3M Business Sustainability in Triple Bottom Line

Embed Size (px)

DESCRIPTION

Project

Citation preview

  • 5/21/2018 3M Business Sustainability in Triple Bottom Line

    1

    Indira Institute of Management, Pune

    REPORT

    On

    3M Company Sustainability In Triple Bottom Line

    Of

    Business Sustainability & Innovation

    Submitted To Submitted by

    Prof: - B. S. Guha Vikrant Mohta4thsem marketing

    Roll no. 47

  • 5/21/2018 3M Business Sustainability in Triple Bottom Line

    2

    3M Business Sustainability in Triple Bottom Line

    Green Is Good Business

    Sustainability is here to stay. Every day, you see companies' sustainability efforts in actionat the coffee

    shop, the office, local retailers and beyond.

    The emphasis on green in the graphics industry is also growing. A recent ISA survey found that 72percent of sign companies consider sustainability strategies "important" or "very important"; 65 percent

    consider buying green materials "important" or "very important"; and more than half of companies

    implement sustainable practices in manufacturing, energy conservation or waste management. Whether

    reducing waste, streamlining production, saving energy or offering more eco-friendly products or

    services, sustainability initiatives are good for the environment and can boost your business, too.

    Increase revenue opportunities: - Greener products can sometimes cost more to produce. The good

    news is that buyers often are willing to pay more for sustainable goods. A survey of apparel consumers

    found that they would pay 15-20 percent more for products made using sustainable practices. Another

    survey showed that 90 percent of facility managers would pay an additional 5-10 percent for products

    produced by a sustainable company. Perhaps most importantly, offering greener solutions can create

    access to new customers seeking sustainable alternatives.

    Answer growing demand and gain a competitive edge: -Businesses large and small are looking to their

    vendor-partners to offer sustainable choices. A 2012 Green Biz/Ernst & Young survey found that 58

    percent of the companies polled have discussed sustainability initiatives with their suppliers, while 25

    percent are already working directly with suppliers and measuring their performance in sustainability.

    Many organizationsfrom manufacturers and retailers to state governmentsnow give purchasing

    preference to companies with environmentally sound products and practices.

    Reduce energy and waste management costs:- Green Biz survey respondents identified cost reduction

    (74 percent) as the most important driver in sustainability efforts. And 93 percent of respondents said

    reducing energy use was a key contributor to overall savings. Decreasing the use of hazardous materialscan also deliver cost savings by reducing the need for special waste handling.

    Consider the "triple bottom line: -"Today, businesses are examining not only the financial aspects of

    their operations, but environmental and social measures, too. Keeping all three categories in mind can

    help your company positively impact its sustainability profile. For example, making production processes

    more efficient can lead to reduced energy and chemical use, less waste, a safer workplace and financial

    benefits.

    http://www.signs.org/Newsroom/IndustryNews/IndustryNewsItem.aspx?NewsID=2566http://www.greenbiz.com/research/report/2012/03/01/six-growing-trends-corporate-sustainabilityhttp://www.greenbiz.com/research/report/2012/03/01/six-growing-trends-corporate-sustainabilityhttp://www.signs.org/Newsroom/IndustryNews/IndustryNewsItem.aspx?NewsID=2566
  • 5/21/2018 3M Business Sustainability in Triple Bottom Line

    3

    3M has a long history of sustainable initiatives, dating back into the early 1970s. One of the earliest

    initiatives was championed by our then Vice President for Pollution Control and Engineering, Joe Ling.

    He realized that pollution and waste were really the result of manufacturing inefficiencies. He understood

    that prevention was the key. We optimized our manufacturing process and initiated the Pollution

    Prevention Pays (3P) program, which prevents pollution at the source through product reformulation,

    process modification, equipment redesign and recycling and reusing waste materials. To date, 3M has

    implemented over 9,300 3P team innovations and prevented more than 3.5 billion pounds of pollution.

    3Ms sustainability goals,it achieve next on its sustainability journey

    3M released its first set of environmental goals in 1990. Since then, 3M has cut green house gas

    emissions by more than 72% worldwide, reduced Volatile Organic Compound (VOC) emissions by 96%

    and decreased energy usage by 82%. We know we can do more. Weve set new goals to reach by 2015:

    1.

    Reduce volatile air emissions 15% from 2010 base year, indexed to net sales.

    2.

    Reduce waste 10% from 2010 base year indexed to net sales.

    3.

    Improve energy efficiency 25% from 2005 base year, indexed to net sales.4.

    Reduce greenhouse gas emissions 5% by 2011 from 2006 base year, indexed to net sales. (Goal was

    set in 2007).

    5.

    Develop water conservation plans when 3M is located in water scarce and stressed areas.

    Were excited and proud that since the inception of these new goals we have achieved an 8.6% reduction

    in VOCs and a 9.2% reduction in waste. Weve also improved our energy efficiency by 32% since 2005,

    reduced greenhouse gases by 55% since 2006 and have developed 100% of our original water

    conservation plans.

