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November 14th – 15th 2011, Boston, USA Organised By Debate the best practices in combating counterfeit medicines To Book Call: +44 (0) 20 7336 6100 | www.visiongain.com/anti-counterfeitingamericas Ron Guido, Vice President of Global Brand Protection, Johnson & Johnson Ravi Kalyanaraman, Senior Scientist, Bristol-Myers Squibb Robert Celeste, Director, GS1 Healthcare US Julien Bradley, Director of Product Management and Marketing, Thermo Fisher Scientific Richard Halverson, Senior Special Agent and Chief of the Outreach and Training Unit, National Intellectual Property Rights Coordination Center Bonni Kirkwood, Senior Manager Strategy and Operations, Deloitte Consulting Wendell Smith, President, Technology Transfer Group Frank Schurgers, Managing Director, Integris International Joan Antokol, Managing Partner, Privacy and Data Protection Practice, Park Legal, LLC Teresa Anzalone, Trademark Attorney, Symbus Law Group Terrence Gaffney, Intellectual Property Practice Manager, Eckert Seamans, Cherin and Mellott, LLC Neville Broad, Technical Manager, Abbott Tom Woods, President, Woods International, LLC Senior Representative, TÜV International GmbH BOOK NOW! 2nd Pharmaceutical Anti-counterfeiting Americas Driving the Industry Forward | www.futurepharmaus.com Media Partners Key Speakers CALL NOW FOR EARLY BIRD DISCOUNTS

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Page 1: 2nd Pharmaceutical Anti Counterfeiting Americas (2011) Pp

November 14th – 15th 2011, Boston, USA

Organised By

Debate the best practices in combating counterfeit medicines

To Book Call: +44 (0) 20 7336 6100 | www.visiongain.com/anti-counterfeitingamericas

Ron Guido, Vice President of Global Brand Protection, Johnson & Johnson

Ravi Kalyanaraman, Senior Scientist, Bristol-Myers Squibb

Robert Celeste, Director, GS1 Healthcare US

Julien Bradley, Director of Product Management and Marketing, Thermo Fisher Scientific

Richard Halverson, Senior Special Agent and Chief of the Outreach and Training Unit, National Intellectual Property Rights Coordination Center

Bonni Kirkwood, Senior Manager Strategy and Operations, Deloitte Consulting

Wendell Smith, President, Technology Transfer Group

Frank Schurgers, Managing Director, Integris International

Joan Antokol, Managing Partner, Privacy and Data Protection Practice, Park Legal, LLC

Teresa Anzalone, Trademark Attorney, Symbus Law Group

Terrence Gaffney, Intellectual Property Practice Manager, Eckert Seamans, Cherin and Mellott, LLC

Neville Broad, Technical Manager, Abbott

Tom Woods, President, Woods International, LLC

Senior Representative, TÜV International GmbH

BOOK NOW!

2nd Pharmaceutical Anti-counterfeiting Americas

Driving the Industry Forward | www.futurepharmaus.com

Media Partners

Key Speakers

CALL NOW FOR

EARLY BIRD DISCOUNTS

Page 2: 2nd Pharmaceutical Anti Counterfeiting Americas (2011) Pp

Conference Introduction2nd Pharmaceutical Anti-counterfeiting Americas

November 14th - 15th, 2011, Boston, USA

Dear Colleague,

The FDA estimates counterfeit medicines to make up more than10% of the global pharmaceutical market. Recently the USgovernmentinjected$3.36minto15projectsaimedatcombatingcounterfeit medicines in developing countries including severalLatinAmerican andAfrican countries.The US President also hasplans to eradicate illegal internet pharmacies with the set-upof public-private partnership backed by commercial companiesincludingGoogleandMicrosoft.

Revenuesofpharmaceuticalcounterfeittechnologiesareexpectedto rise considerably in the coming years as countries in thedevelopedworldstepuptheireffortstotacklethegrowingproblemoffakemedicines.

Havingorganized6successfulPharmaceuticalAnti-Counterfeitingconferences in the past, Visiongain is now preparing for its2nd PharmaceuticalAnti-CounterfeitingAmericas Conference. Ourfeatured lineupof industry expertswill discuss theglobal threatof counterfeit medicines and brainstorm how to best tackle theproblem to ensure you are in a better position to secure yourproductsagainstcounterfeiters.

Why you should attend this conference

•HearthelatestinUSpolicyupdates

•ReviewcurrentUSlegislativeandregulatoryinfrastructures

•Identifynewtechnologiesintrackandtracepackaging

•Exploretheeffectsofparalleltrade

•Debatethebestpracticesinpharmaceuticalsupplychainintegrity

•Assesstheeffectsofcounterfeitdrugsondrugmanufacturers

•Evaluateanalyticalmethodsfordetection

•Understandtheroleofillegalinternetpharmacies

•Usethisasaplatformtoforgefuturebusinesscollaborations

Ilookforwardtomeetingyouattheconference

Bestregards

Koos Mohammed Conference Producer

Poster Presentation

At a busy conference it is hard to make sure everyone

who shares your interests knows what you are doing.

