2017 Media Guide

COPYRIGHT 2016 GREENROOFS.COM, LLC. ALL RIGHTS RESERVED.

2017 Media Guide 2 www.greenroofs.com

Join these leading Companies in the Greenroof & Greenwall industries:

A.M.A. Plastics

American Hydrotech Apex Green Roofs

Barrett Roofs Bison Innovate Products

Bonar

Carlisle Carolina Stonecrops

Columbia Green

Conservation Technology

Custom Lawn Service

Eco-Roofs

Elmich Pte Ltd

ERTH Products

Etera

Firestone Building Products Furbish

Garick

Green City Resources

Green Innovations

Green Roof Blocks

Green Roof Outfitters Green Roof Plants

Green Roof Safari

Green Roof Service

Green Roof Solutions

GreenScaped Buildings

hadj design

Hanging Gardens

Haydite - DiGeronimo Aggregates

Intrinsic Landscaping

Intrinsic Perennial Gardens, Inc.

Jakob Rope Systems

J-DRain

Jelitto Perennial Seeds

K. Dakin Design Inc.

Kawasaki Greenhouses, Inc.

Kestrel Design Group, Inc., The

LiveRoof Global LiveWall

Living Roofs Inc

MetroVerde

Midwest Trading

Moerings USA / Sempergreen

Naturcycle

OMNI Ecosystems

Onscape, Inc.

Optigrun International

Oly-Ola Edgings

Plant Connection Inc

Ponix

Recover Green Roofs

Rooflite

Roofmeadow Sedum Master

Sika Sarnafil

Stalite Permatill

Swanson Bark & Wood Products

SYMBIOS ecotecture

Tournesoul Siteworks

Tremco Turf & Soil Diagnostics

Urbanscape Green Solutions

Vegetal iD Vitaroofs International

Wayne's Wholesale

West Coast Forest and Cinder Products

Xeroflor GmbH

Xeroflor Canada

ZinCo GmbH

ZinCo USA

If you are interested in adding your company to this list, please contact us at

sales@greenroofs.com or call 770-772-7334.

2017 Media Guide 3 www.greenroofs.com

Greenroofs.com

We are The International Greenroof & Greenwall Industry Resource Portal connecting

consumers who are looking for professionals that can best service their needs. We work

with many companies across all 50 U.S. states and around the world. As an online

media company we publish information to all things greenroof and green wall related

as well as offer our Sky Gardens Blog, columns from contributing editors, feature articles,

videos, our biennial Virtual Summits, and much more.

2017 Media Guide 4 www.greenroofs.com

Founded in 1999, Greenroofs.com is the international greenroof & greenwall industry’s open source

resource and online information portal

Our Goal is to inform, promote, and inspire the earth friendly technology of organic greenroof and

greenwall architecture through the interchange of ideas, projects, news, video, travel, research,

organization and government updates, marketing opportunities, and exclusive features via our website.

Our Mission is to facilitate information, and as “The Greenroof & Greenwall Industry Resource Portal,”

Greenroofs.com serves an important role as the information database and clearinghouse for the

greenroof & greenwall movement worldwide.

Greenroofs.com is the Exclusive Publisher/Organizer of the following:

The International Greenroof & Greenwall Directory of Manufacturers, Suppliers, Professional Services,

Organizations & Green Resources. Advertisers in The International Greenroof & Greenwall Directory pay

an annual fee for a Directory Listing which links to a hierarchy of categorized listings and their full page

Company Profile (Sponsor, Elite, and Premium Listings only).

The International Greenroof & Greenwall Projects Database. Our goal is to compile a comprehensive

body of global projects searchable by type, date of completion, geographic location, designer,

manufacturer, etc., all at no charge. And, our goal is to be inclusive, not exclusive.

Greenroofs & Walls of the World™ Virtual Summit. Greenroofs.com is the founding organizer and promoter

of this online event. The Mission of the Virtual Summit is to inform, share, and create a global social media

experience for learning and networking via the power of the Internet. In addition to raising awareness of

our market and industry, the Virtual Summit is an interactive platform for the interchange of ideas.

Greenroofs.TV is our video channel devoted to greenroofs and greenwalls along with our greenroofsTV

channel on YouTube.

Sky Gardens Blog ~ where cool green meets lofty blue. Greenroofs.com founder and publisher/editor

Linda Velazquez heads up Sky Gardens ~ a blog about greenroofs & walls, the living architecture

community, and awesome sustainable design in general.

