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STYLE GUIDELOGO
IDENTITY STYLE GUIDE - BRAZILIAN BLOWOUT 2
MASTER HORIZONTAL LOGO
Minimum Size1.5” W
Minimum space around logo height of ‘B’
BRONZE PMS 876
Minimum Size1.5” W
Minimum space around logo height of ‘B’
COOL GREY 11
IDENTITY STYLE GUIDE - BRAZILIAN BLOWOUT 3
SECONDARY HORIZONTAL LOGO
BLACK
WHITE
IDENTITY STYLE GUIDE - BRAZILIAN BLOWOUT 2
MASTER STACKED LOGO
Minimum Size1” W
Minimum space around logo height of ‘B’
BRONZE PMS 876
COOL GREY 11
Minimum Size1” W
Minimum space around logo height of ‘B’
5
SECONDARY STACKED LOGO
IDENTITY STYLE GUIDE - BRAZILIAN BLOWOUT
BLACK
WHITE
IDENTITY STYLE GUIDE - BRAZILIAN BLOWOUT 6
BB COLOR PALLETTE
PANTONE: 876c CMYK: 34c 57m 73y 17kWEB: #956e44
BRONZEPrimary
COOL GREY Primary
PANTONE: COOL GREY 11c CMYK: 80c 100m 45y 40kWEB: #4d4f53
IDENTITY STYLE GUIDE - BRAZILIAN BLOWOUT 7
MASTER LOGO USAGE
STYLE GUIDELOGO
IDENTITY STYLE GUIDE - BRAZILIAN BLOWOUT 9
BBX HORIZONTAL LOGO
COOL GREY 11
WHITE
Minimum Size2” W
Minimum space around logo height of ‘B’
IDENTITY STYLE GUIDE - BRAZILIAN BLOWOUT 10
BBX ICON + BBX ICON/LOGO LOCKUP
ICON
LOGO LOCKUP
Minimum Size1” W
IDENTITY STYLE GUIDE - BRAZILIAN BLOWOUT 11
BBX SECONDARY STACKED LOGO
STACK
STACK CENTRE
Minimum Size1” W
Minimum Size1.25” W
IDENTITY STYLE GUIDE - BRAZILIAN BLOWOUT 12
BBX CALL TO ACTION
WHITE TEXT ONLYCIRCLE BLUE + WHITE
IDENTITY STYLE GUIDE - BRAZILIAN BLOWOUT 13
BBX CALL TO ACTION
NEW SERVICE REVENUESMOOTH & CLEANSE
IDENTITY STYLE GUIDE - BRAZILIAN BLOWOUT 14
BBX COLOR PALLETTE
PANTONE: 4625c CMYK: 0c 60m 100y 85kWEB: #4d2d1e
DARK BROWNPrimary
COOL GREY 11 Primary
PANTONE: COOL GREY 11c CMYK: 80c 100m 45y 40kWEB: #4d4f53
BLUESecondary
PANTONE: 311c CMYK: 65c 15yWEB: #39defc
IDENTITY STYLE GUIDE - BRAZILIAN BLOWOUT 15
MASTER FONTS
HELVETICA NEUE
Heavy
AaABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz(.,:;?!$&@*) 123456789
Bold
AaABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz(.,:;?!$&@*) 123456789
Regular
AaABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz(.,:;?!$&@*) 123456789
Light
AaABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz(.,:;?!$&@*) 123456789
HELVETICA CONDENSED
Bold Condensed
AaABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz(.,:;?!$&@*) 123456789
Medium Condensed
AaABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz(.,:;?!$&@*) 123456789
Light Condensed
AaABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz(.,:;?!$&@*) 123456789
STYLE GUIDELOGO
IDENTITY STYLE GUIDE - BRAZILIAN BLOWOUT 17
REWIND LOGO
Minimum Size1” W
BLACK
WHITE
IDENTITY STYLE GUIDE - BRAZILIAN BLOWOUT 18
REWIND COLOR PALLETTE
PANTONE: 8764c Metallic / 3025cCMYK: 100c 17m 0y 60kWEB: #004268
DARK BLUE/GREENPrimary
WHITE Primary
PANTONE: COOL GREY 11c CMYK: 80c 100m 45y 40kWEB: #4d4f53
LIGHT BLUE/GREENSecondary
YELLOWSecondary
PANTONE: 637c CMYK: 55c 0m 9y 0kWEB: #8cc5dd
PANTONE: 394c CMYK: 6c 0m 76y 0kWEB: #f0fb7a
IDENTITY STYLE GUIDE - BRAZILIAN BLOWOUT 19
REWIND CALL TO ACTION
10 WASHESEARN NEW REVENUE
Earn $1500 In
NEW REVENUE!
LASTS UP TO
10 WASHES
