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2019 SHAWNEE MOUNTAIN FESTIVALS & EVENTS SERIES SPONSORSHIP PROGRAM GOLD, SILVER & BRONZE MEDAL LEVELS Summer & Fall Festival Series Shawnee Fireworks Display Pocono Garlic & Harvest Festival Shawnee Celtic Festival Autumn Timber Festival Pocono Food Truck & Art Festival

2019 SHAWNEE MOUNTAIN FESTIVALS & EVENTS SERIES … · 2019-04-22 · Inclusion in festival social media campaigns ... Sponsor will receive the following for all five events ALL of

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Page 1: 2019 SHAWNEE MOUNTAIN FESTIVALS & EVENTS SERIES … · 2019-04-22 · Inclusion in festival social media campaigns ... Sponsor will receive the following for all five events ALL of

2019 SHAWNEE MOUNTAIN FESTIVALS & EVENTSSERIES SPONSORSHIP PROGRAMGOLD, SILVER & BRONZE MEDAL LEVELS

Summer & Fall Festival SeriesShawnee Fireworks DisplayPocono Garlic & Harvest FestivalShawnee Celtic FestivalAutumn Timber FestivalPocono Food Truck & Art Festival

Page 2: 2019 SHAWNEE MOUNTAIN FESTIVALS & EVENTS SERIES … · 2019-04-22 · Inclusion in festival social media campaigns ... Sponsor will receive the following for all five events ALL of

WHY BECOME A SERIES SPONSOR? The Positive Marketing Effects of Event Series Sponsorship…

Break Out of Your Traditional Marketing Plan “Insanity”Do you follow the same marketing plan year after year and expect a different outcome? Add event sponsorship marketing to gain increased exposure to an all new, highly targeted audience that your traditional marketing plan currently overlooks. With access to thousands of attendees at each festival, you will build an “up-close-and-personal” connection with the community and your marketplace.

Our Audience is Your Audience▪ 2,700-8,000 attendees per event▪ Attendees from Eastern PA, NYC Metro and Long Island, and all NJ counties▪ Primarily families with children ages 0-13 years old, empty-nesters, young couples & active seniors▪ Attendees are socially active, enjoy travelling, possess above average income (& savings) and tend to have a college degree or higher

“Our Reach” by the Numbers

Become a Series Sponsor! Contact Kevin Adams today...Sponsorship Sales | 570-421-7231 ext 233 | [email protected]

676,000 + billboard impressions per week420,000 + impressions on geo-targeted digital ads172,000 + annual pageviews on our event/festival website

45,000 + event posters & rack cards displayed throughout PA and NJ marketplace40,000 + active opt-in and segmented email subscribers (seeing 2 e-blasts/month)29,000 + connections through social media (Facebook, Twitter, Instagram, YouTube)20,000 + average advertising dollars spent per event18,300 + active Facebook followers

650 + locations display our festival rack cards in PA, NJ and metro NY250 + radio spots per event on 4 to 6 stations in NJ and PA

3 + states represented by festival attendees (PA-NJ-NY)1 great marketing idea

Page 3: 2019 SHAWNEE MOUNTAIN FESTIVALS & EVENTS SERIES … · 2019-04-22 · Inclusion in festival social media campaigns ... Sponsor will receive the following for all five events ALL of

GOLD $2,500

SILVER $850

BRONZE $450

Any Festival One-Day Tickets (Garlic, Celtic, Timber, Food Truck) 200 Tix 80 Tix 40 Tix

Logo with link on festival web pages (Summer & Fall) 250x123 250x123 123x123

Logo presence on all event email promotions w/ web link

Logo presence on posters, programs & ticket windows

On-site distribution of company promotional materials

Inclusion in festival social media campaigns

Banner sign placed prominently on festival grounds*

Stage announcements/promotion of brand presence

One activity or entertainment stage named after sponsor

On-site exhibitor space for sampling, demos & info

Exclusive sponsor of your industry category

SHAWNEE MOUNTAIN FESTIVAL SERIES Our Summer & Fall Festival Schedule

▪ Annual Shawnee Fireworks Display July 5, 2019 7:00pm to 10:00pm ▪ Pocono Garlic & Harvest Festival August 31 & September 1, 2019 10:00am to 6:00pm▪ Shawnee Celtic Festival September 21 & 22, 2019 11:00am to 5:00pm

For more information about each event, please visit www.shawneemt.com

BENEFITS & MARKETING FEATURES Sponsor will receive the following for all five events

ALL of these feAtures x 5 festivALs

*Sponsor must supply banner

▪ Autumn Timber Festival October 12 & 13, 2019 11:00am to 5:00pm▪ Pocono Food Truck & Art Festival October 19 & 20, 2019 11:00am to 5:00pm

Contact Kevin to become a series sponsor at 570-421-7231 ext 233

Page 4: 2019 SHAWNEE MOUNTAIN FESTIVALS & EVENTS SERIES … · 2019-04-22 · Inclusion in festival social media campaigns ... Sponsor will receive the following for all five events ALL of

SUCCESS BUILT WITH SPONSORSHIP