Maximise your time at Visiongain’s 2nd Pharmaceutical

Anti-counterfeiting Americas meeting by sharing your

results in a poster presentation. With a plethora of key

decision makers, take advantage of this senior networking

opportunity.

Please send your 200 word abstract, in English, to:

[email protected] for approval. The deadline

for submissions is Tuesday, November 1st, 2011. Please

include contact details for the corresponding author(s).

Academic institutions will not be charged a fee if booked as

full-price delegates. Posters submitted by pharmaceutical

and biotechnology firms will be charged a fee of £199.

Posters submitted by service providers / vendors are welcome

and will be subject to evaluation. Upon approval a fee of

£500 will apply. Two delegates from your organisation

must be booked at full price to present a poster.

Please note that all posters will be displayed at the

discretion of Visiongain Ltd and are subject to approval.

Due to limited space, please register your interest early.

Who should attend this conference?

Chief Security Officers, VPs, directors, heads, managers

and specialists of:

• Supply chain/ Supply Chain Security/ Supply Chain

Systems/ Global Supply Chain

• Anti-counterfeit Projects / Anti-counterfeiting

Operations

• Brand Protection

• Pharmaceutical and biotechnology companies

• Security/ Global Security

• Packaging suppliers

• Wholesale & distribution

• Quality Assurance/ Quality Control

• Specialists in pharmaceutical logistics

• Regulatory organisations and Law firms

• Compliance

Page 3: 2nd Pharmaceutical Anti Counterfeiting Americas (2011) Pp

Day 12nd Pharmaceutical Anti-counterfeiting Americas

Monday November 14th, 2011

09:00 Registration and refreshments

09:30 Opening address from the chair

Ravi Kalyanaraman SeniorScientistBristol-Myers Squibb

09:40 Preparing for serialization and visibility within the U.S. pharmaceutical supply chain

•Preparationforstatedrugpedigreerequirements

•Productserializationimplementation

•Managingpedigreedata

•Connectingwithtradingpartners

•Keylearningsfromthepilotstodate

Robert Celeste DirectorGS1 Healthcare US

10:20 Analyzing the analytical techniques for counterfeit detection

•Fingerprintingpharmaceuticalproductsusingseveralanalyticaltechniques

•Thevariousanalyticaltechniquesthatareavailable

-Prosandconsforpharmaceuticalproductfingerprinting

Ravi Kalyanaraman SeniorScientistBristol-Myers Squibb

11:00 Morning refreshments

11:20 Use of handheld Raman, FTIR, and NIR spectrometers for field screening of counterfeits

•Basicsofvibrationalspectroscopyforpharmaceuticalanti-counterfeiting

•Howtechnologyadvancesareallowinglab-qualitytestingtobedoneinthefield

•Casestudy:implementationofhandheldRamaninstrumentsbyNigeria’sNAFDAC

Julien Bradley DirectorofProductManagementandMarketingThermo Fisher Scientific

12:00 Counterfeit drugs and drug safety implications

•Obligationsrelatingtoadverseeventreportinginthecontextofcounterfeitdrugs

•Implicationsforyourproduct–andforpatientsafety

•Examplesofthechallenges

•Tipsandrecommendationsforminimizingyourrisks

Joan Antokol PartnerPark Legal LLC

12:40 Networking lunch

13:40 Developing regulatory agencies with teeth: how the international community can help

•Regulatoryagenciesareonthefrontlinesinthewaragainstcounterfeitpharmaceuticalsandmustbetrainedandequippedtostayinthefight

•Capacitybuilding,especiallyforlessdevelopedcountryregulatoryagencies,willhelpstrengtheninternationalenforcementeffortsandsavethousandsoflives

•Donorgovernmentsandinstitutions,workingwiththeprivatesector,cansubstantiallyenhanceglobalcapacitytofightfakedrugs

Tom Woods PresidentWoods International, LLC

14:20 The challenges of investigating international pharmaceutical counterfeiting

•Aninvestigator’sperspective •Collaborationwithnationalandinternationallawenforcementagencies •Thebenefitsofnewtechnologies

Frank Schurgers ManagingDirectorIntegris International

15:00 Afternoon Refreshments

15:20 Forging partnerships to combat counterfeit medicines

•Strategiesforbetterpartnershipbetweenregulators,lawenforcers,andindustry

•Theneedforgreaterdiscussion •Conductingmarketresearchinareasofhighrisk •Thelinkbetweenparalleltradeandfakedrugsenteringthesupplychain

Bonni Kirkwood SeniorManagerStrategyandOperationsDeloitte Consulting

16:00 The role of the pharmaceutical industry in combating counterfeit medicines

•Opennessinreportingcasesofcounterfeitmedicines

•Developingimprovedco-operationstrategies

•Collaborationandinternationalengagement

16:40 Closing remarks from the chair

16:50 Networking drinks Take your discussions further and build new

relationships in a relaxed and informal setting.

