2016-2017Advertising Prospectus

YEP Global – The Voice of Future Leaders in Property

Young Entrepreneurs in Property – YEP – is a networking organisation for young professionals that provides a career developing platform and a voice for the future leaders of the property industry.Since 2002, YEP has successfully established itself as the number one forum for youngentrepreneurs and enables rising stars in the industry to network, learn and exchange ideas.It’s achieved that by creating a fantastic balance of events that appeal to young professionals, blended with high profile industry speakers and supported by a diverse range of entrepreneurs and leaders from different industries and disciplines.

Along with an assortment of monthly events that young professionals want to attend, their employers gain from their rising stars being part of a forum that helps provide a programme of continuous professional development in an environment where they connect and improve their networking skills with new industry contacts. With over 4,500 members, YEP boasts a broad spectrum of professionals spanning the property industry including; Property Managers and Developers, Occupiers, Construction Companies, Surveyors, Architects, Interior Designers, Lawyers, Accountants, Engineers, Contractors and other supporting consultants.

Recent speakers include leading experts in the property industry for example; Liz Peace of the British Property Federation, Manish Chande of Mountgrange, Peter Murray of the NLA, Patrick Laine of the WWF to name but a few. YEP organises and delivers a wide array of events including building tours, wine tasting, speed networking, panel events and golf days.

YEP and Our NFP PartnersYEP Global is led by a board of directors and YEP London by a steering committee that draws from some of the property sectors’ leading companies and works closely with its partners to provide a stimulating environment for the industry’s rising stars to develop their networking skills.

The close relationships YEP has forged with its strategic partners attracts top speakers and highcalibre interest from those looking to engage with the younger professional audiences – it’s arelationship that benefits everyone involved. YEP Partners with the following organisations:

Charitable Partner Media Partner Research Partner Property Partner

About YEPYEP has over 70 people from 9 different cities across the UK involved with our Chapters, and a Chapter based in Dubai in the UAE.

http://www.yepglobal.com/chapters/

No. of YEP Chapter Locations

No. of YEP Members - Dec 2017

450010

Our MembershipOur membership is made up of a cross section of the property and construction industries, which is what makes YEP so unique. We analysed our 4,500+ membership database in December 2017, with the following demographic insights:

Firm No. Jones Lang Lasalle 58Savills 50Arcadis LLP 40CBRE 39CMS 39Turner & Townsend 38WSP | Parsons Brinckerhoff 34Gardiner & Theobald 27Charles Russell Speechlys 25Cushman & Wakefield 24

Mills & Reeve 23Forsters 20AECOM 19Indigo Planning 18Lend Lease 18Mace 17Faithful + Gould 16Bidwells 15Buro Four 14Gleeds 14

Top 20 Membership Organisations in 2017

2,000No. of YEP event tickets in 2017

The following professional groups also form a key part of our membership: -

% of Membership No. of Members Public Sector 3.3% 150Supplier 2.4% 107Environmental 1.6% 71Property Finance 1.3% 58Marketing 0.7% 33Investment 0.7% 30Estate Agency 0.5% 23Promotion 0.5% 20 Solicitor 0.4% 18Prop Tech 0.4% 18Management 0.3% 15Insurance 0.3% 15

Law

Contractor

Agency Development

Engineering

Surveying

16.8%681

8.8%355

8.0%325

4.6%190

15.7%635

9.4%382

11.2%452

10.8%439

Architecture & Design

Town Planning

Top 8 YEP Professions in 2017

Advertising OpportunitiesThere are two ways in which businesses can advertise with YEP, details of which are outlined throughout the remainder of this document.

Website AnalyticsThe following summarises a series of analytics taken from our website between 1st December 2017 and 8th January 2018.

AdvertsPost an advertto our website

BlogPost a blog article

to our website

Average session duration on the YEP website, visiting 2.67 pages on average

Return visitors to the YEP Website / New visitors to the YEP website

No. of page views, equating to 230 per working day or 1,059 per working week

No. of visits to the YEP homepage, equating to 68 visits per working day

2m:30s33/67

1,6385,512

Large events held seasonally throughout the year, typically attracting 100-300 people. Previous events have included YEP Summer BBQ and YEP Christmas Party.