Greenroofs.com is not membership based and as such is independent of any particular membership or

professional organization. We have no political agenda to promote except to present open-ended

discussion through our living and dynamic website, and are always welcome to new ideas. As such,

Greenroofs.com is unrestricted editorially, and welcomes different global viewpoints from an intellectual,

social, professional, and design or construction perspective. We do not publish “advertorials” but do

welcome guest feature articles about people, projects, organizations, research, and current activities

from a wide range of related fields. And we always provide contact information so readers can network

with authors or further research these topics.

GREENROOFS.COM AT A GLANCE

Greenroofs.com delivers an unbeatable reach to a global community of design and

construction professionals, building stakeholders, decision makers, environmental consultants,

government officials, students and homeowners interested in sustainable design and

environmentally friendly architecture.

Worldwide Audience Profile Demographics Continents Visits % Segment % % North America 396,710 49.87% Designers 35%

Europe 191,680 24.14% Landscape Architects 10%

Asia 177,155 22.93% Design/Build 8%

Oceania 29,134 3.47% Architects 7%

South America 25,104 2.99% Landscape Designers 5%

Africa 19,814 2.36% Roofing Consultants 5%

Total 839,597 100.00% Manufacturers/Suppliers 24%

Academics 13%

Government 8%

Media 4%

Associations/Non-Profits 4%

Other Professionals 12%

Unique Visits - This analysis summarizes multiple page views of an individual visitor into unique

visits. A visitor is counted only when bringing up at least one page and taking no longer than 30

minutes between individual pages. Last quarter, our web host updated the way it calculates

this statistic - it now recognizes real visitors over "Bots" thus generating a more accurate account

of people visiting our site.

Source: 1&1 Web Hosting Report, July 2015 – May 2016

For the most updated statistics, please visit: http://www.greenroofs.com/our-social-media-pages.htm

Total

Monthly

Unique Visitors

839,597

Average

Unique Visitors

per month

69,966

Average

Unique Visitors

per day

2,300

2017 Media Guide 6 www.greenroofs.com

The second most visited page of our website is the

International Greenroof & Greenwall Projects

Database. Our highly popular “Project of the Week”

series highlights interesting and diverse profiles,

featuring advertisers’ projects 4:1 over non-

advertisers.

Designers, companies, specifiers, and everyone want to

know where projects are located and by whom, and

they find them in our comprehensive body of global

greenroof and wall case studies. Up to 3 logos at the

top of the profile identify the “Information Partners.”

Submit yours and be recognized for your work!

2017 Media Guide 7 www.greenroofs.com

Project of the Week

The International Greenroof & Greenwall Projects Database has been up and open to the world

since 2004, evolving from the “International and North American Case Studies” portion of our

initial 1999 independent research study “Greenroof Technology: A Viable Roofing Alternative”

that was the basis for Greenroofs.com. The original 30 or so profiles have grown to 1,600+, and

sharing these is an important learning experience for us all.

A short video is created for each Project of the Week highlighting its main features and is added

to the Project Profile plus uploaded to our Greenroofs.TV YouTube channel. Every Monday,

information about these projects is prominently published on our Homepage and Gallery page

and sent to all our 10K+ opt-in subscribers - as well as posted on all our social media sites. The

Greenroof & Greenwall Project of the Week feature on Greenroofs.com is a great way to have

readers –media, designers, and potential clients – see what’s been done, where, how, and by

whom.

2017 Media Guide 8 www.greenroofs.com

Effectively reach a highly targeted audience with your company press releases, increase your

website traffic, and improve your Search Engine Optimization and overall presence on the

Internet.

In today's digital world it's important for your company to rise above your competition and successfully

reach your target audience. We know how to get your business to show up on Google and Bing. You can

do this easily and inexpensively with our advertising opportunities: Sponsorships, The Greenroof &

Greenwall Directory, Banner Advertising, The Depot and our monthly eNewsletter. As the industry resource

portal, Greenroofs.com currently receives more than 2,300 unique visitors per day on average from all

over the world - visit our Social Media page to see all the latest stats.

Advertise with The Greenroof & Greenwall Industry Resource Portal and reach the green design

enthusiasts, designers, specifiers and decision makers in the vibrant greenroof and wall market. We are

looking for environmentally friendly and responsible companies as well as greenroof industry affiliates to

advertise their products and services with us.

Advertising Opportunities:

Sponsorship: Take advantage of the unique opportunity to enjoy our highest level which includes

your presence in The Greenroof & Greenwall Projects Database, GreenroofsTV, etc., and all of the

following below plus more!

The International Greenroof & Greenwall Directory: Our non-membership based Directory features

listings of Manufacturers, Suppliers, Professional Services, Organizations & Green Resources. Simply

put, it is the Yellow Pages of our industry. If you want to get found, you have to be listed!

