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Working with
Dominic MehlingIndustry Relations Manager – ACT, NSW, NT & QLD
tourism.Australia.com
Market &consumer
profiles
tourism.Australia.com “MARKETS & Research”
tourism.australia.com “Markets & Research”
Advice on becoming ‘export-ready’
Inbound rate structures
Inbound tourism trends
Distribution network
ITOs, OTAs, inbound wholesalers
Preparing for
inbound tourism
tourism.australia.com/exporttoolkit
Generating Publicity
Building media relationships
Writing a media release
Using images & video
Hosting media
Getting involved in TA & STO programs
tourism.australia.com/workingwithmedia
IMHP 16/17 Key RESULTS242
Media Visits
2704Operators$188m
EAV
1339Pieces of Coverage 6.3B
Circulation
INDUSTRY EVENTS
CALENDAR
tourism.Australia.com/Events
Images.Australia.com & Video.Australia.com
IMAGE &VIDEO GALLERY
Business Events Australia
Opportunities include:
• Exhibit on the Australia stand at international business events trade shows
• Attend a BEA showcase in market• Send news and updates to:
Tourism.Australia.com/businessevents
SOCIAL MEDIA
/seeaustralia @Australia@Australia
#seeaustralia#restaurantaustralia
#NEWSOUTHWALES
And any other relevant hashtags!
TRAVEL CLUBCreate an offer to encourage qualified Aussie Specialists to experience your product first-hand
Tourism.Australia.com/TravelClub
PRODUCT UPDATESSend us video content that showcases your product, and any other exciting news to share
Email: your industry relations manager
australia.com/content
SubmitYour Content
“AUSTRALIAN Insider”Timely news, products, and events
Targeted directly at consumers
Suitable for Short & Sharp Content
Send your stories to:[email protected]
Keep in touchSubscribe to our newsletters:
tourism.australia.com/subscribe
Follow us on Twitter: @TourismAus
Follow us on LinkedIn
