The rally included DJ & drawings (Hernandez), pledge booths (DECA), food & beverages (Culinary), t-shirts, and experience booths (HOSA), impaired driving goggles, (Auto), texting & driving, (Student Council), and Click It or Ticket.

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Project Yellow Light

Sixteen percent of all drivers younger than twenty involved in fatal crashes are reported to have been distracted while driving, according to National Highway Traffic Safety Administration (NHTSA). To motivate, educate, and encourage teens to drive safely, the National Organizations for Youth Safety (NOYS) and the Ad Council launched a nationwide scholarship program and video contest on behalf of Project Yellow Light. The contest announcement was made at the 2011 NOYS National Teen Distracted Driving Summit held in Washington, D.C. Project Yellow Light was established in 2007 in memory of Hunter Garner, teenage son of Julie Garner of The Martin Agency, who was killed in a car crash that year. As a result Project Yellow Light was developed to encourage teens to be safe when first taking on the road. For the past three years, the Project Yellow Light video contest and scholarship were only open to seniors at Hunter’s high school, Riverbend High School in Richmond, Virginia. In an effort to help curb distracted driving behaviors by teenagers nationally, the contest is now open to all high school seniors. Over 400 hundred high school students submitted videos that conveyed the importance of teens developing and embracing safe driving habits, and focused on anti-texting while driving messaging. NOYS, the Ad Council, Project Yellow Light and The Martin Agency judged the submitted videos and chose three winners. The first place winner received a scholarship in the amount of $2,000. The second-place winner received $500 and the third-place winner received $200.

A special thanks to The Ad Council and the Martin Agency for making this contest possible.

www.projectyellowlight.com

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2012 Scholarship Winner #1

2012 Scholarship Winner #2

2012 Scholarship Winner #3

Watch the winning PSA’s.

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YOUTH-Turn It Around Awards

YOUTH-Turn is a program that guides youth and young adults through the process of creating programs to address adversities or tragedies in their communities. How adversity is faced will determine recovery, course of action, and impact on others. Through sponsorship from the Casey Feldman Memorial Foundation and support from the National Highway Traffic Safety Administration, NOYS launched the 2012 YOUTH-Turn It Around Awards program to provide youth with the opportunity to receive cash prizes for turning traffic adversities into positive, educational, and sustainable prevention programs. Middle school, high school, and college students entered their teams for the contest to win up to $2,000 for their student organizations. Teams submitted a registration form, received a YOUTH-Turn Toolkit, implemented a traffic safety project utilizing the YOUTH-Turn resource, and submitted a ten slide PowerPoint presentation that showcased their efforts.

A grand prize and runner-up winner was chosen from middle school, high school, and college level applicants and winners received a total of $9,000 in cash prizes.

A special thanks to the Casey Feldman Memorial Foundation for making this contest possible.

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YOUTH-TURN TOOLKIT

Each team that registered for the YOUTH-Turn It Around Awards program received a toolkit that included educational and promotional items to help implement their traffic safety project in their schools and communities. The toolkit included the following items:

YOUTH-Turn information folder: o Informational cd with printable resources o Generation tXt cd o Informational flyers o Project ideas booklet o Featured stories booklet

T-shirts Tattoos Pens Wristbands Pins Pens Keychains

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YOUTH-TURN It Around Award Winners

College Level Winners:

$2,000 GRAND PRIZE WINNER

University of Massachusetts Safe Rides Program

Dartmouth, MA; BACCHUS NETWORK

$1,000 RUNNER-UP PRIZE

Colorado Mountain College Click It For Steph Program Glenwood Springs, CO; BACCHUS NETWORK

High School Level Winners:

$2,000 GRAND PRIZE WINNER:

East Buchanan High School Share the Road Program Gower, MO; FCCLA

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$1,000 RUNNER-UP WINNER

Howells Public Schools Buckle Up Program Howells, NE; FCCLA

Middle School Level Winners:

$2,000 GRAND PRIZE WINNER

Gilbert Classical Academy TXTING KILLS Program Gilbert, AZ; Boy Scouts of America

