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2013 Zone 33 Public Image Leadership Training Seminar
District PI Team
2013 Zone 33 Public Image Leadership Training Seminar
How do you choose your PI team?
District PI Team
Develop a district PI plan.
Promote district projects/ activities.
Train the PI chairs in the clubs.
2013 Zone 33 Public Image Leadership Training Seminar
2013 Zone 33 Public Image Leadership Training Seminar
Develop a district PI plan.
Calendar PI Grant Awareness
Don’t forget to budget for public image
2013 Zone 33 Public Image Leadership Training Seminar
Find a Rotary calendar in EffectivePublic Relations
International Literacy Day
World Understanding
Day
World Health Day
2013 Zone 33 Public Image Leadership Training Seminar
PI Grant
You can view examples of successful PI grant projects at www.rotary.org/prgrants.
Don’t miss the deadline for 2014-15. It will probably be in April.
2013 Zone 33 Public Image Leadership Training Seminar
Awareness
Core ValuesKey Messages
Know the essence of Rotary. Be consistent in messages.
2013 Zone 33 Public Image Leadership Training Seminar
Awareness
Know the essence of Rotary. Be consistent in messages.
Through special eventsGolf TournamentsSeminar on ethics
Through billboardsOn the roadOn sides of buses
Through websitesMake your districtwebsite shine!
2013 Zone 33 Public Image Leadership Training Seminar
Promote district projects/ activities.
With the media
With the communit
y
With the clubs
District PI Team
Develop a district PI plan.
Promote district projects/ activities.
Train the PI chairs in the clubs.
2013 Zone 33 Public Image Leadership Training Seminar
2013 Zone 33 Public Image Leadership Training Seminar
Train the clubs.
Develop (and lead)
training worksho
ps
Suggest resource
s
Recognize
success
2013 Zone 33 Public Image Leadership Training Seminar
The common perception of your club is that you only meet for lunch once a week.
Your club is very involved in supporting the community.
How can you shift this perception?
2013 Zone 33 Public Image Leadership Training Seminar
Train the clubs
When can you train them?What do you need them to know?
2013 Zone 33 Public Image Leadership Training Seminar
Train the clubs
What they should doHow they can do itWhy they should do it
2013 Zone 33 Public Image Leadership Training Seminar
Train the clubs
2013 Zone 33 Public Image Leadership Training Seminar
Resources
Rotary.org/media center
2013 Zone 33 Public Image Leadership Training Seminar
Recognize success
Rotary Showcase
Award Public Image Citations
At-a-boys at every opportunity.
2013 Zone 33 Public Image Leadership Training Seminar
Think about your
district
What are some ways you can improve your
district’s public image efforts?
2013 Zone 33 Public Image Leadership Training Seminar
rpic33.org
Don’t leave your district’s and clubs’ public image to chance!
2013 Zone 33 Public Image Leadership Training Seminar
Service
Fellowship
Diversity
Integrity
Leadership