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2020 MEDIA KIT MY JOB DEPENDS ON AG MAGAZINE / 8200 STOCKDALE HWY M10-104 / BAKERSFIELD, CA 93311 mjdoamag.com 844-706-7402 [email protected] Magazine and Additional Media Options M A G A Z I N E

2020 MEDIA KIT · 2020 MEDIA KIT MY JOB DEPENDS ON AG MAGAZINE / 8200 STOCKDALE HWY M10-104 / BAKERSFIELD, CA 93311 mjdoamag.com 844-706-7402 [email protected] Magazine and Additional

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Page 1: 2020 MEDIA KIT · 2020 MEDIA KIT MY JOB DEPENDS ON AG MAGAZINE / 8200 STOCKDALE HWY M10-104 / BAKERSFIELD, CA 93311 mjdoamag.com 844-706-7402 contact@mjdoamag.com Magazine and Additional

2020 MEDIA KIT

MY JOB DEPENDS ON AG MAGAZINE / 8200 STOCKDALE HWY M10-104 / BAKERSFIELD, CA 93311

mjdoamag.com

[email protected]

Magazine and Additional Media Options

M A G A Z I N E

Page 2: 2020 MEDIA KIT · 2020 MEDIA KIT MY JOB DEPENDS ON AG MAGAZINE / 8200 STOCKDALE HWY M10-104 / BAKERSFIELD, CA 93311 mjdoamag.com 844-706-7402 contact@mjdoamag.com Magazine and Additional

The Magazine in a NutshellMy Job Depends On Ag Magazine is an agricultural publication focused on Ag businesses, Ag Equipment, and Ag News. It is heavily distributed throughout the farming community. The magazine is available in more than 1,200 locations throughout California alone, and we also distribute directly to thousands more readers through email and direct mail subscriptions. With more than 20,000 copies sent out each month, we continue to grow daily. Our magazine is part of a growing publishing company called Ag Expo Mag Publications, and together we look forward to creating more content and editions as we continue to grow.

Beyond the MagazineWe collaborate with our clients to build a marketing strategy customized to their particular needs. As a competitive advantage, we offer a vast array of services outside the publication. Our clients can choose from additional marketing services such as personalized and custom direct mail marketing, keyword advertising, social media marketing, website management, search engine optimization strategy, and so much more. As a growing media and web development company that has extended to greater regional and national abilities, we are fully equipped to help you build and manage your website and additional media marketing strategies.

Please take a moment to review this media kit and see how we can help be the difference for your additional success.

The Publisher in a NutshellI was raised in Ag. I have worked in Ag. I have more than 20 years of background in Ag. And I understand Ag Businesses like yours. I understand the importance of the Ag community, the people, and the businesses. My goal will always be to help and support them as best I can.

My dad depends on Ag too; he worked his way up the ladder through a tractor parts company. And as a 5-year-old, I remember pretending to be just like my father when I visited him at work. I would scroll through old and dusty 3-inch thick binders of catalogs, pretending to look up information and sell parts to imaginary customers. He was my role model and my hero; he was Batman. And what’s really the difference between a superhero and your father when you are so young anyways?

As I grew up, I discovered I had a real passion and energy in marketing strategy. Over the past 10 years, I worked diligently to develop the knowledge I now have in order to share it with others within and outside of the Ag community. I have been on your side of the desk. I know the problems you face when trying to decide between so many marketing possibilities. I know the stress it can be trying to use, measure, analyze and understand all the option. I know how complicated it can be just to even start the process. I created this company with the goal to help business with just that, so you can get back to doing what you want to focus on the most – growing your company and taking care of your customers.

I have learned that marketing strategies and platforms are like tools on a tool belt (Utility Belt?), and I have learned how to govern and optimize their efficiency for different businesses. Let me help you take care of your marketing needs, so you can give give yourself the freedom to better focus on other important aspects of your business.