$1,000 RUNNER-UP WINNER

Teen Traffic Safety Adversity Program Birmingham, AL; Birmingham City Swagg Committee

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CDC Traffic Safety Scholarships

The National Organizations for Youth Safety (NOYS) Centers for Disease Control and Prevention (CDC) Traffic Safety Leaders Scholarships were established to recognize youth who have taken the lead to address traffic safety as they pursue their post-secondary education. This scholarship provides awards for U.S. high school students who are currently high school Juniors or Seniors and planning to attend a two-year or four-year college or university and continue their efforts to address traffic safety. Three scholarships are awarded: Two (2) $1,000 scholarships, and one (1) $500 scholarship.

$1,000 SCHOLARSHIP WINNERS Elliot Johnson, SD Elliot, a junior in high school, is currently one of the 20 teens who served on the 2010/2011 NOYS Youth Distracted Driving Prevention Leadership Team. He has travelled to Washington, DC to advocate for teen traffic safety. Elliot testified for the STANDUP Act in May of 2011, was a youth panelist for Capitol Hill’s “Healthy America” briefing in October of 2011, and interned for Advocates for Highway and Auto Safety in the summer of 2011. He has given numerous presentations on teen traffic safety and attended many summits on this issue. Elliot has plans to attend Luther College in Decorah, Iowa majoring in Political Science and has hopes to one day be a lobbyist for a government program in Washington DC pursuing his passion for teen traffic safety. With the amount of experience, time and effort he has given to teen traffic safety, he feels very confident in the path he will take in his future. Hannah Walters, GA Hannah, a junior in high school, has written a children’s book, Safety With Bee A Buckler. This hard back, full color book teaches kids to wear their seatbelts, not to speed, not to text and drive, to wear a life jacket, and to pay attention at railroad crossings. She has read this book to over 4,500 kids in her community. At the numerous events she has attended in the community, she has had her brother dressed as the Bee A Buckler mascot. Additionally, she has provided stickers and coloring sheets for the children. She also served as the chair of her high school's National Youth Traffic Safety Month Act Out Loud team. Their Act Out Loud teamplaced in the top 25 for the first two stages and tied for first place in the second stage. Upon graduation from high school, Hannah would like to attend UGA majoring in journalism. From there she would like to attend Harvard Law School or Georgetown. Her future goals from there are to hold public office and one day be president of the United States of America.

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$500 SCHOLARSHIP WINNER Jessica Holland, NC Jessica, a senior in high school, has had personal experience with the impact of a distracted driving crash. Luckily there were no injuries. From this experience she was inspired to write her Senior English Project research paper on distracted driving. This project required her to include 15 hours with a mentor. She attended an eight hour safe driving class and worked with a mentor who works for the Safety and Health Council. There she worked on a Public Service Announcement about Distracted Driving for her Senior Project product. Currently she has formed a group of classmates to compete in the National Youth Traffic Safety Month Act Out Loud contest representing her school. She has also joined the Casey Feldman network and spoke with an attorney who visited her school and spoke about safe driving habits. She uses her distracted driving crash experience to bring attention to distracted driving risks to her friends and classmates. Jessica has been a hospital volunteer for the past four summers and is currently an Operating Room Intern two hours a day for school credit in an internship. She has taken two classes in Health Occupations and performed over 100 hours of clinical experience in order to get her Certified Nursing Assistant credentials. She will be entering East Carolina University in the Fall where she aspires to become a Surgical Physician’s Assistant. She is also considering a Business and Marketing degree in order to be accepted into medical school. This degree would also give her the opportunity to continue educating the public about distracted driving. The National Organizations for Youth Safety Traffic Safety Leaders 2012 College Scholarship is sponsored by the Centers for Disease Control. CDC′s Mission is to collaborate to create the expertise, information, and tools that people and communities need to protect their health –

through health promotion, prevention of disease, injury and disability, and preparedness for new health threats.

A special thanks to the CDC for making these scholarships possible.

