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Smart FarmFlagship to Support National Food Security, Food Safety and Creative Economy
Smart Farmers & Smart Farming
Pisuth paiboonratPisuth paiboonratNational Electronics and Computer Technology CenterNational Science and Technology Development Agency
Ministry of Science and Technology
Smart Farmers
Better Quality of LifeBetter Quality of Life VisionVision
MissionMission
ValuesValues
ICT in Value Chain ManagementICT in Value Chain Management
Information as a ServicesInformation as a Services
Knowledge as a Services-Knowledge as a Services-Smart FarmersSmart Farmers
Location Based Services-Location Based Services-Smart FarmSmart Farm
Risk reduction under Climate VariabilityRisk reduction under Climate Variability
Knowledge EngineeringKnowledge Engineering
Smart Farmers & Smart Farming
Services Innovation in Agriculture
Reduce cost ofproduction and raising quality of life by appropriated information & communication technology for farm management
Farm data management, Information Technology for GAP Assessment,Ubiquitous Sensors Networks
ICT packageICT packagefor Cropfor Crop
ProductionProduction
Out
Put
Out
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eO
ut C
ome
Government: Department of Seri-culture, Rice Department, Department of AgricultureAgriculture Research Development Agency, Department of FisheriesUniversities: Mae Jo University, Kasetsart University, , Prince of Songkla UniversityRajmongkol Technology University, Asian Institute of Technology,Private Sectors: Koerner Agro, Orchid Exporter Association, Fruit & Vegetable Export Association,Farmers Association: Rice Seed Production Group(Saraburi, Supanburi, Pitsanulok), Longan Growers Association, GAP/Organic Rice Grower AssociationInternational Collaboration: FAO, NARO, JAXA, Consortium(APAN, AFITA, SRII)C
o-C
reat
ion
Co-
Cre
atio
n
Field serverSensors network
Mobile applicationVoice recognition
OntologyKnowledge EngineeringBig Data management
UAVPhotonic
Image Processing,DSS
IT Enabling
Brand & Trust for Thai AgriculturalProducts, Information Integration between G2G, and G2C, BoostingGAP Certification Farms
Mobile GAP Assessment System,IT Package for Traceability System,
ICT packageICT packagefor Qualityfor Quality
AssessmentAssessment
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eO
ut C
ome
Co-
Cre
atio
nC
o-C
reat
ion
Mobile application,Sensors for quality control,
E-Nose,RFID,
QR code,Moisture measurement sensors,
Image processing,Photonic,
IT Enabling
Government: Department of Seri-culture, Rice Department, Department of AgricultureAgriculture Research Development Agency, Department of FisheriesUniversities: Mae Jo University, Kasetsart University, , Prince of Songkla UniversityRajmongkol Technology University, Asian Institute of Technology,Private Sectors: Koerner Agro, Orchid Exporter Association, Fruit & Vegetable Export Association,Farmers Association: Rice Seed Production Group(Saraburi, Supanburi, Pitsanulok), Longan Growers Association, GAP/Organic Rice Grower AssociationInternational Collaboration: FAO, NARO, JAXA, Consortium(APAN, AFITA, SRII)
Reduce production lost fromnatural disaster and pests
Pest tracking & warning system,Agriculture weather forecasting,Mitigation procedure for seasoningShift,,
ICT packageICT packagefor Agriculturefor AgricultureRisk ReductionRisk Reduction
Out
Put
Out
Put
Out
Com
eO
ut C
ome
Co-
Cre
atio
nC
o-C
reat
ion
Telemetering system,Simulation model,
DSS,Sensors network,
GIS/RS,Water management system
UAV
IT Enabling
Government: Department of Seri-culture, Rice Department, Department of AgricultureAgriculture Research Development Agency, Department of FisheriesUniversities: Mae Jo University, Kasetsart University, , Prince of Songkla UniversityRajmongkol Technology University, Asian Institute of Technology,Private Sectors: Koerner Agro, Orchid Exporter Association, Fruit & Vegetable Export Association,Farmers Association: Rice Seed Production Group(Saraburi, Supanburi, Pitsanulok), Longan Growers Association, GAP/Organic Rice Grower AssociationInternational Collaboration: FAO, NARO, JAXA, Consortium(APAN, AFITA, SRII)
New generation of farmers,Increasing number of knowledgeWorkers, and facilitators
Agriculture advisory,Knowledge services,Village that Learn,
ICT packageICT packagefor Empowermentfor Empowerment
of Agriculturalof AgriculturalKnowledge WorkersKnowledge Workers
Out
Put
Out
Put
Out
Com
eO
ut C
ome
Co-
Cre
atio
nC
o-C
reat
ion
Telemetering system,Simulation model,
DSS,Sensors network,
GIS/RS,Water management system,
Knowledge engineering,Ontology,
Speech recognition,
Knowledge Engineering
Government: Department of Seri-culture, Rice Department, Department of AgricultureAgriculture Research Development Agency, Department of FisheriesUniversities: Mae Jo University, Kasetsart University, , Prince of Songkla UniversityRajmongkol Technology University, Asian Institute of Technology,Private Sectors: Koerner Agro, Orchid Exporter Association, Fruit & Vegetable Export Association,Farmers Association: Rice Seed Production Group(Saraburi, Supanburi, Pitsanulok), Longan Growers Association, GAP/Organic Rice Grower AssociationInternational Collaboration: FAO, NARO, JAXA, Consortium(APAN, AFITA, SRII)
Production
Standard & Quality
Risk Management
Knowledge Engineering
Food SecurityFood Security
Food SafetyFood Safety
Smart FarmerSmart Farmer
Smart FarmSmart Farm
Yield PredictionDisease Prediction
Agriculture Data StandardAgriculture Data Standard
Portable nitrogen estimation system for rice
Plantation and Harvesting Planning System
Smart Sensor (N-P-K, Moiturelirizing, Teperature, pH)
Logistics & Traceability systemLogistics & Traceability system
Farm & Food CertificationFarm & Food Certification
Sensor network(environment Sensor network(environment & risk area)& risk area)
Mobile web content for DisasterMobile web content for Disaster
Spartial analysis system, Satellite Image AnalyzerSpartial analysis system, Satellite Image Analyzer
Statistical PredictionStatistical Prediction
DSS for Disaster Mgt.DSS for Disaster Mgt.
