2018 POST SHOW REPORT

29th İstanbul International Beauty & Care Professional Cosmetics and Hair, Spa & Wellness Product and Equipment Fair

THIS FAIR IS ORGANIZED UNDER SUPERVISION OF TOBB (THE UNION OF CHAMBERS AND COMMODITY EXCHANGES OF TURKEY)IN ACCORDANCE WITH THE LAW NO.5174.

Beauty & Care Fair which is the first and most important fair of the sector in medical aesthetics, professional

cosmetics, hair, spa & wellness categories, took place in İstanbul Congress Center Fair Hall and İstanbul Lütfi Kırdar

Rumeli Hall on 22 – 25 March 2018. Latest trend products and equipments of the sector were exhibited in the fair

and doctors, dermatologist, estheticians and hairstylist which are expert on their field has been participated.

2018 EXHIBITION STATISTICS

VISITOR COUNTRIES

Exhibitors

Russia, Azerbaijan, Cyprus, Egypt, India, Germany, Kosovo, Iran, Japan, Ukraine, Greece, Pakistan, China, Indonesia, Bulgaria, Turkmenistan

207 582 21,480 16

Represented Brands Number of Visitors Number of Countries

EXHIBITOR PROFILE

Cosmetic and Make-up Products

Equipment

30%Professional Nail

Equipment & Hand-Foot Care

13%Haircare

Equipment and Products

10%Spa - Wellness & Fitness Products and Equipment

3%Aesthetic

Dermatology Equipment and

Products

44%

VISITOR PROFILE

Beauty Centers Owners / Spa –

Sauna Hotel Managers

30%Aestheticians

24%Hair Dressers

12%Doctors,

Dermatologist

12%Make Up Artist

5%

Dietitians

4%Pharmacy Executive

3%Students and

Trainers

2% 2% Fitness Center

Operators

2%

Hand & Foot Care

4%

Other

PRODUCTS GROUPAesthetic Dermatology

Equipment and ProductsSkin Care and Analysis Equipment And Products

Fractional Laser Systems

Medical Aesthetic Laser Systems

Ozone Therapy Equipment

Carboxytherapy Equipment

Epilation Systems

Anti-Aging, Lifting, Wrinkle Treatment Technologies

and Products

Body Care Equipment and Products

Cellulite Treatment Equipment and Products

Weight Loss and Fit Body Equipment and Products

Face and Body Massage Equipment

Derma Cosmetic Care Products

Filling Materials, Serums, Mezotherapy Products, Skin Care Beds

Cosmetic and MakeupProducts and Equipment

Professional Make Up Materials and Equipment

Temporary and Permanent Tattoo and Make Up Equipment

Make Up Brushes Colorful Cosmetic and Perfume Equipment

Artificial, Eyebrows, Eyelashes, Permanent Waves and Dyes

Natural Skin Care Products

Tweezers, Rasp and Scissors

Mirrors, Sponges

Face Cleaners, Tonics

Masks And Peeling Products

Body Lotions, Gels And Moisturizers

Cosmetic Product Packages

Solarium Equipment and Side Products

Professional Nail Equipment &Hand - Foot Care

Prosthesis Nail Techniques and Products

Plastic and Prosthesis Nails, Nail Sets

Manicure and Pedicure Equipment

Permanent Nail Polishers and Sets

Acrylic, Gel, Dipping Systems and Materials

Tips and Brushes

Nail Accessories and Stickers, Nail Decorating Machines

Hand and Foot Care Equipment and Products

Foot Massage Equipment

Nail Care and Treatment Systems

Diabetic Feet Care Products

Hair and Care Equipment & Products

Hardware and Decoration Units For Hair Salons

Hair Washing Units

Working Counters, Seats, Waiting Seating

Hair Dyes, Serums, Capsules and Reconfiguration Products

Hair Care Products, Shampoos and Creams

Hair Cosmetics and Shaping Products

Hair Sprays, Gels and Other Related Products

Hair Dryers and Shaping Products

Hair Brushes and Combs, Hairclips

Hair Cutting Products, Professional Scissors and Combs

Hair Analysis, Hair Accessories, Hair Wigs and Extensions

Spa - Wellness & FitnessProduct and Equipment

SPA & Wellness Bed and Equipment

Spa Cosmetics Wellness Products

Thalasso Equipment and Products

Spa Concept and Design Consulting Services

Fitness Equipment and Programs

Fitness Techniques Vibrated Body Building Equipment

Sport Center Equipment and Technologies

Yoga & Pilates Products

Natural and Herbal Products

Diet Living Products and Vitamins

Athlete Supplements and Needs

RESULTS OF SURVEY

Got information about new product 91%

Would exhibit in Beauty & Care 2019 89%

Exhibitors who were happy with the high profile of visitors 83%

Exhibitors who made new business contacts 65%

Would like to visit again 93%

Some of doctors has been participated to the conference who are experts on their fields such as Pier Antonio Bacci, Hasan Subaşı, Reha

Yavuzer, Dilek Uslu, Neyran Çolakoğlu on 22 March Thursday.

On 23 March Friday, by moderating Turkey President of the Association of Anti-Aging Prof. Dr. Çimen Karasu has held a session called

‘Regenerating, Anti-Aging Medical Association with the participation of Svetlana Trofimova, Ülker Gül, Gürsel Velioğlu and Neşe

Karabacak. Experts had a conversation about anti-aging sector, latest products and equiments in the sector.

On 24 March Saturday, practical makeup training has been given by Sevcan İpar. Later, classic show of Beauty & Care Fair ‘Make-Up

Show 2018’, has been took place in the event area with the theme of Elegance Style. There was a struggle on the platform where makios

and models were involved.

The last day of the fair, there was a training certificated program which have international validity.

EVENTS-CONFERENCES-TRAINING

MEDIA & MARKETING ACTIVITIES

Twice a month to 42.000 national data,36.000 international data

25 Hard Copy PublishedNews Articles

7 TV Channels News 83 Online Articles

Sending SMS to20.000 data

MEDIA & MARKETING ACTIVITIES

MEDIA & MARKETING ACTIVITIES

MEDIA & MARKETING ACTIVITIES

MEDIA & MARKETING ACTIVITIES

Banner ad of Turkey’s most visited news platform

MEDIA & MARKETING ACTIVITIES

Newscasting of Turkey’s TV channels

30th Istanbul International Beauty & Care Professional Cosmeticsand Hair, Spa & Wellness Product and Equipment Fair

7-10March

Istanbul Lutfi Kirdar RumeliExhibition Center

www.beautycareexpo.com

TG Expo International Fairs Inc. Co

was founded in 2008 by sector professionals with

‘’Think Global’’ insight and aims to organize fairs,

exhibitions and conferences all over the world. By

2018, TG Expo operates in 5 continents and more

than 20 countries. Expertise areas are beauty,

healthcare, medical equipment, electricity, energy,

design, museology and marble sectors.

Since the date, TG Expo provided the opportunity for

more than 1.000 companies to penetrate to their target

markets. TG Expo, strongly believes in power of

networking and one-to-one connections for an effective

bussiness scale-ups for exporter companies as well as

the buyers and generate projects within this scope.

ABOUT THE ORGANIZERTG EXPO

Egitim Mah. Poyraz Sok. Ertogay Is Merkezi No: 3/27 34722

Kadıköy, Istanbul, TURKEY

T: +90 216 338 45 25 F: +90 216 338 45 24

info@tgexpo.com www.tgexpo.com

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