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Cheryl Neverman Traffic Safety Leadership Scholarship

A $2,500 Cheryl Neverman Traffic Safety Leadership Scholarship is a brand new scholarship and awarded annually to a college level Junior on the basis of outstanding traffic safety leadership, academic excellence, and significant volunteer experience. This year, applicants were evaluated based on the application information provided, and a recipient was selected by a Cheryl Neverman Traffic Safety Leadership Scholarship selection committee.

$2,500 SCHOLARSHIP WINNER

Ricky Birt, OH Ricky Birt has served on the NOYS Board of Directors for the last two years, assisting with a variety of projects including Global Youth Traffic Safety Month. Birt was selected as the 2009-2010 SADD (Students Against Destructive Decisions) National Student of the Year. Since 2009, he has worked with the Ohio Department of Public Safety, managing their Youth Traffic Safety efforts. Birt also serves on his local School Board, Northwestern Local Schools. Birt is a Senior at Wittenberg University in Springfield, Ohio, where he is studying Political Science and Urban Studies.

A special thanks to the NHTSA for making this scholarship possible.

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GLOBAL YOUTH TRAFFIC SAFETY MONTH LAUNCH

The 2012 Global Youth Traffic Safety Month campaign launch was the most successful yet. NOYS worked year round to prepare for this launch and partnered with dozens of national and international partners to spread awareness about the campaign and to highlight the work being accomplished on the grassroot level. The launch was held in Washington, DC on Capitol Hill on May 8th, 2012. Over 200 youth and 100 adults attended the event and numerous keynote speakers attended to show their support, represent their organization, and speak of the work they accomplished this year to decrease traffic fatalities and injuries. Several announcements were made, including winners of GYTSM contests, youth choice awards, and research conducted on teen passengers. The launch was not just a one day event, but a multi-day celebration of activities, workshops, meetings, and receptions. NOYS would like to acknowledge and thank all of its partners on the local, state, national, and international level for making the 2012 Global Youth Traffic Safety Month launch a success.

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May 7, 2012 – NTSB OPEN HOUSE

The National Transportation Safety Board partnered with NOYS to host an all-day open

house on May 7th, 2012 for over 200 youth. The fun-filled and educational day included:

NTSB Investigator Panel Presenters

Teen Driving Panel Discussion

Distracted Driving Simulator

Racecar superstar Meet & Greet

NTSB Research Lab Display

Fun Photobooth Station

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A special thanks to The Allstate Foundation,

Toyota, and WM Marketing for being sponsors of

the NTSB Open House event.

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May 7, 2012 – NOYS MEETING & RECPETION

NOYS hosts two annual meetings, one in the spring and one in the fall. During these

meetings, NOYS Coalition members attend, particpate through presentaions and breakout

sessions, and brainstorm to strategize growth opportunities and direction of the coalition.

Prospective members also attend to learn about the youth health and safety topics

addressed by NOYS, to network with new patrners, and learn about programs of NOYS.

Because most of the coalition members are located across the country, the NOYS meetings

are a special time for partners to gather face-to-face, have fun, and reunite efforts to

address youth health and safety solutions.

NOYS Spring Meeting Schedule NOYS Welcome and Briefing

MADD Update

Noon Lunch and Networking

AAA New Data Release

FTC Presentation

Legislation Update

Networking Break

Review of May 8 Launch Activities

New Roadway Safety Program

Round Table on Global Youth Traffic Safety Month

Evening Networking Reception

Entertainment by Eric McClure

Meet Talyer Malsam, Nascar Driver

Meet Bryton James, The Young and the Restless Star, and NOYS Alumni

Meet Chip Hanauer, Powerboat Race Champ

NOYS Dinner

Youth Report on NTSB Open House

NOYS Spring Meeting Schedule

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A special thanks to AAA Foundation and

Volvo for being sponsors of the NOYS

Reception event.