Sincerely,

Charles A HicePublishing [email protected]

HELLO

Page 3: 2020 MEDIA KIT · 2020 MEDIA KIT MY JOB DEPENDS ON AG MAGAZINE / 8200 STOCKDALE HWY M10-104 / BAKERSFIELD, CA 93311 mjdoamag.com 844-706-7402 contact@mjdoamag.com Magazine and Additional

MAGAZINE STATS

WHAT SETS US APART

20,000+ Total Monthly Distributed Magazines

1,200+ stores on our distribution list for Free to Take Issues

6,000+ magazines mailed on subscriptions to Farmers and Farm Businesses

6,000+ magazines mailed out on email subscriptions monthly

Passed out and attended at major California farm shows

Free MagazinesPicked Up And Read

Focused on the central and coastal farming communities in California

The only free to take distributed Ag publication with news, equipment, promotions, and more

• Customized Direct Mailer Campaigns Specific To Your Company & Products

• Access To Our Growers List Of More Than 30,000 California Farmers

• Call Tracking Analytics, Additional Marketing Analytics, And Split Testing Options

• Social Media & Online Sales Group Postings For Your Products Or Equipment

• Listing Your Parts And Equipment On Our Online Equipment Database

• Additional Web Media Marketing Or Development Consultations

• Complete Design Work In Our Print And Web Applications

• Media Planning And Budgeting Help Available

• Personalized Committed And Complementary Services

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stor

mail빅찃Ā�

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map-

Results Focused & Results Driven Marketing

(844) 706-7402 — mjdoamag.com — [email protected]

Direct Website Reach is 3,200 Unique Users and 4,200+ Sessions

Website Network Reach is 7,000 Users and 12,000 Sessions

Social Media Reach is 50,000 impressions monthly

Page 4: 2020 MEDIA KIT · 2020 MEDIA KIT MY JOB DEPENDS ON AG MAGAZINE / 8200 STOCKDALE HWY M10-104 / BAKERSFIELD, CA 93311 mjdoamag.com 844-706-7402 contact@mjdoamag.com Magazine and Additional

FREE TO TAKE MAGAZINE DISTRIBUTION

Distrib

ution Breakdown (1,200+ Stores) Truck & Trailer Stores

& Supply, 4%

Winery, Hotel, & Resort, 3%

Dairy & LivestockBusinesses, 4%

Feed, Seed, & IrrigationStores, 7%

Tractor Parts & FarmSupply Stores, 18%

OEM Dealers, 7%

Auto Parts, Mechanics,& Supply, 24%

Tire Stores & Repair, 7%

Restaurants &Coffee Shops, 13%

General Stores &Miscellaneous, 4%

Fueling Stations, 9%

Direct Mail Subscriptions Throughout the State

Multi-Tiered Magazine Distribution

(844) 706-7402 — mjdoamag.com — [email protected]

1. San Joaquin2. Santa Cruz3. Santa Clara4. Stanislaus5. Monterey6. San Benito7. Merced8. Madera9. Fresno10. Kings11. Tulare12. San Luis Obispo13. Kern14. Santa Barbara15. Ventura16. Los Angeles17. San Bernardino

Counties We Physically DistributeIssues To:

2

1

5

3

6

4

78

9

1011

1213

1415

16

17

Page 5: 2020 MEDIA KIT · 2020 MEDIA KIT MY JOB DEPENDS ON AG MAGAZINE / 8200 STOCKDALE HWY M10-104 / BAKERSFIELD, CA 93311 mjdoamag.com 844-706-7402 contact@mjdoamag.com Magazine and Additional

OUR AUDIENCE

Onl

ine A

udience

Social Shared, 20%

Social Direct, 20%

Direct Website, 60%

Ex

clusive Ag vs Non Exclusive Distro Store B

reakdown

Businesses That Sell ToMostly Ag Markets, 37%

Businesses That Sell ToAg & Non Ag Markets, 63%

Year

ly D

istrib

ution (250,000 + Issues)