Medium size events of 50-100 people throughout the year designed to maximise network building in an informal, social environment including YEP Speed Networking.

Small-medium size events held during the warmer months of the year in particular. Previous events have included Rugby Sevens, YEP Polo and YEP Golf Day.

Medium size educational events of 50-100 people throughout the year including YEP Breakfast Seminars, YEP Panel Debates and YEP Training and CPD.

YEP EventsThe YEP Calendar provides year round events across the UK which are promoted through the website and our wider online presence, driving traffic.

YEP Event SeriesOur annual event series includes:

712000

Average attendees per YEP event in 2017

No. of tickets sold in 2017

No. of YEP Events in 2017

28

Website AdvertsFrom January 2018 YEP Global are offering online advertising opportunities to businesses looking to raise awareness of their brand to our future leader’s audience.

Window A - £250 for 1 week

Advertising Window A on the YEP homepage - 940w x 150h pixels

Window B - £150 for 1 week

Advertising window B on the website sidebar - 300w x 300w pixels

Advertising is available in two locations on the website, as a header on the homepage and as a sidebar throughout the website. The cost of a week long advert is £250 for Window A and £150 for Window B.

The YEP Blog

You can publish a blog article via the YEP website, posted to the homepage for £250 for a week long article.

Window A - £250 per blog article

TwitterYEP Global and each YEP Chapter have twitter accounts with substantial followings of members and non-members. Our team are regular tweeters about our events and online content, a facility available to our Partners.

Linked InYEP Global and each YEP Chapter have Linked-In Group Pages with substantial followings of members and non-members. Our team make regular posts about our events and online content, a facility available to our Partners.

InstagramYEP Global and each YEP Chapter have Instagram accounts which showcase our activities both during and post events. The accounts are linked to the homepage of the YEP website.

Our blog articles are promoted through our social media presence. YEP Global and each of our Chapters have a string Twitter, Linked-In and Instagram presence.

Every day of every year, thousands of young people in the UK find themselves homeless. Many are forced to sleep in overcrowded hostels, on the sofas of people they barely know, or worse still, on the streets.

Yet homelessness isn’t inevitable. It’s a problem that can be solved.

With the right support services and secure accommodation, we can prevent young people from becoming homeless and protect those who are.

Unfortunately, it’s not that simple. Rising rents and reductions in benefit payments have had a negative impact on the country’s most vulnerable young people and organisations delivering critical services are struggling with an increase in demand. They desperately need investment to reach more young people.

That’s why we’re here. We bring together remarkable businesses and individuals from across the property industry to support projects that provide life-changing accommodation for young people facing homelessness.

We help provide safe, suitable and affordable accommodation which brings young people out of the cycle of homelessness and gives them a positive future.

£500 of your partnership fee will be donated to LandAid as part of a YEP donation which includes funds generated across all of YEP at year end

We will contribute 25% of your advert/ blog fee to support our charitable partner LandAid ,on an annual basis

Corporate Social ResponsibilityYEP is committed to supporting charities and currently partners with LandAId.

Working Together

The YEP board are happy to discuss advertisements and blog opportunities with you.

The YEP Board was formed in July 2016, made is up of the following individuals, all of whom are professionals within the property industry.

YEP HQ is the House of St Barnabus in Soho, the first not-for-profit members’ club run to support homeless people in London into work. We use the venue for our London events, partner events and meetings throughout the year.

Angelica Donati Johnny Clayton Sophie Eastwood

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YEP Partnerships Team

Angelica DonatiYEP Global DirectorM: 07961 083 054

Sophie EastwoodYEP Global DirectorM: 07709 359 529

Johnny ClaytonYEP Global DirectorYEP London ChairM: 07500 782 001

mail@yepglobal.com

@YEPGlobal @YEPGlobal yepglobal www.yepglobal.com