2015 ANALYTICSChesapeake Bay Program | chesapeakebay.net/blog

HIGHEST VISITED SECTION OF OUR SITE

▸ In 2015, our site received more than 3.2 million page views:▹ 28.8% on the Field Guide,▹ 11.7% on Discover the Chesapeake,▹ 10.9% on Learn the Issues, and▹ 7.2% on the blog.

4th

CONTENT SUCCESS

ViewsGetting our content seen; page views.

EngagementGetting our content read; time on page.

+ =

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BLOG POSTS:VIEWS

▸ Feature: ‘Zombie’ crabs (2,948)▸ Feature: George Hastings (1,369)▸ Feature: Butler Farms (911)▸ Photo Essay: Microplastics (785)▸ News post: Bay Barometer (777)▸ Feature: CBIBS (730)▸ Photo Essay: Harriet Tubman Byway (697)▸ News post: Draft management strategies (655)▸ Photo Essay: Eagle tagging (647)▸ News post: Blue crab abundance (639)

Most Successful

▸ News post: Behavioral economics report (58)▸ News post: Biodiversity report (79)▸ News post: Climate change & fish report (96)▸ News post: James River report card (110)▸ Currents article: Public access (110)▸ Feature: By the Numbers - D.O. (115)▸ Photo Essay: Protected Lands, Cornish Hill (128)▸ News post: TMDL court decision (128)▸ Currents article: Conserved lands (131)▸ Photo Essay: General Clinton Canoe Regatta (134)

Least Successful

BLOG POSTS:VIEWS

▸ Feature: Green Muslims (5:41)▸ Feature: CBIBS (5:10)▸ News post: Chesapeake Forest Champions (4:47)▸ Currents article: Watershed Forum (4:40)▸ Currents article: Eastern Shore RC&D (4:38)▸ News post: EJSCREEN (4:27)▸ List: Honeybee facts (4:25)▸ Currents article: Elizabeth River Project (4:25)▸ Photo Essay: SUNY Oneonta (4:13)▸ Photo Essay: Learning Barge (3:50)

Most Successful

BLOG POSTS:TIME

▸ Currents article: Bay Barometer (1:19)▸ Feature: By the Numbers - Fish passage (1:22)▸ News post: Eastern Shore nutrient pollution (1:23)▸ Photo Essay: Protected land, Greenwoods (1:36)▸ News post: Bay Barometer (1:37)▸ News post: NFWF Grants (1:40)▸ Photo Essay: Protected land, Cornish Hill (1:42)▸ News post: Draft management strategies (1:50)▸ Currents article: Protection & restoration (1:51)▸ News post: Keep Annapolis Beautiful (1:53)

Least Successful

BLOG POSTS:TIME

▸ News post: EJSCREEN ▸ News post: James River report card▸ News post: Bernie Fowler wade-in▸ News post: Chesapeake Bay dead zone▸ News post: Draft water quality milestones▸ News post: Behavioral economics report▸ News post: Dead zone prediction▸ News post: Urban farms report▸ Feature: Harris Creek oyster reef

High Performers

BLOG POSTS:EXPECTED TIME

BLOG POSTS: EXPECTED TIME

▸ Photo Essay: Brock Environmental Center▸ Photo Essay: Protected lands, Greenwoods▸ News post: Draft management strategies▸ Photo Essay: Cottingham Farm▸ Feature: Gunston School▸ Photo Essay: Harriet Tubman byway▸ Feature: George Hastings▸ Photo Essay: Protected lands, Cornish Hill▸ Feature: Oregon Dairy Farm▸ Feature: By the Numbers - Fish passage

Low Performers

PARTNER NEWS

From YOU!

▸ Feature: Butler Farms▸ Feature: CBIBS ▸ Photo Essay: Eagle tagging▸ News post: Blue crab dredge survey▸ Feature: Fish facing warmer waters▸ Feature: Oregon Dairy farm▸ News post: RCPP grant funding▸ Feature: Harris Creek

Top Stories

LESSONS LEARNED

More successful:➔ Visual storytelling➔ Health & restoration➔ Personal connections

Less successful:➔ Policy➔ Scientific reports

THANKS!Any questions?You can find me at▸ ssmith@chesapeakebay.net

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