Shows and Events, 2%

Online Subscription and Viewership Distribution, 14%

Direct Mail SubscriptionDistribution, 16%

Physical In StoreDistribution, 68%

Subscription Distribution

Dairymen, 31%

Ag Businesses, 17%

Growers, 52%

Pot

entia

l Overla

p With Other Publications

Competitor MagazineOverlap In Stores, 29%

Ag Expo Magazine Only, 71%

Multi-Tiered Magazine Distribution

(844) 706-7402 — mjdoamag.com — [email protected]

Page 6: 2020 MEDIA KIT · 2020 MEDIA KIT MY JOB DEPENDS ON AG MAGAZINE / 8200 STOCKDALE HWY M10-104 / BAKERSFIELD, CA 93311 mjdoamag.com 844-706-7402 contact@mjdoamag.com Magazine and Additional

YOUR PARTS & EQUIPMENT ONLINE WITH US

Equipment Category

Select Category Category First Category First Zip Code SEARCH

Sub Category Manufacturer Zip Code Advanced Search

Find the reliable farm, construction, and agriculture equipment you need.

Easily Sell& Buy Online

Featured Tractors Trucks & Auto Trailers

We help customers by collecting data about parts available in the marketplace and organizing them into a user-friendly database. Let us help you connect to thousands of users through social media, your site, and online sales groups

Parts

2010 NEW HOLLAND CR9060Sort By:

42 listings found

Equipment Explorer Parts Explorer About Contact Magazine Customers Place Classified Call Us

ABC IMPLEMENT555-555-1234Price: $158,000.00 USD

Hours: 837

Seperator Hours: 837

Anytown, USA | Show Map

Default

Save

Read More

Email Seller

Call Seller

Compare

2011 NEW HOLLAND CR9060 ABC IMPLEMENT555-555-1234Price: $148,900.00 USD

Hours: 837

Seperator Hours: 837

Anytown, USA | Show Map

Save

Read More

Email Seller

Call Seller

Compare

2008 NEW HOLLAND CR9060 ABC IMPLEMENT555-555-1234Price: $138,800.00 USD

Hours: 837

Seperator Hours: 837

Anytown, USA | Show Map

Save

Read More

Email Seller

Call Seller

Compare

Category

Manufacturer

Model

Results By Price

Search Filters

Call Us

Request A Part

Request Equipment

Email Us

Equipment Category

Select Category Category First Category First Zip Code SEARCH

Sub Category Manufacturer Zip Code Advanced Search

Featured Tractors Trucks & Auto Trailers

Show All Categories

Livestock FeedEquipment

Search by OEM / SKU / DESCRIPTION

(844) 706-7402 — mjdoamag.com — [email protected]

Page 7: 2020 MEDIA KIT · 2020 MEDIA KIT MY JOB DEPENDS ON AG MAGAZINE / 8200 STOCKDALE HWY M10-104 / BAKERSFIELD, CA 93311 mjdoamag.com 844-706-7402 contact@mjdoamag.com Magazine and Additional

HOW ELSE WE CONNECT YOUSync Your Website Equipment And Parts With Us

Social Media- We can post and manage your equipment & services through social media platforms

Online Sales Groups - We can post and manage your equipment & services through online sale groups such as facebook’s marketplace and similar sites

Additional Websites - We sync your equipment to other partners on the web

Parts Equipment Publications Social Media Partners

Customized Landing Pages

Results Focused & Results Driven Marketing

1000

500(555)555-4298 (Web Site)

Texts CallsPhone Number211795

117988766

(Publications)(Direct Mailers)(Social Media)

(555)555-6393(555)555-2740(555)555-4098

Campaigns

Call and Web Tracking Analytics Available

User

Home Create

Marketplace

Browse

All Marketplace

Let people know if you’ve sold youritem: 1997 FREIGHT LINER FL70.

Vehicles

Home & Garden

Housing

Entertainment

Clothing &Accessories

Family

Electronics

Hobbies

Groups

Stores

Buying

Store is closing - Miscellaneous i... Allis-Chalmers® 142 Block Used International® G113 Engine Used Allis-Chalmers® Fuel Injection Pu...

