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Mi Familia Magazine
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Mi Familia Magazine is dedicated to inform, educate and entertain young Hispanic families by encouraging and promoting the growth and respect of our own Hispanic cultural value.
Office | Houston 1800 Bering Dr. Suite 940,
Houston, TX 77057 281.890.9006
2017 Media Kit www.MiFamiliaMagazine.net
PRINT ONLINE EVENTS
Why advertise?The Hispanic population in Houston is growing and we are here to help you reach it through advertisement on our print and digital magazine. Your ad will be featured on the print and digital magazine at no extra cost. Add an advertorial to tell our readers more about your business and gain the readers’ trust. Sometimes advertisement and advertorials will not be enough. That’s why we are involved directly with the community through our family events.
Why sponsor our events?This will create direct contact with the community by setting up a booth or going further and sponsoring an event to expand your presence before, during, and after the event.
Mi Familia Magazine delivers powerful relationships that influence, inspire and endure. The Mi Familia Magazine experience is based on trusted editorials, complemented by relevant advertising. This dual immersion between editorials and ads satisfies the interests and passions of our readers. The reader’s commitment to this dual immersion results in superior levels of ad receptivity, online search, purchase intent and extraordinary engagement in and sharing both editorials and ads.
Advertisement and Sponsorships
Para Tí (For You)Made to target parents directly. Interesting articles that are of great use; Advice on raising children, and ideas to improve your relationship.
Mi Bebé (My baby)A section where you will find all the whereabouts for babies. Practical advices on how to welcome your new addition to your family.
Mi Vida en Palabras (My Life Through Words)Our cover story of the featured front cover family. Families from diverse backgrounds tell their stories about their success over life’s many obstacles with the goal of inspiring and motivating our readers.
Mujer Moderna (Modern Woman)A bit of everything. Cooking, beauty tips, and entertainment focused completely on the up-to-the-minute woman.
El Rincón Bohemio (Bohemian’s Corner)A small corner where we remember great stories that we one day heard from our elders and from songs. Also, some history where our ancestors participated in directly.
Hi TechWe could not leave this section out. Staying on top of the latest technology trends and keeping you informed.
Mi Historia (My Story)Story about a figure in our community who has stood out throughout the years and has made a difference one way or another.
En Familia (Family Time)Keeping family unity is our priority in this section. Living in a comfortable and functional home, sharing family time together, and helping each other keep a good family atmosphere.
Sabor (Culinary Critic)
Recursos (Resources)A guide of activities that are of interest to the family.
Calendario de Eventos (Calendar of Events)
In Mi Familia Magazine you will find the following sections:
User Profile Male Female 33% 67% Age18-24 4% 8% 12% 25-34 13% 28% 41% 35-44 11% 21% 32% 45-54 3% 8% 11% 55+ 2% 2% 4%
Marital StatusMarried 76%
Our Publication Mi Familia Magazine is the only regional monthly magazine dedicated to serving and empowering Hispanic parents. Its message targets young Hispanic parents by addressing family-oriented issues living in a culturally diverse city.
Mi Familia Magazine separates itself from the national titles by offering features about local Hispanic concerns, cultural connections, resources and listings. We offer readers topics with international scope and local relevance, from Hispanic families to Hispanic families. This thought pro-voking and service oriented editorial package is complemented by target-ed advertising that gets parent’s attention while they are thinking about their family’s needs. Unlike most publications, the ads aren’t a distraction; they’re an additional resource for our readers.
Our Distribution view mapMi Familia Magazine is distributed every month in locations frequented by Hispanic family consumers like grocery and retail stores, schools, librar-ies, churches, health clinics, etc.
Some distribution points: Houston Public Libraries, Harris County Public Libraries, Dental Clinics, Neighborhood Centers, Family Clinics, Tacos del Julio Restaurants, Rey del Pollo, Doneraki, Mamacita’s Restaurant, etc.
Mi Familia Magazine targets the young Hispanic families.
Monthly circulation:30,000 magazines
ONLINE
MonthlyVisits: 40,398+ Page views: 140,058+ Hits: 1M+ **
fReaders can enjoy our magazine on the go on their smartphones, iPads, and other tablets.
fImpressions: 2M+ *
fMonthly Email Blast to our subscribers
fMFM digital is promoted and advertised on Facebook.
fMFM is the Spanish digital magazine with the highest impressions, readers & page views in Texas according to issue.com.
www.MiFamiliaMagazine.net
Mi Familia Magazine digital
*MFM digital statistics provided by issuu.**Web statistics provided by Webalizer.
Social Networks
EVENTS
We work with non-profit organizations, charities, local Chambers of Commerce, and community leaders by covering their social, business or gala events.
Besides our community events, we create and organize our own events. MFM Events:
kMi Familia Fest kMujer Admirable kBaby Shower kFather’s Day Celebration.
Sponsorships are available for each event where we promote your company with your marketing materials, your logo, display banner, etc.
2017 EDITORIAL CALENDARIssues Editorial Community Events Issues Editorial Community Events
Deadline January 27
Deadline February 24
Deadline March 24
Deadline April 28
Deadline May 26
Deadline June 23
Deadline July 28
Deadline August 25
Deadline September 22
Deadline October 27
Deadline November 24
Deadline December 29
FEBRUARY Spring Break Int’l Women’s DayHealth Fair
Career & Education Expo
MARCH PromRecycling
Mujer Admirable
APRIL Mother’s DayBabes
Mi Familia Fest Spring/Easter
MAY Father’s Day Summer Vacations
Baby Shower
JUNE Independence DayWeddings and Quinceaneras
Father’s Day Celebration
JULY Back to School Mi Familia Fest Summer
AUGUST Fiestas Patrias Mujer Admirable
SEPTEMBER Breast Cancer Fiestas Patrias Festival
OCTOBER ThanksgivingGifts Guide
Mi Familia Fest Hispanidad
NOVEMBER ChristmasDepression
“Día de los Muertos” MECA Festival
DECEMBER New Year’s Resolution Posadas & Pastorelas
JANUARY 2016 Love and Friendship
Advertising Material Requirements:
• We prefer to receive ads in InDesign (packaged with all fonts included) or Adobe Illustrator so we can make changes to the files if requested and convert the files properly to our settings. We will also accept: PDF, EPS or TIFF file formats. Please make sure you embed the fonts when providing a PDF file format.
• All images should be 300 dpi.
Ad Sizes& DimensionsAd Sizes Width Height
Full Page 7.375” 10.125”
½ H. Page 7.375” 5”½ V. Page 3.625” 10.125”
¼ H. Page 7.375 2.425”¼ S. Page 3.625” 5”
1/8 H. Page 3.625” 2.425”1/8 V. Page 1.75” 5”
1 SuperSaver 2.542” 1.375”
Bleed Information
Bleed 8.875” 11.375”
Trim Size 8.375” 10.875”
Live Area 7.375” 10.125”
For more information on placing your business in Mi Familia Magazine, please contact your account executive at 281.890.9006 | [email protected]
Office | Houston: 281.890.90061800 Bering Suite 940, Houston, TX. 77057
Office | Rio Grande Valley: 956.227.1044
