Connecting Today’s Healthcare Leaders2017 Media Kit

Our dedicated coverage of today’s $3.35 trillion U.S. healthcare industry

gets you the results you desire.

The 2016 Healthcare Informatics Innovator Awards: First-Place Winning Team—UT Southwestern Medical Center

As policy, payment, business, and technological changes sweep the U.S. healthcare system, the award-winning Healthcare Informatics editorial team continues to deliver the insights that senior healthcare IT leaders need. Simultaneously, we build strong connections between care providers and IT solutions providers by creating programs focused on:

Our product portfolio includes the following:

Digital / Print Health IT Summit Series WebinarsCustom

Thought Leadership Lead Generation Brand Awareness

Our Audience is Your Audience

Breakout by Job Title

Breakout by Organization Type

72% Hospital/Integrated

Systems

2% Sub-Acute/Specialized

Care Organization

11% Healthcare/IT

Consulting Firm

4% Medical Clinic/Group Practice/Ambulatory

Care Center

6% Vendor/Value

Added Reseller

3% Government/Education/

Military

1%Managed Care

Organization (HMO/PPO)

1%Physician Organization (IPA/MSO/PHO/PPMC)

41%Information

Management

CIOs, CMIOs, CTOs, VPs/Directors/Managers

of Informatics

CMOs, CNOs, Chief/Director/ Managers of Clinical

Departments, Physicians

28%Clinical

Management

31%Executive and

Financial Management

CEOs, COOs, CFOs, Presidents, Administrators,

SVPs, EVPs, VPs of Administrative/

Financial Departments

The 2015 Healthcare Informatics Innovator Awards: Second-Place Winning Team—Texas Children’s Hospital

Healthcare Informatics engages a community of over 346, 949 healthcare IT professionals and executives in a variety of environments—including live events, webinars, online, in print, and more.

By the Numbers

The 2016 Healthcare Informatics Innovator Awards: Third-Place Winning Team—Penn Medicine

195,319 Total Readership

94,467 Unique Monthly Visitors

242,634 Monthly Page Views

27,482 Social Media Followers

5,121 Event Attendees

36 Innovation Awards Presented

The gold-standard for more than 15 years, the American Society of Healthcare Publication Editors (ASHPE). ASHPE recognizes excellence in the healthcare publication field, and its awards are a coveted symbol of distinction.

ASHPE Awards

Year Category Award2016 Best Case History Gold

2016 Best Special Report/Section Silver

2016 Best Legislative/Government Article Silver

2016 Best Profile Bronze

2015 Best Special Report/Section Silver

2014 Best Special Report/Section Bronze

2013 Best Online News Coverage Gold

Winners of numerous national awards for editorial excellence, the editors of Healthcare Informatics draw upon decades of experience in covering the industry, sharing insights and analysis with readers through feature articles, web interviews, blogs, and news coverage. Healthcare Informatics consistently wins awards for its depth, breadth, and insightfulness, and is regularly cited by top industry leaders as the go-to publication in the HIT field.

Editorial Expertise

The 2016 Healthcare Informatics Innovator Awards: Runner-Up—Geisinger Health System

2017 Editorial Coverage

Issue Theme Market Scan Special Report FormatAd

CloseMat Due Bonus Distribution

JAN The Innovator Awards Interoperability CyberSecurityPrint/Digital

1/4 1/10

HIMSS2/19 – 2/23 Orlando, FLAMGA3/22-3/25 Grapevine, TX

FEB HIMSS Survival Guide Digital Only

1/26 1/31HIMSS2/19 – 2/23 Orlando, FL

MAR Top Ten Tech Trends EHR Market Data AnalyticsPrint/Digital

3/10 3/13World Health Congress4/30-5/3 Washington DC

APRPrecision Wellness: Population Health

Digital Only

4/19 4/24

MAYThe Healthcare Informatics 100 / Most Interesting Vendors

Cloud Computing/Storage Market

Imaging & Data Management

Print/Digital

5/7 5/10AMDIS6/20-6/23 Ojai, CA

JUNPrecision Wellness: Patient Engagement

Digital Only

6/20 6/23

JUL Clinical DocumentationData Analytics Market

Telehealth & CyberSecurity

Print/Digital

7/14 7/17

AUGPrecision Wellness: Storage and the Cloud

Digital Only

8/23 8/28

SEP Medical Groups and ITData Security Market

Population HealthPrint/Digital

9/5 9/8MGMA10/8-10/11 Anaheim, CA

OCTPrecision Wellness: Telehealth

Digital Only

10/26 10/31

NOV Imaging InformaticsRevenue Cycle Market

Revenue Cycle & Data Analytics

Print/Digital

10/31 11/3RSNA 11/26-12/1 Chicago, IL

DECPrecision Wellness: Mobile Computing

Digital Only

12/1 12/6

The 2016 Healthcare Informatics Innovator Awards: Runner-Up—Stanford Medicine & Stanford Health Care

The 2016 Healthcare Informatics Innovator Awards: Runner-Up—Florida Hospital

Print/Digital MediaCelebrating thought leaders, game changers, and influencers who are driving change by shaping innovations that point the way to the future of healthcare.