Due to unforeseen circumstances the programme may change and visiongain reserves the right to alter the venue and/or speakers c Copyright visiongain Ltd, 2011

NEW

SLETTERPharma Business DailyEach issue of Pharma Business Daily newsletter focuses on latest breaking stories in your market. Delivered directly to your Inbox or available through the website, all the industry news is available to you all the time. When you want the news its there for you - it really is that simple. Over 25+ stories everyday as they happen. Never again will any of your colleagues be aware of news that you aren’t. Plus exclusive features from visiongain conferences and in-depth analysis from visiongain analysts will be available to you thanks to your subscription to PharmaBusinessDaily. This information is not available anywhere else.

Call +44 (0)207 336 6100 or visit www.visiongain.com to sign up.

Page 4: 2nd Pharmaceutical Anti Counterfeiting Americas (2011) Pp

Day 22nd Pharmaceutical Anti-counterfeiting Americas

Tuesday November 15th, 2011

09:00 Registration and refreshments

09:30 Opening address from the chair

Richard Halverson SeniorSpecialAgentandChiefoftheOutreachandTrainingUnitNational Intellectual Property Rights Coordination Center

09:40 Pharmaceuticals, counterfeits and the internet

•IPR’sundercoveroperationtargetingpersonsandorganizationsexploitingtheinternet

•Whycounterfeitingisnolongeraharmlesscrime

•Theimpactofcounterfeitingonbusinessesandthepublic

Richard Halverson SeniorSpecialAgentandChiefoftheOutreachandTrainingUnitNational Intellectual Property Rights Coordination Center

10:20 Securing the pharmaceuticals supply chain: the challenges and solutions of brand protection

•Amanufacturer’sperspective:safe&securesupplychainbestpractices

•Applicationofanti-counterfeitingtechnologies-aretheyeffective?

•Whatdoesthefutureofbrandprotectionlooklike?

Ron Guido VicePresidentofGlobalBrandProtectionJohnson & Johnson

11:00 Morning refreshments

11:20 Presentation to be announced

Senior Representative TÜV International GmbH

11:40 What’s new technically?

•Computergeneratedholograms

•Onpressembossing

•Nocopyinks

•Uniqueflourescentdyes

•DNAmoleculartaggants

Wendell Smith PresidentTechnology Transfer Group

12:20 Networking lunch

13:20 Anti-Counterfeiting in the pharmaceutical industry from the IP professional’s perspective: the need for a multifaceted and collaborative approach

•Atrademarkregistrationprogram

•Acustomsrecordalprogram(includingvisitstocustomsofficials)

•Acopyrightregistrationprogram

•Aninternetmonitoringprogramtoidentifymis-useofIPbythirdparties

•Acooperativeandcoordinatedapproachtoproblemsolvinginvolvingin-houseIPcounsel,externallawfirms,customs,regulatorypersonnel,FDA,investigators,lawenforcementandothers

Teresa Hechmer Anzalone TrademarkAttorneySymbus Law Group

14:00 Legal arsenals to combat pharmaceutical counterfeit drugs: where do you take the fight?

•Legaldefinitionofcounterfeits

•Theproblems

•WHOleadstheglobalefforttocombatcounterfeits

•Illegaldiversion

•Pharmaceuticaltheft

•Identifyingindividualsresponsibleforillegalonlineactivities

Terrence Gaffney IntellectualPropertyPracticeManagerEckert Seamans, Cherin and Mellott, LLC

14:40 Afternoon refreshments

15:00 The use of X-ray Fluorescence (XRF) for Pharmaceutical Anti-Counterfeiting

•Analysisofcounterfeitcapsuleblendusingnon-destructiveXRF

•HowXRFelementalanalysiscomplimentsestablishedportabletechniques

•Combingdatafromrapidtechnologiesforenhancedintelligence

Neville Broad TechnicalManagerAbbott

15:00 How parallel trade is contributing to counterfeit drugs

•Thelinkbetweenparalleltradeandfakedrugsenteringthesupplychain

•Alookattheregulatoryenvironment

•Strategiesforimprovingthesupplychain

16:20 Chair’s closing remarks

16:30 End of Conference

Pharmaceutical Anti-counterfeiting Technologies: Market Analysis 2011-2021

What are the commercial prospects for pharmaceutical anti-counterfeiting technology? Our new report shows you that

industry and market’s revenue potential from 2011 to 2021. Our report shows you revenue prospects for pharma anti-

counterfeiting technologies at total world, submarket and national levels to 2021. We discuss the anti-counterfeiting

activities of companies such as Pfizer, J&J, GSK, Sanofi-Aventis, Novartis and AstraZeneca.