Banner Advertising: Get extra attention for your products and services with premier positioning of

banner ads of various sizes displayed throughout our website with hyperlinks to your preferred

destinations.

Greenroof & Greenwall Depot: Do you sell individual products? Market them within our

Depot! Components, accessories, materials, and more are highlighted here for smaller DIY type

projects.

eNewsletter: Maximize your exposure by showcasing your company, organization, or upcoming

event with banner advertising or the Featured Sponsor box in our monthly newsletter. Or, market your

new product or upcoming event with a tailored, direct email campaign.

Greenroofs & Walls of the World™ Virtual Summit: Participate, Educate, Sell. Reach buyers! Connect

with and inform attendees about your new products and services right where they live… On the

Internet! Held every other year, generate highly-qualified sales leads, share your industry knowledge,

and gain extensive brand exposure before, during, and after the event is over. Join us in 2017!

2017 Media Guide 9 www.greenroofs.com

Sponsorship

Sponsor logos appear on each and every single page of our website and on all the project

profiles in the International Greenroof & Greenwall Projects Database. We thank all our

Greenroofs.com Sponsors for their support. Learn about each company and their products and

services by visiting their Company Profile.

Advertisers can leverage our search engine positioning and online presence by taking

advantage of our Sponsorship opportunity designed to go "beyond the banner advertising."

Sponsorships are powerful vehicles to increase your name recognition and create awareness of

your products and services. In addition to building your brand, sponsorships generate traffic for

your website and deliver highly qualified sales leads. Our premier Sponsorship level represents

our highest tier of advertising and becoming a Sponsor includes the following:

unlimited Advertiser Press Releases posted on our website and on all our Social Media sites

rotating top full banner ad in our Homepage (most visited page)

company logo in the bottom of all pages (currently in 2,100+ content pages)

rotating top full banner ad in our Projects Database search page (2nd most visited)

company logo prominently displayed on every profile in our International Greenroof &

Greenwall Projects Database (currently on 1,600+ project profiles)

rotating top banner ad in The International Greenroof & Greenwall Directory search page

preferential Sponsor Listing in The Directory

logo ad in our monthly eNewsletter sent to ~ 10K subs

extra categories in the Directory

video ads in our Greenroofs.TV channel

Greenroof Depot listing

25% discount on bundled advertising opportunities

2017 Media Guide 10 www.greenroofs.com

Maximize your marketing strategy in the growing

international living architecture industry and list

your business with The International Greenroof &

Greenwall Directory of Manufacturers, Suppliers,

Professional Services, Organizations, and Green

Resources. Promote your products and services

to our wide range of readers from multi-disciplinary backgrounds in sustainable design. More

specifically, our readership audience includes design & construction professionals, building

stake holders, decision makers, government officials & homeowners interested in sustainable

architecture.

Listing level Sponsor Elite Premium Standard

Annual Price $3,999 $999 $599 $299

Companies in The International Greenroof & Greenwall Directory will also be included every year in the

Summer Issue of WaterProof! Magazine.

2017 Media Guide 11 www.greenroofs.com

Company Profile of the Week

In order to continue to improve the quality of all the information in our International Greenroof &

Greenwall Directory, we have updated the look and feel of the Company Profile (formerly

known as the Color Brochure) for all the companies listed in the Directory.

As these listings are updated and confirmed, we add them to the pending queue for our

exciting new feature - an upcoming Company of the Week selection (Sponsor, Elite, and

Premium Listings only). Similar to our very popular International Greenroof & Greenwall Project of

the Week series spotlighted every Monday, we now highlight a Company of the Week every

Friday. This new feature is prominently published on our Homepage and sent to all our 10K+ opt-

in subscribers as well as posted on all our social media sites.

We also create a short video of each firm listed in

the Directory to be included inside each of these

company profiles. For additional exposure, these

videos also play on various playlists in our

GreenroofsTV channel on YouTube.

In addition to the above mentioned video, we’ve

added Share this and Social Media buttons, plus

Projects Database and Press Releases links.

To see an example of what a “New & Improved” Company Profile looks like, click here:

http://www.greenroofs.com/premium.php?sid=1#.U6cXNPldWJp

2017 Media Guide 12 www.greenroofs.com

The Advertiser Press Release is a feature provided to all companies currently listed in The

International Greenroof & Greenwall Directory. These releases are created as a separate page

and then published as original content to the web as part of the news in our website.

Greenroofs.com is an approved Google

News Publisher and as such, our news

show up on all search engines’ results like

Google, Bing, Yahoo, etc., who capture

this content and use it in their services.