By aligning your brand with our expert editorial content, we enable you to reach your target market of practicing healthcare IT decision-makers. Display advertising placements accompany all HCI Editorial Programs. All standard print and IAB-approved digital ad units, including rich media, are available.

Signature Series An expanded editorial view of the innovative thinking that is driving the industry.

• TheInnovatorAwards• HealthcareInformatics100• TopTechTrends

Editorial Newsletters HIT industry round-ups and topic-specific weekly newsletters written and compiled by the editorial team.

Editorial Programming

Advertising Executions

Special Reports Award-winning special reports that provide deep coverage on the hottest topics in the industry.

News and Commentary Insight into developing issues, policy changes, and innovative solutions driving the healthcare industry sourced from our assignment desk and from around the web.

Market Scan NEW! Industry experts share their insights on specific market segments, including what vendor solutions are making an impact now.

Our audience is keenly interested in commentary and analysis, specifically in areas that include:

SponsoredPOVThoughtful insight and analysis from solution providers addressing the most vexing issues in the industry. SponsoredPOV enables our vendor partners to speak directly to our audience about issues and ideas in their areas of expertise. Whether you are producing your own content or prefer to have our experienced vendor-aligned editorial team produce the content, aligning your brand with our trusted editorial content amplifies the value of your message.

•Strategy

•Cybersecurity

•Policy Analysis

•Value-Based ROI

•Data Analytics

•Population Health

•Precision Medicine

•Clinical Workflow

• Imaging

San Diego, CAJanuary 24-25, 2017

Cleveland, OHMarch 23-24, 2017

San Jose, CAApril 13-14, 2017

Chicago, ILMay 2017

Boston, MA June 15-16, 2017

Denver, COJuly 18-19, 2017

Philadelphia, PAAugust 10-11, 2017

Nashville, TNAugust 2017

Washington DCSeptember 2017

St. Petersburg, FLSeptember 20-21, 2017

Seattle, WAOctober 2017

New York, NYOctober 2017

Beverly Hills, CANovember 9-10, 2017

Dallas, TXDecember 14-15, 2017

The average of all 2016 attendee surveys.

“More than 96% of

attendees would

recommend attending

a Health IT Summit to a

colleague”

The Health IT Summit SeriesAcross the country, Healthcare Informatics hosts a series of events and programs that promote improvements in the quality, safety, and efficiency of healthcare through information technology. Formerly known as the Institute for Health Technology Transformation (“iHT2”) Health IT Summits, these events provide healthcare provider leaders with educational content, insightful debate and dialogue on the future of healthcare. The 2017 Health IT Summit Series will focus on cybersecurity, data analytics, clinical workflow, and policy.

The 2015 Healthcare Informatics Innovator Awards: Runner-Up—Military Health System

The 2015 Healthcare Informatics Innovator Awards: Runner-Up— Children’s Hospital of San Antonio

Custom MediaWith the pace of change accelerating within the U.S. healthcare industry, it is important for all stakeholders to stay current and to communicate effectively. We offer you the ability to utilize our extensive experience in the industry to develop content assests that not only align with your product goals and are consistent with your brand voice, but also speak to the healthcare IT professional needs. Our custom media offers insight-driven content of the highest quality that educates and engages your target audiences.

Content Creation - Develop a story/website idea and article that is focused on thought leadership and/or your area of expertise.

White Paper - Let Healthcare Informatics work with your subject matter experts to create an authoritative content asset based on interviews, your research and/or other data-filled source materials. The final white paper, designed according to your brand guidelines, will be three to four pages in length and ready to use as a lead generation tool with Healthcare Informatics and other partners.

Research Reports - Healthcare Informatics will leverage its relationship with industry thought leaders to create a content asset on the topic of your choice. Based on interviews with HIT experts, the co-branded and designed content asset (up to six pages) will be your tool to use on your website, as part of a Healthcare Informatics lead generation program, and/or with other partners.

Custom Events - Develop and execute high-quality events in your target markets utilizing our event production, programming, and marketing team. We will work closely with you in creating an event tailored to meet your specific goals. We have a long history of successfully executing various sized events from roundtable discussions to our signature two-day Health IT Summit Series.

Video Advertorials - Healthcare Informatics will work with you in the creation of television-quality video assets. At HIMSS16 we shot over fifty Q&A videos of the top healthcare industry leaders. Al

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To Advertise, ContactMedia, Digital and Print Sales

Steve MencRegional Sales DirectorCT, DE, IA, IL, IN, MA, MD, ME, MN, MO, ND, NE, NH, NY, OH, PA, RI, SD, VT 646-937-2028 smenc@vendomegrp.com Amber Stancer Regional Sales DirectorAZ, CA, CO, ID, KS, MT, NM, NV, OR, UT, WA, WI, WY212-812-8426 astancer@vendomegrp.com

Randy MooreRegional Sales DirectorAL, AR, FL, GA, KY, LA, MS, NC, OK, SC, TN, TX, VA, WV212-812-8430rmoore@vendomegrp.com

Event Sales

Matt Raynor National Sales Director561-776-0015 mraynor@vendomegrp.com