Upload
niks2409
View
605
Download
2
Embed Size (px)
Citation preview
04/08/23Asian School of Business 1
3C's Model of Kenichi Ohmae
Nikunj
04/08/23Asian School of Business 2
Customer
CompetitionCorporation
Strategic Triangle
04/08/23Asian School of Business 3
Customer based strategies
Segmenting by objectives
04/08/23Asian School of Business 4
Customer based strategies
Segmenting by customer coverage
04/08/23Asian School of Business 5
Customer based strategies
Resegmenting the market
04/08/23Asian School of Business 6
Customer based strategies
Changes in customer mix(demography, distribution channels, customer
size etc.)
04/08/23Asian School of Business 7
Corporate-based strategies Selectivity and sequencing
04/08/23Asian School of Business 8
Corporate-based strategies A case of make or buy
(For eg. subcontracting assembly operations)
04/08/23Asian School of Business 9
Corporate-based strategies Improving cost-effectiveness
Reducing the basic costs Cherry-picking the high-impact
operations Share a certain key function or resource
04/08/23Asian School of Business 10
Competitor-based strategies The power of an image
04/08/23Asian School of Business 11
Competitor-based strategies Capitalizing the profit and cost-
structure differences
04/08/23Asian School of Business 12
Competitor-based strategies Hito-Kane-Mono for streamlined
corporate management(people, money and things)
04/08/23Asian School of Business 13
Reference:
http://www.valuebasedmanagement.net/methods_3C's.html
04/08/23Asian School of Business 14