Selling

Top Picks

Shop Products

Bakersfield, CA 40 milesSaved Items

Filter By

Marketplace Updates

Price

to

Only show free listings

Location

Reset

+ Sell Something

Shop by Category

Min

Bakersfield, CA

Within 40 miles

Max

36m ago

Search “dog costume”

Bakersfield, CA 4 hours ago Bakersfield, CA about an hour ago Bakersfield, CA 15 hours ago Bakersfield, CA 48 minutes ago

$10.00 Call For Price $1,300 $25.30

Ford/New Holland® 1520 Fuel ... Caterpillar® MT 765 Fuel Tank Pl... Allis-Chalmers® 4320 Fuel Tank ... Case® Fuel Injection Pump CoresBakersfield, CA 2 hours ago Bakersfield, CA about an hour ago Bakersfield, CA 20 hours ago Bakersfield, CA 13 minutes ago

Call For Price $250.30 Call For Price $4,000

See All

Mark as Sold

User

User

User

User

User

User

User

User sent a photo.

Ok. Thank you

Ok. thank you

Hi, I posted this for a friend. He has a yard in Visalia. Please call him at 555 555 9614

Yes, still available. Posting for a buddy. He has a yard out in Visalia his name is Randy 555 555 9614. Thanks.

Good Morning I am posting for my buddy, Marcos.His number is 555 555 2415 and he can give you more info. Thanks.

Posted on MarketplaceViewed by 108 people

12:41 PM

11:49 AM

11:46 AM

See More (6)

Jan 25

Jan 24

Jan 24

Posted on MarketplaceViewed by 282 people

Posted on MarketplaceViewed by 108 people

Home Create

Marketplace

Browse

All Marketplace

Vehicles

Home & Garden

Housing

Entertainment

Clothing &Accessories

Family

Electronics

Hobbies

Classifieds

Deals

Groups

Stores

Buying

Selling

Saved Items

Shop by Category

+ Sell Something

Mark as Sold Mark as Pending Manage Renew (7 days)

Mark as Sold

Mark as Sold

Mark as Pending Manage Renew (7 days)

Mark as Pending Manage Renew (7 days)

$28,450 New Tub Grinders

UserUser sent a photo.

Posted on MarketplaceViewed by 108 people

12:41 PM

Mark as Sold Mark as Pending Manage Renew (7 days)

$28,450 New Tub Grinders

$20,569 Single Trailer

$43,750 Maxxd Flatbed Tilt Duals

Type a message, @name...

User New Tub Grind ...

$28,450New Tub Grinders

Visalia, CA

Type a message, @name...

User Maxxd Flatbed ...

$43,750Maxxd Flatbed Tilt Duals

Para cuantas libras es

Hi, I posted this for afriend. He has a yard inVisalia. Please call himat 555_555_9614

Bakersfield, CA

(844) 706-7402 — mjdoamag.com — [email protected]

Page 8: 2020 MEDIA KIT · 2020 MEDIA KIT MY JOB DEPENDS ON AG MAGAZINE / 8200 STOCKDALE HWY M10-104 / BAKERSFIELD, CA 93311 mjdoamag.com 844-706-7402 contact@mjdoamag.com Magazine and Additional

GROWERS LIST & DIRECT MAILINGS

73%of consumers

prefer direct mailof householdsread or scan

advertising mail

79%Direct mail topsall other media

for delivering thehighest ROI for B2C

marketing

35xmore effective thanInternet display ads

47xmore effective thanemail campaigns

30xDirect mail delivershigher response ratethan email

45%increase in response rateswhen print is combinedwith web, email, & mobiie

79%of households read or scan advertising mail

58%of households with incomesover $65K purchased fromdirect mail

Farmer Mailing Records

30KActive Dairy

Farm Records

2KUnique Phone

Numbers

12K

Unique EmailAddresses

2.5KCell PhoneNumbers

3.5K

Know Your Audience

You will need to know what businesses make up your target list and communicate accordingly.

Find The RIght List

It is important to take your time to build a high-quality list or find and purchase an accurate and updated list.

Create a Compelling Offer & CTA

Figure out what your custom-ers want and create your message around that.