NEW REPORT

Page 5: 2nd Pharmaceutical Anti Counterfeiting Americas (2011) Pp

Partners2nd Pharmaceutical Anti-counterfeiting Americas

November 14th - 15th, 2011, Boston, USA

Media Partners:

PharmiWeb.comistheleadingindustry-sponsoredportalforthepharmaceuticalsector.Supportedbymost

oftheleadingpharmaceuticalcorporations,PharmiWeb.comprovidesdynamicreal-timenews,features,eventslistingsandinternationaljobstoindustryprofessionalsacrossEuropeandtheUS.For further information please email: [email protected]

BIOTECHNOLOGYEUROPEisownedbyBIOTECHNOLOGYWORLD.Itisbasedandlocated

inWarsaw,Poland.BiotechnologyWorldwasfoundedin2007toprovidetheworld’sbiotechandpharmainformationandmarkettomakeituniversallyaccessibleandusefulforscientificandbusinessprocesses.ItsfirststeptofulfillingthatmissionwasbuildingtheBIOTECHNOLOGYEUROPEplatformthatwillallowaquickspreadofinformationindifferentchannels.BIOTECHNOLOGYEUROPEofferscompaniescompletedinternetpublicrelations,publicationandmarketingsolutions.OneofthemainsgoalsofBIOTECHNOLOGYEUROPEistointegratetheBiotechandPharmaSectorinEuropetoglobalbiotechnology,pharmaceuticalandlifescienceactivities.For further information please visit www.biotechnology-europe.com

InPharmistheonlineplatformforexclusivepharmaceuticalnews,comment,contracts,services,

jobsandeventsandishometoInPharmjobs.com,PharmafileandPharmafocus.For further information please visit: www.In-Pharm.com

FuturePharmaceuticalshasforgedpowerfulrelationshipswithkeyindustryleaderstoprovidea

platformforsuccessfulbrandrecognition,andforseniordecision-makerstohavethemeanstoprocureandplanimplementationstrategiesbasedonthetopicscovered.Positionedtobeanauthoritativeresourcewithintoppharmacompaniesaswellassmall,specialty,andbiotech,FuturePharmaceuticalsmagazineisgearedtocreateadeeppenetrationintoahighlytargetedandresponsiveaudience,bridgingthegapbetweentheindustries’topissuesandthesolutionstop-tiervendorscanprovide.For further information please visit: www.futurepharmaus.com

Driving the Industry Forward | www.futurepharmaus.com

Sponsorship and exhibition opportunities:

This event offers a unique opportunity to meet and do business with

some of the key players in the pharmaceutical and biotech industries.

If you have a service or product to promote, you can do so at this

event by:

• Hosting a networking drinks reception

• Taking an exhibition space at the conference

• Advertising in the delegate documentation pack

• Providing branded bags, pens, gifts, etc.

If you would like more information on the range of

sponsorship or exhibition possibilities for visiongain's 2nd

Pharmaceutical Anti-counterfeiting Americas Conference,

please contact us.

Piyush Patel, +44 (0)20 7549 9961

[email protected]

About visiongain:

Visiongain is a specialist business information company focused on

providing cutting edge products and services across the Pharmaceutical/

Biotech, Telecommunications, Defence and Finance sectors, which

include reports, conferences, online daily news and offline news

analysis and bespoke consultancy. With a commitment to innovation

and excellence, visiongain offers flexible solutions to meet our clients’

business intelligence needs, providing the right information at the

right time to facilitate the commercial decision-making process. Our

pharmaceutical products include Pharma Business Daily, the leading

daily email newsletter for the pharmaceutical, biotech and healthcare

industries, and a range of independent, high-quality, in-depth reports

covering focused and topical areas of concern. Our pharmaceutical

conferences address the hottest commercial, regulatory and technical

topics and provide an ideal forum for debate and networking for

pharmaceutical professionals from around the world.

For further information, please visit: www.visiongain.com

Page 6: 2nd Pharmaceutical Anti Counterfeiting Americas (2011) Pp

How to bookEmail:[email protected]:http://www.visiongain.com/anti-counterfeitingamericas

UK Office:Tel: +44(0)207549 9961Fax:+44(0)2075499932 VisiongainLtd230CityRoadLondonEC1V2QYUK

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Registration Form2nd Pharmaceutical Anti-counterfeiting Americas

November 14th - 15th, 2011, Boston, USA

www.visiongain.com/anti-counterfeitingamericas

Pharmaceutical Anti-counterfeiting Americas

November 14th – 15th, 2011

Boston, USA