In addition, this content is also published

to all our social media sites: Twitter,

Facebook, Google+, LinkedIn, Pinterest,

Tumblr and our monthly eNewsletter.

See a list of our most current Advertiser

Press Releases:

http://www.greenroofs.com/apr.htm

2017 Media Guide 13 www.greenroofs.com

Banner Advertising

Banner advertising is the foundation of any online advertising program. Banners have proven to

be an effective and powerful brand builder. And they're especially effective on well designed,

high-traffic sites like Greenroofs.com. Choose among various sized Banners listed below - these

ads can be static or animated. Position yourself throughout Greenroofs.com or target one

specific section. NOTE: Limited quantities of banner ads are available. Listed cost is net for one

month based on a one-year contract.

Banners Location Size (pixels) Home Page Only Premier Pages *

Medium

Rectangle

ads located within any page 300x250 $300 $400

Large Rectangle ads located within any page 336x280 $350 $450

Leaderboard horizontal ads located within

any page

728x90 $300 $400

Half Page vertical ads located within

any page

300x600 $500 $600

Large Mobile

Banner

ads located within any page 320x100 $200 $300

Button Banner square ad located on the

top right corner of the page

125x125 $250 $300

Wide

Skyscraper

vertical ads located within

any column of the page

160x600 $275 $300

Full Banner rotating horizontal ads

located at Top

480x60 Sponsors only

Full Banner rotating horizontal ads

located at Bottom

480x60 $200 $300

Wide Vertical

Banner

vertical ads located within

any column of the page

200x240 $200 $300

Vertical Banner vertical ads located within

any column of the page

120x240 $175 $200

Button Banner square ads located within

the right hand column of the

page

125x125 $100 $150

Tile Banner vertical ads located on either

side of the Top

120x60 $100 $150

Tile Banner vertical ads located on either

side of the Bottom

120x60 $100 $150

2017 Media Guide 14 www.greenroofs.com

Inaugurated in 2011 with the second in 2013, the third Greenroofs & Walls of the World™ Virtual

Summit was held in the spring of 2015. Join us in 2017 for our exciting online interactive platform

for connecting, educating, and socializing. Participate via the interchange of ideas through a

combination of keynote speakers, expert panel sessions, moderated chat sessions with live q&a,

on-demand presentations, text chatting, and the spectacular live Expo Pavilions showcasing

vendors and organizations from across the world.

Why Virtual?

As important as physical conferences are, the proliferation of international events makes it

impossible to exhibit and attend them all in terms of time and money. At a fraction of the cost

of a physical conference, you have an incredible opportunity to meet and greet awesome

experts and practitioners in our field - without leaving your office. Every day, the new ubiquity

of architectural greening gains new advocates, designers, and specifiers - be cutting edge by

connecting and interacting!

Sponsorship Levels (discounts for Greenroofs.com advertisers):

Gaia – Overall Virtual Summit Sponsor. Premium Banner Ad positioning within the virtual event

space, landing pages, event press releases, & email blasts. Exclusive Sponsor Space, Featured

Speaker placement, sponsorship of one Keynote Speaker, and the Gaia Auditorium. [$15,000]

Rare Earth - Secondary Banner Ad positioning within the virtual event space, microsite landing

pages, event press releases, email blasts & Virtual Event Notebook. Exclusive Sponsor Space,

sponsorship of one Keynote Speaker. [$10,000]

Diamond - Tertiary Banner Ad positioning within the virtual event space, microsite landing pages,

event press releases, email blasts & Virtual Event Notebook. [$5,000]

Emerald - Banner Ad positioning within the virtual event space, microsite landing pages, event

press releases, email blasts & Virtual Event Notebook. [$2,500]

Exhibitors - Virtual Exhibit Booth with live interactive working space and collateral placement.

[$500] Included in all Sponsorship levels.

2017 Media Guide 15 www.greenroofs.com

contact us

Greenroofs.com, LLC.

3449 Lakewind Way

Alpharetta, Georgia 30005

Local Phone: (770) 772-7334

Toll Free/Fax: (888) 477-1326

corp@greenroofs.com

Linda Velázquez

Publisher/Editor

(888) 477-1326, Ext. 1

linda@greenroofs.com

Aramis Velázquez

CEO

(888) 477-1326, Ext. 2

aramis@greenroofs.com

For complete information and pricing, please visit our website

at www.greenroofs.com/advertisewithus.htm, or contact our

sales representatives:

Greenroofs.com, Sales & Marketing

3449 Lakewind Way, Alpharetta, Georgia 30005

Office: (770) 772-7334, Toll Free & Fax: (888) 477-1326

sales@greenroofs.com