    Our culture of innovation is driving us to do more. 3M adheres to the triple bottom line (People, Planet,

    Profit) and one challenge we face is developing more environmentally friendly products for our customers

    that are both performance and price competitive.

    Our collaborative product development process has spurred the creation of several new technologies.

    These technologies have been used to develop best-in-class performing products with a sustainability

    edge. New 3M Envision Wrap Film 480Cv3 and 3M Envision Gloss Wrap Over laminate

    8548G are the first high performance wrap films with a sustainability edge; and 3M Envision

    Translucent and Diffuser Films are the first graphic films that optimize LED light.

  • 5/21/2018 3M Business Sustainability in Triple Bottom Line

    4

    SGP fit into pursuing 3Ms sustainability

    We put just as much effort and commitment into developing high-performing products as we do into

    creating inspired partnerships. Sustainability for 3M is more than just working to improve our own impact

    on the environment; its also about empowering our customers to achieve their own go als. Partnering with

    SGP is an excellent means to accomplishing this. SGP can be the catalyst to help print shops take the first

    step and SGP can continue to help printers reach new goals as the shops make progress in their ownsustainability journey.

    3M benefited from being early sustainability adopters

    New technologies, new manufacturing methods and a new way of looking at the industryat 3M

    sustainability is evolutionary. By remaining passionate about providing a progressive and holistic

    approach to practices that support economic, social and environmental sustainability for over 70 years,

    weve earned the 12th ranking on InterbrainsBest Global Green Brands in 2012, as well as winning eight

    consecutive Sustained Excellence Awards for Energy Management from the US Environmental

    Protection Agency and the US Department of Energy. Sustainability has been profitable for us too; our

    Pollution Prevention Pays programs have saved over $1.5 billion.

    3Ms customers benefited from its commitment to sustainability

    3M has made a strong commitment to advance our sustainability journey. Our clients can be assured that

    although we may not have every solution to meet their sustainability needs, we will continue to develop

    innovative, sustainability solutionsits part of our DNA.

    We believe innovation is a powerful force for progress. And we want to help ensure our customers

    success in the dynamic environments of visual communications. Thats what drove us to invent

    tomorrow, today and create the 3M Envision brand. We think this brand is going to change the

    industry. It offers leading-edge technology, best-in-class performance and has a distinct sustainability

    edge.

    This gives our customers what theyve been asking for: more sustainability options that dont sacrificeperformance; and that should help them improve their bottom line as well as help them stay ahead of their

    competition.

    Encourage others to take their own sustainability journey, and if so, why?

    We believe sustainability is a winning business strategy; and in an industry where innovation is a

    powerful force for progress, were excited to advance and contribute to its success.

    We strongly encourage our customers to start their own sustainability journey. Its not only the right thing

    to do, but it can help save them money.

    Ultimately we think its better to prevent pollution than to try to clean it up later. And as with any

    initiative, its important to start with obtainable goals such as recycling office paper, turning off lights and

    computer monitors when not in use. These actions make a difference and theyll help build the

    momentum necessary to tackle larger objectives.

    Corporate Accountability and Triple Bottom Line Reporting, written by Martin E. Taylor, Ph.D., CPA, of

    The University of Texas at Arlington, provides guidance to corporations that wish to issue Triple Bottom

    Line or Sustainability Reports.

  • 5/21/2018 3M Business Sustainability in Triple Bottom Line

    5

    For purposes of this Portfolio, Triple Bottom Line (TBL) refers to a methodology under which an

    enterprise reports not only financial results but also its success in promoting social and environmental

    values. This methodology views an enterprise as having three (triple) bottom lines: economic, social, and

    environmental.

    This Portfolio describes the relationship between the TBL and Corporate Social Responsibility (CSR).

    Historically companies have reported primarily on issues of economic impact. However, stakeholders and

    the public increasingly scrutinize how companies can minimize harm resulting from their activities by

    following socially and environmentally responsible paths. Companies increasingly are expected to report

    on the environmental and social implications of their business as well as on their delivery of economic

    value.

    This Portfolio explains and traces the development of Triple Bottom Line/Sustainability reporting. Topics

    include:

    Introduction to Triple Bottom Line Reporting;

    Examples of misfortunes that have occurred when corporations do not adequately plan for

    environmental and social risk;

    The metrics of Triple Bottom Line Reporting;

    Key organizations associated with Sustainability and Triple Bottom Line Reporting;

    Examples of Company Social and Environmental Reports; and

    Auditing and Accountability in Triple Bottom Line Reporting.

    This Portfolio provides companies with information on the importance and benefits of Triple Bottom Linereporting. Topics include organizations that are developing metrics to measure corporate social

    responsibility, examples of how corporations are dealing with Triple Bottom Line reporting, and the

    necessity of integrating Triple Bottom Line reporting into an enterprise's culture.

    Corporate Accountability and Triple Bottom Line Reporting allows you to benefit from:

    Hundreds of hours of original research on specific tax planning topics from leading practitioners

    in this area.

    Invaluable practice documents including tables, charts and lists.

