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TECHNOLOGY EDITION

Apadmi Ventures CEO, Howard Simms, talking at Discover Your Digital Future event (June 2017) helping to get 14-15 year olds excited about a future career in technologyThe Apadmi Group creates innovative mobile application

and technology solutions to help businesses of all sizes solve the problems of today and capitalise on the

opportunities of tomorrow. Through Apadmi Ventures it invests time and money into exciting start-ups, and is continuously innovating in Apadmi Labs.

Mobile technology has been engrained in our lives since 1998, when our four

founders worked together on the very first smartphone. The first mobile apps

followed, including early solutions for Shazam, SkyScanner, Disney and Audible.

Apadmi was set-up a few years later, in 2009. Initially building on our experience,

we launched as a pure-play mobile app development company. But we quickly

realised that there was more to ‘mobile’ than apps, and that the modern

smartphone was transforming everyday lives of consumers, employees and business.

Now, in 2017, Apadmi works with businesses of all sizes and across all industries.

We’re still mobile at our core, and still build award-winning apps, but we’ve

evolved into a group of companies capable of delivering transformative technology

solutions for some of the UK’s most complex organisations. As their long-term

partners, we advise, plan, develop and continually optimise their mobile projects.

Mobile – by definition – never stays still, so we are continually learning, developing

and investing in new ideas and technology. Over the years, Apadmi has created sister-

companies specialising in growth areas including Internet of Things (IoT) technology,

sensors, machine learning and big data. Some companies are being incubated

within Apadmi Labs, whereas others have already seen commercial success.

FACTS ABOUT ApADMI

» UK mobile technology group

» Established in 2009

» 66 people, head office in Manchester

» Customers include: BBC, NHS, Argos, The Guardian, AstraZeneca, EE, Lexus, AVIVA, Range Rover

» Recently launched Ventures division

» Innovation through Apadmi Labs

» www.apadmi.com

Apadmi

THE PARLIAMENTARY REVIEW

Highlighting best practice

2 | APADMI

RealityMine is one such company, a

big data and analytics organisation.

A start-up in 2012, the company is

now an £11.4m venture-capital backed

business, and employs more than

60 people across the UK, Australia and

the US.

In 2016 we set up Apadmi Ventures

to work alongside the fast-growing

technology start-up scene in the UK.

We use our unique position as mobile,

technology and funding experts to

identify and back start-up businesses

that excite us. We invest technological

expertise and time, as well as money,

to quickly move ideas into robust

reality. We share our business and

marketing experience to help them

succeed. Recent investments include

Flyt and Second Estates, disruptors

to the helicopter and holiday

property markets.

The UK’s Digital Transformation

Advances in technology have defined

the past two decades.

From the increasing influence of the

internet, to the more recent move

towards mobile solutions, technology

impacts almost every aspect of

our lives.

Heading into the next decade,

organisations of all sizes need

to be prepared to invest in new

technology solutions if they are to

remain competitive.

The UK is famed for creating

revolutionary technology – we built the

first computer and invented the world

wide web – but if we are to continue

as world leaders in innovation, the

resources need to be in place to help

businesses grow.

Do teachers today have the resources

available to them to prepare their

students for the evolution of

mobile technology over the next

5-10 years? Has enough emphasis

been placed on which jobs will no

longer exist in 10 years time to help

shape the careers and futures of

today’s children?

Technologies like Artificial Intelligence

(AI) and IoT will play a huge role in our

lives in 10 years’ time. Autonomous

cars and transportation, and automated

‘bots’ fulfilling receptionist roles

helping to route data from one location

to another without human intervention

are being implemented today.

Technologies like Artificial Intelligence (AI) and IoT will play a huge role in our lives in 10 years’ time

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» A p A D M I : A N A W A R D - W I N N I N G C O M p A N Y

» Transformation Award (NHS Donorpath) – Big Chip Awards, 2017

» Digital and Creative Business of the Year – City of Manchester Business Awards, 2017

» Best App (NHS Donorpath) – Northern Digital Awards, 2017

» Top 50 Digital Agencies in the North (#20) – prolific North, 2017

» Large Digital Agency of the Year – Northern Digital Awards, 2016

» 34 award wins & nominations since 2011

Apadmi Creative producer, Matt Harney, working with students at park View Community primary School (March 2017) to help educate them about a career working in mobile technology and app development.

3APADMI |

TECHNOLOGY EDITION

Jobs and lives will change. The

question is, how do we help ensure

that the UK is front and centre for

technical innovation in terms of skills

and education, financing for tech

solutions, and availability of resources

to implement all of these changes?

We believe that technology

skills should be central to school

curriculums, ensuring young people

are exposed to these careers earlier.

Ensuring the UK’s youth has the skills

to grow the digital and technology

sectors of tomorrow should be a

major priority. The next Google,

Facebook or Amazon shoud be

originating from the UK. Wherever

possible, we take the chance to

speak and inspire tomorrow’s

business leaders.

Technology businesses in the UK need

to be reassured that the opportunities

are still here, or they will go looking

elsewhere.

New technology continues to

transform how businesses operate.

In the public sector, the NHS has

committed to improving how it uses

technology, and Apadmi has partnered

with the organisation to deliver life-

saving mobile technology solutions.

A Digital Transformation Case Study: NHS Blood and Transplant

Time is critical in organ donation

and transplants, with medical teams

required to act quickly if life-saving

procedures are to take place.

Until recently, the documentation

process required to enable organ

donation was very cumbersome.

Specialist Nurses needed to complete

various forms, many of them paper-

based, before blood, tissue and organs

deteriorate and they are no longer

suitable for transplant.

Furthermore, the time taken to

complete this paperwork, was time

that the Specialist Nurses could be

spending caring for donors and

their families.

Working with the NHS, Apadmi

created Donorpath – a transformative

mobile solution that integrated

with the NHS’s existing systems and

workflows, enabling Specialist Nurses

to quickly capture over 600 pieces of

data (per patient) as soon as an organ

becomes available.

Now on ipads in over 260 hospitals

throughout the UK, Donorpath has

reduced the need for paperwork,

reduced human error, improved data

security through encryption – and most

vitally – given time back the people

who need it most.

In 2016, 3,932 organs were donated

and processed through Donorpath in

over 18,000 form submissions, saving

an estimated 766 valuable hours.

New technology continues to transform how businesses operate

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Donorpath is a mobile solution created by Apadmi for NHS Blood and Transplant, and enables Specialist Nurses to carry out life-saving work and spend more time with patients and their families. Data is for illustration purposes only.