Make it Easy to Respond To

Give them a couple different ways to respond in case they have a preferred method.

High Quality Mailer

You want to make sure to put quality time and work into the direct mail piece.

5 Tips For Direct Mailing

Additional industries records are available. Prices may vary. Select records $.10 a record, minimum $350 purchase. Full database records only $2,500. Free with any year term. Certified from California County Ag Commissioner records.

Results Focused & Results Driven Marketing

Email marketing options available. Call for more information.

1000

500(555)555-4298 (Web Site)

Texts CallsPhone Number211795

117988766

(Publications)(Direct Mailers)(Social Media)

(555)555-6393(555)555-2740(555)555-4098

Campaigns

Call and Web Tracking Analytics Available

(844) 706-7402 — mjdoamag.com — [email protected]

Page 9: 2020 MEDIA KIT · 2020 MEDIA KIT MY JOB DEPENDS ON AG MAGAZINE / 8200 STOCKDALE HWY M10-104 / BAKERSFIELD, CA 93311 mjdoamag.com 844-706-7402 contact@mjdoamag.com Magazine and Additional

AD PRICING & PROGRAMS

Size Ads

2 Page Spread

Full Page

½ Page

¼ Page

⅛ Page(Bussines Card Size)

12+ Months

$1250 Ea Mo

$775

$575

$425

$285

3 Months

$1500 Ea Mo

$875

$675

$525

$375

6 Months

$1350 Ea Mo

$825

$625

$475

$325

Your choice of tester Ad Words campaign, social media campaign, and 500 standard size direct mailersCustom design and targeting as you specify Grower List free with any year termPricing includes postage, print, and design workUpgrade to oversized mailers for an additional $75 per monthCall tracking reporting available to all yearly clientsProducts connected to all out additional relevant online databases and websitesFor $55 more per month, get 1000 more mailers each yearFor $65 more per month, get 1000 more oversized mailers each year

Web designWeb analytics reporting dataOnline marketing strategy management (SEM, SEO, & Social)Additional media options and platforms agency (Print, Radio, Television, Etc)

Qty Each Use

500

1,000

2,000

5,000

10,000

20,000

8.5” x 5.5” (Over Sized)

$450

$750

$1,500

$3,250

$6,250

$12,000

5.5” x 4.5” (Standard)

Additional Direct Mailer Program

Magazine Ad Rates and Specs

$375

$625

$1,250

$2,350

$4,650

$9,000

Programs used with our Growers List of 30,000 California farmers Pricing includes print, postage, and designAdditional inudstry records available; prices will vary

8.5” x 5.5”5.5” x 4.5”

½ ⅛Full8.25 x 10.75

⅛th Bleed

⅛th Bleed ⅛th Bleed

⅛th Bleed ⅛th Bleed ⅛th Bleed8.25 x 5.375 2.25 x 7.13 2.25 x 3.5

Over SizedStandard

Results Focused & Results Driven Marketing

2 Page Spread4.125 x 10.75

½ ¼⅛th Bleed

Regular Cover Page $1500, Gloss Cover Page $2995 With Magazine Term. Ask About Availability

1000

500 (555)555-4298 (Web Site)Texts CallsPhone Number211795

117988766

(Publications)(Direct Mailers)(Social Media)

(555)555-6393(555)555-2740(555)555-4098

Campaigns

Call and Web Tracking Analytics Available

(844) 706-7402 — mjdoamag.com — [email protected]

Pricing in the publication includes the following

In addition or aside from the magazine, we can also help with the following

Page 10: 2020 MEDIA KIT · 2020 MEDIA KIT MY JOB DEPENDS ON AG MAGAZINE / 8200 STOCKDALE HWY M10-104 / BAKERSFIELD, CA 93311 mjdoamag.com 844-706-7402 contact@mjdoamag.com Magazine and Additional

PHOTO, VIDEO, AND AERIAL DRONE SERVICES

Event & Day Rates

Time Retainers

Including Still Photography Additional for Slide Show VideoAdditional for Drone Footage