    Guidance from world-class experts.

    Real-world and in-depth analysis that lets you explore various options.

    Time-saving access to relevant sections of tax laws, regulations, court cases, IRS documents and

    more.

    Alternative approaches to both common and unique tax scenarios.

    This Portfolio is included in theAccounting Policy & Practice Series,a comprehensive series of titles

    which explain, explicate, and offer commentary on a wide range of accounting and financial management

    http://www.bna.com/Accounting-Policy-Practice-Series-p7886/http://www.bna.com/Accounting-Policy-Practice-Series-p7886/
  • 5/21/2018 3M Business Sustainability in Triple Bottom Line

    6

    topics, including revenue recognition, income taxes, leasing, business combinations, debt instruments,

    risk management, internal controls and more

    Today, much of our focus is on how can we can create products that

    help consumers and society reduce their environmental impact.

    At 3M, we've long recognized that what's good for the environment can also be good for business. One of

    the biggest and earliest influences on our environmental sustainability work is thePollution Prevention

    Paysprogram. Back in the early 1970s, Joe Ling, 3M's then Vice President for Pollution Control and

    Engineering, had the simple idea that preventing pollution makes business sense. Joe realized that

    pollution and waste were really manufacturing inefficiencies. By correcting those inefficiencies, both the

    planet and 3M benefit. Joe shared his idea globally through the creation of the Pollution Prevention Pays

    or "3P" program. 3P challenged 3M employees to find ways to prevent pollution at the source and save

    money in their day-to-day jobs. Joes ideas have multiplied, leading to 9,300 3P team innovations, all ofwhich prevented more than 3.5 billion pounds of pollution and saved $1.5 billion in the first year of 3P

    projects.

    Even beyond 3P, the spirit of creative collaboration has inspired 3Ms overall approach to reducing its

    environmental footprint, resulting in impressive reductions of our energy usage and releases into the

    environment. The same thinking that started 3P led to many of 3Ms other sustainability initiatives and

    policies, such as our approach to product life cycle management and our work to set goals around

    reducing our environmental footprint.

    Since 1975, 3M has had a formal environmental policy in place, which includes our desire to:

    Develop products that support a sustainable environment Ensure that our facilities and products are in compliance with applicable national, regional and local

    environmental requirements and are in conformance with other applicable environmental

    obligations

    Assist, whenever possible, governmental agencies and other official organizations engaged in

    environmental activities

    3Ms first corporate environmental goals were established in 1990 with Life Cycle Management

    introduced shortly thereafter. Today, much of our focus is on how can we can create products that help

    our customers, consumers and society reduce their environmental impact. It is important to note, however,

    that at 3M, we define sustainability as being broader than just our environmental actions. We also point to

    a few early social responsibility milestones as being key early accomplishments: 3M began providing short-term and long-term disability coverage and a pension plan for employees in

    the 1930s the company instituted one of the nationsfirst company-paid unemployment insurance

    plans

    3M Foundation was established in 1953 as one of the earliest corporate charitable foundations in the

    United States

    3Ms Environmental & Safety programs began in the 1960s .

    http://solutions.3m.com/wps/portal/3M/en_US/3M-Sustainability/Global/Environment/3P/http://solutions.3m.com/wps/portal/3M/en_US/3M-Sustainability/Global/Environment/3P/http://solutions.3m.com/wps/portal/3M/en_US/3M-Sustainability/Global/Environment/3P/http://solutions.3m.com/wps/portal/3M/en_US/3M-Sustainability/Global/Environment/3P/
  • 5/21/2018 3M Business Sustainability in Triple Bottom Line

    7

    Triple bottom line philosophy (people, planet, profit)

    We recognized early on that doing business in new and smarter ways would not only create a more viable

    company, but it could also enable 3M to meet its social responsibilities and reduce its impact on the

    environmenttwo objectives integral to ethical business conduct.

    Simply put, sustainability is a natural extension of 3Ms values. Today, were building on more than 70

    years of practicespractices that support economic, social, and environmental sustainability.

    We are guided by three strategic principles that make sustainability implicit in everything we do:

    Economic Success: We build lasting customer relationships by developing differentiated, practical,

    and ingenious solutions to their sustainability challenges

    Environmental Stewardship: We provide practical solutions and products to address our environmental

    challengesfor ourselves and our customers

    Social Responsibility: We engage key stakeholders in dialogue and take action to improve our

    sustainability performance

    Using these strategic principles as a framework, were vigorously pursuing our key sustainability

    objectives: managing our environmental footprint, developing solutions that address environmental and

    social challenges for our customers and society, ensuring our products are safe for their intended use

    throughout their entire lifecycle, ensuring the appropriate management of any 3M health and safety

    issues, maintaining a safe and healthy workplace, etc.

    Sustainability at 3M grew from a commitment to both innovation and ethical conduct. By continually

    increasing sustainability at the economic, social, and environmental levels, we believe that we are running

    a strong, vital company today, and leaving a rich legacy on which future generations can build.