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May 8, 2012 – RALLY ON CAPITOL HILL

Noys hosted the 2012 GYTSM launch rally on Capitol Hill and youth, NOYS member

organizations, business and industry leaders, federal and state government officials, and

parent advocates traveled in from around the nation and international countries to attend

and particpate in the launch. The launch keynote speakers and special announcement

presentations included:

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Youth Choice Awards

National Organizations for Youth Safety (NOYS) youth presented the annual NOYS Youth Choice Awards as part of the 2012 Global Youth Traffic Safety Month. These awards honor non-profits, business and industry leaders, and legislative leaders who have done great work in the area of youth traffic safety. The NOYS Youth Choice Awards were presented at the Global Youth Traffic Safety Month press event in May. Non-profits, business and industry leaders, and legislative leaders may nominate themselves or be nominated by another individual or organization. The NOYS youth selected from the nominees award winners who they felt have made an outstanding national effort to address teen traffic safety in the United States. This year NOYS honored the following:

Government Leaders: Senator Jay Rockefeller IV Senator Jay Rockefeller, from West Virginia recognized by teens for supporting teen traffic safety as the Chairman of the Senate Committee on Commerce, Science and Transportation for supporting stronger teen traffic safety laws. In March of this year Senator Rockefeller led the bipartisan reauthorization of the nation’s federal surface transportation programs. He stated, “This Senate surface transportation reauthorization will help create a long-term roadmap for our surface transportation system. The major surface transportation, safety, and freight provisions of this legislation will improve and establish National Highway Traffic Safety Administration (NHTSA) grant programs to address long-standing and emerging driving issues, such as distracted and teenage driving; enhance NHTSA’s enforcement authority and transparency; mandate lifesaving new child safety standards; and strengthen the agency’s expertise in advanced technologies." For his leadership on this committee NOYS is proud to honor Senator Rockefeller and thank him for his leadership.

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Senator Kirsten Gillibrand Senator Kirsten Gillibrand, from New York was recognized by teens for supporting teen traffic safety. Senator Gillibrand championed the idea that every teen in every state should be protected by strong GDL laws that save lives. The legislation would set national standards for states to implement Graduated Drivers License (GDL) programs that prepare teens to be safer, more responsible drivers. “I have two young boys at home, and like any parent, their safety and well-being means everything to me,” Senator Gillibrand said. “As parents, we know that the day will come when each of our children will get behind the wheel of a car. As a parent and as a lawmaker, I want to make sure we take every reasonable safety precaution to ensure that our teen drivers are safe and well-prepared for the serious responsibility that comes with getting a license. The nation should follow New York’s lead and establish strong minimum requirements for graduated driver’s licenses in all 50 states. For her leadership on teen traffic safety, NOYS is proud to honor Senator Gillibrand and thank her for her leadership.

U.S. Department of Transportation Secretary Ray LaHood Secretary Ray LaHood is recognized by teens for his efforts to address teen traffic safety. Secretary LaHood has taken the lead to bring recognition to distracted driving risks and has included youth along each step of this campaign. As the Secretary of Transportation, Secretary LaHood oversees projects that have directly empowered youth to get involved in the movement to prevent distracted driving and support safe teen driving education efforts. At the first Distracted Driving Summit, a panel addressed the special risks of novice drivers and hosted youth speaking on the issue. At the second summit NOYS youth were invited to attend and participate with the adult leaders on the issue. The NOYS youth have been encouraged to have leadership that is genuinely interested in what they have to say and think. His leadership has inspired youth step up and make NOYS for youth traffic safety. Today's young drivers are tomorrow's employees and leaders. His leadership is recognized by youth and for this NOYS is proud to honor Secretary LaHood and thank him for his leadership.

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Business and Industry Leaders:

AT&T NOYS is honored to recognize the AT&T Corporation for taking leadership in addressing and supporting youth efforts to prevent texting while driving. AT&T has shown corporate leadership like no other mobile phone company in giving of its resources to help youth leaders tackle texting while driving. As a mobile phone company, AT&T has done a remarkable job of balancing innovation and safety. AT&T has shown their commitment to preventing texting while driving by developing and producing "The Last Text" one of the best videos on the issue that has been widely used by youth and youth programs, producing thought provoking public service announcements, and supporting youth leaders to address this teen driver risk in their local communities. In 2011 AT&T supported youth to convene for the first national summit that focused solely on teen distracted driving. Through their support these youth have now led efforts in their home states reaching thousands of youth. In addition to their financial and staff support, AT&T developed an app called DriveMode for phones that helps prevent distracted driving and made this a free resource for AT&T customers. But AT&T doesn't stop there, it continues to take the lead in supporting leadership, technology, and resources to prevent texting while driving. Their financial support and commitment is foundational in youth-led efforts around the nation on this issue, but the passion and commitment of the company's employees and leadership speak loudly that as a corporation they care and are willing to support youth to be empowered to be the leaders through peer-to-peer education in helping this generation of young drivers focus on the road. For the leadership and support of AT&T to empower and educate youth, NOYS is honored to recognize AT&T with a Global Youth Traffic Safety Month Youth Choice Award.

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The Allstate Foundation NOYS is honored to recognize The Allstate Foundation for their leadership in addressing

youth traffic safety. The Allstate Foundation has been key in supporting youth traffic safety efforts through National Youth Traffic Safety Month. Six years ago when NOYS youth first dreamed of building a national awareness campaign to support the United Nations Global Road Safety Week, The Allstate Foundation was the first corporation to support these youth efforts and provided funding to build what has now become a global campaign. Through the support of The Allstate Foundation, NOYS member organizations have built and garnered over one million youth to participate in youth-developed and youth-led teen traffic safety projects all around the country. NOYS youth appreciate The Allstate Foundation for their commitment to empowering youth to be part of the solution to teen traffic crashes. The support provided to the NOYS coalition and its youth members has engaged thought, education, and action. Youth have shared that they now want to pursue careers in traffic safety because of their involvement in projects that were made possible through the financial support of The Allstate Foundation. Through support from The Allstate Foundation last year youth took a stand and acted out loud for safe teen driver laws, became advocates for an issue that impacts them and their peers, and traveled to Washington, DC to become part of youth leaders taking teen traffic safety back to their home states. One youth who nominated The Allstate Foundation for this award stated, "As a youth who has participated in programs supported by The Allstate Foundation, I know firsthand how important their efforts have been. They have helped change lives of youth and prevent the loss of lives of youth in the future." Without the support of The Allstate Foundation, Global Youth Traffic Safety Month would not be where it is today and the NOYS coalition is very honored to recognize The Allstate Foundation with a 2012 Global Youth Traffic Safety Month Youth Choice Award.

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Non-Profit Organization:

Students Against Destructive Decisions (SADD) NOYS is honored to recognize Students Against Destructive Decisions with a Youth Choice Award. Since its founding 30 years ago as Students Against Driving Drunk, SADD has focused on helping young people stay safe on the roads by mobilizing teens in thousands of chapters in middle schools and high schools across the country to address teen traffic safety, still the number one killer of teens. Students in SADD chapters engage in prevention, education and advocacy initiatives to help their peers stay safe on the roads. SADD’s unique approach involves young people delivering education and prevention messages to their peers through school and community wide activities and campaigns responsive to their needs. Projects may include peer-led classes and theme-focused forums, teen workshops, conferences and rallies, prevention education and leadership training, and awareness-raising activities and legislative work. SADD National supports the growth and development of SADD chapters across the country and promotes awareness of youth issues in the population at large. SADD National assists chapters via a network of state coordinators funded through government or charitable organizations to deliver education and prevention materials and programming to youth. SADD National also distributes a newsletter and program information; hosts a website; runs a national conference; sponsors a Student Leadership Council and a Student of the Year; and advocates for policy change in at the federal, state and local levels. SADD is a leader in non-profits addressing youth traffic safety and NOYS is honored to recognize SADD with a 2012 Global Youth Traffic Safety Month Youth Choice Award.

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GLOBAL PARTNERSHIPS

During the 2011 National Youth Traffic Safety Month launch, the NOYS Coalition announced it was taking its campaign global and renamed the campaign Global Youth Traffic Safety Month. NOYS worked with partners around the world to implement traffic safety programs in support of the campaign. This year, NOYS established partnerships and accomplished work in Canada, Haiti, India, Kenya, and Uruguay.