Social networkSocial network
Web/Mobile SystemWeb/Mobile SystemKnowledge portalKnowledge portal
Data AnalysisData Analysis
Technology Roadmap
Precision Precision FarmingFarming
Quality AssessmentQuality Assessment
Mitigation toMitigation toClimate VariabilityClimate Variability
Knowledge as a Knowledge as a ServicesServices
Portable rice breed identifier
E-GAP E-GAP
Data mining and Management System
Automation Production Simulation and optimizition
Ubiquitous sensor network, Wireless sensor, Tailor made fertilizer ,MEMs based Energy Harvesting
National AgendaNational Agenda
NSTDAFood & Agriculture Cluster
Smart FarmFlagship
SRI Platform
Special Interested
GroupIT Enabling,
Knowledge DrivenCommunities
Policy andPolitical views
World's kitchenAEC
New frontier
Food Safety &Food Security
Localized/PersonalizedLocalized/Personalized
DOAE, BAAC, Rice Dept., Seri culture
SIG เกษตร
Agriculture monitoring system
Data Standardiza-tion/Legal compli-ance
Crop in-surance
GI for predic-tion
TMEC
SRIplatformSI
platform
AAERU
IDSRU
ICCRUTU
SPTU
ServicesBlue print(domain specif-ic)
Activities that on-process
Co-CreationCo-CreationNSTDANSTDA
Smart Thailand 2020 (Ministry of ICT) Smart Farmers/Smart Officers (Ministry of Agriculture and Cooperatives)
IT for Agriculture Cluster Management (National Social & Economic Development Board)
Smart AgricultureSmart Agriculture Smart ServicesSmart Services
Agriculture ResearchAgriculture Research Development AgencyDevelopment Agency MaeJo UniversityMaeJo University
Ministry of Agriculture & CooperativesMinistry of Agriculture & Cooperatives UniversitiesUniversities
SericultureSericultureDepartmentDepartment
RiceRiceDepartmentDepartment
Sensor inSensor inagricultureagriculture
Services inServices inagricultureagriculture
FoodFoodValleyValley
SmartSmartThai SilkThai Silk
SmartSmartThai RiceThai Rice
SmartSmartGreenhouseGreenhouse
forforOrchid,Orchid,
vegetablesvegetables
Knowledge/Knowledge/PlatformPlatform
As aAs aServicesServices(Orchard(Orchard
Management Management 5 crops5 crops)
Smart Smart GreenhouseGreenhouse
ForForOrganic cropsOrganic crops
Mobile GAPMobile GAPAssessmentAssessment
8 pilotprojects
8 pilotprojects
4 pilotprojects
2 pilotprojects
3 pilotprojects
Services Services ResearchResearch
Innovation Innovation PlatformPlatform
Tailor Made Tailor Made Fertilizer ServicesFertilizer Services
InternationalInternational
APANAPANAFITAAFITASRIISRII
Services inServices inAgricultureAgriculture
Rice yieldRice yieldpredictionprediction
2 pilotprojects
Services Innovation in AgriculturePilot project on Tailor Made Fertilizer Services
Conceptual Services SystemDesigning process 6 attributes
Interaction
Participation
Accessibility of Services
Core services
Enabling servicesEnhancing services
Value creation Value network
Value density
interchange
Add va
lueRealize value
Services Services ConceptConcept
Services PlatformDesigning process
Social distributionBig Data
Module 1-n,.....Open R&D
Sensors network
developersTools
APIs
Platform
Infrastructure
Application 1-n,....
cloud
Services in AgricultureDesigning process
Co-creationCo-creation
Value in contextAbsorb variety
Services offeringServices design
Business canvas
Services blueprint
Physical evident
Guidingprinciple
Packageof Offering Innovation
Technology InputPlatform/KnowledgeAs a services
Services Research Innovation in Agriculture
Seedling nurserySeedling nurseryservicesservices
Plowing servicesPlanting servicesby machine, throwing
Chemical spray servicesFertilizer spray services
Harvesting/logistics services (machine)
Quality Seed
Soilpreparation
Farmmanagement Harvesting
& logistics
Planting
Soil testingSeed preparation
Aging society, labor shortage,New generation going out of farm,High cost of production
crop calendar
Co-creation........for better quality of life....
Farmers Researchers Private sectors
Thank you