$750 – 10 Hours $1,500 – 30 Hours $3,000 - 80 Hours

Additional for Drone VideoAdditional for Regular Video

One 30 & One 60 Second Video Setup Base Rate (Includes First 2 Hours) $450 Additional $145 for Aerial Footage (Which will include 15 Aerial Still Shots) Additional $125 for 30 second still photography slide show

One 1-2 Minute Promo Video Or Virtual Tour Setup Base Rate (To Include First 2 Hours) $650

Still Photography

Still Photography & Video

Setup Base Rate (To Include First Hour) $350

Slide Show Video 30 Second VideoAdditional $195 (Must Also Pay Still Photography Pricing)

Each Additional Hour $125

Drone Photography

Drone Photography & Video

Setup Base Rate (To Include First Hour) $350 15 Aerial Shots

Each Additional Hour (Or Per 15 Shots) $125

Setup Base Rate (To Include First 2 hours) $650 15 Aerial Shots With 1-2 Aerial Video

Each Additional Hour and/or 1-2 Minute Aerial Promo Video $125

$350From

$545From

$350From

$650From

$950From

$750From

*Price within 100 mile radius. Outside area additianal charges may apply.

Commercial Content One 30 & One 60 Second Video

Promomotional Video or Virtual Tours Includes 2-3 Minutes of Content

$350From

$650From

Optimized For All Formats

Optimized For All Formats

Additional $145 for Aerial Footage (Which will include 15 Aerial Still Shots) Additional $125 for 30 second still photography slide show

Page 11: 2020 MEDIA KIT · 2020 MEDIA KIT MY JOB DEPENDS ON AG MAGAZINE / 8200 STOCKDALE HWY M10-104 / BAKERSFIELD, CA 93311 mjdoamag.com 844-706-7402 contact@mjdoamag.com Magazine and Additional

CASE STUDY REPORT2 Month Period

Case Study A

Users

127.3%

100

15

10

5

007Jul

14 21 28 11 18 2504Aug

Sessions

160.9%

120

Bounce Rate

21.3%

63.33%

Session Duration

127.8%

1m 21s

Agricultural landscape and field services industryLead Source

My Job Depends On Ag Magazine:100%

Competitor:0%

Lead Data Summary:MJDOA Mag only lead source

1 Month PeriodUsers

21%

48

15

10

5

007Jul

14 21 28

Sessions

17.6%

60

Bounce Rate

12.9%

68.33%

Session Duration

152%

0m 53s

Case Study BAgricultural landscape and field services industry

Lead SourceMy Job Depends On Ag Magazine:100%

Competitor:0%

Lead Data Summary:MJDOA Mag only lead source

1 Month PeriodUsers

37.7%

2.2K

200

150

100

50

007Apr

2814 21

Sessions

25.5%

3K

Bounce Rate

34%

45.66%

Session Duration

26.9%

2m 54s

Case Study EAutomotive and Recreational Equipment Dealer

Lead Source

My Job Depends On Ag Magazine:65%

Competitor:35%

Lead Data Summary:190% Increase

1 Month PeriodUsers

29.8%

846

60

40

20

011Aug

01Sep

18 25

Sessions

28%

1K

Bounce Rate

10.2%

65.49%

Session Duration

14.8%

1m 12s

Case Study HHeavy Trailer Manufacturer and Dealer

Lead Source

My Job Depends On Ag Magazine:69%

Competitor:31%

Lead Data Summary:225% Increase

2 Month PeriodUsers

31.8%

427

20

10

01407Jul

04Aug

01Sep

21 28 11 18 25

Sessions

27.3%

536

Bounce Rate

17.6%

48.32%

Session Duration

23.8%

1m 59s

Case Study GAgricultural & Construction Safety Equipment Manufacturer

Lead Source

My Job Depends On Ag Magazine:59.09%

Competitor:40.91%

Lead Data Summary:144% Increase

1 Month PeriodUsers

12.1%

966

60

40

20

007Jul

2814 21

Sessions

10.7%

1.1K

Bounce Rate

1.9%

59.01%

Session Duration

3.8%

2m 05s

Case Study FAgricultural Equipment Parts Retailer and Dealer

Lead Source

My Job Depends On Ag Magazine:63.75%

Competitor:36.25%

Lead Data Summary:175% Increase

Case Studies A & B• Repaired website for better UI and SEO (Search Engine Optimization) practices.• Overlapping Print Marketing Strategy• Cumulative increases in web traffic, quote requests, and calls