Canada Partnership

NOYS established partnerships with Ontario Ministry of Transportation and Ontario’s Students Against Impaired Driving (OSAID). NOYS youth and OSAID youth connected, established a relationship, and exchanged information on peer-to-peer education programs. Specifically, OSAID is going to utilize the NOYS program Make Your Parties Rock in high schools all over Ontario to create safe and sober prom activities. OSAID sent two representatives, a board member and a youth representative, to attend and speak at the Global Youth Traffic Safety Month rally launch.

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Haiti Partnership

NOYS established a partnership with the Inter-American Development Bank (IDB) to spread awareness of youth roadway safety to youth of Haiti. In a town called Saint Marc, about 80 kilometers outside of Port au Prince in Haiti, the IDB in collaboration with NOYS and USAID, set up an information kiosk on road safety at a local festival to increase awareness of road safety. Hundreds of youth learned about road safety and signed pledges to be safe on the roads. IDB sent a representative, the IDB Culture, Creativity and Solidarity Division Chief, to attend and speak at the Global Youth Traffic Safety Month rally launch.

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India Partnership

Forum for Prevention of Road Accidents (FPRA) became a campaign partner for Global Youth Traffic Safety Month. FPRA is a nonprofit making voluntary organization, working to save lives and reduce injuries by leading effective and integrated programs ensuring prevention of road accidents in India.

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Kenya Partnership

Chariots of Destiny (COD) is a nonprofit organization whose mission is to advocate for road safety both locally and internationally with an aim to stabilize and eventually reduce the number of individuals killed and injured as a result of road crashes. COD partnered on the Global Youth Traffic Safety Month campaign by utilizing NOYS traffic safety resources, hosting a blood drive event in Nairobi, Kenya, and spreading awareness for youth roadway safety. COD representatives attended and spoke at the Global Youth Traffic Safety Month rally launch.

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Uruguay Partnership

NOYS established a partnership with the Inter-American Development Bank (IDB) to spread awareness of youth roadway safety to youth of Uruguay. On March 17th, 2012 as part of the IDB's Annual Meeting, an event took place that promoted road safety. Several main streets were blocked off, creating a space for cyclists, rollerbladers, and attendees. The attendance included 25,000 youth and adults. The President of Uruguay along with the IDB President attended. IDB sent a representative, the IDB Culture, Creativity and Solidarity Division Chief, to attend and speak at the Global Youth Traffic Safety Month rally launch.

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LOOKING FORWARD TO 2013

National Organizations for Youth Safety (NOYS) is committed to its mission to promote

youth empowerment and leadership, and build partnerships that save lives, prevent

injuries and enhance safe and healthy lifestyles among all youth. The Global Youth Traffic

Safety Month campaign is a successful representation of NOYS executing and implanting its

mission on the grassroot, national, and international levels. NOYS looks forward

accomplishing new partnerships, enhancing traffic safety programs, and impacting more

youth and adults.

2013 Global Youth Traffic Safety Month programs will be launched in the Fall of 2012, and

will include:

Act Out Loud for the Safest Summer Ever School Rallies

Project Yellow Light

Global Youth Traffic Safety Month Launch

NOYS is working with The Allstate Foundation to

develop the contest criteria for the 2012/21013 Act

Out Loud contest. This program will incorporate the

contest to include hosting school rallies as the main

project activity. Toolkits will be handed out and cash

prizes will be awarded to winning schools teams.

NOYS hopes to impact hundreds of schools and

thousands of students through this program.

NOYS is working with the Project Yellow Light

organization and the Ad Council to develop contest

criteria for the 2012/2013 Project Yellow Light

contest. The contest will incorporate texting while

driving prevention messages in a PSA video format.

Cash grants will be awarded to winners.

NOYS is working with Coalition members and

campaign partners to develop the agenda for the

2013 Global Youth Traffic Safety Month Launch.

2013 Launch

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7371 Atlas Walk Way #109 Gainesville, VA 20155 Phone: 828-367-6697

Fax: 866-559-9398 info@noys.org www.noys.org

THANK YOU!