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Sponsor Prospectus
“A UNIQUE AND DYNAMIC OPPORTUNITY TO CONNECT
WITH PRESENTERS, VENDORS, AND OTHER LIBRARIANS!
I THOUGHT IT WAS GREAT!” Jodi L. Polk,
Nevada Public Library (MO)
2016 Audience Breakdown:
VIRTUAL CONFERENCE | OCTOBER 18, 2017
Total Registered: 6,251
Live Attendees: 2,961
Average Booth Visitors: 590
Document Views: 7,373
EXHIBIT HOURS: 10 AM-5 PM | LIVE PROGRAMMING: 11 AM-4 PM ET
Key publishing partners include ER&L, the Knight Foundation, and ISTE.
As technology evolves so do the needs of communities around the
globe and more than ever, libraries are uniquely positioned to provide
services and opportunities to lead their communities and beyond in the
learning evolution.
On Wednesday October 18, 2017, Library Journal, School Library Journal, and thousands of library professionals from around the
world will gather for our 9th annual technology virtual conference. Formerly known as The Digital Shift, this year the LJ/SLJ team is
reimagining and revitalizing our event’s mission and re-invigorating our content. Now branded as TechKnowledge, this all day learning
event will highlight the knowledge, skills, and successes of library leaders who are re-creating libraries and building more equitable
communities through the smart and coherent application of technology to mission.
Key publishing partners include ER&L, the Knight Foundation, and ISTE.
Event Features• Keynotes featuring tech/library leaders
• A virtual, interactive exhibits hall which is available pre, during, and post event
• Program tracks featuring presentations targeted to the academic, public,
and school library communities
• Opportunities for sponsors and exhibitors to present brief, on-demand,
marketing messages featuring new products and exciting initiatives
• Archived content available for on-demand viewing.
“ [The conference] was very informative, and easy to navigate.
All the vendors and webinars were helpful, and a great way to
interact with other librarians.Maeve Dodds,
Charlotte Mecklenburg Library (NC)
VIRTUAL BOOTH FEATURES• Poster art for further branding (max 3)
• Live public and private chat with attendees
• Product demonstration videos
SpotlightYour Brand
Embed aPromotional Video
Customize Buttonsfor Effective Calls-to-Action
SpotlightYour BrandYour Brand
• Downloadable content (e.g. white papers, pre-recorded, webcasts, product brochures, sales materials, giveaways)
• Booth visitor details, including full contact information
• Unlimited booth staff
”
Live-Chat with visitors in Real Time
Location of Live Attendees
OF SURVEY RESPONDENTS RATED THE EVENT POSITIVELY
“ ...a wonderful conference that allowed me to learn and share ideas with librarians from all over the country without leaving the responsibilities of my daily job! A win-win!
Patty Sussman, Newburgh Free Library (NY)”
98%Our Audience
Public Librarians | 40%
School (K-12) Librarians | 24%
Academic/Special Librarians | 19%
Other | 17% (e.g., suppliers, publishers, media, consultants)
AVERAGE TIME SPENT AT THE SHOW140 minutesThousands of live attendees come from 50 states and
6 countries to engage with sponsors and colleagues.
24
36 14
140 37
50
3
73
77
46
3
3
17
121 9622
19 47
30
18
45
62
67
40
10
36
3
15 7
19
52
11
152
64
3
67
10
26
78
12
32
7
28
147
19
1639
4
5411
Canada : 106Other Inter national: 79
GENERATE QUALIFIED LEADS AND DRIVE SALES WITH UNIQUE SPONSORSHIP OPPORTUNITIES
CONTACT YOUR ACCOUNT REP TODAYMARK FLINN, Vice President, Sales & Business DevelopmentTel: 646-380-0710, [email protected]
ROY FUTTERMAN, Advertising DirectorTel: 646-380-0718, [email protected]
CATHY HOEYTel: 646-380-0725, [email protected]
HOWARD KATZTel: 646-380-0730, [email protected]
VILMA SIERRATel: 646-380-0731, [email protected]
• Generate qualifi ed leads via real-time access to comprehensive registrant data
• Discuss your products and services in live group chat settings
• Rank leads by your pre-determined criteria and attendee profi le information
• Communicate with prospects using the conference’s instant messaging capability
Sponsorship Opportunities Booth Sponsor Gold Sponsor Platinum Sponsor
Number of sponsorships available UNL 6 2Guaranteed # of leads (includes on-demand registrants) 200, plus booth leads Live Attendee List Full Registration ListBooth and logo on Exhibit Hall fl oor √ √ √Unlimited booth reps √ √ √Listing in Exhibitor Directory √ √ √Logo/Link inclusion in pre-show marketing √ √Logo in Lobby, Exhibit hall, and Resource Center directly linked to booth √ √One piece of marketing collateral in Attendee Briefcase 1 2One email blast to registration list √ √Exhibitor listing (50 words) highlighting booth activity on pre-event email blast to registrants √ √ √
Pre-recorded “What’s New” Fast Learning Presentation Additional Fee √ √Pre-recorded “Poster Session” webcast 1 2
Booth Sponsor $4,500 $9,000 CALL FOR AVAILABILITY
Browse the Exhibit Hall Booths
Chat with Existing Vendors
Chat with New Vendors
Learn about New Products/Services
Download Product Information
Enter a Contest
Attendees Interact with Vendors in the Exhibit Hall
“ I’ve enjoyed [the conference]and the ways it will impact our library, students, and teachers.
Leah Hembree, East Lawrence High School (AL)
”
80.9%
8.9%
13.1%
40.5%
41.1%
34.7%