Case Studies C & D• Created specific sales landing page/website• Retooled AdWords Marketing Strategy• Overlapping Print Marketing Strategy• Synced with our online platforms

• Average increase of 700% ROI• Client reported lead costs went down more than 50%

Case Studies E, F, G, & H• Recreated website design for better UI and SEO practices• Created SEO optimized sales databases for quote lead requests• Supplementing Social media marketing• Overlapping Print Marketing Strategy• Synced with our online platforms• Reported cumulative increases in web traffic, quote requests, and calls

1 Month PeriodUsers

44.4%

11K

600

400

200

011Aug

01Sep

18 25

Sessions

39.1%

15K

Bounce Rate

44%

50.75%

Session Duration

40%

2m 24s

Case Study CAgricultural, Industrial, & Automotive Retail Product Sales

Lead Source

My Job Depends On Ag Magazine:98%

Competitor:2%

Lead Data Summary:5000% Increase

*

1 Month PeriodUsers

33.4%

691

40

30

10

20

007Jul

2814 21

Sessions

36%

775

Bounce Rate

8%

69.42%

Session Duration

42.4%

0m 51s

Case Study DAgricultural, Industrial, & Automotive Retail Product Sales

Lead Source

My Job Depends On Ag Magazine:93.50%

Competitor:6.5%

Lead Data Summary:1500% Increase

*

*There is a such serious di�erence in competitive analysis for these companies because of 1) the nature of their products (retail items for sale), and 2) the strategy and investment we were able to use for them. For example, they may have also included SEM (Search Engine Marketing) strategy, social media strategy, and/or other overlapping marketing techniques in print television and/or radio we procured and managed for them.

Page 12: 2020 MEDIA KIT · 2020 MEDIA KIT MY JOB DEPENDS ON AG MAGAZINE / 8200 STOCKDALE HWY M10-104 / BAKERSFIELD, CA 93311 mjdoamag.com 844-706-7402 contact@mjdoamag.com Magazine and Additional

— Charles

— Rowdie

— Alfredo

— Rob

— Stefanie

— Valerie — Geisz

— Marissa

— Kim

TESTIMONIALSThis is a very informative magazine, they really know about local agriculture. It's definitely worth a read for buyers and sellers in the industry.

— Angela

Great articles, Great People, Ag News is very informative. #GoAg #AgExpoMagazine #MJDOA

— Victoria

This great magazine!!! I enjoy the articles especially!

— Oni

From cover to cover, it is impressive. The articles are informative and interesting and beautifully displayed.

— Charlie

I am so excited to see a local magazine that is created by people that are really local.

— Reese

The articles are great and I look forward to getting the magazine every month!

— Carlos

Client Portfolio

Page 13: 2020 MEDIA KIT · 2020 MEDIA KIT MY JOB DEPENDS ON AG MAGAZINE / 8200 STOCKDALE HWY M10-104 / BAKERSFIELD, CA 93311 mjdoamag.com 844-706-7402 contact@mjdoamag.com Magazine and Additional

What this industry means to me?What this industry means to me?

