Target the rightshoppers

every time

Over 3.9 Millioncustomers

active ClubCard

marketing services

Rate Card2013

Targeted marketing channels and servicesavailable to Clicks suppliers

75%CLICKS SALES

FROM CLUBCARDCUSTOMERS

Visit www.clicksmarketingservices.co.za

21 January 2013 30 November 2012

22 April 2013 11 March 2013

28 June 2013 17 May 2013

30 October 2013 19 September 2013

e-NEWSLETTER SEND DATES

1st / 3rd week each month 1 month prior

CASH-BACK MAIL DATES BOOKING DEADLINE DATES

Targeted Coupon Offers:Print and Digital

Target your existing,lapsed or potentialcustomers, using Clickstransactional-basedmethods. Drive salesand ROI with a categoryexclusive offer. Postanalysis provided.

Up to 50 000 shoppers R15 000

Up to 100 000 shoppers R25 000

Up to 150 000 shoppers R35 000

RATES

e-Newsletters: Targeted digital e-coupon

Plus: R3 000 coupon design; and redemption costs.

Up to 50 000 R12 000

Cash-back Mailings: Printed, Targeted coupons

4 times a year up to1.4 million high valuemembers are posted

their Cash-backRewards. You can bepart of this mailing andtarget your shopperswith a coupon offer.

NEWLOWERCOST

Plus every month we sendover 500 000 shoppers an

e-newsletter. You can includea targeted digital e-coupon.

Reach current and potential shoppers of your brandwith a targeted, personalized ClubCard endorseddirect mail pack. Ideal for brand building, consumereducation, product launches, sampling and cross-selling of brand extensions.

* These costs include creative, print, data, personalisationand postage. Plus post analysis. Costs are based on a standard DL pack with an A4 letter and envelope.Non-standard packs can be designed and quoted for.

MAIL QTY: 25 000 50 000 100 000 200 000

COST/PACK R6.45 R4.80 R3.85 R3.40

APPROXIMATE COSTS*

Standalone Direct Mail

Reach current, lapsed or potential shoppers of yourbrand with a targeted, personalised ClubCardendorsed direct mail pack. Ideal for brand building,consumer education, product launches, samplingand cross-selling of brand extensions. Mail at anytime during the year. Allow 6-8 week turnaround timefrom brief to mailing.

Costs include creative, print, data, personalisation and postage. Pluspost analysis. Based on a standard DL pack with an A4 letter andenvelope. Non-standard packs can be designed and quoted for.

MAIL QTY: 25 000 50 000 100 000 200 000

COST/PACK R6.45 R4.80 R3.85 R3.40

APPROXIMATE COSTS

Create a targetedClubCard endorseddirect mail pack. We’lldesign and make up

a pack for you.

Digital:Clicks website and mobi-site

BANNER SIZE* COST/IMPRESSION

Home page 224 x 170 35c / R350 /CPM

Rest of site 224 x 170 30c / R300 /CPM

Home page 700 x 150 40c / R400 /CPM

Rest of site 700 x 150 35c / R350 /CPM

ClubCard ZoneHome page 300 x 185 35c / R350 /CPM

1.5 million pageimpressions served

monthly

Over 100 000unique monthly

visitors

Advertise on the new Clicks mobi-site. Choosefrom display, text and rich media options:

DISPLAY CPM: R250 R2.50/Click

TXT From R7500

Rich Media Subject to brief

Build your brand with banners on the Clickswebsite www.clicks.co.za

RATES

NEW

RATES

Reach the fastgrowing mobi market

Rates may vary based on site traffic.

*30 second slot. Ads of different durations available

Clicks Live Radio

Up to 1.5 million people inClicks stores over a 7-day

Clicks Live is an in-store radiostation broadcast live viasatellite to each Clicks storeand Pharmacy around thecountry. Use this highly effectivemedium to drive product sales.Ideal when combined withother Clicks channels. Askabout our package deals.

period. ReachClicks customerswhile they shop

Competitions Run a competition with a From R20 000 depending uponcustom-built branded duration (Set up, admin, competition tab. Entry by design & reporting; regular providing identity or uploading status updates and of images or text. announcements)

Guest slots Have access to the Clicks From R10 000 depending uponFacebook page for a delimited no of slots. (Set-up, research time slot for a Q&A session or preparation, forward notices, product information updates. question elicitation, hosting

and reporting)

Status Updates Choose from text, branded, From R2000 for 1 status update.pinned or featured status updates

RATES

RATES*

TIME SLOT WEEKDAYS SATURDAY SUNDAY

09h00-12h00 R390 R660

09h00-13h00 R530

12h00-14h00 R660 R740

14h00-16h00 R530

16h00-18h00 R390

FacebookInteract with

30 000+ fans acrossour 3 pages: Clicks

branded page, beautyand babyclub

Customer Insights:Analysis and online research

Visit www.clicksmarketingservices.co.zaVisit www.clicksmarketingservices.co.za

Customer Insight Analysis

A tailored in-depth look at customer behaviour which includes:

• Topline stats

• Shopper profiling

• Regime analysis

• Seasonality

• Basket contents

Cost: From R30 000

Online Research Panel

Clicks manages an online panel community enablingcustomers to express their views and opinions. Clicks supplierscan now access the Clicks ClubCard customer via this onlineresearch panel. Gain actionable customer insights from targetedgroups of customers.

(Further analysis can be commissioned and quoted on request.)Cost: R35 000

Customer insights will

help shape yourstrategy and

fine-tune yourmarketing plans

Contact usTargeted channelinformationor bookings

(excl. magazine)

Magazineinformationor bookings

Mobi-site

Tessa Fenton-Wells Tel: 021 761 2840E-mail: tessa@tfwcc.netMobile: 082 320 0014

Lee Wessels Tel: 031 940 1242E-mail: lee.wessels@thumbtribe.mobi

Belinda Walsh Tel: 021 797 1628E-mail: clicks@kbdirect.co.zaMobile: 082 9000 742