PREFERRED

LOCAL

PARTNER

CALL FOR MORE INFORM

ATIO

N

• A one minute production video on your organi- zation with a personalized message on how you depend on Ag and what it means

• A mention and video run on the My Job Depends On Ag Facebook group of 85,000 people, the My Job Depends On Ag website, and all social media pages

• A video you can use in any other marketing or sponsorship plans

• A full page commentary on you or your business in the My Job Depends On Ag Magazine

• $1,000 donation to the Ag Scholarship fund hosted and administrated by the Central Valley Community Foundation

• $1,500 worth of air time to post your message on a network of your choice

• A special gift for you that includes an assortment of goods

Preferred Partner Stations

The Benefits

A Special Gift For You

A Bit About The Magazine

Promotional Video Package

Run on multiple media platforms

One minute video custom made for you

Share Your Story, Share Your Business, Share What Ag Means To You

Package Starts At $5,000, Other Options Available

Sponsored by The Official Publication Of My Job Depends On Ag

• 20,000+ Total Monthly Distributed Magazines

• 1,200+ stores on our distribution list for Free to Take Issues

• 6,000+ more magazines mailed on subscriptions to Farmers and Farm Businesses

• 2,500+ more magazines mailed out on email subscriptions monthly

• Passed out at major California farm shows

Get featured on our cover

Get featured on our magazine

cover

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MY JOB DEPENDS ON AG MAGAZINE IS NOT JUST A MAGAZINE, BUT A ONE-STOPSHOP TO IMPROVE THE MARKET PRESCENCE OF YOUR BUSINESS.

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A WORD FROM OUR PARTNERS

New Agriculture Show, “American Grown: My Job Depends On Ag,” Coming To ValleyPBS This FallValleyPBS will air a new series this fall, co-produced by 18THIRTY Entertainment, exploring agricul-ture in the United States entitled, American Grown: My Job Depends on Ag. The program will be an unbiased, in-depth look at the issues that inspired the Facebook group-turned-movement, the future of the industry, and the stories of how agriculture touches us all far beyond the table, from the clothes we wear to the roof over our heads.

The show is slated to start in September, airing Wednesdays at 7:30 p.m. after Valley’s Gold, build-ing upon the success of ValleyPBS’ other locally-produced ag show about area crops. American Grown will follow PBS’ trusted journalistic standards to tell the stories of people in agriculture, giving voice to multiple sides on important matters impacting the industry.

“With a movement so big in our backyard, evoking passionate emotions from all points of view, ValleyPBS wanted to impartially explore these issues and the thread that binds seemingly uncon-nected jobs to this driver of our nation’s economy,” said Jenny Toste, CEO of ValleyPBS. “It fits perfectly with our mission to tell the Valley’s stories in an uninterrupted, long-form way that educates our viewers to encourage them make their own informed decisions.”

The show will be co-produced by 18THIRTY Entertainment, through the lens and storytelling of writer and director Jeff Aiello. 18THIRTY is a production partner with ValleyPBS on the series Outside and the documentary Silent Sacrifice, both of which have been distributed nationally in more than 230 markets.

“American Grown is a show that we believe will go national as well. We’re giving a voice to the untold stories of agriculture because it touches all of us in ways we don’t even know,” said Jeff Aiello, owner of 18THIRTY Entertainment. “When I saw how quickly the My Job Depends on Ag movement spread, I knew it had hit on something that resonated with a lot of people, and we needed to do a television show exploring those issues.”

Each episode will tackle different topics, such as women in agriculture, water bills, immigration, the future of family farms, and the rise of industrialized ag. American Grown will complement the many ways ValleyPBS is covering ag in the Valley, including airing regional ag shows on Sunday mornings, producing water documentaries like Tapped Out and the upcoming Sinking Cities, and ag education in conjunction with Valley’s Gold.

ValleyPBS is in the process of securing funding for the show. Interested persons or businesses can contact Elizabeth Laval at (559)266-1800 ext. 350. The promo video for the show can viewed at valleypbs.org/newagricultureshow and follow the American Grown: My Job Depends on Ag Facebook page at Facebook.com/AmericanGrownTV for updates on the show.

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SPONSORS & REFERENCESWe encourage you to conact us for a list of customers for reference.

A portion of all profits from our publication and merchandise salesgo towards the MJDOA Ag Scholarship Fund. This fund is hosted and

administrated by the Central Valley Community Foundation, a Nonprofit Organization based out of Fresno, California.

(844) 706-7402 — mjdoamag.com — [email protected]